“Little Helps for healthier living” partnership: British Heart Foundation, Cancer Research UK, Diabetes UK and Tesco partner to help tackle the biggest health challenges

“Little Helps for healthier living” partnership: British Heart Foundation, Cancer Research UK, Diabetes UK and Tesco partner to help tackle the biggest health challenges

 

Welwyn Garden City, UK, 2018-Jan-10 — /EPR Retail News/ — Three of the UK’s leading health charities have today come together with the UK’s leading food retailer to help tackle the nation’s biggest health challenges.

The partnership, “Little Helps for healthier living”, will bring together the skills and expertise of the British Heart Foundation, Cancer Research UK, Diabetes UK and Tesco to help lower the risk of heart and circulatory disease, cancer and Type 2 diabetes.

Over the next five years, the four organisations will work together to help Tesco’s 300,000 UK colleagues and millions of UK shoppers by removing barriers to healthier habits. Since 2015, Tesco shopping baskets have got healthier each year, and the new partnership will aim to speed up this progress with Little Helps that make a lasting difference to Britain’s shopping baskets.

A key starting point for this work will be to establish the UK’s leading workplace health programme, helping Tesco colleagues to be at their best at work and at home. The workplace health programme will build on a series of steps taken by Tesco over the last 12 months, including healthy deals and discounts, free health checks, and a growing focus on supporting the mental health of colleagues.

The four organisations have pledged to share the findings from their work across the wider UK health community to help accelerate progress towards national and international public health goals. The aim is to bring about a measurable improvement to the health of the nation, by developing Little Helps that make a healthy difference to shopping baskets all over Britain.

Speaking ahead of the launch of the new partnership, Dave Lewis, Chief Executive of Tesco, said:

“I’m really excited by what we’re announcing today. This is a unique partnership, which will bring together the skills and expertise of the UK’s leading health charities and the UK’s leading food retailer to help tackle the biggest health challenges facing the nation.

Together with the British Heart Foundation, Cancer Research UK, and Diabetes UK, we want to help people take small steps on their own terms to develop healthier habits. It’s about unlocking the energy, expertise and reach of our different organisations to develop little helps that make healthy differences across the whole country.”

Simon Gillespie, Chief Executive of the British Heart Foundation, said:

“This unique partnership has the potential to significantly lower the risk of some of the UK’s deadliest diseases. Working together, we can create initiatives that inspire people to take steps to change their behaviour. Measuring the impact of these initiatives could also pave the way for new and innovative strategies for empowering staff and communities to take control of their health in ways that can be adopted across the country.”

Sir Harpal Kumar, Chief Executive of Cancer Research UK, said:

“This is a landmark moment in our relationship with Tesco, which has already run for an incredible 16 years. This new partnership has the potential to transform the health of millions of people. We’re excited about the opportunity to engage Tesco colleagues and customers across the UK to increase awareness of cancer and encourage simple lifestyle changes that can help lower their risk of the disease.

The partnership builds on the success of Tesco’s longstanding commitment to Race for Life, which has already encouraged millions of women to get active across the country.”

Chris Askew, Chief Executive of Diabetes UK, said:

“This powerful new partnership has the potential to meet, head on, some of the biggest health challenges facing people living in the UK today.

Today is an exciting day: Together, we’ll be able to reach the millions of people at risk of Type 2 diabetes, cardiovascular disease and cancer, and help them make positive changes to their health in a way we’d never have been able to do working alone.”

Over the next five years, the new partnership will help to encourage and support sustainable, measurable changes in behaviour, through a series of targeted activities and campaigns aimed at reducing the risk of heart and circulatory disease, cancer and Type 2 diabetes. These will include:

  • Developing the UK’s leading workplace health programme for Tesco’s 300,000 UK colleagues
  • Aligning communication campaigns in store and online with national health campaigns;
  • Training Tesco pharmacists to help them better support customers in the prevention and management of heart and circulatory disease, cancer and Type 2 diabetes;
  • Sharing anonymised sales information to help develop insight on health policy and public health programmes;
  • Fundraising for more health research – innovative and engaging fundraising initiatives that help customers and colleagues raise money for the three charities.

Notes to Editors:

The British Heart Foundation, Cancer Research UK and Diabetes UK are three of the UK’s leading health charities. More details on each organisation can be found here:

www.bhf.org.uk

www.cancerresearchuk.org

www.diabetes.org.uk

Tesco plc is the largest retailer in the UK. More details on our business and our approach to corporate responsibility can be found here:

www.tescoplc.com/little-helps-plan

We are a team of over 450,000 colleagues dedicated to serving shoppers a little better every day.

For more information please contact the Tesco Press Office on 01707 918 701

Source: Tesco

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Tesco, Diabetes UK and the British Heart Foundation join forces to raise millions of pounds to promote healthy living

Cheshunt, England, 2014-9-11 — /EPR Retail News/ — Millions of people are set to benefit from a ground-breaking new partnership between the UK’s leading retailer and two of the country’s biggest charities.

Tesco, Diabetes UK and the British Heart Foundation have confirmed that they will join forces from early next year. The trio’s charity partnership – the first of its kind – aims to raise millions of pounds to promote healthy living.

In the UK today, there are seven million people living with cardiovascular disease. 3.5 million people are living with Type 2 diabetes, with a further 11.5 million at high risk of developing this condition.

The partnership aims to reduce the risk of both conditions by focusing on ways to encourage healthy eating and healthy cooking habits, including making it easier to choose foods lower in sugar, saturated fats and salt. The ultimate ambition for the partnership is to be a force for positive change in the health of the nation.

It will launch in early 2015 and will see Tesco, its customers, colleagues and suppliers aim to raise millions of pounds for the two charities.

Barbara Young, Chief Executive of Diabetes UK, said: “We are delighted to be part of this first-of-a-kind partnership, which is committed to improving the nation’s health and helping prevent Type 2 diabetes and cardiovascular disease.

“We have already been working with Tesco over the last 18 months and have seen the phenomenal efforts of Tesco staff and customers in raising millions of pounds that have made a real difference to the lives of people with diabetes or who are at risk of developing it. It is really exciting to be continuing working with them and our new partner, the British Heart Foundation, to make a real impact on reducing the risk of diabetes and heart disease. Every year 24,000 people with diabetes die tragically young and many endure amputations, blindness and kidney failure. This innovative partnership with Tesco’s reach and focus on food and the combined expertise of the two charities backed up by real resources is an important contribution to helping families across the UK.”

Simon Gillespie, Chief Executive of the British Heart Foundation said: “We’re thrilled to be entering into a partnership with Tesco, the UK’s largest retailer, and Diabetes UK, another leading national health charity. We know that eating a healthy, balanced diet and increasing levels of physical activity can cut your risk of developing cardiovascular disease. This ground-breaking partnership is a fantastic way to get healthy lifestyle messages to millions of people across the UK.

“The sad truth is that cardiovascular disease claims the lives of over four hundred people every day. Thanks to the generosity of Tesco and its customers we will be able to continue our fight for every heartbeat, and set a new benchmark for strategic partnerships between businesses and charities.”

Greg Sage, Community Director at Tesco, said: “We’re delighted to be part of this charity partnership – the first of its kind in the UK.  It’s great to be working with Diabetes UK again, and to be building a new partnership with the British Heart Foundation. We have enormous respect for the work they do, and want to help them do more.  Using our collective scale and expertise, we’re going to make a real and positive difference to millions of customers’ lives.  Over the next few months we’ll be working on the details of exactly how we’ll do that, so watch this space.”

Notes to editors

  • Last year Tesco announced a commitment to help customers and colleagues live healthier lives.  This partnership is part of the work Tesco is doing to meet that commitment, alongside The Tesco Eat Happy Project, which teaches children about the food they eat, sponsorship of Race for Life and the removal of sweets from all Tesco checkouts in January 2015. In the past year, Tesco customers and colleagues have raised £13m for Diabetes UK.

For more information please contact the Tesco Press Office on
01992 644645

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