The Bon-Ton Stores announces its new updated Gift Registry

The Bon-Ton Stores announces its new updated Gift Registry

 

Mobile App and Website Enhance Shopper Experience, Offer Special Discounts and Savings, and Make it Simple to Register and Shop for Gifts

MILWAUKEE, 2018-Jan-16 — /EPR Retail News/ — The Bon-Ton Stores, Inc. (OTCQX:BONT), which operates Bon-Ton, Boston Store, Bergner’s, Carson’s, Elder-Beerman, Herberger’s and Younkers stores, announces its new updated Gift Registry just in time for the busiest wedding planning month of the year.

With more than a million couples registering for wedding gifts annually, Bon-Ton aims to capture couples through its mobile-first online experience with all the tips and tools needed to make registering for gifts easy and fun for couples.  From the mobile app or website, couples can easily start a registry, select gifts or scan items at the store using their smart phone.  With the average couple selecting more than 130 items for their registry, Bon-Tonalso developed new features to help users easily manage, modify and track gifts, as well as view purchased gifts, record thank you notes and more.  The social-friendly gift registry enables couples to share it with family and friends by email or on Facebook, Twitter and Pinterest with just the click of a button.

“Bon-Ton’s Gift Registry will provide couples and their guests with a great new digital experience that makes registering and buying gifts from Bon-Ton much easier,” commented Chad Stauffer, President of Merchandising and Marketing for The Bon-Ton Stores, Inc.  “With our extensive merchandise assortment and quality brands, couples will find everything they need for their new life together.”

Bon-Ton’s Gift Registry has many benefits for the bride and groom and for guests purchasing gifts for the couple:

  • New: Free pair of coffee mugs when couples create and scan their registry in any store.
  • 5% Back Registry Gift Rewards: Couples receive a Bon-Ton gift card for 5% of gifts purchased by guests on the couple’s gift registry to be used in store or online.  The national gift registry average is $5,000 which would equate to a $250 free gift card. Any items purchased within 60 days of their wedding date counts toward the 5% cash back.
  • New: 20% off Newlywed Savings coupon –  Couples receive 20% off regular and sale priced items that remain on their registry after the wedding.
  • New: Complimentary invitation enclosure cards to inform guests where couple are registered with a 20% off item coupon for guests to purchase on the registry.
  • New: Free online shipping on gifts $49 and over.

Couples who register with Bon-Ton from January 11 through February 9, with a gift value of $2,000 or more, will be entered in to the “30 Days of Giveaways Sweepstakes” for more than $4,500 in total merchandise prizes. Thirty winners will be selected at random among all qualifying registries to win one of 30 different merchandise products. No purchase is necessary.

About The Bon-Ton Stores, Inc. 
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 260 stores, which includes 9 furniture galleries and four clearance centers, in 24 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves. For store locations and information visit bonton.com. Join the conversation and be inspired by following Bon-Ton on Facebook, Twitter, Instagram and Pinterest.

MEDIA CONTACT:

Christine Hojnacki
414.347.5329
Christine.Hojnacki@bonton.com

Source: The Bon-Ton Stores, Inc./globenewswire

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The Bon-Ton Stores, Inc. announces the promotion of Chad Stauffer to the position of President, Merchandising and Marketing

The Bon-Ton Stores, Inc. announces the promotion of Chad Stauffer to the position of President, Merchandising and Marketing

 

MILWAUKEE, 2017-Dec-08 — /EPR Retail News/ — The Bon-Ton Stores, Inc. (OTCQX:BONT) today (December 5, 2017) announced the promotion of Chad Stauffer to the position of President of Merchandising and Marketing for the Company, effective immediately.  Mr. Stauffer will have responsibility leading the company’s merchandising, marketing and ecommerce strategy.

Stauffer has spent ten years at Bon-Ton, most recently serving as Executive Vice President of Merchandising.  He was previously Senior Vice President and General Merchandise Manager of Men’s, Children’s and Home, and prior to that Group Vice President of Private Brand Strategic Planning and Product Development for Men’s and Children’s for the Company.  Mr. Stauffer previously worked at Belk Department stores as Vice President and Divisional Merchandise Manager of Home Store, and prior to that, as Vice President and Divisional Merchandise Manager of Children’s Apparel, Accessories & Toys. He has also held positions on the merchandise teams at Sports Authority, Kohl’s, J.C. Penney, and May Department Stores.

Commenting on Mr. Stauffer’s appointment, Bill Tracy, President and Chief Executive Officer, said, “We’re thrilled to recognize Chad’s contributions to Bon-Ton and proven leadership skills with this promotion. We are confident that, in this newly created role, he will drive continued execution of our merchandising and marketing strategies as our broader management team remains focused on our comprehensive turnaround plan to drive improved performance and establish a sustainable capital structure that will help us succeed long term.”

Mr. Stauffer stated, “I am excited about taking on this new role and working with our marketing and ecommerce teams to implement our key initiatives. We remain focused on building powerful merchandising assortments that meet our customers’ needs across a broad spectrum of occasions, as well as improving customer engagement through refinement of our marketing programs.”

About The Bon-Ton Stores, Inc.
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 260 stores, which includes nine furniture galleries and four clearance centers, in 25 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves. For further information, please visit http://investors.bonton.com.

MEDIA CONTACT: 
Christine Hojnacki
414-347-5329
Christine.hojnacki@bonton.com

Source: The Bon-Ton Stores, Inc./globenewswire

Bon-Ton Stores announce second Online Sourcing Fair to help stock its growing number of “Close to Home” shops

Bon-Ton Stores announce second Online Sourcing Fair to help stock its growing number of “Close to Home” shops

 

Retailer announces second Online Sourcing Fair to help stock its growing number of “Close to Home” shops

MILWAUKEE, 2017-Aug-02 — /EPR Retail News/ — The Bon-Ton Stores, Inc. (NASDAQ: BONT), which operates Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers stores, announced today (August 1, 2017) that it seeks locally-sourced and themed products from local artists and designers, makers, artisans, and entrepreneurs for its growing “Close to Home” program. The retailer once again invites vendors with established businesses and galleries interested in having their products sold in “Close to Home” shops to apply online now through August 31 during Bon-Ton’s second Online Sourcing Fair.

Available in-store and online, “Close to Home” shops feature locally-sourced and themed products many of which are hand-crafted or upcycled. Bon-Tonlaunched its first Online Sourcing Fair earlier this year as part of an ongoing effort to provide shoppers with a broader selection of local products by developing more relationships with area makers in communities they serve. During the first Online Sourcing Fair, more than 1,250 artists, designers, makers, artisans and entrepreneurs submitted applications in more than a dozen product categories with jewelry, artwork, home décor, kitchen and bar, apparel, and accessories topping the list.

“We were thrilled by the number of submissions and the level of creativity and quality we found in our first Online Sourcing Fair and are very excited to develop more partnerships with makers,” said Chad Stauffer, Executive Vice President, Chief Merchandising Officer for The Bon-Ton Stores, Inc. “Our ‘Close to Home’ shops allow local artisans to reach a much wider marketplace and offer our customers the true local flavor and personalized offerings they want from their hometown shopping destination.”

To date, the “Close to Home” initiative has provided more than 325 small businesses with the opportunity to sell products in a major department store. “Close to Home” is part of Bon-Ton’s broader commitment to support the communities where its stores are located. Since opening in 45 stores in fall 2016, Bon-Ton has more than tripled the number of “Close to Home” shops to 148 and plans to open an additional 40 in-store shops in early fall.

“Close to Home” shops offer new items frequently and seasonally to provide shoppers with a fun, fresh and unique product selection. Shoppers will find custom-designed and locally themed products and one-of-a-kind creations such as artwork, jewelry, home décor, kitchen and barware, ceramics, bath & body products and other items crafted by local artists.

The current Online Sourcing Fair is open through August 31, 2017 at closetohome.bonton.com. Interested applicants must reside in one of Bon-Ton’s 25 states to apply for this exclusive opportunity.

About The Bon-Ton Stores, Inc. 
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 261 stores, which includes 9 furniture galleries and four clearance centers, in 25 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves. For further information, please visit thebontonstoresinc.com or the company’s web site at bonton.com. Join the conversation and be inspired by following Bon-Ton on FacebookTwitterInstagram, and Pinterest.

SOURCE: The Bon-Ton Stores, Inc.

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Bon-Ton Stores selects 400 from more than 1,250 applications to its first “Close to Home” Online Sourcing Fair

Bon-Ton Stores selects 400 from more than 1,250 applications to its first “Close to Home” Online Sourcing Fair

 

Retailer Selects 400 for Final Consideration as it Expands “Close To Home” Shops and Increases Local Product Offerings

MILWAUKEE, 2017-Jun-17 — /EPR Retail News/ — The Bon-Ton Stores, Inc. (NASDAQ: BONT), which operates Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers stores, announced today (June 14, 2017) that more than 1,250 artists, designers, makers, artisans and entrepreneurs submitted applications to the retailer’s first Online Sourcing Fair. The number far exceeded expectations as Bon-Ton continues to cultivate local partnerships and source new and unique merchandise to sell in its expanding number of “Close to Home” shops.

Available in-store and online, “Close to Home” shops feature locally-sourced and themed products many of which are hand-crafted or upcycled. Bon-Ton launched its first Online Sourcing Fair in March as part of an ongoing effort to provide shoppers with a broader selection of local products by developing more relationships with area makers in communities they serve.

The retailer vetted applications in more than a dozen product categories with jewelry, artwork, home décor, kitchen and bar, apparel, and accessories topping the list. From jewelry made out of guitar strings in Iowa to wall décor in the shape of winter skis in Minnesota, submissions came from nearly two dozen states. Minnesota, Pennsylvania, Wisconsin, Illinois and New York fielded the most. Bon-Ton is considering about a third of those who applied and will start in late June to introduce new product selections in stores.  Many of the makers have an active social media presence and an engaged following.

“Our regional merchandising teams were overwhelmed by the level of interest and depth of creativity and quality represented in the submissions,” said Chad Stauffer, Executive Vice President, Chief Merchandising Officer for The Bon-Ton Stores, Inc. “With a growing base of local makers, customers can look forward to an elevated hometown shopping assortment with true local flavor in our “Close to Home” shops.  We can’t wait to showcase the new products from these talented new artisans in our stores.”

Since opening in 45 stores in fall 2016, Bon-Ton has more than tripled the number of “Close to Home” shops to 148 in 14 states. “Close to Home” shops offer new items frequently and seasonally to provide shoppers with a fun, fresh and unique product selection. Including the latest round of makers selected, the “Close to Home” initiative has provided more than 340 small businesses with the opportunity to sell products in a major department store. The “Close to Home” initiative is part of Bon-Ton’s broader commitment to support the communities where its stores are located.

The retailer will once again accept product submissions from applicants with established businesses and galleries for its next Online Sourcing Fair starting July 18, 2017 through August 31, 2017 at closetohome.bonton.com. Interested applicants must reside in one of Bon-Ton’s 25 states to apply for this exclusive opportunity. The retailer is especially interested in submissions from Idaho, Maryland, Massachusetts, New Hampshire , Utah and West Virginia.

About The Bon-Ton Stores, Inc.
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 261 stores, which includes 9 furniture galleries and four clearance centers, in 25 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves. For further information, please visit thebontonstoresinc.com or the company’s web site at bonton.com. Join the conversation and be inspired by following Bon-Ton on Facebook, Twitter , Instagram, Pinterest and the fashion, beauty and lifestyle blog, #LoveStyle.

SOURCE: The Bon-Ton Stores, Inc.