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ShopRite Supermarkets celebrates the grand opening of its first store in Rensselaer County

Florida, NY, 2017-Dec-12 — /EPR Retail News/ — ShopRite Supermarkets, Inc., a wholly owned subsidiary of Wakefern Food Corp., the largest supermarket cooperative in the United States, announced the grand opening of its new 55,000-square foot ShopRite of North Greenbush. The doors opened yesterday after an early morning ribbon cutting at the store located at US 4 and NY RT. 43 North in the Van Rensselaer Square shopping center.

The ShopRite of North Greenbush – the first store in Rensselaer County for the supermarket chain – features a large selection of fresh produce, natural and organic products and ShopRite’s low, everyday prices. The store also adds over 175 jobs to the local economy.

To further celebrate the grand opening and its commitment to the local community, ShopRite of North Greenbush made special donations to the Tri-County Council of Vietnam Era Veterans, a nonprofit organization that aids and assists veterans and their families in the Capital Region, along with a local food pantry.

“We are pleased to announce our expansion in the Capital Region with the opening of our North Greenbush store,” said Brett Wing, president and chief operating officer, ShopRite Supermarkets, Inc. “This store, its product offerings and services will allow us to better serve the needs of local shoppers and enhance their overall shopping experience. We look forward to providing the outstanding customer service, variety, value, low prices and convenient amenities that ShopRite is known for.”

ShopRite of North Greenbush will provide customers with a full-service supermarket featuring a broad array of groceries containing both private label items and national brands, daily deliveries of fresh produce – with a large variety of conventional and organic produce from both around the corner and the world – and a range of locally sourced products.

Store amenities include:

  • Bakery Department

The from-scratch fresh bake shop features store made special occasion cakes, fresh store made doughnuts and artisan bread void of artificial flavor, colors and preservatives, in addition to gourmet cakes, fresh pastries and other sweet treats.

  • Produce Department Including Locally Grown Products

The Produce Department offers the largest variety of fresh fruits and vegetables in the marketplace, delivered seven days per week, including a large selection of organically grown produce from around the corner and around the world, along with locally grown items delivered fresh from nearby farms. A broad array of hand cut fruits and vegetables is also available, ready to eat at an affordable price point to cut on recipe prep time or provide convenient grab-and-go snacks for the road.

  • Meat Department Equipped with Local Beef Program

ShopRite’s all-new Meat Department features fresh meat cut to order and a variety of organic and natural selections, grass fed offerings, ready to cook signature items and simply sourced products including a new Local Beef Program. The “Butcher’s Best” case features store-cut, value-added and specialty items, all hand-cut in-store by ShopRite’s professional Butchers, who are on duty daily to custom cut any request and answer any questions.

  • Fresh Seafood Department

The full-service department features fresh seafood delivered daily, seven days per week, with safety and freshness standards that are second to none. The store carries 45 varieties of fresh fish, and has seafood specialists available to help with selection and recipe ideas.

  • Prepared Foods and Deli Department

Customers can enjoy an assortment of prepared foods and grab-and-go items, including fresh-made sushi, fresh-prepared Pan-Asian dishes, Boars Head Brand® and Black Bear deli products, sandwiches made to order and over 300 varieties of domestic and international cheeses.

  • A Fresh Floral Selection for Every Season

ShopRite of North Greenbush will feature a floral department with experts available to help design and create the perfect arrangement to brighten any occasion.

The ShopRite of North Greenbush also offers a variety of services to help customers save on time, including Mobile Scan, a free service that takes shoppers beyond the traditional self-checkout lane to self-checkout as you go, allowing customers to use the camera on their personal mobile device (iOS or Android) to scan barcodes of items as they shop; self-checkout lanes; and the ShopRite Deli & More app (available for iOS or Android), which allows customers to place their deli order ahead of time for in-store pickup. The online ShopRite from Home® service will also be available to customers. ShopRite associates personally shop those online grocery orders and customers can pick up their groceries at the store.

With emphasis on reducing its eco-footprint, the new store incorporates energy efficient refrigeration and lighting throughout, including glass doors on all dairy and freezer cases and LED lighting throughout the store and its parking lot. ShopRite of North Greenbush has invested in a Second Nature refrigeration technology system, which uses carbon dioxide, an all-natural refrigerant that is harmless to the environment, as a coolant. Second Nature technology provides a sustainable reduction of 700 pounds of environmentally-unfriendly refrigerant from the store. Over 10 years, this results in a total carbon footprint reduction of over 1.5 million pounds – the equivalent of removing 20 cars from the road for 10 years.

The new ShopRite of North Greenbush will be open Monday through Saturday from 6:00 AM to 12:00 AM and Sunday from 6:00 AM to 10:00 PM. ShopRite Supermarkets, Inc. operates 34 stores in New York and New Jersey.

About ShopRite Supermarkets, Inc.
ShopRite Supermarkets, Inc. owns and operates 34 ShopRite stores in New York and New Jersey. ShopRite Supermarkets is a wholly owned subsidiary of Wakefern Food Corp., the largest supermarket cooperative in the United States with more than 270 ShopRite supermarkets located throughout six states. ShopRite Supermarkets builds and maintains shopper loyalty by connecting with customers through outstanding customer service, supporting the core needs within the communities we serve and by executing merchandising and operational standards. ShopRite Supermarkets partners with local communities to support many organizations, including veteran, children and faith-based groups.

About ShopRite 
ShopRite is the registered trademark of Wakefern Food Corp., a retailer-owned cooperative based in Keasbey, NJ, and the largest supermarket cooperative in the United States. With more than 270 ShopRite supermarkets located throughout New Jersey, New York, Pennsylvania, Connecticut, Delaware and Maryland, ShopRite serves more than six million customers each week. A long-time supporter of key community efforts, ShopRite is dedicated to fighting hunger in the communities it serves. Through its ShopRite Partners In Caring program, ShopRite has donated more than $43 million to 1,700 worthy charities and food banks since the program began in 1999. For more information, please visit www.ShopRite.com.

Source: ShopRite

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