Location3 Launches LOCALACT Platform, Enhanced with Facebook, Google and Bing Integration and Tools to Convert Digital Traffic to Increased Profit

Denver, CO., 2017-Sep-11 — /EPR Retail News/ — Location3, the digital marketing agency that delivers enterprise-level strategy with local market activation, today announced the launch of LOCALACT, the premier platform built to power and scale local digital marketing for franchise systems and multi-location businesses.  LOCALACT unifies localized digital advertising with organic listing and search management to provide a complete digital marketing solution that drives measurable results for brands with a large brick-and-mortar footprint. Features include local business listing management with rigorous data validation, advanced location and consumer insights, consumer review monitoring, paid search management, Facebook advertising, and more.

“We built LOCALACT to help businesses power and scale local digital marketing tactics. Since rolling out the platform beta in April 2016, we’ve received helpful feedback from clients on what features and applications they would like to see integrated. The full scale version offers a unique Software-with-a-Service model that combines in-house digital marketing experts with proprietary software that efficiently integrates client data into a single, centralized platform,” said Alex Porter, CEO of Location3. “We are a strategic partner and an extension of our clients’ marketing teams, not a vendor, and launching LOCALACT is another big step toward strengthening our great client relationships even more.”

Location3’s extensive experience in optimizing more than 100,000 local business listings and thousands of local digital advertising campaigns for brands like HoneyBaked Ham, AT&T and FASTSIGNS has served as the genesis for the creation and development of LOCALACT. The platform is now available to all Location3 clients. Full release features available include:

  • Local Business Listing Management
    • Extensive data validation, direct listing publication, and ongoing management ensure locations are visible on the most important search engines, mapping platforms, and directories.
    • Reporting and analytics monitor the address accuracy of the published listings, and tracks how often consumers are viewing and engaging with the locations.
  • Localized Paid Search Advertising
    • Launch powerfully targeted, localized paid search advertising supported by enterprise-level campaign strategy
    • Reporting measures customized conversion goals, to ensure the most meaningful customer actions are tracked and optimized towards.
  • Facebook Paid Advertising
    • Launch, manage, and report on localized Facebook advertising campaigns, with access, reporting, support and billing available at both the corporate and local/franchise level
  • Local-Level Reporting on Google Analytics, Google Search Console & Search Insights
    • Allows access to all key reporting metrics listed previously for individual locations, including Google My Business Insights, Facebook Insights, Customer Reviews, Paid Media Advertising and Local SEO
    • Provides a clear picture of the company’s local digital footprint and corresponding performance across channels that impact customers
  • Customer Reviews and Review Responding
    • Allows each individual franchise or business location to engage and communicate directly with customers who post reviews on either Google or Facebook channels
    • Ability to navigate to specific user reviews in order to provide feedback, and respond to customer inquiries directly from the platform

“We’re incredibly excited to see our partners at Location3 launch LOCALACT.  We believe that the ability to manage all of our critical local data in the new platform, while also being able to further expand our franchise campaigns in new digital channels, will give Anytime Fitness a significant competitive advantage as we look to reach new potential club members and visitors,” said Kristen Pechacek, Senior Manager, Digital Marketing at Anytime Fitness.

To learn more about LOCALACT, please visit www.localact.com.

About Location3

Location3 is the digital marketing agency that delivers enterprise-level strategy with local market activation. Location3 works hand-in-hand with corporate/brand marketing teams at franchise systems and multi-location brands to execute integrated digital programs that increase customer acquisition and brand awareness. We are a strategic partner and an extension of our clients’ marketing teams.

###

Co-op launches search for the “Small Producer of the Year”

MANCHESTER, England, 2017-Apr-03 — /EPR Retail News/ — Small suppliers can “bag” a listing at the Co-op as the search for the “Small Producer of the Year” begins.

The community retailer has teamed-up with the Quality Food Awards to launch the second annual search to showcase the quality and innovation of the nation’s smaller, local producers.

The Co-op will work with finalists to help them to get their product in their local store as part of package of benefits designed to provide a big boost to smaller businesses.

Sue Wade, Co-op’s Category Trading Manager for Local, Regional and Ethnic foods, said:
“We know that food provenance, quality and trust are key for our customers and so we are proud to give local producers pride of place in our stores. It’s exciting to collaborate with smaller producers, it’s their innovation, quality, passion and traditions which ensures that their products are much loved locally.

“Backing local produce is about much more than just ‘hanging out the bunting’.

The Co-op is committed to investing in local economies and providing new opportunities to put smaller producers on a bigger stage. We are thrilled to be working with the Quality Food Awards to unearth the finest small producers that our country has to offer and, to champion, showcase and celebrate great British food and drink – the search is on for the UK’s Small Producer of the Year, 2017.”

Full entry details are available at uk.qualityfoodawards.com

Media Contact:

Andrew Torr
Co-op Press Office
Mobile: 07702 505 551
Email: andrew.torr@coop.co.uk

Source: Co-op

New StuffAlert Website and Improved eBay Alert Service Launched by SonicZero Limited

SonicZero London, England 31st May 2012 is pleased to announce the successful launch of its new upgraded website and improved email eBay alert service that helps increase the probability of buyers finding exactly what is being searched for on eBay.

eBay buyers have been using StuffAlert to locate hard to find items on eBay since 2007. Now, as well as setting up alerts when no matching items are found, users can create email alerts where up to 25 items have been found. A complete record of all the items found matching users searches is automatically created and available to users on the website.

With StuffAlert users can quickly and easily search eBay and set up email alerts for the items they are looking for. StuffAlert continues to search eBay all day everyday and automatically sends email eBay alerts notifying users of new listings with direct links to the item on eBay. Users can manage all their eBay searches and alerts in one place with no cap on how many alerts can be set up and with complete control over email alerts.Passwords are encrypted so only users know what searches they have set up.

“The decision to upgrade the service was made in response to users requests and coincided with a decision to get eBay approval to increase the frequency of our automatic eBay searches. The result has been to deliver more frequent and consistent eBays alerts to our users who in turn are successfully completing more transactions” stated Rene Bachman, Managing Director of SonicZero.

StuffAlert currently works on iPads and other similar tablet devices and should be accessible via smartphone later this year. It is available to eBay buyers using the US and UK eBay marketplaces. Plans are already underway for StuffAlert to be rolled out to other English speaking countries in the forthcoming weeks.

eBay buyers whether newcomers and seasoned users interested in learning more about StuffAlert’s eBay alert service can visit the website (http://www.stuffalert.com) or for more information Contact Us.

Via EPR Network
More Retail press releases