SPAR Hungary opens new hypermarket in Pest; creating 100 new jobs

Hungary, 2017-Mar-23 — /EPR Retail News/ —SPAR Hungary invested more than €12.8 million in the development of the new store, creating 100 new jobs.

Located in the county of Pest, the latest hypermarket is part of a new shopping centre which was designed using environmentally friendly technology and is located at a busy motorway intersection. As part of its overall investment, SPAR Hungary also renovated the surrounding roads and the sewage system. A playground of 200m² was also created next to the hypermarket. With these investments, SPAR has significantly contributed to the infrastructural development of Érd.

“We have a lot of plans for development in 2017,” said Márk Maczelka, Head of Communications at SPAR Hungary. “It is important to keep modernising and expanding our network of hypermarkets. In our experience, people living in the vicinity of Budapest value stores that are easily accessible, with many parking spaces and a good product range – this is why we decided to go ahead with the development in Érd.”

SPAR Hungary opened its first INTERSPAR store in 1995 in the town of Győr. The 32nd INTERSPAR opened in November 2014 in Szekszárd and now, shoppers have access to the 33rd INTERSPAR Hypermarket in Érd.

The INTERSPAR Hypermarket in the new shopping centre is based on a concept that has recently been carefully designed by Hungarian and international retail experts. It makes use of good quality materials and energy-saving solutions. After passing through the entrance of the store, a market-like fruit and vegetable section welcomes customers, who can then proceed through the fresh bakery area to the delicatessen counter. The hypermarket offers a total of more than 20,000 top quality products. A new cashier information system enables faster payment, in addition to the traditional cashiers.

The Érd INTERSPAR offers several helpful services to shoppers. An electric car charging station in the parking lot is one such new service, enabling any type of electric car to be charged within one to six hours. At a mobile charging point in the entrance of the store, customers can also charge their phones. The SPAR-to-Go restaurant awaits guests with grilled products, sandwiches and salads made from quality ingredients, and other dishes prepared onsite are also available to eat or to take away. A free wi-fi service is available throughout the store.

Energy-efficiency played a key role in the development of the hypermarket. LED lighting has been installed throughout the store, consuming much less energy than traditional bulbs. The building’s heating is supplied from waste heat generated during commercial cooling, and cooling is provided using a cutting-edge heat pump system. Doors have been added to the fridges to ensure environmentally friendly operation.

In addition to the INTERSPAR, the shopping centre also houses a shopping area of 1,200m², where a coffee shop, a post office, a chemist, an optician and a jewellery shop will also open. The underground and the open-air parking lots offer a total of 377 parking spaces. Moving walkways enable visitors to easily move from the first floor to the centre of the store, the SPAR-to-Go restaurant and the entrance of the shopping area. A bus stop has been set up at the main entrance of the building, and a bus waiting area is also available.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary to modernise INTERSPAR Hypermarket in Zalaegerszeg

Zalaegerszeg, Hungary, 2017-Feb-22 — /EPR Retail News/ — The first INTERSPAR Hypermarket in Zalaegerszeg, western Hungary, opened 17 years ago. In order to satisfy increasing customer demand, SPAR Hungary has decided to modernise the store at an investment of 1 billion HUF. The renovations will take place in two phases and will include the addition of an INTERSPAR- to-Go restaurant.

While the 4,230 m2 retail space of the INTERSPAR Hypermarket will remain the same, its appearance will change significantly. New refrigerator units will be installed, floor tiles will be replaced and the whole store will be re-painted. In the second phase, the entrance area will be transformed and the customer service areas, shelves and counters will be renewed. The end result will be an innovative and attractive environment, complying with all current customer demands.

The INTERSPAR-to-Go restaurant will be a highlight of the new INTERSPAR Hypermarket, offering freshly prepared warm meals, as well as sandwiches, salads, soft drinks and coffee. Free WiFi access will be available in the restaurant.

Energy-saving systems have also been taken into consideration with new heating and cooling systems being implemented as well as cost-efficient LED lighting. The fire alarm, speakers and electrics will also be replaced.

SPAR Hungary has continued to modernise its retail estate, refreshing supermarkets and hypermarkets as well as growing into new areas. Licensing of independent retailers has seen rapid growth into smaller store formats in recent years.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary donated €512,000 to social responsibility causes in 2016

Hungary, 2017-Feb-01 — /EPR Retail News/ — SPAR Hungary donated more than 160 million HUF (approximately €512,000) to social responsibility causes in 2016. The first donation of this year went to the Hungarian Fire Fighters Association, which received 100 new LCD monitors to help with the training of new firemen.

“As a family-owned enterprise, SPAR lays great emphasis on supporting those in need and contributing to social responsibility initiatives. We provide a significant number of product donations and financial support to different organisations and communities,” explained Márk Maczelka, Head of Communications at SPAR Hungary.

Charitable causes in 2016

Last year, SPAR supported almost 100 organisations and institutions across the country active in the fields of culture, education, healthcare, social welfare and animal protection. One such organisation was the Hungarian Maltese Charity Service, a strategic partner of SPAR’s for several years, which received more than 61 million HUF for different charitable activities. Through the sale of donation cards sold in stores, at OMV petrol stations and online, more than 10 million HUF was collected to aid families living in extreme poverty, and out of the revenue collected from the sale of charity shopping bags, 4 million HUF was donated to the Hungarian Maltese Ambulance Service. In addition to this, customers of SPAR stores donated a record amount of food products in December, with 288.5 tonnes collected for the “Joy to Give” donation programme.

SPAR Hungary is also committed to supporting local businesses and national activities and is a key sponsor of the Budapest Wine Festival, which promotes Hungarian wines. Proceeds from the festival’s Charity Wine Auction go towards the Hungarian Maltese Charity Service.

Continuing the charitable trend in 2017

SPAR Hungary’s contribution to the Fire Fighters Association is in keeping with its support for various disaster management services. “We have formed a strategic partnership with the National Disaster Management Directorate. We have also assisted the work of the National Fire Prevention Committee and supported numerous disaster management events and organisations throughout the country,” added Mr Maczelka.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary increases its range of organic and dietary-related products

Hungary, 2017-Jan-10 — /EPR Retail News/ — The healthy eating trend is gaining popularity and to keep up with customer demand, SPAR Hungary has increased its range of organic and dietary-related products such as gluten and lactose-free foods. The new product groups have been given more space on the store shelves and are categorised by colour codes and shelf banners.

“As part of our product development policy, we believe it’s important to cater for the needs of our health conscious consumers and those with special dietary needs,” said Márk Maczelka, Head of Communications at SPAR Hungary.

“With an increasing number of people in Hungary preferring to buy organic and lactose & gluten free products, the time was right to place more emphasis on this product category.”

The new products are classified according to five categories: Lactose-free, gluten-free, organic, special foods, and foods low in fat and sugar. SPAR’s Own Brand Free-from, SPAR Vital and SPAR Natur*pur products are also included in the renewed range, offered at affordable prices.

With the new category designations, SPAR Hungary shoppers can now find the products that match their diets with more ease.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary opens its first recruitment office located at SPAR Supermarket in Nyugati Square

Budapest, Hungary, 2017-Jan-05 — /EPR Retail News/ — SPAR Hungary has opened its first recruitment office, located at the SPAR Supermarket in Nyugati Square, one of Budapest’s three main railway terminals. As one of the largest employers in the country, SPAR decided to open the office in order to establish direct contact with jobseekers.

This is a unique initiative in the Hungarian retail market, allowing the business to directly and effectively reach potential employees. Two HR experts are on hand at the office in the SPAR store, ready to meet interested candidates, providing them with information and answering any questions they may have before following the formal application process or having a job interview.

If the pilot proves successful, SPAR Hungary will look at opening more of these offices around the country. As a family enterprise creating value, SPAR has long-term plans in Hungary. They are constantly opening and developing stores and are therefore always in need of trustworthy and motivated colleagues. SPAR Hungary is an attractive employer, offering a good atmosphere, predictable future and competitive wages and benefits.

SPAR Hungary is always on the lookout for shop assistants, cashiers, shelf stackers, kitchen helpers, cooks, butchers and heads of departments. The business puts a great deal of emphasis on employee training and skills development, and encourages applicants with a positive mind-set who are interested in the retail trade.

With close to 500 stores across the country, SPAR Hungary currently employs 13, 000 people.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary celebrates its 25th anniversary with renewal of 20 supermarkets and opening of new stores across the country

Hungary, 2016-Dec-23 — /EPR Retail News/ — SPAR Hungary ends the year on a high note with the celebration of its 25th anniversary. To mark this milestone year, a lot of investment has been put into the modernisation of SPAR stores, with the renewal of 20 supermarkets across the country, as well as the opening of new stores.

The largest investment went into the renovation of the Pesterzsébet INTERSPAR in Budapest. Originally opened in 1998, the hypermarket has been renewed inside and out, and offers customers a wide range of new products and services.

Natural materials were used for the new interior, which was designed in collaboration with international experts. The result is an inviting and innovative layout, providing customers with a pleasant shopping experience. There is a market-like fruit and vegetable section at the entrance to the store, an instore bakery department, a health and wellness area and a SPAR-to-Go restaurant, where top quality dishes are on offer.

The modernisation of Pesterzsébet INTERSPAR included introducing sustainable solutions to reduce the store’s energy consumption. In addition to high performance, environmentally friendly refrigeration systems, cost-efficient LED lighting has been installed throughout the store.

In Budapest, a completely new SPAR Supermarket has opened on the ground floor of an office building, creating 21 new jobs.

The new store is 600m2 and has been designed according to the latest SPAR branding and design principles. There is a deli counter, bakery and fresh produce section and special attention was given to the implementation of energy-efficient equipment such as LED lighting and efficient heating and cooling systems.

In addition to fresh goods and the popular A-brand products, the new store also offers a good range of SPAR Own Brand products of excellent quality and at favourable prices.

Since entering Hungary 25 years ago, SPAR has worked hard to develop its retail network. There are currently 345 SPAR Supermarkets, 32 INTERSPAR Hypermarkets and 108 SPAR stores in the country, providing jobs for more than 13, 000 people

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary opens newly renovated store in Budapest

Budapest, Hungary, 2016-Nov-18 — /EPR Retail News/ — The SPAR Supermarket located at Kerepesi út 73. in Budapest has been completely refreshed at an investment of more than 750 million HUF (€2.4 million). The newly renovated store not only boasts fully modernised departments, it also integrates energy saving equipment and solutions.

Speaking at the festive opening on 16 November, which was attended by dignitaries, SPAR Hungary Central Office colleagues and the team working in the renovated store, SPAR International Managing Director, Tobias Wasmuht said: “We congratulate SPAR Hungary on their ongoing development and particularly their innovation in this market.  We continue to be the partner of choice for independent retailers keen to embrace retail best practice and fast-track their development in the face of international competition.”

“This SPAR Supermarket is located in a great area with many consumers desiring high standards of service, quality and breadth of offer. We were convinced of the need to invest in providing a 21st Century look and feel throughout the store,” explained Márk Maczelka, Head of Communications at SPAR Hungary.

The sales area of the 1,760 m2 supermarket was completely renewed and a revised shopper layout was created, improving efficiency and embracing modern branding. Shoppers can enjoy both the new delicatessen counter and exhibition bakery instore. Close to the store entrance is the easy-to-navigate bakery and fruit & vegetable sections, with access to the delicatessen counter. A unique chilled beverage section has also been added, complementing the broad range of SPAR Own Brand products. Health-conscious consumers can enjoy the self-service salad bar, as well as the extended range of salads and sandwiches prepared onsite. A SPAR-to-Go restaurant has been added, where consumers are offered a variety of grilled dishes, freshly made meals and pizzas.

Sustainable features of the supermarket include a curtain wall added to the entire portal surface, providing natural lighting and a good view into the store from the street. Most of the instore equipment has been replaced with energy-efficient solutions. LED lighting has been installed in the retail area, doors added to the refrigeration equipment, and an efficient heat pump heating and cooling system has been implemented.

SPAR Hungary, established 25 years ago, has invested more than €1 billion into the Hungarian retail market. Currently, 345 company owned SPAR Supermarkets, 32 INTERSPAR Hypermarkets and 107 SPAR stores licensed to independent retailers are in operation. There are firm plans in place to continue expanding. In addition to opening new stores, the modernisation of existing stores is a key objective of the company’s development policy. This year, SPAR Hungary will spend more than 23 billion HUF on the modernisation of its retail network. A total of 21 stores have been renovated in 2016, taking into account modern consumer needs.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International

SPAR Hungary presented with Best Loyalty Programme Award for its SuperShop loyalty programme

AMSTERDAM, The Netherlands, 2016-Sep-21 — /EPR Retail News/ — In recognition of its long-running SuperShop loyalty programme, SPAR Hungary was recently presented with a prestigious international brand award.

The Best Loyalty Programme Award is given to corporations that have established successful long-term relationships between loyal customers and their brand. The SuperShop programme, established back in 2012, has seen 2.7 million cardholders collect bonus points. The programme received the distinguished acclaim for its innovative services and range of offers that cover almost all daily customer needs.

The Award was presented by an international jury at the World Brand Congress in Kuala Lumpur, Malaysia.

This is just one in a number of awards that have shown the industry-wide recognition of SPAR Hungary’s success.

Contact:

SPAR International
Email: info@spar-international.com
Tel: +3120 626 6749

Source: Spar International