Displaysense iPhone Stands Get A Good Reception

Displaysense has announced a large rise in sales of their book holders and literature stands since Apple launched their new flagship products; the iPhone 4 and the iPad.

Able to comfortably and securely hold the units for display, storage or playback purposes, the Displaysense range of literature holders and book holders are now being used by some customers as accessories for their favourite Apple products.

It appears customers have been turning to Displaysense, the UKs leading supplier ofdisplay stands and coat hangers, in reaction to the high prices that other companies have been charging for similar products that have been marketed specifically for the Apple devices.

An acrylic book stand can cost as little as £2.47 from Displaysense whereas consumers could be looking at shelling out up to £40 for an apparently bespoke bit of kit which achieves the same results.

Via EPR Network
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Displaysense Warns World Cup Copyright Laws Could Stick The Boot Into Small Businesses

Displaysense warns businesses of all sizes could be breaking the law as World Cup fever hits the UK and the vuvuzelas and England shirts fly off the shelf and businesses look to get their boot in the door and take advantage of the football mania.

Displaysense Warns World Cup Copyright Laws Could Stick The Boot Into Small Businesses

From pubs to estate agents, many companies are looking to ride off the back of the World Cup with catchy strap lines, however few realise that they could in fact infringe FIFA’s copyright laws. Phrases such as South Africa 2010, FIFA World Cup and even using the words World Cup in the context of football could break strict copyright laws resulting in harsh fines and even legal action.

During research into how customers are using displays during the World Cup period, Displaysense, a supplier of leaflet holders and spur shelving units in the UK discovered that 90% of customers contacted planned some form of promotion throughout June and July.

However it was also discovered that approximately 20% of those contacted are actually in breach of the FIFA copyright laws and Displaysense are looking to contact these companies to warn them about the potential impacts of their actions and give them some guidance on what they can do.

Steve Whittle the marketing director at Displaysense said, “Hardly any of the companies we contacted know anything about the copyright laws surrounding the World Cup and it’s the smaller businesses that seem to be most at risk. Even a poster holder in a pub highlighting that World Cup football can be watched on the premises is a violation of the laws. Just imagine how many of those signs you walk past every day that have similar messages on them.”

Via EPR Network
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Displaysense Put Shop Displays In The Spot Light This Christmas

Displaysense the UK’s leading supplier of shop fittings, understand that a bit of festive cheer can go a long way, especially as the nights get longer and the days get colder, and are encouraging their customers to send in pictures of the best and worst Christmas displays on their local high streets, to help highlight the importance of a well thought out display presence at this time of year.

Displaysense who sell a wide variety of shop fittings including display cabinets, believe that traditional in-store Christmas decorations are not enough to encourage those all important sales this December and need to think up new and unique methods of drawing customers in store.

In order to keep retailers on their toes, Displaysense are encouraging their customers to send in photos of some of the countries best and worst displays that they spot on their local high streets, with the customer sending in the picture of the most impressive display, winning a festive Christmas hamper. The store that is found to have the countries worst display, will be sent a whoopee cushion from Inflatable Everything, the sister site of Displaysense.

Steve Whittle the marketing manager at Displaysense commented, “Simply adding a bit of tinsel and some snowflakes won’t have the same impact as previous years and stores will now need to do a lot more to attract attention. Unusual shop window displays or decorations and props really need to engage with the customer in order to work and the smart money would be on the companies who figured this out and set some extra budget aside in order to fulfill this.”

Not only will the Displaysense customers be sending in pictures of the displays, but they will also be the judges of this competition. Displaysense plan to send an email out to their customers at the start of January with the top 5 best and worst pictures sent in and will encourage customers to reply with a vote for which one they like and which one should be put on Santa’s naughty list.

It is not only shop window displays that see a dramatic face lift at Christmas, but all things down to the air freshener scent in store will need proper consideration. Stores that look closely at the finer detail of their displays will be more successful in persuading customers into purchasing. Whether it’s a change to their food displays with new cake stands or investing in more clothes rails to space out their stock, it can all make a big difference.

From Lakeside shopping centre all the way up to the Forge shopping centre, retailers need to make more of an effort to encourage consumers in store and part with their hard earned cash. But with the Displaysense customers acting as judge, jury and executioner, it is not only the retailers who could make a killing this Christmas and New Years.

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Displaysense Has Joined The Many Number Of Companies That Are Having To Find Ways Of Being More Efficient And Save Money In The Current Economic Climate By Not Only Investing In A Waste Disposal System But Also Aiming To Make Money From Their Waste

Displaysense, the Hertfordshire-based retail company, has joined the many number of companies that are having to find ways of being more efficient and save money in the current economic climate by not only investing in a waste disposal system but also aiming to make money from their waste.

Displaysense, the UK’s leading supplier of display cabinets and other shop fittings, have recently invested in a new waste compactor and waste recycling service which not only reduces the amount of cardboard and plastics heading to landfill, but also helps reduce the number of trips regular waste disposal lorries have to make to the company’s warehouse.

The company, who originally used a 12cy skipping service, now uses its new compactor, reducing company costs by nearly 70% and saving hundreds of pounds. The compactor not only helps to cut down costs, but the amount of bulk waste has also been reduced down to two small pale loads of cardboard and plastic per week, which is a great help when disposing of some of the companies used mannequin boxes.

Not only is the company saving money but there are certain companies in the UK that buy compacted waste and Displaysense are now working with one such company.

Stuart Parnis, the warehouse manager at Displaysense commented on the success of the new compactor by saying, “We don’t make a lot from selling our waste but it helps to pay off the cost of the waste compactor. I feel a little like the Wombles, as we are making good use of what others regard as rubbish.”

Stuart added: “Since we introduced the new compactor in March, we have already noticed how efficient it is making certain processes within the warehouse, by reducing the time spent having to deal with collections.”

Displaysense, who now only require a small bin outside their warehouse doors for unrecyclable waste, are keen to see how many more savings they can make with further green technologies to help recycle some of their other items such as the plastics from returned clothes rails.

With a new website introduced in March of this year and 20,000 more products added to its range, it has already been a big year for change at Displaysense and it seems that there are even more ideas coming in the pipeline that won’t go to waste.

About Displaysense 
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 20,000 displays for retail, exhibitions, office and home. The range is now hugely diverse including literature displays, display cabinets, mannequins, office equipment, exhibition stands, catering supplies and even items for the home.

Displaysense works with a large range of clients including; retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities and even home consumers.

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Displaysense Raise The Issue Of Fire And Safety Protocols In The Workplace

Displaysense calls for businesses and workers to take note of the upcoming national no smoking day and pay more attention to health and safety following potentially disastrous incident in Telford.

Ever since the introduction of the smoking ban in 2007 there have been mixed views on the law, however a warehouse worker in Telford decided to defy the regulation and watch some new office products go up in smoke.

Displaysense the UKs leading supplier of mannequins and shop display equipment were happy to receive a phone call from a customer, with what sounded like a repeat order for products the company had only ordered a month earlier.

During the phone call the unfortunate reason behind the repeat purchase was revealed. A temporary agency employee ignored the smoking ban, having snuck away for a crafty fag and accidently set fire to half of a small storage room at the back of their warehouse.

The company bought clothes rails, containers and display cabinets from Displaysense with the intention of using them in their offices after they completed a refurbishment and had temporarily placed them away in a storage room while the offices were decorated.

Steve Whittle the marketing manager at Displaysense commented, “Although our products are high quality, they are not meant to be completely fire proof. It was potentially a very dangerous situation and perhaps the individual involved should take note of the no smoking day on the 11th of March and quit while he is behind.”

Steve continued, “It just goes to show, with the various promotions the government runs to highlight the risks of fire, some businesses aren’t taking appropriate steps to protect their business and the message isn’t getting through to their workers”.

Given this incident, Displaysense are going to contact its customers to raise the question about their businesses health and safety measures, and offer appropriate solutions to protect their lively hood.

The fire and rescue services attend more than 30,000 work related fires around the country each year, with impacts including businesses not reopening, loss of jobs or even loss of life. With the no smoking day on March the 11th, the smoking ban and increased monitoring of fire and safety protocols in the workplace, it is hoped that this number falls and similar situations to that of the Telford warehouse can be avoided.

It is understood that employees at the warehouse managed to put out the fire without needing to contact the emergency services. The worker in question has subsequently been fired and told not to darken their doors or cabinets, again.

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 1600 displays. The range is now extremely diverse including acrylic containers, display cabinets, mannequins, modular shelving units, exhibition displays and
business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities.

Via EPR Network
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