MANCHESTER, UK, 2014-12-5 — /EPR Retail News/ — There are improvements in-store at The Co-operative food store in Wrexham which re-opens today (Thursday, 4 December) following a £340,000 investment to transform the shopping experience for the community.
The Co-operative Group is taking a leading role in championing the bid to transform the high street in Wrexham, which was named as one of four Welsh towns to receive support under the Business in the Community (BiTC) Healthy High Streets campaign, and the major makeover of its Lord Street store has seen an enhanced in-store bakery, and a focus on fresh, healthy foods, meal ideas and essentials.
In addition, the in-store environment and customer experience has been improved with new flooring, check-outs, and new refrigeration to enhance its dairy, meat and chilled produce – including Wrexham Lager. The store will also include an ATM, and a self-service Costa coffee dispenser will also be installed.
The store is also pioneering a new role known as a Community Pioneer where a member of the food store team, will also work to foster involvement in community activities, from local fundraising initiatives to helping to understand and develop solutions to meet local community needs.
Wrexham’s Nightingale House Hospice, whose representatives helped the store team to cut the ribbon and declare the new-look store open, will be the store’s first fundraising focus following its re-launch.
Shan Rogers, Manager of The Co-operative food store in Lord Street, Wrexham, said: “We are thrilled to have made such a significant investment in Wrexham, and we are delighted to have a fantastic new food store with which to serve the community – it is an exciting time for the whole team.
“The Co-operative is a community retailer, and we are committed to playing an active role in local life, embracing the area’s community spirit. The store will be a hub for the local community, and customers will be able to find out what is going on locally, and learn about how The Co-operative can benefit local groups.
“With the combination of our redefined store, innovations in our own-brand ‘Loved by us’ range, and The Co-operative’s commitment to lowering prices on hundreds of everyday essentials under its ‘Fair and square’ prices banner, I am confident we will provide the community with everything needed to pick-up delicious food conveniently and create inspirational and tasty meals at home.”
Isobel Garner, Town Centre Manager, said: “The Co-operative has been an active participant in Wrexham for many years, and the work on the Healthy High Streets campaign is already proving to be a rewarding experience. The newly refurbished Co-operative food store in Lord Street demonstrates its confidence in the town centre, and I look forward to continuing our fruitful relationship in the future.”
There will be offers and promotions in and around the store to mark its re-opening. Plus, until 9 December, customers, presentingtheir membership card at the checkout will be entered into a daily draw – known as “Swipe & Win” – with the chance of winning a host of prizes.
For more information about Swipe & Win call in to the store, or visit http://www.co-operative.coop/membership/points-and-offers-new/swipe-and-win/
Notes to Editors:
The Co-operative Group, which is the UK’s largest co-operative business with interests across food, funerals, insurance and legal services, has a clear purpose of “championing a better way of doing business for you and your communities”. Owned by millions of UK consumers, The Co-operative Group operates a total of 3,750 outlets, with more than 70,000 employees and an annual turnover of approximately £11 billion.
For further information please contact:
The Co-operative Group Press Office
Tel: 07702 505551