IdeasByNet Supports Launch of ALRA North

IdeasByNet has pledged its support for London based drama school ALRA (The Academy of Live and Recorded Arts), which has recently opened its northern campus in Wigan, with a new cohort of students starting term on Monday 27th September.

ALRA has worked alongside IdeasByNet previously and the Sheffield based promotional gifts company offered to support the launch of the northern site by providing the students with a range of ALRA branded stationery including promotional pens and notebooks.

The products were warmly received by ALRA co-director, Adrian Hall, who said: “We’re delighted that IdeasByNet have chosen to support ALRA North by providing us with branded stationery free of charge. As well as our regular Open Days, we hold Outreach talks at schools and colleges across the country, to teach students more about life at drama school. It’s great to be able to take branded stationery along to these sessions for the students to take away with them.”

ALRA prides itself on its strong community relations, and has been working hard to raise awareness of the potential of the new campus locally. Local dance and drama groups are being welcomed in to share the performance and rehearsal spaces. Being able to hand out branded items will help spread the word even faster, and they’ll also offer the students a little bit extra as they join ALRA in their first week.

Via EPR Network
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IGO-POST Ltd Announces The Publication Of Its Latest Catalogue

IGO-POST has announced the publication of its latest catalogue coinciding with the 65th anniversary of the company and featuring 1000 promotional items.

IGO-POST is a market leader in the promotional merchandise and business gifts markets, trading in over 10 countries across Europe. Established in 1945 in the Netherlands, IGO-POST has grown from selling stationery from the back of a van to an international organisation of more than 500 employees.

Releasing two catalogues per year, in the Spring and the Autumn, the ‘2010/2011 collection’ is the latest addition to the company’s collection. As a celebration of this success, the company is mailing the catalogue to more businesses than ever before, in tandem with other new and customer focused marketing initiatives.

“This is a huge year for our organisation – a celebration of 65 years trading to coincide with the launch of our best catalogue yet,” said Sam Davies, General Manager of IGO-POST. “We are featuring over 100 new items to sit alongside old favourites, innovative gift ideas and a brand new selection of promotional Christmas Hampers.”

In terms of product scope the loyal IGO-POST customers will find their favorites are still there – also all the standard items within the industry are also present including promotional pens and branded umbrellas. The new catalogue also features a wide range of innovative and thought provoking ideas to make promotional marketing campaigns more unique. The catalogue is divided into ten product groups, which should enable customers to find what they are looking for easily and help them to effectively plan their promotional campaign without spending too long searching for the right product.

The latest collection also see IGO-POST team up with a number of leading brands, including Jamie Oliver, Mag-Lite torches, Cross, Papermate, Parker and Waterman pens, 3M Post-it notes, Samsonite, Senz umbrellas and Victorinox.

Via EPR Network
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IdeasByNet Launches New Eco Friendly Xpresso 2 Go Travel Mug

IdeasByNet, leading online promotional gifts distributor, has further extended its environmentally friendly ideals by launching its new Xpresso 2 Go Travel Mug to encourage people to reuse mugs and not use paper mugs.

The new launch forms part of a systematic approach by IdeasByNet to not only maintain and expand its own green company credentials, but also to encourage others to embrace more environmentally friendly practices.

Patrick Hathaway, Online Marketing Manager at IdeasByNet commented, “IdeasByNet is committed to reducing the amount of waste we use, and in particular we will never send brochures or participate in direct mail campaigns.”

Traditionally, promotional gifts are advertised to potential clients through the wide-scale distribution of brochures and supplementary direct mail programmes, however IdeasByNet is committed to the reduction of unnecessary waste and has pledged not to produce brochures nor distribute direct mail in any format.

Some of the green measures employed by the company include the use of the online store-front which has helped to reduce the company’s environmental footprint, and the implementation of paperless office practices whenever possible, with all paper for internal use printed on both sides prior to being recycled. The re-using of boxes, envelopes and jiffy bags is also encouraged, even when delivering to clients, and electronic invoicing is constantly encouraged for both clients and suppliers.

The Xpresso 2 Go Travel Mug forms part of the company’s plans to find new and innovative products that also endorse the green message.

The Xpresso 2 Go promotional mug is a double-walled, ceramic travel mug with a re-sealable, reduced spill, silicone lid that is designed as a practical and eco friendly alternative to replace the throwaway paper coffee mugs which are traditionally used by coffee shops.

Via EPR Network
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Ideasbynet Pledge Continued Support For World Mental Health Day

Ideasbynet has announced it is to lend its support to the UK Mental Health Foundation as part of World Mental Health Day, taking place on the 10th October.

The company, which offers a range of promotional products, will be assisting the UK Mental Health Foundation in promoting its ‘Tea & Talk’ campaign which encourages people to discuss their hopes and concerns over a cup of tea in order to help improve their wellbeing and mental health. Last year saw over 6000 people take part in the event.

Ideasbynet will be producing promotional mugs for the campaign which will then be sent out to TV presenters in order to promote the ‘tea’ aspect of the event. Some of the shows that Ideasbynet are hoping to see use the mugs include GMTV, Loose Women and This Morning.

Last year the company raised £30,000 for the Mental Health Foundation and hope to increase that amount to at least £35,000 this year. Ideasbynet’s work with the Foundation follows a string of charitable activities including the company’s associate director Jeremy Biggin raising over £700 for Sport Relief through sponsorship of the Sport Relief mile and an annual donation of gifts to Sheffield Children’s Hospital. Ideasbynet will also be taking part in activities to raise money for Children In Need later on this year.

Via EPR Network
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