Debenhams reveals designers for its Spring Summer 2017 collection

Debenhams reveals designers for its Spring Summer 2017 collection
Debenhams reveals designers for its Spring Summer 2017 collection

 

Denmark London, 2016-Dec-05 — /EPR Retail News/ — Debenhams celebrates its designer credentials for Spring Summer 2017, with a portfolio of iconic designers creating premium design and affordable fashion to the high street.  Debenhams’ Red Herring and Debut brands continue to sit alongside designer names and deliver key seasonal trends and elegant occasionwear.

Vibrant tones of Havana inspire a palette of red, rum, banana, black and white for the J by Jasper Conran SS17 range where crisp cottons and chambray are cut elegantly into simple summer silhouettes. Scale and proportion are key with oversize ginghams, large pocket detail and supersize striping on the longer midi length; the new hemline this season.  Deep Med blues, sun-bleached pinks and Bordeaux wine red deliver the elegance of St. Tropez in the sixties where floral embroideries are carefully crafted and deckchair stripes are reworked on organza. Key pieces include the bold stripe skirt, organza blouse and floral embroidered skirt.

Cuban heat inspires a sultry mood for Star by Julien Macdonald where colour explodes and clashes in hot tones of pink, red and orange for a true Latino flavour.  Romantic ruffles, exposed shoulders and sharp tailoring combine for a fiesta to remember. Must-have pieces include the high split wide leg pants, hot pink tailored suit and frill cropped blouse.

Taking inspiration from John Rocha’s retrospective archive, the RJR.John Rocha collection epitomises effortless romance and feminity.   Pretty, soft textures, lace and smooth satins mix with standout florals, vintage inspired embroideries and the iconic poppy create a modern take on SS17 romantic dressing. Key items include the embroidered sweat, tea dress and high waisted jeans.

Inspired by summer days in the desert Principles by Ben de Lisi presents a sumptuous palette of pink hues anchored back with navy and ivory. Prints are block coloured and bold with spliced stripes and organic palms. The silhouette is clean and modern whilst pleating, fluted sleeves luxe textures, compact fabrications and silky hammered satins give a softer edge. Key pieces include the trouser co-ord, soft trench and colour block dress.

Beautiful florals, lace and embroidery give a modern Prairie feel to the new season Nine by Savannah Miller collection delivered in a pretty palette of lavender, pink and pastel blue with pops of vibrant orange and yellow.  The range is overflowing with summer dresses; and hero items include the embroidered midi and the daisy maxi whilst the sequin jacket, washed denims and frill blouses offer versatile separates perfect for those hazy spring days.

Boyfriend silhouettes reign supreme this season for H! by Henry Holland where sweat dresses, acid denim and  oversized tees  take centre stage. Patriotic primary hues paired with soft pinks and khaki deliver a casual athleisure vibe where the tracksuit is key. Vegas cowboys and Punk references deliver a sense of playfulness to the collection where ginghams, snake and grunge graffiti juxtapose with feminine lace and extreme ruffles for a girly twist. Key pieces include the tea dress, deconstructed sweat and Motorcross tee.

Red Herring provides a fun festival of colour this SS17, with an eye-popping colour palette of yellow, blue and red seen in ginghams, stripes and tropical florals. Texture is reworked with embroidery, smocking, crochet and printed lace detail for a true feminine feel. Key pieces include the culotte jumpsuit, embroidered trench and pinafore dress.

Debut introduces a veritable explosion of floral romance delivered using delicate lace, print and embroidery.  Contemporary silhouettes and premium fabrications in a pretty palette of vibrant red, ivory and blush provide an air of feminine modernity offering a stunning choice for all summer occasions. Must have pieces include the floral bardot dress.

No.1 Jenny Packham promises signature statement gowns with the addition of occasionwear separates for SS17. Delivered in a soft colour palette of ivory, blush, soft green and vintage metallic, and paired with decadent hand beading  and form fitting silhouettes; the collection oozes springtime sophistication. Key pieces include the floral embellished gown, soft sequin jacket, wide leg pants and beaded maxi skirt.

For SS17 Butterfly by Matthew Williamson occasionwear enters the tropics with bold tropical florals and exotic plant prints. Fresh tones of green and aqua contrast with hot flamingo pinks, fiery red and orange zest which fuse with summer embellishment.

Inspired by fantastical fairytales Siren by Giles presents a collection filled with dreamlike landscape prints, embroidery, contemporary couture silhouettes and modern fabrications in a palette of chic  monochromatics and china blue.  This capsule collection offers versatility in occasion dressing and key pieces include the statement super prom dress and luxe lace applique tuxedo.

Introducing Studio by Preen the collection offers a contemporary fusion of modern day wardrobe essentials infused with Preen’s signature handwriting. Ruffles, tea dresses, paper bag detailing and frilly frills are key ingredients for this modern capsule wardrobe. You can expect Preen’s playful prints too including ginghams, stripes and eye catching florals for SS17.

The Todd Lynn/Edition collection takes you on an adventurous journey where street culture fuses with punk attitude; a key feature for SS17. Styling detail is paramount where the pinafore slip dress is layered with the essential cotton stripe shirt and the deluxe studded hoodie is worn with the masculine trouser and ultimate embroidered jacket perfect to create the modern contemporary vibe.

Contact:

Director of PR
Christine Morgan
Christine.Morgan@debenhams.com
0203 549 6420

Source: Debenhams

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British designer Savannah Miller joins Debenhams’ Designer portfolio with new casual to formal line launching in Autumn/Winter 2015

LONDON, 2015-9-2 — /EPR Retail News/ — British designer, Savannah Miller joins the Debenhams’ Designer portfolio with a new casual to formal line launching in Autumn/Winter 2015.  Launching in 65 UK stores at the end of August the clothing and accessories line will also be stocked in international Debenhams stores including those in the Middle East, Latvia, Turkey, Iceland, Russia, Cyprus and Denmark.

The Nine by Savannah Miller range was created to fill a market need for stylish, smart-casual wardrobe pieces for day to eveningwear.  The range comprises of luxury knits, authentic denim, ‘hi-spec’ leathers, vintage inspired laces, sequin embellishments and subtle ‘non’ print blouses and dresses.  Accessories include shoes, boots and bags as well as a range of scarves and wraps.

Savannah, who graduated from Central St Martins with a specialism in knitwear brings her signature style to the range by creating a versatile and contemporary collection that is effortless, cool and understated.  The feminine and contemporary range carries a soft neutral colour palette along
with embellishment and embroidery detailing as well as a fresh Star and Swallow prints.

Savannah says, “I am delighted to become a part of the Designers at Debenhams offering with the launch of my new collection, Nine.  The range is inspired by the eclectic and bohemian, chic way that cool girls dress and comprises of relaxed, casual separates.  Naturally there is a particular emphasis on amazing knitwear which can be teamed with perfect jeans to embellished sequin skirts.”

On launching the range, Group Trading Director, Suzanne Harlow says, “The appointment of Savannah into our portfolio of Designers is really an exciting one.  A large proportion of our customers choose to shop with us because of our Designer offering and by recruiting Savannah we are able to offer a collection that is versatile and customers can  wear in a cool and contemporary way.”

Key items in the range include: tie neck blouse, sequin jacket, star embroidered top, embellished pocket jean, lace detail jumpsuit, maxi embellished dress and contrast Crombie coat. The colour palate for AW15 includes: a caviar black, navy khaki with ash rose, shell and blush pink story as well as a range of metallic gold, grey, ivory and rich wine separates.

The average selling price for the Nine by Savannah Miller range is £35 which sits between Debenhams Casual and Designers pricing architecture.  Knitwear makes up 20% of the range with pricing ranging from £30 to £50, jeans range from £30 to £45. Average pricing for accessories are £55 for bags and £45 for footwear.

Top model, Carmen Kass is the face of the collection and will feature in a print advertising campaign as well as across windows, instore, PR and digital communications.  As new stores open in the UK in Autumn Winter 15 Nine by Savannah Miller will be extended to a total of 69 stores by the end of the year.
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For more information and high-res lifestyle imagery please contact:
Tehreem Ashraf, Senior PR Manager
tehreem.ashraf@debenhams.com

Debenhams Press Office
020 3549 6420 / press.office@debenhams.com

Notes to Editors

About Savannah Miller
Savannah Miller graduated with a first class honours degree from Central Saint Martins in 2004, specialising in knitwear.   Her design credentials include working with Alexander McQueen and Matthew Williamson, followed by six years as Co-Creative Director at Twenty8Twelve alongside her sister, Sienna Miller. She also designed her own line for Scandinavian fashion site, Nelly.com.

The Debenhams collection is named after Savannah’s lucky number.  It also relates to her daughter’s name, Lyra, a constellation that shines most brightly at 9pm.

Debenhams
Debenhams is a leading international, multi-channel brand with a proud British heritage which trades out of more than 240 stores across 27 countries.  Debenhams gives its customers around the world a unique, differentiated and exclusive mix of own brands, international brands and concessions.

In the UK, Debenhams has a top three market position in womenswear and menswear and a top ten share in children’s-wear.  It holds the number two market position in premium health and beauty.

Debenhams has been investing in British design for over 20 years through its exclusive Designers at Debenhams portfolio of brands.  Current designers include Abigail Ahern, Ted Baker, Jeff Banks, Jasper Conran, FrostFrench, Patrick Grant, Henry Holland, Betty Jackson, Ben de Lisi, Todd Lynn, Julien Macdonald, Jenny Packham, Pearce Fionda, Stephen Jones, Preen, Janet Reger, John Rocha, Jonathan Saunders, Ashley Thomas, Eric Van Peterson and Matthew Williamson.

CONTACTS
For more information and images please contact:
Sophie Reynolds

020 7529 0236 / sophie.reynolds@debenhams.com
Debenhams Press Office
press.office@debenhams.com

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British designer Savannah Miller joins Debenhams’ Designer portfolio with new casual to formal line launching in Autumn/Winter 2015

British designer Savannah Miller joins Debenhams’ Designer portfolio with new casual to formal line launching in Autumn/Winter 2015

Debenhams signs Savannah Miller and Giles Deacon for the launch of two new womenswear collections for AW15

LONDON, 2015-8-26— /EPR Retail News/ — Debenhams plc, the leading international, multi-channel brand, has announced Savannah Miller and Giles Deacon as the latest names to join the ranks of their Designer offering with the launch of two new womenswear collections for AW15.

In line with its strategic priorities of investing in product and customer proposition, the appointment of the two designers re-affirms the retailer’s position as the destination for Designer collections at high street prices.    In the UK, Debenhams ranks among the top 5 for womenswear market share. The Designer portfolio contributes 17 per cent of total Group sales.

Group Trading Director, Suzanne Harlow says, “The appointment of Savannah and Giles is really exciting as a large proportion of our customers choose to shop with us because of our Designer offering.  Nine by Savannah Miller is a collection that is versatile and can be worn everyday in a cool and contemporary way.

“Adding Giles to our stable of designers reinforces Debenhams’ credentials of working with cutting edge design talent and offers our customer a vast amount of choice from classic through to modern styles.”

The campaign imagery for the new ranges features aspirational faces: supermodel Carmen Kass as muse for the Nine by Savannah Miller collection, while ‘It’ girl Daisy Lowe will be the face of the Giles Deacon 26 piece range.

Savannah says, “I am delighted to become a part of the Designers at Debenhams offering with the launch of my new collection, Nine.  The range is inspired by the eclectic and bohemian, chic way that cool girls dress and comprises of relaxed, casual separates.  Naturally there is a particular emphasis on amazing knitwear which can be teamed with perfect jeans to embellished sequin skirts.”

Giles joins the current /Edition designer edit for Debenhams and says, “The woman who wears my clothes has a playful style and loves to dress up.  She is fearless yet light hearted and when she puts on a piece of clothing I want her to feel amazing as well as make heads turn. I feel like we have made a collection that is true to my signature style, and I’m excited that we have been able to deliver a luxury look and feel at high street prices.”

Both ranges will be available in selected stores and online at the end of August. Nine by Savannah Miller will launch in 65 UK stores and Debenhams international stores in territories including the Middle East, Latvia, Turkey, Iceland, Russia, Cyprus and Denmark.  Giles for Edition will be available in five UK flagship stores as well as online.

Ends

Notes to Editors

About Savannah Miller
Savannah Miller graduated with a first class honours degree from Central Saint Martins in 2004, specialising in knitwear.   Her design credentials include working with Alexander McQueen and Matthew Williamson, followed by six years as Co-Creative Director at Twenty8Twelve alongside her sister, Sienna Miller. She also designed her own line for Scandinavian fashion site, Nelly.com.

The Debenhams collection is named after Savannah’s lucky number.  It also relates to her daughter’s name, Lyra, a constellation that shines most brightly at 9pm.

About Giles Deacon
Giles Deacon is best known for his playful designs and has worked in fashion houses Bottega Veneta and Gucci. He launched his first collection for GILES in 2004 and was named Best New Designer at the British Fashion Awards the same year.  In 2006 Giles was named British fashion Designer of the Year and has been credited with renewing interest in the London scene.

His mainline range is worn by celebrities including Sarah Jessica Parker, Cate Blanchett and Ophelia Lovibond.

About Debenhams Debenhams is a leading international, multi-channel brand with a proud British heritage which trades out of more than 240 stores across 27 countries. Debenhams gives its customers around the world a unique, differentiated and exclusive mix of own brands, international brands and concessions. In the UK, Debenhams has a top five market position in womenswear and menswear and a top ten share in children’s-wear. It holds the number two market position in premium health and beauty. Debenhams has been investing in British design for over 20 years through its exclusive Designers at Debenhams portfolio of brands. Current designers include Abigail Ahern, Ted Baker, Jeff Banks, Jasper Conran, FrostFrench, Patrick Grant, Henry Holland, Betty Jackson, Ben de Lisi, Todd Lynn, Julien Macdonald, Jenny Packham, Pearce Fionda, Stephen Jones, Preen, Janet Reger, John Rocha, Jonathan Saunders, Ashley Thomas, Eric Van Peterson and Matthew Williamson.

CONTACTS

For more information and high-res lifestyle and cut-out imagery please contact:

Debenhams Press Office
020 3549 6420 / press.office@debenhams.com

SOURCE: Debenhams Retail plc

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Debenhams signs Savannah Miller and Giles Deacon for the launch of two new womenswear collections for AW15

Debenhams signs Savannah Miller and Giles Deacon for the launch of two new womenswear collections for AW15