Arlington, Texas, 2015-12-10 — /EPR Retail News/ — Christmas came early for the Southern Division’s Best Road Trip, Ever! Winner! Albertsons awarded Kalyani Namilikonda with a brand new 2016 Ford Escape for being selected as the winner of the store’s Best Road Trip, Ever! Sweepstakes. Santa Clause himself was there to deliver the Ford Escape to Kalyani at the store on South Cooper Street in Arlington.
“We’ve had a blast with the Best Road Trip promotion,” said Clarissa Hebert, Store Director at the local Albertsons. “Customers love to be creative and it’s so much fun to read the entries. We’re excited that Kalyani has won and that our store gets to present her with a new Ford Escape!”
Kalyani shares, “As a homemaker and the wife of a Graduate student who is doing his PhD studies I cannot imagine buying a new car in this situation. We love our current Ford, which is 21 years old and is showing signs of giving up, and this new car cannot come at a better time! This is just unbelievable! I thank Albertsons for The Best Road Trip Ever Sweepstakes and for the opportunity. This is the best Christmas gift I have ever received. Thank you Albertsons!”
In this month-long contest, customers were invited to create a story by captioning four Instagram-style product images. Each time an entry was submitted, “miles” were added toward the value of the grand prize. As more “miles” were accumulated the value of the car increased, resulting in the prize of a Ford Escape.
A special thanks to our sponsors for helping us make this year’s road trip possible:
- Chevron / Texaco: http://www.chevron.com and http://www.texaco.com
- Pepsi Co. http://www.pepsico.com
- Quaker: http://www.quakeroats.com
- FritoLay: http://www.fritolay.com/
- Oreo: http://www.oreo.com/default.aspx
- Earthbound Farms: http://www.ebfarm.com/
- Kraft: http://www.kraftrecipes.com/
- Wrigley: http://www.wrigley.com/global/brands.aspx
- Peet’s Coffee and Tea: http://www.peets.com/
- M&Ms: Nestle: http://www.mms.com/ (this links to the M&Ms Official Brand page) and this links to Nestle’s Brand page http://www.nestle.com/brands and ars.com http://www.mars.com/global/index.aspx
About Albertsons: www.albertsons.com
The Southern Division of Albertsons Companies currently operates 106 stores in North Texas, Louisiana and Arkansas under the Albertsons and Tom Thumb banners. Albertsons is one of the largest food and drug retailers in the United States, with both a strong local presence and national scale. The company operates more than 2,200 stores across 33 states and the District of Columbia under 18 well-known banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market and Carrs.
About Our Lead Vendor Partners for 2015 Best Road Trip, Ever!
Chevron
Chevron is one of the world’s leading integrated energy companies, with subsidiaries that conduct business worldwide. The company is involved in virtually every facet of the energy industry. Chevron explores for, produces and transports crude oil and natural gas; refines, markets and distributes transportation fuels and lubricants; manufactures and sells petrochemical products; generates power and produces geothermal energy; provides energy efficiency solutions; and develops the energy resources of the future, including bio-fuels. Chevron is based in San Ramon, Calif. More information about Chevron is available at http://www.chevron.com
Frito-Lay North America
Frito-Lay North America is the $13 billion convenient foods business unit of PepsiCo (NYSE: PEP), which is headquartered in Purchase, NY. Learn more about Frito-Lay at the corporate website, http://www.fritolay.com/, the Snack Chat blog, http://www.snacks.com/ and on Twitter at http://www.twitter.com/fritolay.
PepsiCo
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2014, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, and Tropicana. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
At the heart of PepsiCo is Performance with Purpose—our goal to deliver top-tier financial performance while creating sustainable growth and shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting, and investing in the local communities where we operate. For more information, visit www.pepsico.com.
The Quaker Oats Company
The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of the world’s largest consumer packaged goods companies. For more than 130 years, Quaker’s brands have served as symbols of quality, great taste and nutrition. Holding No. 1 positions in their respective categories, Quaker Oats, Quaker Rice Cakes and Quaker Chewy Granola Bars are consumer favorites. For more information, please visit www.QuakerOats.com. Follow Quaker Oats on Facebook and Twitter.
SOURCE: Albertsons, LLC
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