Hunter, A Top Brand, Up There With The Ugg Boot

Premium Wellington boot brand, Hunter, enjoyed a busy year in 2010 with sales rocketing and the brand being in particular demand during the cold snap when customers sought out these hard-working and reliable boots to get them to their destinations during all the snow in December. Not only are they waterproof and the perfect choice for wearing in the snow and cold weather, they have become an official fashion item too.

The Hunter brand has considerably increased in popularity over the past few years as they have gradually made their way into every wardrobe of any self-respecting young person who likes to think they know a thing or two about fashion trends. It was reportedly one of sale aggregators ‘Most Clicked-On items of 2010’ and trusted website Begorgeous.com has apparently commented that Hunter wellies are the‘ultimate choice’ of winter footwear so that’s not a bad start to 2011, not least because there are still officially around six weeks of winter left to go and as we have seen, anything can happen in this country with the weather.

With the Hunter brand becoming more popular than ever before you might want to grab yourself a great pair from the extensive range of gorgeous glossy black styles such as the tall or short gloss originals, or go upmarket with a beautiful pair of Regent Savoy patent quilted Hunter Wellies (far too mice to wear to take the dog out!) that would look at home in the city as well as in the country.

The styles on offer from Hunter these days are endless and thanks to the young style icons such as Alexa Chung (television presenter, model and contributing editor at British Vogue) and Kate Moss (long time English model and designer for TopShop) as well as many others seen regularly sporting this very British brand of boot it can’t help but do the sales of Hunters the world of good.

Many young girls take their cue and inspiration from these stylish celebs and with technology being what it is today with the world of social media and networks like Twitter and Facebook as well as instant news being at our fingertips 24/7, good news travels fast and the fact that Hunter is one footwear brand that just looks so stylish, people want to wear their boots and be seen in them and talk about how great they are to their friends and so the news spreads and here we are today predicting another great year ahead for this ultimate British footwear brand with its rich heritage and exciting future.

Via EPR Network
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Uggs As Popular As Ever In Post-Christmas Sales

Its been a busy few months for Decker’s Outdoor, owners of the hugely popular Ugg Australia brand as the top selling footwear company catches it breath after some of the busiest months in their history. Uggs are always in demand in the run up to Christmas, they make great gifts and they have long been at the top of the footwear ladder for their designer appeal and comfort factors that other boots just can’t match. But it has also been the result of all the bad snow and freezing temperatures that we experienced during the month of December that boosted sales past the expected peaks for the year on top of Christmas sales on-line as well as from various authorised retail outlets.

Though at times the shops were deserted in the weeks running up to Christmas, particularly when shoppers were expected to be out in force doing their Christmas buying, some retailers predicted all time low sales compared to the same weeks last year and in previous years but sales of Ugg boots were more in demand than ever due to people wanting to get hold of some decent warm boots that would allow them to get out in the snow and not freeze in the sub zero temperatures.

Uggs have the advantage of being popular gifts at Christmas as well as the best thing to wear when it snows or when it’s cold so they were always going to be a winner when the terrible weather descended though none could predict the scale of the demand for Uggs and other popular boots such as Hunter wellies and FitFlops too. Many retailers saw their shelves stripped bare as demand reached epic proportions during the worst of the cold snap and the fact that Uggs are easily obtained on-line from many independent retailers meant that this avenue also saw higher than expected sales. All good stuff in terms of business, especially in these tough economic times.

The bad weather before Christmas may also have been a major factor in the busy post Christmas sales as shoppers in their droves were out from Boxing Day onwards to spend their Christmas money and bag themselves a great bargain. Many people who had not been able to get to the shops resorted to buying gift vouchers on-line for friends and family as this was one of the few options available to them which didn’t involve trying to get to the shops in the treacherous conditions hence the happy shoppers after Christmas in the sales as the snow had cleared and people were free to get out and about once more.

Via EPR Network
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Customers Are Getting Excited About FitFlops Spring 2011 Collection

With the success of the recent Autumn/Winter collection of FitFlop Boots featuring some of the best selling styles this season, there is much talk of the hotly anticipated Spring 2011 footwear collection from FitFlop that has been previewed in the US and reviews have been extremely favourable to say the least.

FitFlop have been the top selling fitness footwear brand since their launch a few years ago with just one style of flip flop in three colours. This humble beginning for the now global toning footwear brand was quick to catch on and has a massive customer base which is increasing all the time, thanks to the regular release of gorgeous new styles which has now turned into a seasonal launch, taking the FitFlop name into new territory and placing it firmly with the big names in footwear.

The founder of the FitFlop brand is none other than Marcia Kilmore (of Bliss Spa and Soap & Glory beauty product fame) and she obviously knows a thing or two about marketing a great product and giving the customer what they want even before they knew they wanted it! Marcia and the team she employed to research and develop this toning footwear range from London’s South Bank University where the FitFlop footwear was designed and tested for over a year before it was ready to go on the market.

Since its launch its popularity has risen and continues to rise still as more and more people find the benefits of this amazing footwear far outweigh standard fashion footwear. This footwear has been strongly endorsed by the medical profession and this has been part of its strength really as it’s the Doctor’s recommendations and the reviews of real people that have made FitFlop a respected and highly-regarded item of footwear for those looking to reduce back pain, improve their posture and tone up their legs and bottoms at the same time.

Its not just the fact that this footwear can benefits the wearer, its also the fact that the FitFlop footwear looks so good too and it has clearly been a case of fashion meets fitness and it really works well. We’ve got the trainers from the big sports names like Nike and Adidas, we’ve got fashionable boots like Uggs and what FitFlop did was to fit nicely into a gap in the market that feeds both these areas, the fitness aspect is in their benefits and the way they can tone your body just by walking in them and the fashion bit comes from the fabulous range that FitFlop offer, from boots and shoes to sneakers and clogs. It really is the perfect combination and sales of these toning shoes and boots are testament to this. FitFlop and fashion go hand in hand just as FitFlop and fitness do. Perfect.

Cloggs.co.uk currently stock a full range of all the latest FitFlop styles; including the fantastic FitFlop Boots and the FitFlop Supertone.

Via EPR Network
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UGG Boots – Australian Farmers Favoured Boot?

The popularity of the UGG Boot is increasing rapidly across the globe, and more people than ever before are looking to purchase a pair of their very own UGG Boots. The unseen, and somewhat unexpected affect of this, is that the UGG Boots are causing quite a stir for Australian Sheep Farmers as they now need to meet the high demand levels generated by the UGG boot manufacturers.

Sheep skins were once considered to be a useless by-product when creating other wool merchandise, but farmers now have to become accustomed to tackling the heightened level of demands for the skins. The Sheep Farmers can now look to increase their profits further by creating business models which are adaptable to new found levels of demand.

During the recession, sheep skins were available for purchase for as little as $1 with many farms and tanneries reported to be burning excess skins as it was not cost effective to actively promote and distribute them. However, the issues of financial distress are being to dissipate for most consumers meaning that they have more disposable income and with winter fast approaching this extra income seems to be being placed in boots, such as the UGG.

This resurgence in demand for the product has consequently led to a rise in demand for the raw materials required to manufacture them. Australian Sheep Farmers are now looking to find new methods of production which help to produce higher quality sheep skins. The investment to place in these improved production styles should be easy to come by as several reports have now placed the price of Sheepskin closer to $21.

Via EPR Network
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