Special Appearance Saturday by Darrell Green
PITTSBURGH, 2015-10-6 — /EPR Retail News/ — DICK’S Sporting Goods (NYSE: DKS), the largest U.S.-based, full-line omni-channel sporting goods retailer, will be opening its 30th store in Virginia and 634th store nationwide on Friday, October 16th at Battlefield Shopping Center in Leesburg, VA (1079 Edwards Ferry Road).
DICK’S three-day grand opening celebration will run through Sunday, October 18th. The store will open at 8:00 a.m. Friday and Saturday and 9:00 a.m. Sunday.
On Friday, the first 100 people in line will be eligible for a free Reebok Play Dry® T-Shirt. Guests who are in line at 7:45am on Friday will get a chance to open the DICK’S Sporting Goods Gift Locker.*
Former Washington defensive back Darrell Green** will make an in-store appearance from 12:30 p.m. to 2:00 p.m. on Saturday.
Saturday and Sunday giveaways include a free Mystery Gift Card from $5 to $500 for the first 100 adults in line. Guests who are in line at 7:45 a.m. Saturday and 8:45 a.m. on Sunday will also get a chance to open the DICK’S Sporting Goods Gift Locker.*
“We look forward to opening our new DICK’S Sporting Goods in Leesburg and becoming a bigger part of the community,” said Lauren Hobart, Executive Vice President & Chief Marketing Officer, DICK’S Sporting Goods. “We want to serve athletes of all ages in Leesburg by providing the equipment they need to help them excel.”
The new location will feature Nike and Under Armour shops, athletic and outdoor apparel and footwear and the latest gear for team sports, fitness, camping, hunting and fishing. More than 40 in-store services by DICK’S certified PROS in sports and outdoor specialties such as bike, golf and fishing will also be available.
Visit DICKS.com/Leesburg for details and LIKE DICK’S Sporting Goods on Facebook for the latest information on local appearances, special events and brand activations.
*NO PURCHASE NECESSARY. Purchase does not improve chance of winning. Limit one t-shirt, mystery gift card and/or gift locker combination per person, per day. Must be 18+ for gift card and gift locker promotions. See store or DICKS.com/Leesburg for details and odds of winning.
**Wristband required for autograph. Wristbands will be distributed on a first-come, first-served basis on the day of event only. Limit one per person. Visit DICKS.com/Leesburg for details.
About DICK’S Sporting Goods, Inc.
Founded in 1948, DICK’S Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of August 1, 2015, the Company operated more than 615 DICK’S Sporting Goods locations, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated associates, in-store services and unique specialty shop-in-shops. Headquartered in Pittsburgh, PA, DICK’S also owns and operates Golf Galaxy, Field & Stream, True Runner and Chelsea Collective specialty stores. For more information, visit the Press Room at DICKS.com.
Contact: DICK’S Sporting Goods – press@dcsg.com
###