Naartjie Kids Introduces Spring Two Collection

Naartjie Kids, the original name in fun children’s clothing for sizes 0-10, has announced the arrival of its Spring Two Collection. Heralding the upcoming season, the new collection of kids clothes features the company’s trademark unique designs, vibrant colors and cool graphics along with its usual high quality and wearability.

“Springtime is a season of revival and an abundance of color, and for kids, it’s an especially exciting time to liven up their wardrobes,” said Joe Norwood, director of marketing, Naartjie USA. “This year’s Spring Two Collection combines vibrant colors with touches of retro and bohemian flair, along with our fun and imaginative themes. As always, the styles are comfortable, practical and kid friendly.”

The Boys’ Spring Two collection pulls off a cool retro vibe, with old-school printed T-shirts sporting original characters like the sci-fi “Magno Dog”, kitschy “Monster Loader” truck, or the eco-crusading, comic book hero “Enviro-Man”. Naartjie’s “Battle of The Bay” series touts showdowns between fictional heros like Doc Bolt, Zax 2000, Slick Ric and Bugg-Eye.

The Girls’ Spring Two collection rocks a vintage bohemian vibe with its long-smocked dresses and peasant tops, and a color palette that joins traditional spring pastels of vanilla, crystal and dew together with deeper hues of teaberry, royal purple and pigment spring. Naartjie’s own “Fusion Rose” floral print mixes with skinny Pixie stripes to create the latest original look. Large butterfly graphics and popping neon pink accents add a fun modern feel. The collection also includes a funky“dress-up” group with asymmetrical hems and netting.

Naartjie’s Newborn Girls’ collection is inspired by the papillon (“butterfly” in French). Prints, graphics and embroidery all feature the papillon in delicate soft shades of white, crystal pink and popsicle yellow, with neon pink added for a fresh, vibrant feel. The line also includes solid color dress-up fashions. Newborn boys’ styles and unisex styles star a whimsically hand-drawn ant and his friends, printed with a soft watercolor feel.

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Bundle Up With Columbus Day Savings Of 25% Off All Sweaters And Outerwear At Naartjie Kids

Naartjie Kids, the original name in fun clothing sizes 0 – 10, introduces its first line of kids sleepwear, just in time for cozy winter nights. In addition, to help keep children toasty, Naartjie Kids Columbus Day Sale, October 8 through October 14, 2009, gives online and in-store shoppers 25 percent off the entire stock of regular price sweaters and outerwear,

“Winter time is full of festivities and part of that includes family traditions like gearing up for cold weather with the addition of a new sweater or coat,” said Joe Norwood, director of marketing, Naartjie USA. “This season, Naartjie Kids introduces a fun, new way to stay warm indoors with the introduction of our new sleepwear line, along with great deals on sweaters and outerwear.”

Bedtime has never been more fun than with Naartjie Kids new sleepwear collection that includes one-piece footed or two piece styles. The children’s pajamas fit infants and toddlers from 3 months to 10 years . They come in a variety of color palettes and the styles reflect Naartjie Kids’ current Winter Collection that includes Spot & Woody and Clover & Kitty themes in two-piece garments for girls, and Spot & Birdy two-piece pajamas for boys.

The Winter Collection is inspired by Spots and natural Woody prints for both girls and baby girl clothes and include velour pieces such as dresses and tunics. Infused with the textures of winter such as velour and soft cotton, “Over the River and Through the Woods” is the girls theme that features pieces pretty enough for holiday photos yet comfortable enough to fall asleep in on the drive home from Grandma’s house. A ‘first’ for Naartjie includes a matching Mommy tunics and girls dresses — the perfect ensemble for holiday photos and winter parties.

For boys, the Winter Collection features Antarctic explorers, maps, GPS guidance, faux fur trims and fluffy textures. Wintry hues such as explorer green/creek and dazzle/Antarctic fat stripes accented in wintry hues such as explorer green and creek, and dazzle and Antarctic liven up the season in stylish pants, sweaters and shirts.

Naartjie Kids’ designs, colors, prints, and styles represent a truly unique synthesis of European fashion trends with western casual lifestyle. Featuring a dominant focus on natural fabrics that are garment-dyed, pre-washed and pre-shrunk for easy wear, low maintenance and comfort, Naartjie Kids uses a garment dye process that results in a more vibrant color and softer clothing and accessories for precious little ones.

The ultimate in mix and match, Naartjie Kids introduces new colors, prints and styles within a grouping to allow customers to mix and match across the entire assortment. In addition, shoppers can mix and match between Naartjie Kids seasonal collections, which showcase the freshest and broadest color assortment in the industry, distinctive detailing, mixing of fabrics, appliqués and embroidery details. Always “Kid-Friendly” design concepts made primarily of natural fabrics that feature weight-right fabrications for maximum comfort and easy care. Each item is designed and constructed for easy-wear comfort, whether the garment is dressed up or dressed down.

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Labor Day Sale At Naartjie Kids

Naartjie Kids, the original name in fun clothing sizes 0 – 10, announced its Labor Day Sale featuring an additional 40% off all summer clearance merchandise purchased at Naartjie Kids retail stores, f r o m September 3 through 7. In addition, online customers will receive 25% off the entire stock of fall transitional items.

Beginning September 8 – 16, Naartjie Kids features their Fall Sale with savings up to 40% Off on selected fall fashions.

“Traditionally, Labor Day has been considered the final weekend of summer, with retailers promoting back-to-school sales at fever pitch,” said Joe Norwood, director of marketing, Naartjie USA. “This year, Naartjie Kid’s blow-out sale provides a wonderful opportunity to get great deals on summer and fall transition pieces that can be worn throughout the early months of fall.”

Naartjie Kids currently operates 25 stores across the U.S., with locations in Arizona, California, Colorado, Connecticut, Kentucky, Oregon, Utah, Virginia, Washington and Florida. Five additional retail stores are slated to open in Texas, Massachusetts, New Jersey and Georgia later this year. Naartjie Kids has 18 retail stores in South Africa with design headquarters in Cape Town. Offering a full selection of kids’ apparel online, Naartjie Kids USA also serves international customers throughout the world.

About Naartjie Kids
Naartjie Kids was founded in 1989 in Cape Town, South Africa when designer Anne Eales sought an alternative to the limited selection of children’s clothes available as she shopped for her three young boys. F r o m its very conception, Naartjie was about KIDS… playful, vibrant, active, colorful, natural, always changing. We offer great kids clothes, baby boy clothes, baby girl clothes, basics and accessories for girls, boys, and newborns to 10 years of age — all at surprisingly affordable prices. Naartjie Kids’ corporate headquarters are located in Salt Lake City, Utah.

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Groovy Fall Fashions Are Inspired By The Environment And ’70s Folk Movement

Naartjie, the original name in fashionable, kid-friendly clothing, announced the arrival of its Fall 2 Collection for boys, girls and infants. The Naartjie Fall Two Collection is a blend of this season’s hottest trends with the company’s attention to detail that captures a child’s imagination and sturdy, comfortable clothing at affordable prices.

“Nearly a decade into the 21st century, we bring 1970s folk styles to our Fall Two Collection of children’s clothing,” said Joe Norwood, director of marketing, Naartjie USA. “At Naartjie, we find inspiration f r o m various sources, be it music, couture or past and present movements. This season’s looks feature bold colors and fun prints that truly make a statement in any child’s back-to-school wardrobe. ”

The Fall Two girls collection borrows f r o m the folk movement with bright colors, knits and crocheted detailing. Selections include a vest inspired by Sonny and Cher, wild bell bottoms in optimistic colors and our new Folk Floral print come alive with the introduction of grenadine orange, cooled off with grey melange. Textures abound with touches of lace, corduroy, sweater knit and crochet trim.

Raising the awareness of green and ecological issues, the boys’ Fall Two collection makes a bold statement: clean the air, recycle and take care of the planet! Using the Naartjie Eco label, the graphics help to spread this important lesson in a playful, kid-friendly manner. Warm lined plaid coats and colorful vests mix bold colors with warm earth tones and great essentials that make back to school shopping easy and fun.

The newborn unisex Fall Two pieces make the perfect baby shower gift, with the playful dream farm print and Rocky the rooster, Bruce the bulldog, Cheryl the sheep and Catina the cat graphics. The baby girl clothes rock the ‘70s with a patchwork theme using a combination of florals and plaids in bright and feminine colors. Baby boy clothes mix traditional colors with newer bold hues to spur the imagination and carry into fall.

About Naartjie
Naartjie was founded in 1989 in Cape Town, South Africa when designer Anne Eales sought an alternative to the limited selection of children’s clothes available as she shopped for her three young boys. F r o m its very conception, Naartjie was about KIDS… playful, vibrant, active, colorful, natural, always changing. We offer great kid’s clothes and baby clothes, basics and accessories for girls, boys, and newborns to 10 years of age — all at surprisingly affordable prices. Naartjie’s corporate headquarters are located in Salt Lake City, Utah. Naartjie owns and operates stores in both the United States and South Africa, with new stores opening regularly. For more information, please visit us at http://naartjie.com.

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Estella, a leading retailer of Baby Clothes, Announces Charity Partnership With Action Against Hunger

Estella, a leading retailer of Baby Clothes, Designer Children’s Clothes & Unique Kids Clothes, today announced the debut of their back to school clothes and partnership with Action Against Hunger, a charity devoted to fighting hunger in more than 40 countries. For every purchase made from Estella this Fall and Winter, the retailer of contemporary fashions designed for children, will donate one Plumpy’Nut to a child in need. Featured on CBS’s 60 minutes and other prominent media, Plumpy’nut is a prepackaged, easy to administer peanut butter based concoction that helps severely malnourished children (6 months to 5 years old) recover from starvation.

Estella kicks off this charitable campaign with the arrival of its back to school collection of designer children’s clothes and fall apparel including kids shirts, shorts, dresses, coats, outerwear, trousers and pants for boys and girls, unisex baby clothes, baby boy and baby girl clothes.

“This charitable campaign is designed to raise awareness of a little known breakthrough cure for a big disease afflicting less fortunate babies and kids, the same age as the children our store caters to,” said Estella co-founder Chike Chukwulozie. “As an African-born American, I have witnessed childhood starvation and am excited to be doing something about it. While Estella’s campaign will not eradicate childhood starvation, we can help raise awareness and save a few lives,” added Mr. Chukwulozie.

One of the first lines to arrive that will benefit this hunger fighting program is European designer Album di Famiglia. Estella introduced this European designer to New York and online in 2003 and has now collaborated with Album di Famiglia to launch a line of baby onesie rompers. Exclusive to Estella, these striped one-piece rompers are modern, stylish, cashmere soft, yet practical and easy to care for. Made with machine washable cotton, these one-piece bodysuits make great baby gifts or baby shower gifts.

With the launch of its back to school season, Estella is also proud to debut European designer, Mormor. This Danish designer makes its US debut at Estella with hand knit baby sweaters, baby knits, kids sweaters and kids knits. In addition, Estella will be making other prominent designer debuts later this fall with the inclusion of Add; Belgian artisans Max & Lola and Simple Kids; French designers Hartford Kids & Bon Bon; British designer Caramel Baby & Child; American designers Kit+Lili, Kingsley and One Kid (luxury, yet affordable Baby coats, girls coats and boys coats); and many other high end brands perfect for Fall apparel and back to school attire.

With an appearance in September’s Cookie Magazine, Estella’s Back to School and Fall Season is already making a splash with significant contributions going towards the Action Against Hunger campaign. “Our goal at Estella is to provide customers with unique fashions that are distinctive yet practical, comfortable, yet contemporary and to do so with civic responsibility. With our collaboration with Action Against Hunger and prominent designer collections, we have squarely met this goal this season.” stated Mr. Chukwulozie.

With appearances in The New York Times, Elle Magazine, Dailycandy.com, CNN.com, Vogue, InStyle, NBC’s Today Show, Town & Country, US Weekly and numerous other publications, blogs and web sites, Estella is the leader in baby clothes and designer kids clothes. For more information on Estella or to start shopping for unique baby clothes and kids clothes, please visit http://www.estella-nyc.com.

About Estella
Renowned as the source for cutting-edge kids clothes, Estella has quietly established itself as the designer infant clothing shop that celebrities, stylists, royalty and those in the know look to when they want something fresh. Featuring distinctive and unique baby clothes and kids’ clothes that are brought to life with modern designs, incredible detail, unusual colors and sumptuous fabrics, Estella’s innovative approach offers gorgeous items selected for beauty and character. Founded in 2002, Estella is privately held and headquartered in New York, NY. For more information about Estella, please visit the company’s web site at http://www.estella-nyc.com.

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