Cheshunt, England, 2014-2-28 — /EPR Retail News/ — The finest* Medley of Belgian Chocolate Easter Eggs, £25 has cracked it by beating luxury rivals to take the title of Good Housekeeping Easter Egg of the Year. This is the second year running that Tesco has won the coveted award.
The judges were wowed by this egg – they described it as “beautifully presented nesting half eggs in a decorative wooden box. The mixture of white, milk and dark chocolate along with butterscotch, raspberry, hazelnuts and coconut pieces means there is something for everyone to enjoy.”
With a score of 88/100, it topped the tasting and saw off rivals such as the £24.95 Harrods Lattice Egg which scored 79/100, and the £45 Rococco Milk & Dark Egg which scored 78/100.
Good Housekeeping Consumer Director Caroline Bloor said: “You’re as likely to find a delicious Easter treat in the supermarket as you are in the luxury shops.”
In addition, Tesco also won the Good Housekeeping Hot Cross Bun tasting with theirfinest* 4 Hot Cross Buns, £1.70. The judges were impressed by their “beautiful rounded shape, soft juicy fruit and just the right amount of spice.”
Scoring 78/100, these hot cross buns beat rivals including Waitrose Fruit & Oat Hot Cross Buns, £1.69 for 4 which scored 65/100 and Heston’s Honey and Ginger Hot Cross Buns, £1.69 for 2 which scored 58/100.
The prized accolade was welcomed at Tesco who have recently celebrated winning Quality Food Awards Retailer of the Year 2013 and the World Food Awards 2013 National Retailer of the Year.
Why go anywhere other than Tesco this Easter!
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For further information, high res images or samples, please contact:
Michelle Smith 01992 644565 michelle.smith@uk.tesco.com/@LemonaidePR
Deana Green 01992 806576 deana.green@uk.tesco.com
We are delighted to have been recognised for the work we do for our customers:
Quality Food Awards Retailer of the Year 2013
World Food Awards 2013 – National Retailer of the Year
International Wine & Spirit Competition (IWSC) 2013 – Retailer of the Year
World Cheese Awards 2013 – Super Golds for finest* Chaource and finest* Montagnolo Affine Blue Vein Cheese
For more information please contact the Tesco Press Office on
01992 644645
We are a team of over 530,000 people in 12 markets dedicated to bringing the best value, choice and service to our millions of customers each week. Our core purpose is ‘we make what matters better, together’.
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