AmRest Holdings SE to acquire Starbucks retail stores in Germany

BERLIN, 2016-Apr-25 — /EPR Retail News/ — AmRest Holdings SE, Starbucks exclusive licensed partner in the Czech Republic, Hungary, Poland, Romania, Bulgaria and soon in Slovakia, announced today that the company has signed an agreement with Starbucks Coffee Company to acquire its retail stores in Germany.  The partnership is expected to take effect in late May of 2016 and will mean that AmRest has the license to operate and develop the Starbucks brand further in the country.

Since entering Germany in 2002 with two stores in Berlin, Starbucks has expanded to 158 stores across the country. The 144 equity stores, plus 14 stores owned by licensees New Vision, SSP Germany and Marche, makes Germany the largest market for Starbucks in continental Europe.  Late last year Starbucks announced a deal with REWE to open stores in its grocery channel.

“We’ve built an impressive business in Germany over the past 14 years, employing nearly 2,000 partners across the market.  But we know Germany could be a much bigger market for us and we have ambitious growth plans to be where our customers live, work and travel.” said Kris Engskov, president of Starbucks Europe, Middle East and Africa (EMEA).  “We are proud to expand our partnership with AmRest, who are recognized across Europe as one of the most entrepreneurial, people-focused companies in food retail, and have been remarkably successful in bringing the Starbucks experience to these important markets.”

AmRest, founded in 1993 by current Supervisory Board Member Henry McGovern, and based in Wroclaw, Poland has been a partner licensee for Starbucks since 2008, when they opened their first store in the Czech Republic. Since then, AmRest has operated Starbucks stores in Czech Republic, Poland, Hungary, Bulgaria, Romania and recently adding Slovakia where the first store is planned to be opened by the middle of 2016. Currently, AmRest operates 103 Starbucks stores, a portfolio to which the 144 stores in Germany will be added.

“We are excited to take the AmRest relationship with Starbucks to the next level by adding the German market to our portfolio. This development which will double the size of our Starbucks business is yet another proof that anything is possible on our journey to strengthen our presence in Europe,” said Henry McGovern.

“With great honor and sense of responsibility we undertake the opportunity to build the Starbucks brand in Germany,” said Adam Mularuk, Starbucks Brand President at AmRest. “Partnering with all the employees we will continue on delivering the Starbucks Experience while increasing our presence in the market. These are exciting times for AmRest and the Starbucks team in Germany, I know that together we will create fantastic opportunities.”

Currently, the majority of the more than 2,400 Starbucks stores in EMEA are licensed-owned and operated. The licensing model allows Starbucks to partner with brands that have a strong foothold in geographies and channels across Europe. These partners have experience in running highly profitable businesses but also share Starbucks mission: to inspire and nurture the human spirit, one cup, one person, one neighborhood at a time.

About AmRest
AmRest Holdings SE is the largest independent chain restaurant operator in Central and Eastern Europe. AmRest manages well-known global brands: KFC, Pizza Hut, Starbucks and Burger King and is also the owner of a unique brand La Tagliatella and two Chinese concepts: Blue Frog and KABB. The Company currently operates over 900 Quick Service and Casual Dining Restaurants in 12 countries: Poland, the Czech Republic, Hungary, Bulgaria, Serbia, Croatia, Russia, Spain, France, Germany, China and Romania.

About Starbucks
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with more than 23,000 stores around the globe, Starbucks is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit our stores or online at news.starbucks.com and Starbucks.com.

For more information on this news release, contact us

AmRest Holdings SE to open Starbucks stores in Slovakia in 2016

First store will be opened in 2016 in Bratislava

Wroclaw, Poland, 2016-Jan-26 — /EPR Retail News/ — AmRest Holdings SE („AmRest”) (WSE: EAT), the largest publicly listed restaurant operator in Central Europe, announces its plan to open Starbucks stores in Slovakia in 2016.

Adam Mularuk, Starbucks President at AmRest, said: “We are very excited to bring the unique Starbucks experience to Slovakian customers. We see a big potential in the market and are proud to become a part of the country’s rich coffee culture through our passion for 100% Arabica coffee and world class customer service delivered by dedicated baristas.”

AmRest plans to open its first store in Bratislava, the city with a long coffee-loving history. Entry into the Slovakian market is a perfect fit to the strategy of AmRest – a sole operator of Starbucks stores in the Central European (CE) region. Starbucks brand has been part of AmRest’s portfolio since 2008, when the first coffee shop was opened in Prague. Currently, the Company operates 100 Starbucks stores in 5 countries – Poland, Czech Republic, Hungary, Romania and Bulgaria. Adding another CE market will leverage AmRest’s vast expertise in operating the coffee business.

AmRest is a fast growing global restaurant operator present in 12 countries, with a diversified portfolio of both franchised brands (KFC, Pizza Hut, Starbucks, Burger King) and unique proprietary chains such as La Tagliatella, Blue Frog and Kabb. The lion’s share of its business is concentrated in Central Europe and Spain.

For any further information please contact:
Dorota Surowiec
IR Specialist
+48 71 386 1235
dorota.surowiec@amrest.eu

AmRest opens Starbucks Fashion Arena in Prague; its 100th Starbucks location

Wrocław, Poland, 2015-10-20 — /EPR Retail News/ — AmRest (WSE: EAT), the largest publicly listed restaurant operator in Central Europe, announces the opening of its 100th Starbucks location.

Opening of Starbucks Fashion Arena in Prague on 16th October, 2015 marked an important milestone of reaching 100 Starbucks coffee shops in AmRest portfolio. Company continues the strategy of dynamic development of this brand in Central Europe, bringing the best coffee experience to its Customers. History of Starbucks presence in this region reaches back to 2008, when the first Starbucks coffee shop was introduced to the Czech market, in Lesser Town Square, Prague under a joint venture agreement with Starbucks Coffee International. With the recent opening, AmRest now operates 24 Starbucks locations in the Czech Republic.

At the same time, opening of new Starbucks in Prague’s Fashion Arena increased total number of AmRest stores in the Czech Republic to 100, strengthening the leadership position of the Company in Central Europe. In addition to Starbucks, AmRest’s portfolio in Czech Republic consists of two other world class brands: KFC (69 locations) and Burger King (7 locations).

Adam Mularuk, Starbucks President for Central Europe at AmRest, comments: “We are happy to be a part of the growing economy of the Czech Republic. Our brands have many loyal fans here. Today, when we have reached a milestone number of 100 locations in the country, we want to thank our customers for their trust and engagement. We also want to express gratitude to our Partners in the Czech Republic. It is due to their effort and commitment, showed every day through AmRest “Anything is possible” culture, that we have been able to build such a strong foundation for our business in this country”.

AmRest is a fast growing global restaurant operator present in 12 countries, with a diversified portfolio of both franchised brands (KFC, Pizza Hut, Starbucks, Burger King) and unique proprietary chains such as La Tagliatella, Blue Frog and Kabb. The lion’s share of its business is concentrated in Central Europe and Spain.

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AmRest opens Starbucks Fashion Arena in Prague; its 100th Starbucks location

AmRest opens Starbucks Fashion Arena in Prague; its 100th Starbucks location