Milton Pappas named Chief Marketing Officer at HBC

TORONTO & NEW YORK, 2017-Nov-08 — /EPR Retail News/ — HBC or the “Company” (TSX: HBC) today (November 6, 2017) announced the appointment of Milton Pappas to Chief Marketing Officer, effective immediately. In this role, Mr. Pappas will lead the Marketing Center of Excellence (COE), charged with executing the marketing strategies of the Company’s North American retail businesses.

Earlier this year, the Company created the Marketing COE to centralize all-channel marketing development across all of HBC’s North American retail businesses. The Marketing COE operates as an in-house agency and supports the execution of each business’s distinct marketing strategy with comprehensive campaigns that leverage best practices across the organization. The Marketing COE includes Media, Creative, Partnerships and Events, among other areas.

Mr. Pappas has had a long and successful career spanning a diverse portfolio of industries, including publishing and retail. He joined HBC in September 2016 as Senior Vice President, Digital Marketing. He has served as Interim Chief Marketing Officer since June 2017. Pappas joined HBC from New York & Company where he served as Chief Digital Officer. Prior to that, he held senior leadership roles in marketing, digital and e-commerce at Nine West Group, Toys”R”Us, Inc. and Redcats USA. He is a board member of, the digital division of the National Retail Federation.

About HBC

HBC is a diversified global retailer focused on driving the performance of high quality stores and their all-channel offerings, growing through acquisitions, and unlocking the value of real estate holdings. Founded in 1670, HBC is the oldest company in North America. HBC’s portfolio today includes formats ranging from luxury to premium department stores to off price fashion shopping destinations, with more than 480 stores and over 66,000 employees around the world.

HBC’s leading banners across North America and Europe include Hudson’s Bay, Lord & Taylor, Saks Fifth Avenue, Gilt, Saks OFF 5TH, Galeria Kaufhof, the largest department store group in Germany, and Belgium’s only department store group Galeria INNO.

HBC has significant investments in real estate joint ventures. It has partnered with Simon Property Group Inc. in the HBS Global Properties Joint Venture, which owns properties in the United States and Germany. In Canada, it has partnered with RioCan Real Estate Investment Trust in the RioCan-HBC Joint Venture.

For more information, visit our website.

Andrew Blecher

Elliot Grundmanis

Source: Hudson’s Bay Company

Devon R. Watson appointed vice president, chief marketing officer of Diebold Nixdorf

Devon R. Watson appointed vice president, chief marketing officer of Diebold Nixdorf


NORTH CANTON, Ohio, 2017-Oct-06 — /EPR Retail News/ — Diebold Nixdorf (NYSE: DBD) today (Oct. 4, 2017) announced Devon R. Watson has been named vice president, chief marketing officer. In this newly created position Watson, an experienced strategy and business development leader, will lead the company’s global marketing operations and strategy, focusing on driving growth through industry thought leadership and effective customer-facing campaigns. Watson will report to Andy W. Mattes, president and chief executive officer.

“During the past five years with the company, Devon has become a very effective and passionate ambassador for Diebold Nixdorf and our efforts to bring to life our “connected commerce” message for our customers,” said Mattes.  “Given Devon’s experience in developing and growing businesses throughout his career — especially in software, which represents a big growth opportunity for our company — he is a perfect fit to take our marketing efforts to the next level.”

Watson joined Diebold, Incorporated in 2012 and has held a number of leadership roles in solution strategy and innovation. Most recently, he served as vice president, software strategy and operations. Prior to joining Diebold, Watson held go-to-market positions in software, cloud-based services and software-as-a-service (SaaS) companies.  Watson also co-founded a SaaS analytics start-up.

Watson is a native of Skaneateles, N.Y., and currently resides in North Canton, Ohio. He received a bachelor’s degree in management information systems from Clarkson University in Potsdam, N.Y.

About Diebold Nixdorf
Diebold Nixdorf, Incorporated is a world leader in enabling connected commerce for millions of consumers each day across the financial and retail industries. Its software-defined solutions bridge the physical and digital worlds of cash and consumer transactions conveniently, securely and efficiently. As an innovation partner for nearly all of the world’s top 100 financial institutions and a majority of the top 25 global retailers, Diebold Nixdorf delivers unparalleled services and technology that are essential to evolve in an ‘always on’ and changing consumer landscape.

Diebold Nixdorf has a presence in more than 130 countries with approximately 24,000 employees worldwide. The organization maintains corporate offices in North Canton, Ohio, USA and Paderborn, Germany. Shares are traded on the New York and Frankfurt Stock Exchanges under the symbol ‘DBD’. Visit for more information.

Media Relations:
Mike Jacobsen

Investor Relations:
Steve Virostek

SOURCE: Diebold Nixdorf


Del Taco Restaurants appoints M. Barry Westrum as Chief Marketing Officer

Lake Forest, CA, 2017-Aug-10 — /EPR Retail News/ — Del Taco Restaurants, Inc. (“Del Taco” or the “Company”), (NASDAQ: TACO), the second largest Mexican-American QSR chain by units in the United States, operating restaurants under the name Del Taco, today (August 9, 2017) announced M. Barry Westrum will join the Company as Chief Marketing Officer. Westrum brings more than 25 years of marketing experience with nationally-recognized brands, including Taco Bell, KFC USA, Long John Silver’s, A&W Restaurants and Dairy Queen. He will be responsible for leading Del Taco’s global marketing strategy, reporting to President and Chief Executive Officer of Del Taco, John D. Cappasola, Jr.

“We are thrilled to welcome Barry to the Del Taco family,” John D. Cappasola, Jr., President and Chief Executive Officer of Del Taco, commented. “Barry is an established brand leader who has deep experience in strengthening brands, enhancing marketing and innovation, and creating strong partnerships with operators and franchisees to build sales and profits. As we look to further embed our QSR+ positioning to continue to drive brand momentum, Barry’s strong track record in our category will be an asset to our leadership team.”“I am excited to join this iconic brand and work with John and this talented management team as they approach their next phase of growth,” said M. Barry Westrum. “Del Taco has had great marketing success to date, which has led to some of the best results in the restaurant category, and I look forward to working with the team to grow the Del Taco brand.”

Prior to joining Del Taco, Westrum held the position of Executive Vice President of Marketing for International Dairy Queen, Inc. (IDQ), a Berkshire Hathaway-owned company. Westrum joined IDQ to lead rapid revenue and profit growth for the 75 year-old brand. Before IDQ, he spent 17 years with Yum! Brands, working his way up from Associate Manager of Field Marketing at Taco Bell Corp. in 1998 to Senior Director of Brand Marketing in 2007. Westrum also held positions as Chief Marketing Officer at KFC USA, Chief Marketing Officer of A&W and Long John Silver’s Restaurants, and Dean of the Yum “Know How and Innovation Center.” He began his career at Tracy-Locke Advertising where he oversaw the Pepsi-Cola account, before joining Frankel & Company where he oversaw Chevron, Vans, Inc. and Nestle Food Company Brands. Westrum holds a Bachelor of Arts degree in Communications and Advertising from California State University, Fullerton.

About Del Taco Restaurants, Inc.
Del Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American favorites such as burritos and fries, prepared fresh in every restaurant’s working kitchen with the value and convenience of a drive thru. Del Taco’s menu items taste better because they are made with quality ingredients like freshly grated cheddar, hand-chopped pico de gallo, sliced avocado, slow-cooked beans made from scratch, and fresh-grilled marinated chicken and carne asada. The brand’s UnFreshing Believable® campaign further communicates Del Taco’s commitment to provide guests with the best quality and value for their money. Founded in 1964, today Del Taco serves more than three million guests each week at its more than 550 restaurants across 15 states. For more information, visit

Media Contact:
Julia Young
(646) 277-1280

Source: Del Taco Restaurants, Inc.

DICK’S Sporting Goods welcomes Scott Hudler as Senior Vice President – Chief Marketing Officer

Scott Hudler to Lead DICK’S Marketing, Consumer Engagement Efforts

PITTSBURGH, 2017-Jul-12 — /EPR Retail News/ — DICK’S Sporting Goods (NYSE: DKS) today (July 11, 2017) announced Scott Hudler has been named Senior Vice President – Chief Marketing Officer. In this role, Hudler will be responsible for the Company’s overall marketing and consumer engagement strategy and implementation, and will report to Lauren Hobart, President, DICK’S Sporting Goods.

“Scott will play a pivotal role in driving our continued digital transformation across all consumer touch points and optimizing all of our marketing channels,” said Hobart. “His experience will make an immediate impact on our team, and we are thrilled to welcome him to the DICK’S family.”

Hudler joins DICK’S from an 11-year career with Dunkin’ Brands, where he most recently served as Senior Vice President, Chief Digital Officer, responsible for the brand’s digital strategy and product roadmap, including mobile, loyalty and all consumer-facing technology. Previously, he was Vice President, Global Consumer Engagement, and was responsible for advertising, media, promotions and eCommerce functions for the 12,000 Dunkin’ restaurants globally.

“I have always admired the DICK’S Sporting Goods brand as both a marketer and as a consumer. I am incredibly excited to align my personal and professional passions and lead the digital transformation for such a strong consumer brand,” said Hudler.

Earlier in his career, Hudler worked for Mars Inc., holding a variety of marketing roles in brand, sponsorship and marketing communications. He holds a bachelor’s degree in fine arts from Valdosta State University.

About DICK’S Sporting Goods, Inc.

Founded in 1948, DICK’S Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of April 29, 2017, the Company operated more than 690 DICK’S Sporting Goods locations across the United States, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated associates, in-store services and unique specialty shop-in-shops dedicated to Team Sports, Athletic Apparel, Golf, Lodge/Outdoor, Fitness and Footwear. Headquartered in Pittsburgh, PA, DICK’S also owns and operates Golf Galaxy and Field & Stream specialty stores, as well as DICK’S Team Sports HQ, an all-in-one youth sports digital platform offering free league management services, mobile apps for scheduling, communications and live scorekeeping, custom uniforms and FanWear and access to donations and sponsorships. DICK’S offers its products through a content-rich eCommerce platform that is integrated with its store network and provides customers with the convenience and expertise of a 24-hour storefront.  For more information, visit the Press Room or Investor Relations pages at


Source: DICK’S Sporting Goods Inc.

Lenta announces the appointment of Elena Fomina as Chief Marketing Officer

Saint Petersburg, Russia, 2017-Jun-20 — /EPR Retail News/ — Lenta (LSE, MOEX: LNTA), one of the largest retail chains in Russia, today (19 June 2017) announces the appointment of Elena Fomina as Chief Marketing Officer.

Elena Fomina has many years of experience working in marketing, sales and business development both in Russia and abroad, and is a specialist in the retail, FMCG and oil & gas sectors. Before joining Lenta, Elena was most recently Head of Marketing at Bashneft, where she established the marketing department from scratch. She was responsible for developing Bashneft’s product and pricing policies, forecasting and managing the company’s corporate and retail brands. Prior to Bashneft, Elena spent six years at Shell, where she initially oversaw the operational management of the company’s retail chain in Russia and then moved on to lead the development of network strategies for Shell’s global retail network. Elena has also worked at Nike where she helped to build Nike’s mono-brand retail network in Russia.

Elena holds an MBA from Kingston University and has also completed the Senior Executive Programme at London Business School.

Elena will lead Lenta’s revamped marketing department, which now oversees a number of key functions, including brand management, customer loyalty management, consumer communications and trade marketing. Elena will report directly to CEO Jan Dunning.

Lenta’s Chief Executive Officer, Jan Dunning commented: “The shopping needs of Russian consumers continue to evolve with every passing year. It is important than ever for retailers to truly understand customers, communicate with them effectively, increase their loyalty and enhance brand value. These trends were the drivers behind our decision to renew our marketing efforts and invite Elena to join us to drive forward our marketing strategy. I am very pleased to welcome Elena to the Lenta team and I wish her every success in implementing our marketing initiatives building upon our established loyalty programme”.

About Lenta

Lenta is the largest hypermarket chain in Russia (in terms of selling space) and the country’s fourth largest retail chain (in terms of sales as of 1Q2017). The Company was founded in 1993 in St. Petersburg. Lenta operates 195 hypermarkets in 78 cities across Russia and 56 supermarkets in Moscow, St. Petersburg, Novosibirsk and the Central region with a total of approximately 1,170,600 sq.m of selling space. The average Lenta hypermarket store has selling space of approximately 5,700 sq.m. The average Lenta supermarket store has selling space of approximately 900 sq.m. The Company operates seven owned distribution centres.

The Company’s price-led hypermarket formats are differentiated in terms of their promotion and pricing strategies as well as their local product assortment. The Company employed approximately 45,689 people as of 31 December 2016 1.

The Company’s management team combines a mix of local knowledge and international expertise coupled with extensive operational experience in Russia. Lenta’s largest shareholders include TPG Capital and the European Bank for Reconstruction and Development, both of which are committed to maintaining high standards of corporate governance. Lenta is listed on the London Stock Exchange and on the Moscow Exchange and trades under the ticker: ‘LNTA’.

A brief video summary on Lenta’s business and its Big Data initiative can be seen here.

For further information please visit


Anastasia Kuznetsova
Corporate Communications Manager
Тel:+7 (812) 336 39 97

FTI Consulting
Russian Media:
Anton Karpov & Victoria Afonina
Тel:+7 495 795 06 23

FTI Consulting
International Media:
Leonid Fink & Jenny Payne
Тel: +44 7497 783 705

Source: Lenta

Staples, Inc. announces the appointment of Michelle Bottomley as Chief Marketing Officer

Staples, Inc. announces the appointment of Michelle Bottomley as Chief Marketing Officer


FRAMINGHAM, Mass., 2017-May-29 — /EPR Retail News/ — Staples, Inc. (Nasdaq: SPLS) today (May 25, 2017) announced that Michelle Bottomley has been appointed Chief Marketing Officer (CMO). In this role, Bottomley will be responsible for marketing across Staples, helping to promote the company’s pivot to focusing on its North American Delivery business. She will report to Staples’ Chief Executive Officer and President Shira Goodman.

“Michelle brings tremendous breadth and balance in the marketing profession, and has a well-earned reputation as a leader of high-performing teams,” said Goodman. “Her strong background in business-to-business marketing, including working closely with and leading sales teams, and deep expertise in digital marketing will be critical as we transform Staples to be a solutions provider for businesses.”

Prior to joining Staples, Bottomley was Global Chief Marketing and Sales Officer at the human capital firm Mercer, where she helped significantly grow revenue through world-class branding, demand generation and data-driven digital experiences that integrated marketing and sales. Earlier in her career, she was Chief Marketing Officer for Barclaycard, one of the top five global credit card companies. Her ten-year career at Ogilvy & Mather included the significant growth of Ogilvy’s consulting organization and culminated in her role as Chief Operating Officer of Ogilvy’s flagship office in New York.

Bottomley replaces former CMO Frank Bifulco, who had previously announced his intention to retire in 2017, after three years leading Staples’ marketing organization and helping to launch the recent “It’s Pro Time” campaign.

Staples, Inc.

Staples brings technology and people together in innovative ways to consistently deliver products, services and expertise that elevate and delight customers. Staples is in business with businesses and is passionate about empowering people to become true professionals at work. Headquartered outside of Boston, Mass., Staples, Inc. operates primarily in North America, with additional offices in South America and Asia. More information about Staples (NASDAQ: SPLS) is available at

Mark Cautela

Source: Staples, Inc.


JCPenney appoints Marci Grebstein as executive vice president, chief marketing officer

PLANO, Texas, 2017-May-24 — /EPR Retail News/ — JCPenney [NYSE: JCP] today (May 23, 2017) announced that Marci Grebstein will join the Company’s executive leadership team as executive vice president, chief marketing officer in June. A highly accomplished marketing executive, Grebstein brings over 20 years of retail marketing experience overseeing advertising campaigns, brand positioning, market analysis and digital strategies designed to enhance brand awareness and accelerate revenue growth. Grebstein will report to Chairman and Chief Executive Officer Marvin R. Ellison.

“Marci is an outstanding senior leader with a proven track record of developing winning marketing strategies for a diverse cross-section of leading national retailers,” said Ellison. “As we focus on enhancing our Home Refresh strategy, better utilizing customer data and optimizing our omnichannel capabilities, her broad retail expertise will be invaluable as we seek to differentiate our business through strategic marketing initiatives that will entice new and loyal customers to choose JCPenney for their homes and families.”

Grebstein most recently served as chief marketing officer for Lowe’s Home Improvement, where she was instrumental in driving an integrated and data-driven omnichannel marketing approach to build customer loyalty and position the company for continued growth. Prior to her role as chief marketing officer for Lowe’s, she served as vice president of advertising for the retailer, leading the development and execution of Lowe’s overall advertising strategy and ensuring that the company’s brand promise was brought to life consistently across all platforms.

Prior to joining Lowe’s, Grebstein worked for Food Lion of Delhaize America, overseeing the repositioning of the grocery store chain in her role as vice president of marketing and brand strategy. Grebstein also spent 16 years at Staples, Inc., holding positions of increasing responsibility to include vice president of business-to-business marketing and e-commerce. Grebstein holds a Bachelor of Science degree in management and marketing from Boston College.

“I have been inspired by the continued progress of one of America’s most iconic retailers in the midst of a highly competitive and ever evolving retail environment,” said Grebstein. “I am eager to begin working with Marvin and the entire team at JCPenney to lead a marketing strategy that will continue to build on the Company’s momentum in achieving sustainable growth and profitability.”

About JCPenney:

J. C. Penney Company, Inc. (NYSE:JCP), one of the nation’s largest apparel and home furnishings retailers, is on a mission to ensure every customer’s shopping experience is worth her time, money and effort. Whether shopping or visiting one of over 1,000 store locations across the United States and Puerto Rico, she will discover a broad assortment of products from a leading portfolio of private, exclusive and national brands.  Supporting this value proposition is the warrior spirit of over 100,000 JCPenney associates worldwide, who are focused on the Company’s three strategic priorities of strengthening private brands, becoming a world-class omnichannel retailer and increasing revenue per customer. For additional information, please visit

Media Relations:
(972) 431-3400
Follow @jcpnews on Twitter for the latest announcements and Company information.

Investor Relations:
(972) 431-5500

Source: J. C. Penney Company, Inc.

Sonic’s announces the departure of its president and chief marketing officer Todd Smith

OKLAHOMA CITY, 2017-Feb-09 — /EPR Retail News/ — Sonic Corp. (NASDAQ:SONC), the nation’s largest chain of drive-in restaurants, today (Feb 8, 2017) announced that Todd Smith, president and chief marketing officer, will resign from the position effective March 9, 2017. Smith will serve in a transition role through that date and then will pursue an entrepreneurial opportunity outside of the quick-service restaurant industry. A search is underway to fill the chief marketing position and those duties will be allocated among current members of management in the interim.

“In Todd’s nearly five years at SONIC, he shifted our marketing strategy to deploy digital communications both onlot at SONIC and offlot through media channels,” said Cliff Hudson, CEO. “We thank Todd for the numerous contributions he has made to the brand and wish him great success in the future.”

“As a lifelong SONIC fan, leading the marketing function for this brand was an incredible opportunity and experience,” said Smith. “I’m proud of my team and the work we’ve done together over the past five years.”

Smith joined SONIC in 2012 as vice president of national marketing and was promoted to chief marketing officer in 2015, prior to his most recent role.

About SONIC, America’s Drive-In

SONIC, America’s Drive-In is the nation’s largest drive-in restaurant chain serving approximately 3 million customers every day. More than 90 percent of SONIC’s 3,500 drive-in locations are owned and operated by local business men and women. For 64 years, SONIC has delighted guests with signature menu items, 1.3 million drink combinations and friendly service by iconic Carhops. Since the 2009 launch of SONIC’s Limeades for Learning philanthropic campaign in partnership with, SONIC has donated $7.4 million to public school teachers nationwide to fund essential learning materials and innovative teaching resources to inspire creativity and learning in today’s youth. To learn more about Sonic Corp. (NASDAQ/NM: SONC), please visit and please visit or follow us on Facebook and Twitter. To learn about SONIC’s Limeades for Learning initiative, please visit

Christi Woodworth
(405) 225-5600
Vice President of Public Relations

Source: Sonic Corp.

Abercrombie & Fitch Co. announces the appointment of Will A. Smith as Chief Marketing Officer

Abercrombie & Fitch Co. announces the appointment of Will A. Smith as Chief Marketing Officer


New Albany, Ohio, 2017-Jan-31 — /EPR Retail News/ — Abercrombie & Fitch Co. (NYSE: ANF) today (January 30, 2017) announced that Will A. Smith has joined the Company as Chief Marketing Officer.  In that role, he will be responsible for all brand, creative and digital marketing across the Company, reporting to President and Chief Merchandising Officer Fran Horowitz.

For the past nine years Mr. Smith has served in senior marketing roles at Caleres Inc., formerly known Brown Shoe Company.  He was elevated to the position of Chief Marketing Officer for Famous Footwear/Brown Group Retail in 2013.

“We are delighted to welcome Will to our team,” said Fran Horowitz, President and Chief Merchandising Officer of Abercrombie & Fitch Co.  “He is a true marketing talent who has led successful, transformative brand campaigns spanning go-to-market advertising, digital marketing, mobile and customer loyalty programs.  He will be a tremendous asset as we continue to focus on strengthening our connection with our customers and enhancing the power and clarity of our brand identities.”

Mr. Smith joined Famous Footwear/Brown Group Retail in 2008.  During his tenure, the company achieved rapid ecommerce traffic gains, evolved and contemporized all customer contact strategies and tactics, revitalized a customer loyalty program that now delivers nearly three-quarters of the organization’s total annual revenue, improved and elevated the in-store experience, and launched a best-in-class mobile app for Famous Footwear that now has over 1.3 million users.  Furthermore, he played a critical role in the parent company’s corporate rebranding initiative that resulted in its name change to Caleres – a modernized identity and improved customer sentiment for the 137 year-old company.

Prior to joining the Famous Footwear/Brown Group Retail, Mr. Smith worked for iconic companies such as Kraft, Atlantic Records, and Liz Claiborne, in various brand and marketing roles.  These roles included, among others, Group Vice President of Marketing for Liz Claiborne Retail and Footstar Athletic, VP and General Manager of Blackground Records/Virgin Records N.A., and Vice President of Marketing for Urban Music at Atlantic Recording Corporation.

He received his Masters of Business Administration from Duke University’s Fuqua School of Business and a Bachelor of Arts in Psychology from Cornell University.

Mr. Smith serves on the National Board of Trustees of the March of Dimes Foundation and on the Executive Committee of the Eastern Missouri and Southern Illinois Better Business Bureau.

About Abercrombie & Fitch Co.

Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for Men, Women and Kids through three renowned brands.  The iconic Abercrombie & Fitch brand embodies American casual luxury.  With an updated attitude that reflects the character, charisma and confidence of today’s 20+ consumer, Abercrombie & Fitch remains true to its 125-year heritage of creating expertly crafted products with an effortless, American style.  The Hollister brand epitomizes the liberating and carefree spirit of the endless California summer for the teen market.  abercrombie kids creates smart, playful apparel for children ages 3-14, celebrating the wide-eyed wonder of childhood. The brands share a commitment to offering products of enduring quality and exceptional comfort that allow consumers around the world to express their own individuality and style.

The Company operates over 900 stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites and

Investor Contact:
Brian Logan
Abercrombie & Fitch
(614) 283-6877

Media Contact:
Michael Scheiner
Abercrombie & Fitch
(614) 283-6192

Source: Abercrombie & Fitch Co.


Lowe’s Companies, Inc. announces the appointment of Jocelyn Wong as chief marketing officer

MOORESVILLE, N.C., 2017-Jan-25 — /EPR Retail News/ — Lowe’s Companies, Inc. (NYSE: LOW) today (January 23, 2017 ) announced that Jocelyn Wong has been appointed to the position of chief marketing officer, effective immediately. Wong most recently served as senior vice president and general merchandising manager for the seasonal business.  She will report to Michael P. McDermott, chief customer officer, and succeeds Marci P. Grebstein who has left the company.

Wong will oversee the integrated marketing and communications strategy to customers, including orchestrating a seamless customer experience across channels to build affinity for the Lowe’s brand. She will lead customer experience design, content strategy and development, customer relationship management, advertising and media for the U.S. home improvement business.

Wong joined Lowe’s in September 2015 and has more than 20 years of experience in marketing, merchandising, brand management and product innovation with well-known brands such as Family Dollar, Safeway and Procter & Gamble. Prior to joining Lowe’s, she served as senior vice president and chief marketing officer at Family Dollar.

“We are confident that Jocelyn’s breadth of experience in developing marketing and merchandising strategies will further deepen Lowe’s connection with customers,” McDermott said. “Jocelyn has demonstrated the leadership capabilities needed to drive a more integrated omni-channel marketing approach that builds loyalty for the Lowe’s brand and positions the company for continued growth.”

Wong earned a bachelor’s degree in chemical engineering from Purdue University.

About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving more than 17 million customers a week in the United States, Canada and Mexico. With fiscal year 2015 sales of $59.1 billion, Lowe’s and its related businesses operate or service more than 2,355 home improvement and hardware stores and employ over 285,000 employees. Founded in 1946 and based in Mooresville, N.C., Lowe’s supports the communities it serves through programs that focus on K-12 public education and community improvement projects. For more information, visit

Media Inquiries:


Lowe’s Companies, Inc. announces the appointment of Jocelyn Wong as chief marketing officer


SOURCE: Lowe’s Companies, Inc.