Starbucks Reserve Roastery in Shanghai opens Dec. 6

Starbucks Reserve Roastery in Shanghai opens Dec. 6   New multi-sensory retail experience offers customers an immersive: •   manufacturing and cafe environment including roasting, packaging and brewing; •   integrated offline and online augmented reality (AR) digital experience; and •   debut of food freshly baked onsite by Italian food purveyor, Rocco Princi for the first time ever […]

Starbucks to assume 100% ownership of 1,300 Starbucks stores in Shanghai and Jiangsu and Zhejiang Provinces

Starbucks to assume 100% ownership of 1,300 Starbucks stores in Shanghai and Jiangsu and Zhejiang Provinces   Company announces agreements to acquire the remaining 50% of its East China JV and divest its 50% interest in its Taiwan JV; both transactions undertaken with long-term JV partners President Chain Store Corporation and Uni-President Enterprises Corporation Company […]

3000th Watsons China Store Opens in Shanghai

3000th Watson China Store Opens in Shanghai   HONG KONG, 2017-Apr-17 — /EPR Retail News/ — The new store in Shanghai Super Brand Mall expresses the brand in its latest store format, which is one of the actions which Watsons has done to upgrade the shopping experience, energising such a modern health and beauty retail brand […]

The new Prada boutique at Plaza 66 in Shanghai reopens

Shanghai, China, 2016-Jul-13 — /EPR Retail News/ — Fashion is an experience in intimacy. The relationship between garment and the body creates a personal narrative informed by texture and color, contrast and complement. Garments toy with perception –who we are, who we will be –realized in the way we dress. The new Prada boutique at […]