New service helps European Impact Brands enter and sell on the US market

NEW JERSEY, United States, 2021-JUL-30 — /EPR RETAIL NEWS/ — Numerous European “impact brands” – or brands that have the potential to make a tremendous impact on American and other global markets – are struggling to find business entry strategies that work. Despite the quality or innovation of their products, they simply struggle to get noticed. Dispatch.d is a new company based in New Jersey that focuses on international market entry and exists to help European brands sell their products to an American market.

An impact brand is anything that has the potential to truly change the way consumers live at the global level. They may offer products that are cruelty free, plastic free, vegan or plant-based, sustainable and/or eco-friendly, fair trade, and numerous other attributes.

In today’s world, brand reputation is important, but as consumer awareness of climate change, fair trade practices, and healthy consumption increase, they continue to look for alternatives to even the biggest brand names. Dispatch.d exists to help European companies with amazing ideas get noticed in the American market, thereby giving them the opportunity to become that alternative and grow their reputations.

Dispatch.d is a full-service solution that handles every aspect of the market entrance strategy, including the logistics and the marketing. The company handles consolidation, freight, customs and duties on their clients’ behalf, and they even ensure that language barriers and compliance labeling are addressed. Dispatch.d works with European companies to build value-added bundles and kits that will improve their noticeability, then adds those bundles and kits to eCommerce channels across the region. It handles listings, inventory management, and fulfillment, too.

The best part is that Dispatch.d focuses on organic growth by using its expertise to supercharge demand for its clients’ offerings, thereby ensuring that sales are more than just fast fads. This unique service is accessible for everyone because Dispatch.d does not require payment until its clients’ products have started selling.

No matter how large or small a company might be, if the brand has the potential to make an impact on the world – whether through sustainability or fair trade – Dispatch.d can help it get noticed and grow. To learn more, visit the Dispatch.d website or fill out a short webform to get started.

About the Company: Dispatch.d is headquartered in New Jersey in the United States, and its sole purpose is to utilize technology to help impact brands of all sizes with all their international market entry needs. They provide end-to-end services that include logistics, marketing, and even inventory management and fulfillment, and their unique model means they don’t get paid until their clients get noticed.

SOURCE: EuropaWire

Universal Pen Launches Redesigned Web Site in France to Enhance Customer Experience

Universal Pen Launches Redesigned Web Site in France to Enhance Customer Experience

DUBLIN, 2019-Oct-8 — /EPR Retail News/ — Universal Pen recently redesigned and relaunched its French website from to French customers will notice that the domain is not the only change to note as the website now has a brand new modern design that is easy to use. Through the revival of its website, Universal Pen aims to provide better services to its customers by making the ordering process more intuitive, ensuring that ordering personalized promotional products becomes faster, easier and more convenient than before!

The relaunched website includes enhanced tools and options for customers to search and filter products by color, material, and price, making it the perfect search for a promotional product to promote your business. The French site remains the last one to be put back online so that Universal Pen can continue to best meet the needs of its customers online. The company plans to improve and redesign all of its sites globally in order to host them on the domain around the end of the year. Universal Pen is a brand owned by Cimpress, combining low prices directly from the factory, excellent customer service and a wide range of fully customizable color products to ensure that small and medium-sized businesses can afford to promote themselves in a professional and profitable way.

SOURCE: EuropaWire (in French)

A whole new browsing experience and many surprises for National Pen customers

A whole new browsing experience and many surprises for National Pen customers

DUBLIN, 2019-Oct-8 — /EPR Retail News/ — National Pen launches the new Italian website now available at which will completely replace the previous one The change of domain is not the only change that will be noticed by Clients but it is a new site completely renewed both from a graphic and a technical point of view. The navigation will be very simple and the ordering and personalization process will be just a click away. The site has been optimized to buy easily from any device, quickly, easily and wherever you are.

The New Site includes features that will simplify the search for the perfect gadget as a filter to organize the search based on color, material or budget that meets the needs of customers. The New Site is born from the care that National Pen places towards its customers, giving proper attention to their needs and offering solutions. The launch of the Italian Site is one of the important steps in this renewal process that will involve all the other countries in the world where National Pen has been operating for over 50 years. National Pen, a brand acquired by Cimpress, a world leader in customization, offers a wide range of promotional products that can be customized at factory prices and provides customers with an excellent Assistance Service. National Pen deals with small and medium-sized companies that want to promote their business by relying on professionals to maximize the results of their advertising investments.

SOURCE: EuropaWire (in Italian)

Camaloon expands both internationally and with their range of products

Camaloon expands both internationally and with their range of products

LONDON, 2019-Aug-21 — /EPR Retail News/ — For businesses that are looking to print large quantitiesof pens for a marketing campaign, Camaloon offers BiC pens that fit the purpose and don’t break the bank. These pens are perfect for printing the company logo in either one-colour or full-colour.

Camaloon’s range also includes elegant Parker pens, which when engraved makes an excellent gift to executives or important clients. The engraving is produced with a laser, which creates a detailed and durable result with a luxurious finish.

Apart from laser engraving, there are many more printing techniques that the company utilizes when creating personalised products. Each product is specifically paired with a printing technique that ensures the best possible result.

The various techniques include full-colour digital printing, which allows for logos to show their true colours in vivid clarity, and Screen printing, where a mesh screen is created for each design and then used as a template over which the ink is swiped across. This last one creates the print on the surface of the pens in the desired design or pattern.

SOURCE: EuropaWire

The Bon-Ton Stores, Inc. announces the promotion of Chad Stauffer to the position of President, Merchandising and Marketing

The Bon-Ton Stores, Inc. announces the promotion of Chad Stauffer to the position of President, Merchandising and Marketing


MILWAUKEE, 2017-Dec-08 — /EPR Retail News/ — The Bon-Ton Stores, Inc. (OTCQX:BONT) today (December 5, 2017) announced the promotion of Chad Stauffer to the position of President of Merchandising and Marketing for the Company, effective immediately.  Mr. Stauffer will have responsibility leading the company’s merchandising, marketing and ecommerce strategy.

Stauffer has spent ten years at Bon-Ton, most recently serving as Executive Vice President of Merchandising.  He was previously Senior Vice President and General Merchandise Manager of Men’s, Children’s and Home, and prior to that Group Vice President of Private Brand Strategic Planning and Product Development for Men’s and Children’s for the Company.  Mr. Stauffer previously worked at Belk Department stores as Vice President and Divisional Merchandise Manager of Home Store, and prior to that, as Vice President and Divisional Merchandise Manager of Children’s Apparel, Accessories & Toys. He has also held positions on the merchandise teams at Sports Authority, Kohl’s, J.C. Penney, and May Department Stores.

Commenting on Mr. Stauffer’s appointment, Bill Tracy, President and Chief Executive Officer, said, “We’re thrilled to recognize Chad’s contributions to Bon-Ton and proven leadership skills with this promotion. We are confident that, in this newly created role, he will drive continued execution of our merchandising and marketing strategies as our broader management team remains focused on our comprehensive turnaround plan to drive improved performance and establish a sustainable capital structure that will help us succeed long term.”

Mr. Stauffer stated, “I am excited about taking on this new role and working with our marketing and ecommerce teams to implement our key initiatives. We remain focused on building powerful merchandising assortments that meet our customers’ needs across a broad spectrum of occasions, as well as improving customer engagement through refinement of our marketing programs.”

About The Bon-Ton Stores, Inc.
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 260 stores, which includes nine furniture galleries and four clearance centers, in 25 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves. For further information, please visit

Christine Hojnacki

Source: The Bon-Ton Stores, Inc./globenewswire

SUPERVALU promotes Anne Dament to Executive Vice President, Retail, Marketing and Private Brands

MINNEAPOLIS, 2017-Nov-15 — /EPR Retail News/ — SUPERVALU INC. (NYSE:SVU) today (Nov. 13, 2017) announced changes to its executive leadership team. Anne Dament has been promoted to Executive Vice President, Retail, Marketing and Private Brands effective immediately.

Dament joined SUPERVALU in January 2017 and has made significant contributions to SUPERVALU, including developing a strong plan and implementation strategy to improve the company’s retail division, reorganizing multiple retail merchandise groups, consolidating wholesale and retail marketing efforts and driving new product introductions. With respect to new products, she has brought new ideas and direction to SUPERVALU’s portfolio, including launching over 350 new private label items this year, and developed other innovative solutions, such as SUPERVALU’s recent launch of its national Quick & Easy meal solution program.

“Anne is a smart, creative, and dynamic leader and has made a significant impact on our team in a short time frame,” said Mark Gross, SUPERVALU’s President and Chief Executive Officer. “Over the last year, she’s set a positive vision for our retail initiatives, particularly here in Minnesota, introduced exciting new product innovation to wholesale and retail, and brought greater collaboration between our retail and wholesale teams.”

SUPERVALU also announced today that Karla Robertson, Executive Vice President, General Counsel and Corporate Secretary, will resign from her position effective November 17, 2017 to join Pentair plc.

“Karla is a highly respected leader who has been a tremendous asset to this company and to me personally,” said Gross. “She has been a great member of the executive team and contributor toward our growth and transformation. Not only has she provided excellent legal advice but she has also served an invaluable role as business partner and advisor to all of us. I thank Karla for her service to our company over the past eight years and wish her all the best.”

Stuart McFarland has been appointed Senior Vice President, General Counsel and Corporate Secretary effective November 18, 2017. McFarland has worked at SUPERVALU since 2010 in positions of increasing responsibility and currently serves as Vice President, Associate General Counsel and Assistant Corporate Secretary focusing on corporate transactions, mergers and acquisitions, securities and corporate governance. Prior to joining SUPERVALU, McFarland was an associate at the law firm of Gibson, Dunn & Crutcher LLP in Los Angeles. McFarland earned his bachelor of arts degree in Economics from the University of Florida and his law degree from the University of Minnesota Law School, where he graduated summa cum laude.

Gross continued, “Looking forward, we are very excited to have Stuart as our General Counsel as we continue our transformation and focus on organic and new growth opportunities. Stuart is an extremely intelligent, insightful, and hard-working leader who will hit the ground running with his knowledge of SUPERVALU and our industry.”

SUPERVALU INC. is one of the largest grocery wholesalers and retailers in the U.S. with annual sales of approximately $16 billion. SUPERVALU serves customers across the United States through a network of 3,337 stores composed of 3,120 wholesale primary stores operated by customers serviced by SUPERVALU’s food distribution business and 217 traditional retail grocery stores operated under five retail banners in six geographic regions (store counts as of September 9, 2017). Headquartered in Minnesota, SUPERVALU has approximately 31,000 employees. For more information about SUPERVALU visit

For Investors:
Steve Bloomquist

For Media:
Jeff Swanson


Russian food retailer X5 to improve targeted marketing at its Perekrestok supermarket chain with machine learning technology

MOSCOW, Russia, 2017-Nov-01 — /EPR Retail News/ — X5 Retail Group N.V. (“X5” or the “Company”), a leading Russian food retailer (LSE ticker: “FIVE”), has introduced machine learning technology to improve targeted marketing at its Perekrestok supermarket chain and to develop personalised offers for all members of the Perekrestok Club loyalty programme. Machine learning is now used to create more than 70% of targeted promotions, and has sped up the process sevenfold. This was made possible thanks to the introduction of self-learning analytical CRM functionality.

Machine learning is enabled in the analytical module (aCRM) of the network’s loyalty programme to group customers into segments based on common features and create offers tailored to them. The system analyses a given customer segment and models personalised marketing campaigns that account for several hundred behavioural and demographic factors. It processes data on the frequency and ticket size of purchases, customer preferences, lifestyle factors, acceptable price levels, favourite product categories and individual visiting hours. Customer sensitivity to offers is predicted using various analytical techniques that include regression, decision trees and neural networks. The aCRM module also identifies the most efficient communication channels and automatically generates marketing messages by customer segment. All of Perekrestok’s communication channels are now integrated with the aCRM. In 2018, the system will be connected with the SmartWifi module to determine the best timing of messages to customers.

Fabricio Granja, X5 Retail Group’s Chief Information Officer said: “Big Data analytics using automated intelligent solutions open up new development opportunities in terms of retail networks’ value propositions. Intelligent systems are set to become increasingly important for businesses, which is why are paying close attention to data processing. The Perekrestok project is a successful case of using data analytics produced by a self-learning system to foster customer loyalty. Marketing offers that are created based on hundreds of factors increase the effectiveness of targeted marketing by 5% and reduce communication costs by 40%.”

In addition to questionnaire data, the system also collects and uses information based on analysis of behavioural and demographic factors. The processes of data analysis and customer segmentation are fully automated. The analytical system’s interface makes it possible to schedule the date and time of customer communications, keep records of marketing promotions, and fine-tune campaigns based on test runs. Marketing managers only need to set targets at the outset of a project and monitor the campaign results. On average, an effective model takes about three months to complete.

X5 had been calibrating this system since March 2016, and in autumn 2017 it launched advanced algorithms for automated customer segmentation and campaign targeting to include all members of the Perekrestok Club loyalty programme.

For further details please contact:
Maxim Novikov
Head of Investor Relations
Tel.: +7 (495) 502-9783

Andrey Vasin
Investor Relations Officer
Tel.:+7 (495) 662-88-88 ext. 21-456

SOURCE: X5 Retail Group

NGA promotes Laura Strange to Vice President of Industry Relations, Communications, and Marketing

Arlington, VA, 2017-Jul-27 — /EPR Retail News/ — The National Grocers Association (NGA), the national trade association representing the independent supermarket industry, announced today (Jul 24, 2017) that Laura Strange has been promoted to Vice President of Industry Relations, Communications, and Marketing.

Previously Strange served as Senior Director of Industry Relations, Communications, and Marketing. Strange joined NGA in the fall of 2013, coming from Capitol Hill where she served as communications director for Representative Bob Latta (OH-5), a member of the House Energy and Commerce Committee. Prior to working on Capitol Hill, she held positions in the government affairs department for Yahoo! Inc. and in the communications and marketing division for a state taxpayer trade association. Strange earned a Master’s degree in Public Relations from George Washington University and her undergraduate degree in Communications from the University of South Carolina.

Strange will continue in her role overseeing NGA’s communications, media relations, and marketing departments. She will also be responsible for developing and implementing NGA’s strategy on a broad range of important industry relations initiatives.

“Laura has been a key member of the NGA team since she joined our organization over three and half years ago. She has built our communications department into a well-oiled, sophisticated operation that is proactive and works every day to advance the good work of NGA and to tell the great story of our independent supermarket members,” said NGA president and CEO Peter J. Larkin. “Laura has also worked collaboratively to enhance NGA’s marketing efforts, helping to drive member and non-member engagement and produce results that benefit the organization. NGA is fortunate to have a talented team that comes to work each day committed to serving our members and the overall industry. Laura is a key part of our team and will continue to lead our efforts going forward.”

“Laura’s Capitol Hill background has been instrumental in helping to advance many of our public policy priorities through her relationships with reporters and her ability to tell our member’s story. She is a tireless advocate for NGA’s members and for the local, family-owned grocers who are truly the backbone of our organization. In addition, her willingness to accept new challenges and think outside of the box has helped NGA continue to grow each year and better serve its membership. In her new role, she will continue to be a great leader and advocate for our members and industry,” said Greg Ferrara, NGA senior vice president of government relations and public affairs.


Tel: (703) 516-0700
Fax: (703) 516-0115

Source: NGA

NGA announces top winners of its Creative Choice Awards in the Marketing and Merchandising categories

Las Vegas, NV, 2017-Feb-15 — /EPR Retail News/ — The National Grocers Association (NGA) today (Feb 14, 2017) revealed this year’s top winners of its Creative Choice Awards in the Marketing and Merchandising categories.  The “Outstanding Merchandiser” and “Outstanding Marketer” titles are the highest award of the Creative Choice Awards contest.

This year’s contest featured new categories and included two winners for each category, one entry from a 1 – 15 store operator and one entry from a 15+ store operator. Over 300 entries were judged based on the criteria of creativity, clarity and effectiveness by a panel of industry experts. The Outstanding Merchandiser and Outstanding Marketer recipients were selected from a list of category winners and were determined by both the judges, and through online voting, which incorporated nearly 3,000 votes.

Outstanding Merchandiser was awarded to Festival Foods for its “Eat Well Ad campaign entry. Festival Foods’ team of registered dietitians developed a quarterly Eat Well ad that encompassed affordable and healthy recipes. Within these ads, family favorite recipes were selected and merchandized together in their stores.

The title of Outstanding Marketer was awarded to Broulim’s Video Campaign “Hear from Customers Like You.” Broulim’s hired a film crew to visit the homes of five Broulim’s Online customers, and produced various customer testimonial spots and interview highlight videos featuring the personal stories of the benefits and convenience of online grocery shopping were produced for the store. Broulim’s then launched a video marketing campaign to engage their communities, relay the convenience of grocery shopping online, and to get their audience excited about trying the service.

“The Creative Choice Awards Contest is a wonderful program that recognizes the talented, creative and innovative campaigns of independent grocers all across the country,” said Peter J. Larkin, president and CEO of NGA. “It brings attention and acclaim to these fantastic events that add an element of fun and excitement to the shopping experience, and are largely unseen outside of the local market.”

The annual Creative Choice Awards contest, sponsored by Kellogg’s and Unilever, honors the best marketing and merchandising programs in the independent supermarket industry that have boosted store traffic, increased item or department sales, positively impacted overall store sales or provided a unique benefit to the community. Marketing campaigns and merchandising events or promotions held between December 1, 2015 and December 1, 2016 were eligible for this year’s contest. To learn more, visit

Full list of 2017 Creative Choice Awards winners are posted below:


Category 1: Connections through Social Media and Digital Marketing

1 – 15 Store Winner: Broulim’s Video Campaign: Hear from Customers

Like You, Broulim’s Fresh Foods

15+ Store Winner: HARPS 50% Off Produce, Harps Food Stores

Category 2: Connections through TV and Radio

1 – 15 Store Winner: Kaune’s Branding Campaign,

Kaune’s Neighborhood Market

15+ Store Winner: It’s the Little Things, Festival Foods

Category 3: Connections through Print

1 – 15 Store Winner: Shindigs (Holiday Recipe Guide), Newport Avenue Market

15+ Store Winner: MORE Rewards Ad Scape in St. Cloud Times, Coborn’s

Category 4: Integrated Marketing Campaign

1 – 15 Store Winner: Black Box Coffee Bar and Donuttery Grand Opening, Country Harvest

15+ Store Winner: Battle at Bristol Campaign, K-VA-T Food Stores, Inc.

Category 5: Grand Opening or Remodel

1 – 15 Store Winner: Ron’s Country Market Remodel, Ron’s Country Market

15+ Store Winner: Harvest Market Grand Opening, Niemann Foods, Inc.


Category 6: Single Manufacturer Event

1 – 15 Store Winner: Kids Week – “Surf’s Up!” with Kemps, Chris’ Food Center

15+ Store Winner: Race for the Ryder Cup, Karns Food

Category 7: Store Event

1 – 15 Store Winner: Meet the Ranchers Store Event, Newport Avenue Market

15+ Store Winner: Eat Fresh. Eat Local., Associated Retail Operations

Category 8: Public Service or Charitable Cause Event

1 – 15 Store Winner: WPVGA Potato Contest, Trig’s (T.A. Solberg Co., Inc)

15+ Store Winner: World Largest Pineapple Display, Coborn’s

Category 9: Center Store/GM/HBC

1 – 15 Store Winner: Champagne’s Market & Kitchenary,

Champagne’s Market & The Kitchenary

15+ Store Winner: Eat Well ad campaign, Festival Foods

Category 10: Perimeter Departments

1 – 15 Store Winner: Fromage Fantastique, West Seattle Thriftway

15+ Store Winner:  Birchberry Soup Program, Associated Food Stores


Tel: (703) 516-0700
Fax: (703) 516-0115

Source: NGA

SUPERVALU INC. announces the appointment of Anne Dament as SVP of Retail, Merchandising and Marketing

SUPERVALU INC. announces the appointment of Anne Dament as SVP of Retail, Merchandising and Marketing


MINNEAPOLIS, 2017-Jan-19 — /EPR Retail News/ — SUPERVALU INC. (NYSE:SVU) today (Jan. 18, 2017) announced that Anne Dament has been named Senior Vice President of Retail, Merchandising and Marketing effective immediately. In this role, Dament will lead the Company’s retail banner operations, oversee the retail merchandising and marketing functions, and report to Mark Gross, SUPERVALU’s President and Chief Executive Officer.

Dament, a 25-year retail veteran who began her career at SUPERVALU, most recently served as Senior Vice President of Merchandising for Target Corporation where she oversaw food merchandising for its grocery business, including perishables, non-perishables, food service and private label brands.

“I’m thrilled that Anne is joining our leadership team,” said Mark Gross. “As we focus on improving our retail store performance, Anne’s experience across varied retail and merchandising disciplines should prove extremely beneficial. Anne is a dynamic, collaborative leader with great experience building and leading high performing teams through transformation and change.”

“Returning to SUPERVALU provides a great opportunity to collaborate with grocery veterans I’ve respected throughout my career. Together, I’m looking forward to bringing a renewed energy to our retail banners,” said Dament.

Prior to joining Target, Dament spent seven years in senior level positions at PetSmart, including roles as Vice President of Merchandising Solutions and Vice President of Services. Dament’s retail career also includes 10 years in roles of increasing responsibility for Safeway where she held numerous category director positions, as well as the positions of Vice President, Business Unit General Manager, Homecare and General Merchandise; Group Vice President,; and Group Vice President, Perishable Strategy.

A native Minnesotan, Dament holds a marketing degree from St. Thomas University in St. Paul, Minn.


SUPERVALU INC. is one of the largest grocery wholesalers and retailers in the U.S. with annual sales of approximately $13 billion. SUPERVALU serves customers across the United States through a network of 2,067 stores composed of 1,850 stores operated by wholesale customers serviced primarily by the Company’s food distribution business, 195 traditional retail grocery stores operated under five retail banners, and 22 stores operated under the Shop ‘N Save name in Maryland, Pennsylvania, Virginia, and West Virginia (store counts as of December 3, 2016). Headquartered in Minnesota, SUPERVALU has approximately 30,000 employees. For more information about SUPERVALU visit

Steve Bloomquist

Jeff Swanson


John Lewis announces the appointment of Becky Brock to the role of Director, Marketing

London, 2017-Jan-10 — /EPR Retail News/ — John Lewis today (5 January 2017) announces the appointment of Becky Brock to the role of Director, Marketing, reporting to Craig Inglis. Becky will take up the position on 20 March 2017 joining from Snow & Rock Group where she was Marketing Director.

Becky will be responsible for all aspects of the retailer’s marketing strategy and will take on the leadership of the CRM, digital, brand and category marketing teams.

Becky brings a wealth of experience to the role having worked previously with brands such as Homebase, The Edrington Group and Unilever.

Craig Inglis, Customer Director said: ‘I am really delighted that Becky will be joining us in this vital role. She brings with her a wealth of leadership experience and proven track record in brand strategy and commercial performance. We look forward to welcoming her to the team.’

Becky said: ‘It’s a privilege to be joining this unique organisation with its reputation for ground-breaking marketing. I’m looking forward to continuing to evolve the relevancy of the brand for John Lewis’s customers in a rapidly changing retail landscape.’

Notes to editors

John Lewis operates 48 John Lewis shops across the UK (34 department stores, 12 John Lewis at home and shops at St Pancras International and Heathrow Terminal 2) as well as It is part of the John Lewis Partnership, the UK’s largest example of worker co-ownership and all 30,000 John Lewis staff are Partners in the business.

John Lewis stocks more than 350,000 separate lines in its department stores and across fashion, home and technology, and was named  ‘Best In-Store Experience’, ‘Best Clothing Retailer,’ ‘Best Electricals Retailer,’ ‘Best Furniture Retailer,’ ‘Best Homewares Retailer’ and ‘Best Click & Collect Retailer’ in the 2016 Verdict Customer Satisfaction awards. is consistently ranked one of the top online shopping destinations in the UK. John Lewis Insurance offers a range of comprehensive insurance products – home, car, wedding and event, travel and pet insurance and life cover – delivering the values of expertise, trust and customer service expected from the John Lewis brand.

You can follow John Lewis on the following social media channels:

Siân Grieve
Senior Communications Manager, Corporate
Telephone: 020 7592 6887

Source: John Lewis Placed in Distributor of Year Category at BPMA Awards

This year’s British Promotional Merchandise Association Awards ceremony saw rated in the ‘Distributor of the Year 2011’ category by the industry body. The promotional products supplier placed as ‘finalist’ at the prestigious event.

The BPMA Awards mark the end of the calendar year in the promotional items industry and recognize those companies which have performed highly throughout the preceding 12 months. The BPMA monitors professional standards in the promotional sector and has been in existence for over 45 years.

Each year the BPMA rates and judges the best suppliers in the industry with awards handed out to companies in the sectors Campaign of the Year, Supplier of the Year, Personality of the Year, Innovative Product of the Year and Distributor of the Year.

At this year’s ceremony was awarded the status of ‘finalist’ in the highly-regarded ‘distributor’ category.

Darren Leigh, Director at, said, “It’s great to be listed again by the BPMA at the end of year awards ceremony, we’re really pleased with the recognition. It’s a testimony to the service we give to partners and suppliers and also an endorsement of the quality products we supply to customers,” said Leigh.

“ is a trusted brand in the space and known for offering an extensive product range – we can supply everything from printed mugs to printed sports bottles – and this recognition is for every member of our hardworking team.”

Though many companies continue to work to restricted budgets, Darren Leigh is confident that will continue to go from strength to strength.

“Being listed by the BPMA is a real endorsement of the fine work we have done throughout all of 2011 – and we have enjoyed every minute of it. Our customers and partners can look forward to an even higher standard of service from us throughout 2012.”

Via EPR Network
More Retail press releases

Pandora Jewellery Line Launches Online Mag

The Copenhagen-based jeweller behind the Pandora bracelets range is set to venture into online publishing to help it to stay in contact with its millions of customers worldwide.

The first issue of the online magazine will launch on 20th June 2011 and will be sent to the 1.6 million members of their website-based Pandora Club.

The magazine will feature behind the scenes insights into the brand, fashion shoots, style tips and the stories behind customer’s purchases of Pandora jewellery and bracelets. Published six times per year, the magazine will initially launch in an international format which the company eventually hopes to be able to adapt with local content such as special events and promotions.

The launch of the magazine marks an important step in the evolution of the company. Since the UK launch in 2006 the company’s product range, which now includes rings and watches, has been selling at a phenomenal rate. The company has managed supply and demand successfully, due in large part to its integrated designs, manufactures and distribution.

Founded in 1982, Pandora jewellery is today sold in more than 55 countries on six continents through over 10,000 points of sale, including more than 450 Pandora branded concept stores as well as online from stores such as

Whilst the financial projections were made successfully, what could not have been seen is the way in which consumers have taken the brand to their hearts. Pandora bracelets have become very different from a standard jewellery product; it has taken on a life of its own and has become a part an important constituent of the lives of its wearers. This symbiotic relationship has created many repeat customers who have made their charm bead collection an integral part of their lives.

Mikkel Berg, executive marketing director, quoted in a recent Marketing Week article, said: “This magazine rewards our customers’ loyalty and gives new opportunities for them to share their thoughts with each other and the company.”

To ensure that you get your copy sign up online on the Pandora website at For more information on Pandora jewellery, visit popular UK jewellery site the Jewel Hut at

Via EPR Network
More Retail press releases