Wallis has announced its collections for Autumn/Winter 2011

The womens fashion company continues the paired down trend during the autumn/winter season with ’60s Modernity’, offering a strong modernist take on the 1960s. Architecturally tailored pieces such as the three quarter length coat, long lined tunic and the flood length trousers create clean lines in futuristic shapes. Unexpected colour clashing on a pallet of electric blue, ginger and black are blended on fabrics of denim, tweed and leather, while prints on knitwear pieces provide stark contrasts. Favourite pieces from the story include the ankle grazing two tone trouser and the leather T shirt, which makes a welcome return this season with fur trim sleeves. Accessories are kept simple to complete the minimalistic look, with snakeskin adding texture.

The ‘Babington House’ collection offers masculine tailoring and historical referencing, combined to create a quintessentially English collection with a nod to the 1970s. Russet hues blend with peach and camel while colour blocking of muted tones remains important. Ali MacGraw inspired T dresses in autumnal shade colour clashes add retro glamour to the collection. Culottes and flared cords are key trouser shapes for the season, creating fluid lines in intrepid colours of berry and burnt orange. These can be paired with a pussy bow blouse and a snug sweater vest or velvet blazer to complete this feminine silhouette. Hero items include the tweed belted trench coat and the berry Afghan faux fur coat. Accessories could include a fedora with a feather in the brim and a patent ladylike tote for 1970s chic.

This autumn/winter, the womens clothing company also pays homage to Alexander McQueen with the ‘Gorgeous Gothic’ collection in a story that evokes Gothic glamour. Leather and chiffon fabrication come together throughout the collection to create dramatic effects. Black mink and soft smoke lilac are blended for vintage boudoir feel. The silhouette is lean; sheer fabrics and contrasting hem lines create a provocative response, while pleats and tucks soften the look and create floaty elegant lines. Victoriana boots laced to the knee are teamed with outerwear favourites including the opulent beaded cape or the midnight black faux fur coat to complete the look.

All products will be available on-line at wallis.co.uk including a fantastic range of shoes, belts and bags to accessorise outfits for all occasions.

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Dorothy Perkins Reveals Its New Floradita Collection

Dorothy Perkins is proud to announce this summer’s launch of Floradita, a sophisticated, boutique-inspired floral collection.

Floradita has a hint of the 1950s and a touch of modern day romance, creating a capsule collection of fabrics in simple feminine shapes.

Whether it’s a traditional wedding in the country, a refined garden party or just a stroll in the warm sunshine, Floradita has plenty to offer for everyone for every occasion.

From prim, full-skirted sundresses and floaty floral maxis, to delicately embroidered cropped jackets and peter-pan collar lace tops, this new range has a unique and eclectic feel to it and is perfect for the summer months ahead.

Many of the items in the collection have a retro or vintage look to them, with floral patterns being a strong theme throughout. This is featured quite boldly on skirts and summer dresses, and used more subtly on lace detailed tops.

A limited edition range of Floradita jewellery is also available, which complements the clothing. A chunky gold chain necklace with bold flower charms adds a quirky touch, while rose printed cameos create a more quintessentially English look, found on stud earrings, a statement ring and a pendent necklace.

The range also includes accessories, such as floral print summer wedges, bright coloured clutch bags and oversized sunglasses.

Floradita is available in selected stores nationwide and online on the Dorothy Perkins website from the beginning of June 2011.

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Topshop has launched its new party dress collection called Dress Up Topshop

This debut collection of 12 statement dresses offers irreverent fun in a range of colours, shapes and styles. The collection brings the Topshop flavour to dresses that to wear with confidence by those who know how to get noticed.

Each dress has its own character suiting any mood and any event, whether it’s for a gig or a glam function, these dresses embrace experimentation and allow for styling and an individual approach.

The collection features a black leather dress with gold studding, while ruffled sleeves and black elastic strapping reveals the back and channels an early 80’s punk influence. A black jersey dress with a sweetheart neckline and sheer sleeves is adorned in silver lightning beading, putting the rock into glam rock, and a simple grey snakeskin print halter is held at the neckline with chunky gold chain.

Other highlights include an all-over rainbow of sequins on a simple sheath dress with a black leather bowtie belt, whilst a fun fifties prom style frock in white with black polka dots has a full skirt and pale pink bodice dress has a tulle tu-tu. Candy pink and lemon dresses look like French fancy wrapping in cute cocktail dresses and flowers in pinks burst onto a sweet party dress with diamante detailing. Godess dresses feature with strong Grecian influences, and asymmetric dove grey chiffon reveals a silver studded bustier combining tough and soft elements.

Dress Up Topshop is the ultimate fix for those on the party scene with an eye for fashion and a focus on fun.

The Dress up Topshop range is available in Topshop stores nationwide with prices ranging between £45 and £180.

About Topshop:
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on womens fashion with a wide range of petite clothing, dresses, skirts and jeans through to maternity wear, petite clothing and make up.

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Debenhams Announces 9000 Festive Jobs Up For Grabs

Debenhams announced that it is on the lookout for 9,000 seasonal temps to cope with its busiest time of year; Christmas.

Although the number of positions has increased, the number of hours remains the same. The retailer has altered its recruitment strategy by searching for more part-time roles. This emphasis on flexible shift patterns will ensure additional staff are in store whenever customers need them.

The jobs will be split across Debenhams’ 160 outlets and average out at 56 per store. The jobs are based in menswear, womenswear, accessories, childrenswear, home, gift or cosmetics departments.

Roles available are varied and include everything from stock handling and general sales advisor jobs to gift advisor roles which require special training.

While previous retail experience isn’t essential, excellent customer service and team working skills are.

Michael Sharp, Deputy Chief Executive at Debenhams said: “These jobs are sure to be welcomed by local economies during the most financially challenging part of the year.

“Our recruitment drive is so huge that for the first time we have trained a manager in all 160 stores to oversee staffing for Christmas.

“We are recruiting directly through our website and looking for energetic people with a talent for customer service.”

Minister for Employment, Chris Grayling said: “These new vacancies are a great boost for jobseekers, and flexible working patterns mean they can be family friendly too.

“We are committed to injecting new life into the private sector and this is another example of how employment in this sector is growing.”

Contracts will be for flexible working hours with the majority of positions running from November through to January, when the majority of customers will be carrying out their Christmas shop or indulging in the January sales.

More information and application forms can be found on www.debenhams-jobs.com or by contacting the local store.

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Debenhams Reveals New Fashion Language Excludes Some Shoppers

Debenhams has issued a new dictionary to help shoppers understand the latest clothing terms.

The high street store has taken the unusual step because no one understands the plethora of new descriptions and phrases emerging from the fashion industry.

While newly made up words such as shacket and treggings are instantly understood by clothing industry insiders, they’re leaving the public baffled, says the store.

Debenhams spokeswoman Lizzie Singleton said: “It’s now easier to understand Sanskrit than some of the words commonly used by commentators within the fashion industry to describe garments.

The dictionary will translate fashion phrases such as:
Shacket (Shirt/Jacket) Jacket of shirt like appearance.
Tregging (Trouser/Legging) Leggings of trouser like appearance.
Jeggings (Jean/Leggings) Leggings with jean like qualities.
Coatigan (Coat /Cardigan) Cardigan with a coat appearance.
Cardigown (Cardigan/Dressing Gown) Cardigan, usually long and belted like a cardigan.

Lizzie Singleton continued: “We believe that these words are only properly understood by approximately five per cent of the population – yet they are commonly used throughout the fashion industry.

“It’s virtually a secret language, designed solely for fashion experts and people who spend every day reading fashion magazines.”

“We’ve decided to produce the dictionary so that every shopper – both fashion expert and non expert alike – can shop easily and clearly in all of our stores. However, we are also urging the fashion industry to use existing English words to describe their garments rather than made up amalgamations.”

Marie Clair, spokesperson for Plain English Campaign said: “Anything that helps to make sense of fashion is a good thing. Just like the Debenhams’ buying guides, the dictionary aims to give shoppers clear and concise information and could be a contender for one of our plain English awards in December.”

Other new words commonly used by the fashion industry include:
Skorts (skirt/short) shorts with the look of a skirt i.e. culottes.
Mandles (man – sandals) sandals for men.
Mackets (mac/jacket) a cross between a mac and a jacket.
Shoots (Shoe/Boots) not quite a shoe nor a boot but something in between.
Meggings (male leggings) very tight jersey trousers for men.
Mace (male lace)
Mankinis (male/bikini) skimpy swimwear for men championed by Borat.
Jombats (jegging/combats) tight combats of jegging quality.
Tankini (tank/bikini) cross between a bikini and a tank top for a more modest swim option.
Skousers (skirt/trousers) trousers with an attached skirt.
Blurt (blouse/skirt) all in one blouse and skirt combo.
Jardigan (jacket/cardigan) a thick jacket like cardigan that requires no coat on top.
Whorts (winter shorts) thick, often wool based shorts, normally worn with tights in winter.
Mubes (maxi tube dress)
Watch let (watch/bracelet) a bracelet which includes a time telling decorative element.

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Break-Through Womenswear Brand Missguided.co.uk Nominated In National Magazine Company Awards

Just 15 months since launch, independent online women’s clothing retailer Missguided.co.uk has been nominated in three separate categories of Reveal’s inaugural Click To Buy awards. Part of the National Magazine Company’s annual 30 Days of Fashion & Beauty campaign, the awards celebrate the best in British web-based fashion and beauty shopping, with nominations comprising largely of the online offerings from the major high street retailers.

Missguided.co.uk is nominated in the key ‘Brilliant Bargains’, ‘Hassle Free Service’ and ‘One-stop-shop for Fashion’ categories, testament to the brand’s recognition within consumer media and rapid expansion since launch; likewise, to the ongoing consumer appetite for fast fashion.

Established in April 2009, Missguided.co.uk is dedicated to making the latest catwalk and celebrity trend-inspired fashion including Maxi dresses and accessories available at affordable prices. With a tightly edited collection that is updated on a daily basis such crop tops and a growing legion of celebrity fans, Missguided.co.uk is already well-known destination on the fashion map and with the appointment of Marketing Director Leon Quinn and a £1 million marketing investment, 2010-11 will mark a further era of growth for the brand.

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Debenhams Unveils Beauty Untouched

Debenhams has broken ranks with the rest of the high street by using un-airbrushed photography in its windows to launch new swimwear lines for the summer.

Debenhams believes that the over use of some digital photography techniques to create unrealistic body shapes and flawless skin can make women feel more insecure about their natural looks and size. The move highlights the retailer’s long standing commitment to encouraging positive body-image through minimal digital retouching.

Mark Woods, director of creative & visual, said, “As a responsible retailer we want to help customers make the most of their beauty without bombarding them with unattainable body images.

“Our campaign is all about making women feel good about themselves – not eroding their self belief and esteem by using false comparisons.

“Not only does it make sense from a moral point of view, it ticks the economic boxes as well. Millions of pounds a year are spent by organisations retouching perfectly good images.

“As a rule we only airbrush minor things like pigmentation or stray hair and rely on the natural beauty of models to make our product look great.

“We are proud to bring the issue of re-touching into the main stream when the likes of Britney Spears and Madonna are using un-airbrushed but over-lit images as a shock tactic.”

Caryn Franklin, fashion commentator and broadcaster, said, “Retailers do have the power to take a stance on digital manipulation. Fashion and beauty imagery that is honest is absolutely crucial for all women to see. I’m delighted that Debenhams has taken the lead here and customer feedback will no doubt validate this important step.”

Signage in the window will read: ‘We’ve not messed with natural beauty; this image is un-airbrushed. What do you think?’ It will also show customers an example of just how much the image could have been altered.

Jo Swinson, Lib Dem MP and co-founder Campaign for Body Confidence MP said, “It’s great news that Debenhams will be using images of real women who have not been digitally manipulated to advertise their new swimwear range.

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Debenhams Announces Official Retail Partnership With Sex And The City 2

Debenhams has announced that it is to become the official retail partner for the upcoming film, Sex and the City 2.

Debenhams Announces Official Retail Partnership With Sex And The City 2

Debenhams was the official retail partner for the first ‘Sex and the City’ movie, and is now pleased to announce its sponsorship of the new film as well. The sponsorship deal has been seen as the ideal partnership for the department stores group because Debenhams provides fans with a one stop shop for ‘Sex and the City’ products and it is therefore a perfect match made in retail heaven for any aspiring Miranda, Carrie, Samantha or Charlotte.

To celebrate the partnership Debenhams is also offering four lucky customers the chance to win a trip to New York in conjunction with the eagerly anticipated ‘Sex and the City 2’ movie which is due for general release in the UK on 28th May.

The prize includes 4* hotel accommodation and $1000 spending money. Debenhams card holders will also be given the opportunity to win 50 ‘Sex and the City 2’ goody bags through a free prize draw competition.

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Topshop Pledges To Continue Support For Fashion Targets Breast Cancer

Topshop has announced it will continue its support of charity initiative Fashion Targets Breast Cancer in 2010 with the launch of a limited edition jersey vest, available in-store and online from the end of March.

Topshop has been working with Fashion Targets Breast Cancer since 2005, originally producing an exclusive shopper bag each year for the charity, which was then sold in store and online.

Following the success of 2009’s bold target print Tshirt, modelled by Jourdan Dunn, this year the charity garment will be a vest emblazoned with the slogan ‘Love to Love’. It will retail at £16, with £5 from every vest sold going to the charity.

In addition, charity pin badges and friendship bracelets will also be on sale from the women’s fashion retailer for a minimum donation of £1 for a pin and £2 for a bracelet.

Fashion Targets Breast Cancer is the flagship fashion campaign of Breakthrough Breast Cancer, a pioneering charity dedicated to the prevention, treatment and ultimate eradication of breast cancer.

FTBC was established in 1990 by Ralph Lauren after his friend and fashion editor of the Washington Post, Nina Hyde, died of breast cancer. Since the campaign launched in the UK in 1996 it has raised over £10.5 million for Breakthrough Breast Cancer’s vital research, campaigning and education work.

This year, Fashion Targets Breast Cancer was launched with a series of new images, shot by world renowned photographer Mario Testino, featuring Kylie Minogue, Sienna Miller and Claudia Schiffer.

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Barbara Hulanicki Collection At Topshop

Topshop is renowned for working with style heroes of the past, present and future, and this spring marks its coming together with Barbara Hulanicki. Continuing from where she left off in the 70s, Barbara Hulanicki rejoins the fashion world with a new series of clothes for Topshop.

Barbara Hulanicki

While rich with reminders of Biba in its heyday, the collection is a distinct move away from the pretty designs of the past. Clothes are brought up to date by modern prints and edgier shapes for a new generation of fans, making Hulanicki one of the most influential and inspirational style icons of the 20th century.

Having spent the last 15 years designing furniture and hotels worldwide, Hulanicki has reverted back to her first love of fashion illustration as the starting point for the collection. The enchanting ‘ladybug’ and ‘headscarf girl’ designs appear on delicate chiffons, the bold ‘enlarged animal print’ is splashed over silks and jerseys, and quirky large placement sketches of fashion girls stand out on T-shirts and accessories.

The Hulanicki collection takes on a split personality of Good Girl/Bad Girl dressing.

A playful, floaty silhouette in bright coral, pink and pale turquoise tones characterises the Good Girl. A flirty printed dress with Hulanicki’s trademark elegant puff shoulders is echoed by daringly short skater skirts, culottes and playsuits in chiffons and silks. Billowing smock blouses are grown up, while a bright pink ‘ladybug’ print cropped corset top and coral animal print body are aimed at the younger customer. The dramatic black maxi jumpsuit with tie shoulders is the stand out piece and most reminiscent of the collection’s 1970s origins.

A seductive off-the-shoulder body-con dress in lilac jersey with a teasing print on the bust appeals to the collection’s Bad Girl. Mini dresses are bandeau or halter neck in figure hugging jersey for a laid-back sexy look, and a cropped suede jacket with matching high-waist hot pants in khaki. The large prints used on these clothes are repeated on several simple jersey T-shirts for a more accessible and casual take on the look.

Beachwear finishes off the womens clothing collection with a ‘headscarf lady’ printed retro-shaped bikini set and oversized floppy sun hat in either bright or pale pink, and a large beach bag emblazoned with the ‘silhouette girl’.

On her collaboration with Topshop Barbara said: “Top Shop has always been the first shopping stop when I am in London. They work in the same fast thinking, ‘It won’t be there the next time so make a snap decision’ attitude that we developed in the 60s and 70s.”

Mary Homer, managing director of Topshop added: “It is an honour to be working with one of my own personal fashion heroes. Barbara’s approach to fashion is as bold and inspirational now as it was in the 70s. The team has loved working with her and I know our customers will love this collection”

The new Hulanicki collection will be on sale from the end of April.

About Topshop 
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on womens fashion, having won several awards for design reputation and new service. Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 and continues to grow its reputation for supporting exciting new talent at London Fashion Week.

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