Raley’s Food For Families launches its Summer Fresh Drive to increase availability of fresh fruits and vegetables at food banks

Fair Oaks, CA, 2016-Jul-03 — /EPR Retail News/ — Raley’s Food For Families has launched its Summer Fresh Drive, designed to raise funds and increase the availability of fresh fruits and vegetables at food banks throughout Northern California and Nevada.

During the school year, 21 million children from financially challenged homes in the United States eat a school lunch every day. The need for food assistance grows dramatically over the summer and fresh, healthy produce is in extreme short supply.Food For Families food bank partners will have access to a variety of fresh produce, in addition to dry goods, to distribute in their respective communities.“We know fresh fruits and vegetables are critical to individual health, so it’s with great pride that we offer our customers a way to help create wellness in their communities,” said Becca Whitman, Food For Families Executive Director. “Our customers and vendors are incredibly generous to our program- and with their support, we can offer fresh fruits and vegetables to all.”

Every dollar counts- community members can help provide produce to food banks in their neighborhoods. Throughout the month of July, every Raley’s, Bel Air Markets and Nob Hill Foods will be participating in a summer donation drive. A $1 donation will help provide fresh fruits and veggies to a local food bank and will be matched by Raley’s, up to $25,000. Last summer, customers, team member and businesses raised over $600,000 to fight hunger in their communities.
“We see first-hand how hard summer months can be on local families, who rely on school breakfasts or lunches during school months,” shares Blake Young, President/CEO of Sacramento Food Bank & Family Services. “Fresh produce and other items from Raley’s Food For Families make a tremendous impact at our food distributions during the summer months. SFBFS serves over 130,000 men, women and children each month and the food from Raley’s Food for Families is greatly appreciated by the families we serve.”

This year, Raley’s Food For Families program celebrates 30 years. The program is an integral part of feeding those in need, in communities throughout Northern California and Nevada. The Summer Fresh Drive will provide fresh, nutritious produce – getting real food to real families.

Some Fresh Facts:
• 49 million Americans are food insecure – many of them children.
• 37 million Americans are being served by food banks and soup kitchens.
• 40% of people receiving emergency food assistance are also employed.
• Families facing hunger are far less likely to eat a nutritionally complete diet.
• 90% of at-risk youth don’t get the recommended servings of vegetables on a regular basis fact
• Hunger and obesity can be a deadly pair.

About Food For Families
The Food For Families program started in 1986 and has raised over $33 million and donated over 24 million pounds of food to families in need. 100% of the funds go to fighting hunger; every penny donated goes directly to feeding families, and none to expenses, fees or traditional overhead, all of which are absorbed by Raley’s Family of Fine Stores. For more information, visit www.foodforfamilies.org

About Raley’s Family of Fine Stores
Raley’s is a privately owned, family operated supermarket chain with headquarters in West Sacramento, CA. The company operates 121 stores in Northern California and Nevada under four banners: Raley’s Supermarkets, Bel Air Markets, Nob Hill Foods and Food Source. Raley’s was founded in 1935 by Thomas P. Raley and is a major grocery chain best known for high quality products, fresh produce, fine meats and outstanding customer service. Raley’s strives to make its customers’ lives easier and better by delivering a personalized food shopping experience. For more information, visit www.raleys.com.

For information about our stores, please contact:
Chelsea Minor
Director of PR and Public Affairs


Raley’s Food For Families launches its Summer Fresh Drive to increase availability of fresh fruits and vegetables at food banks

Raley’s Food For Families launches its Summer Fresh Drive to increase availability of fresh fruits and vegetables at food banks


Source: Raley’s

Fruit and vegetables at Tesco will stay fresher for longer as a result of new food waste initiative

CHESHUNT, England, 2015-10-21 — /EPR Retail News/ — Customers can benefit from salads and citrus fruit that will stay fresh for up to two extra days, thanks to an industry leading initiative by Tesco.

Some of the most popular fruit and vegetables will stay fresher for longer as a result of Tesco cutting out a food packing stage in the journey from farm to fork.

Among the foods that are gaining extra freshness from the initiative include some of the most popular items in the produce aisle, including:

  • Citrus fruit
  •  Lettuce
  • Tomatoes
  • Cucumbers
  • Peppers
  • Broccoli
  • Celery

According to the UK’s Waste and Resources Reduction Action Programme (WRAP), seven million tonnes of food is thrown away each year by British households, costing the average family with children £700.*

Tesco Group Food Commercial Director Matt Simister said: “For millions of our customers this move will mean having up to an extra two days in which to enjoy some of the most popular fruit and vegetables.

 “The extra days of freshness will particularly benefit customers who are pressed for time and will mean they are less likely to throw away food.

 “The move is part of our efforts to not only help busy families plan ahead but also to help customers reduce waste at home too.”

 As part of its ongoing programme to tackle food waste Tesco looked at its supply chain to identify ways of working directly with producers to speed up the process by which freshly picked produce arrives in store.

It found that as a result of advancements in packing and storage it was now possible to ship produce directly from European suppliers to Tesco stores, cutting the amount of time spent in transit which means getting produce to customers faster, and therefore fresher.

Dr Richard Swannell, Director Sustainable Food Systems at WRAP said: “WRAP’s Product Life research identified a number of simple and safe ways to make changes throughout the supply chain to pass on more product life to shoppers.

“Giving people more time to eat the foods they buy reduces the risk of food being wasted. Our report estimates some 250,000 tonnes of food waste could be prevented by a one day increase in product life – food wasted by households and by the supply chain.

“Preventing this volume of waste means UK shoppers have a potential shared saving of up to £500 million a year. I’m delighted Tesco have used this guide to examine a range of products.”


 Note to editors:

* Fresh fruit and vegetables make up the single biggest proportion of the food thrown away in the UK.

WRAP data reveals the latest food waste and avoidable food waste figures.

Total food waste (tonnes)  Avoidable food waste (tonnes)
Citrus 174,000 73,000
Melons 89,000 28,000
Lettuce 52,000 44,000
Tomatoes 49,000 45,000
Cucumbers 42,000 43,000
Peppers 36,000 18,000
Mushrooms 23,000 18,000
Broccoli 42,000 15,000

Recent Tesco  achievements in helping reduce food waste

  • Tesco recently announced a partnership with Fareshare and FoodCloud to ensure that surplus food in stores goes to people in need. Our goal with this partnership is to eliminate edible food waste in our stores – estimated to be at least 30, 000 tonnes.
  • It has also taken other measures to help customers in the home such as redesigning packaging that will help keep certain meat products fresher for up to an extra five days for beef and lamb.
  • Tesco has also worked with WRAP on their Love Food, Hate Waste programme to help customers in the home – for example redesigning packaging on key produce lines to include food waste tips.  These tips range from storing apples in loosely tied plastic bags in a fridge, through to storing spinach in plastic containers lined with a paper towel and a tight fitting lid.
  • Preliminary findings show that 1 in 10 customers claim that they’ve changed their behaviour as a result of the new packaging, that’s 1.4 million customers.

For more information please contact the Tesco Press Office on 01992 644645

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