SPAR Poland launches new mobile app

Poland, 2017-Dec-06 — /EPR Retail News/ — SPAR Poland has launched a new mobile app for both Apple and Android devices, providing customers with an additional sales and communication channel.

The app’s slogan, “My App, my SPAR”, is a play on SPAR Poland’s new brand proposition, announced in October called, “My Neighbourhood, my SPAR”.

The application makes shopping in SPAR stores even easier. A few taps on one’s mobile phone creates a customised shopping list, which customers can share via e-mail, text or instant messaging. It also gives customers access to current promotions, helping them find the best prices for their favourite products.

Another feature of the app is SPAR Poland’s quarterly Ze smakiem (With taste) brochure, which up until now has only been available on the company website and as a print version in SPAR stores.

Additionally, as the app works with Google Maps, customers can more easily find the most efficient route to their nearest SPAR store and check opening hours. Further development of the app will include the addition of new tools such as push notifications and bar code scanning.

For more SPAR Poland news, follow this link.

About SPAR Poland

Poland became a member of SPAR in 1995 and the first SPAR store opened in 1996. Following a series of changes to the ownership of the company, SPAR Poland now has a strong retail management team in place, catering for the needs of their independent retailers and developing new concepts through their corporate stores. Expansion and growth has been strong over the years and there are now more than 200 SPAR stores open in Poland, serving close to three million customers each month.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

Rack Room Shoes introduces new mobile app

Charlotte, N.C., 2016-Aug-22 — /EPR Retail News/ — Family footwear retailer, Rack Room Shoes announced today the release of a mobile application to enhance loyalty and customer engagement. The app offers a seamless mobile experience intended to unite online and offline shopping experiences. Users can enjoy exclusive, app-only savings – and easily browse and purchase footwear from the retailer’s extensive offering of brand name shoes for men, women and children.

The company’s investment in the mobile platform is part of a larger effort to grow the retailer’s omnichannel initiatives that put the customer experience at the center of the business.

“Our core customer is short on time – she values easy and efficient shopping solutions. The app allows her to purchase trend-right shoes for her family, now with more convenience than ever,” said Mark Lardie, Rack Room Shoes president and CEO. “From price and purchase to support and service, she can count on an excellent and continuous experience across all of Rack Room Shoes’ platforms.”

In addition to expanding its e-commerce capabilities, through the app, Rack Room Shoes allows customers to enroll and track their earning progress in the company’s Rewards program.

Other features include the ability to receive alerts about recent orders, identify store locations, track shipments and make quick returns using purchase histories. Customer Care representatives are also readily available to assist customers through the app’s live chat feature. The retailer’s full catalog of comfort, dress, casual and athletic products can be purchased through the mobile app, which is available for free download in the App Store.

About Rack Room Shoes Headquartered in Charlotte, N.C., Rack Room Shoes is the family footwear retailer of choice. Known as an innovator in the shoe industry for more than 90 years, Rack Room Shoes offers a wide selection of nationally recognized and private brands of shoes for men, women and children in comfort, dress, casual and athletic categories. For more information, visit Rack Room Shoes’ website at www.rackroomshoes.com.

Media Contacts:

Carolyn Canington
864-672-4995
carolyn@fullcirclepr.com

Brenda Christmon
704-491-1850
bchristmon@rackroom.com

Source: Rack Room Shoes