Leading live streaming TV provider offers Shop Your Way members value incentive to ‘cut the cord’
HOFFMAN ESTATES, Ill., 2018-Feb-19 — /EPR Retail News/ — Shop Your Way’s ongoing effort to provide its members with unparalleled service options and money-saving benefits has expanded to yet another new category: live streaming video services.
Shop Your Way, a business unit of Sears Holdings (NASDAQ: SHLD), announced today a strategic partnership with sports-first live streaming TV provider fuboTV. This partnership will enable sports-loving Shop Your Way members to access the best-in-class video service, which includes more than 65 channels of live sports, entertainment and news content. fuboTV joins Shop Your Way’s ever-expanding ecosystem of partners and services designed to save members time and money every day. Members who subscribe to the Fubo Premier package will receive CASHBACK in Shop Your Way® Points totaling the first month of paid subscription fees, plus additional CASHBACK in points every month during the first year of paid service*.
CASHBACK in points available to Shop Your Way members who subscribe to fuboTV can include*:
- $20 CASHBACK in points of first full paid month of service after the 7 day trial
- $3 CASHBACK in points per month for the next 11 months of paid service for the first year fulfilled subscription term
These points can be used on millions of items from Shop Your Way partners such as Sears, Kmart, Lands’ End and at ShopYourWay.com.
fuboTV, one of the world’s fastest-growing subscription services, delivers an over-the-top (OTT) bundle of more sports channels than any other live streaming TV company. Customers can stream programming on desktop computer or mobile web at www.fubo.tv; mobile devices via fuboTV’s highly-rated apps for iOS and Android; or on connected TVs via Apple TV, Roku, Chromecast and Amazon Fire TV. After the trial, Fubo Premier is available at an introductory rate of $19.99 for the first month, and $44.99 per month to follow.
Shop Your Way members can learn more about fuboTV and sign up for the service online via shopyourway.com/fubotv, instore at Sears and Kmart, or via phone (800.991.8708).
“Cutting the cord on traditional TV has never been easier or more rewarding than with this Shop Your Way partnership,” said Robert Naedele, Chief Commercial Officer, Shop Your Way. “Our newest partner fuboTV offers the channels our members love, plus movies and incredible sports content – we’re giving members 100 percent of their first month of paid service CASHBACK in Shop Your Way points after they sign up. This partnership offers members new flexibility and personalization to their entertainment options with the everyday value they’ve come to expect from Shop Your Way.”
“We couldn’t be more excited to team up with Shop Your Way to bring even more value to our subscribers,” said fuboTV Co-Founder and CMO Alberto Horihuela. “We pride ourselves in providing fans with the most sports for the least money, and now are able to provide fuboTV customers with unparalleled access to the Shop Your Way network.”
fuboTV joins partners such as Uber and Meredith Corp. (the former Time Inc./Synapse) on the Shop Your Way platform, where tens and tens of millions of members can earn and redeem points on everyday purchases. It’s free and easy to become a Shop Your Way member and begin enjoying benefits immediately when you visit shopyourway.com. Download the free Shop Your Way app from the App Store or Google Play.
* Shop Your Way members will receive CASHBACK in points after they purchase the initial fuboTV monthly subscription and remain subscribed each month in order to continue to be eligible for CASHBACK in points during their first year of subscription. Points valid for 90 days. By accepting offer and Shop Your Way benefits, members agree to be bound by Shop Your Way Terms and Conditions available at www.shopyourway.com/terms.
fuboTV is a sports-first streaming TV service that brings subscribers over-the-top (OTT) access to the most sports for the least money. This includes a growing line-up of national channels, local broadcasters and regional sports networks (RSNs) that hold rights to the most popular sports in the world. Officially launched in January 2015 as a streaming soccer service, fuboTV has evolved into one of the leading virtual MVPDs in the U.S. Its entry-level Fubo Premier bundle offers more than 65 channels, including up to 37 that carry sports, and brings customers access to popular entertainment, news and information content that complements the core sports offering, including more than 10,000 titles available on-demand. It is available on desktop or mobile web via www.fubo.tv; on Amazon Fire TV and Fire TV Stick; Android and iOS devices; Apple TV; Chromecast; Kindle Fire; Roku; and through T-Mobile’s Binge On.
The company has raised a total of $75.6 million in funding to date, including a $55 million Series C round that closed in June 2017, led by Northzone, and including 21st Century Fox, Sky and Scripps Networks Interactive. Investors also include DCM Ventures, i2bf, Luminari Capital, LionTree Partners, Univision Communications Inc., Edgar Bronfman, Jr. (former Chairman and CEO of Warner Music Group), Chris Silbermann (founding partner, ICM Partners) and former NBA Commissioner David Stern.
About Shop Your Way
Shop Your Way® is at your service 24/7 to help you in the moments that matter. Whether it’s shopping your favorite brands, eating at your favorite restaurants, or simply taking an Uber to a party, you get rewarded with money-saving points that can be redeemed on millions of items across our Partner network. You can even connect with a free Personal Shopper to find everything on your list so that you can spend more time enjoying life and less time on the details. The benefits are endless with Shop Your Way, and they add up fast every time you connect. It’s easy – the more you do, the more you get, so start earning your rewards today.
NEWS MEDIA CONTACT:
Sears Holdings Public Relations
SOURCE Sears Holdings Corporation