ROME, ITALY, 2016-May-25 — /EPR Retail News/ — IN COLLABORATION WITH SWATCH GROUP (Italia) S.P.A, HOUR PASSION OPENED ON 19 MAY ITS EIGHTH BOUTIQUE IN ITALY, IN CASTEL ROMANO OUTLET VILLAGE.
THE MULTI BRAND CONCEPT STORE HOUSES HIGH AND MID-RANGE WATCH BRANDS OF SWATCH GROUP: LONGINES, RADO, TISSOT, MIDO, HAMILTON, CALVIN KLEIN WATCH AND JEWELRY, SWATCH and FLIK FLAK.
Castel Romano is located 25 km from the center of Rome, in the heart of Agro Pontino. The outlet is part of the McArthurGlen Designer Group and offers over 200 designer brands, ranging from iconic fashion to casual favourites.
Hour Passion store spans over 127 square meters and has a modern and contemporary look by providing the perfect setting for the diverse collection of watch brands. An interior concept was developed for the location to create an authentic shopping experience, from the elegant wood floor to the clean graphic lines of the custom displays.
The Castel Romano Village boutique will fulfil the principal of the Hour Passion model: offer the customer a qualitative environment to discover the world of watches and provide the best possible service and advice.
HOUR PASSION OPENS ITS EIGHTH BOUTIQUE IN ITALY, IN CASTEL ROMANO OUTLET VILLAGE
JOINTLY WITH THE SWATCH GROUP (Österr.) GmbH, HOUR PASSION HAS JUST OPENED ITS FIRST BOUTIQUE IN AUSTRIA, WITH McARTHURGLEN AT PARNDORF DESIGNER OUTLET VILLAGE, LOCATED 30 MINUTES AWAY FROM VIENNA.
VIENNA, Austria, 2016-Feb-05 — /EPR Retail News/ — The multibrand store combines high and mid-range watch brands of Swatch Group: LONGINES, RADO, UNION GLASHÜTTE, TISSOT, CERTINA, MIDO, HAMILTON, CALVIN KLEIN WATCH AND JEWELRY.
Parndorf Designer Outlet has a footfall of 4,7 million visitors per year and the mall surface is 31,000 square meters, offering 140 designer stores of international top brands.
The 110 square meters Hour Passion boutique has been brightly designed in order to enhance each brand image and universe, incorporating clarity and functionality.
The opening of this new Hour Passion boutique together with McArthurGlen in Parndorf village is an important milestone for both companies and marks the introduction of the Swatch Group multibrand concept in Austria.
Hour Passion opens its first store in Austria
PARIS, 2015-10-29 — /EPR Retail News/ — Hour Passion, the multibrand retail network of Swatch Group, the world’s largest watchmaker, has been successfully awarded a series of 3 key multibrand concessions for Watch and Jewellery after the tender of Nice Côte d’Azur Airport until 2023. This includes one 95 sq. store in Schengen area of Terminal 1, a 120 sq. space in Schengen area of Terminal 2, and one 35 sq. luxury boutique at the Private Jet Terminal.
Swatch Group, via its subsidiary Hour Passion, has started operations in 2007 at Nice Airport. Its multibrand concepts had distinguished themselves legitimately in the 2009 tender for five multibrand stores located landside and airside over the three terminals. Then the Group has expanded its offer by opening in 2012 a sixth boutique, a Swatch store in Terminal 1. In 2015, Nice Airport initiated a major revamping of the platform and reconsidered its commercial offer with now three concessions for the watch and jewellery business, only one per terminal.
The opening of the new-generation boutiques will follow Nice Airport works : it will begin from the second quarter of 2016 in Terminal 1 and run into Terminal 2 in 2017. Winning concepts combine diversity and reliability of the Brand offer, quality of design, technical innovations and answer subtly the “Sense of Place” which was the heart of Nice Airport tender program.
Hour Passion is delighted to keep its cooperation with Airport authorities, what confirms that they are sharing many of the same values and operating principles in terms of ensuring a high level of service and overall shopping experience.
This tender won by Hour Passion as the W&J retailer for the French Riviera Platform shows the capacity of the brand to match the airport group’s strategy to become one of the major gateways in Europe. It sets Hour Passion as a strong professional airport retailer and partner, able to offer international travelers and trend-setters the Watch and Jewellery essentials.
In 2016, Hour Passion network will expand to 54 worldwide boutiques, and 32 stores in 23 airports.
SOURCE: Hour Passion SAS