HELSINKI, FINLAND, 2016-Jul-04 — /EPR Retail News/ — The first phase of the Iso Omena extension will be inaugurated on 11 August and the second phase in spring 2017. The new extension will see Iso Omena significantly expand its fashion, accessories and interior design offering. Fashion will double from the current levels.
A key fashion offering at Iso Omena will be Espoo’s first and only Zara store, due to open its doors in spring 2017.
“The introduction of Zara will have a significant impact on our commercial appeal. Our customers have been asking for a Zara store for years and we are delighted to be launching Espoo’s only Zara here at Iso Omena,”Jussi Vyyryläinen, Leasing Director at Citycon explains.
Following the completion of the first phase of the extension in August 2016, the shopping centre’s fashion offering will expand significantly with the launch of retailers such as Superdry, Orsay, multi-brand store Classic fashion, Gina Tricot, Brothers, Björn Borg, Bik Bok, Carlings, Seppälä and Lindex. The expansion at Iso Omena will also see H&M relocate and increase the size of its existing store, and the opening of Finland’s first The Athlete’s Foot store. Once the extension is completed, Iso Omena will be offering its customers 50 different fashion and leisure brands.
The jewellery and accessories offering will be complemented with the arrival of Swedish jewellery designer Efva Attling’s second Finnish store. Design shopping will be boosted by the arrival of the home decor store Granit. In spring 2017, the premium luggage brand Rimowa will launch at Iso Omena.
“We have been successful in attracting fashion, design and restaurant brands that, so far, have exclusively featured in central Helsinki only. Our goal has been to make Iso Omena a genuine alternative to the Helsinki city centre. The signed lease agreements demonstrate that we have succeeded in this, and that our tenants share our vision,” states Jussi Vyyryläinen.
Demand for Iso Omena has been strong. With the first phase of the expansion—comprising close to 30,000 sq.m.—nearing completion, only a limited number of units still remain available.
Helsinki, 4 July 2016
Jussi Vyyryläinen, Leasing Director
Telephone +358 40 589 4448
Citycon Oyj (Nasdaq Helsinki: CTY1S) is a leading owner, developer and manager of urban grocery-anchored shopping centres in the Nordic and Baltic regions. The company manages assets that total approximately EUR 5 billion and its shares have a market value of approximately EUR 2 billion.
For more information about Citycon, please visit www.citycon.com
Vice President, IR and Communications
+358 50 554 4296
henrica.ginstrom (at) citycon.com