Kmart brings back The Giving Hat™ along with other special gifts to benefit St. Jude Children’s Research Hospital

Kmart brings back The Giving Hat™ along with other special gifts to benefit St. Jude Children's Research Hospital
Kmart brings back The Giving Hat™ along with other special gifts to benefit St. Jude Children’s Research Hospital

 

Retailer will donate a portion of sales from patient-inspired holiday gifts to support St. Jude’s mission to end childhood cancer and other life-threatening diseases

HOFFMAN ESTATES, Ill., 2016-Nov-18 — /EPR Retail News/ — Giving back this holiday season is easy thanks to Kmart’s long-standing collaboration with St. Jude Children’s Research Hospital. Kmart is bringing back The Giving Hat™ along with a suite of other special gifts to benefit this charitable organization. These symbols of support will drive awareness and raise money to help in the fight against childhood cancers and other life-threatening diseases.

Cancer is diagnosed in approximately 175,000 children under the age of 14 every year, and thanks to ground-breaking research and therapies, more than 80 percent of U.S. childhood cancer patients are now long-term survivors. Kmart’s participation in the St. Jude Thanks and Giving®campaign helps ensure that no patient receives a bill from St. Jude for treatment, travel, housing or food. Kmart shoppers and associates have given back through the purchase of limited edition gifts and in store donations since 2006 – making Kmart the No. 1 supporter of St. Jude with more than $92.8 million raised over the past decade.

“In our 10th year of partnership, we are thankful and humbled to support St. Jude in its mission of finding cures and saving children,” said Alasdair James, Kmart president. “Kmart’s customers and associates are constantly inspired by the patients, families and medical staff at St. Jude and our commitment is fueled by their determination, love and unbelievable courage that they exude every day. If you would like to join us in supporting this endeavor, please go to Kmart.com or visit us in store to make a donation. Together we really can defeat childhood cancer.”

This year, Kmart presents five exclusive products that will benefit St. Jude and are perfect for gifting this holiday season:

  • 2016 The Giving Hat: A fashionable, one-size fits all, beanie-style winter hat, embroidered with a message inspired by St. Jude patients, #LOVE.
  • 2016 Holiday Bear Ornaments: Collectible holiday keepsake ornaments available in two colors, pink and blue, are inscribed with “2016” to commemorate this year’s ornament style.
  • “Glow Green for St. Jude” Light Bulb: Small gestures can make a big impact. With this LED lime green bulb, change a light at the office or at home to drive awareness of the powerful mission of St. Jude.
  • St. Jude Bear Necklace and Earrings: Limited edition necklace and earrings that feature the St. Jude signature Bear are an elegant way to show support for the children and families at St. Jude. (Necklace and earrings sold separately.)

A portion of the proceeds for each of these items will be donated to St. Jude, adding to the millions of dollars Kmart stores are raising this holiday season.* All items are available exclusively at Kmart and Kmart.com now through Dec. 24 or while supplies last.

Kmart shoppers can also donate in stores through a $1, $5 or $10 add-on program at check-out in all Kmart stores or online at Kmart.com.

“Kmart is an incredible partner to St. Jude Children’s Research Hospital,” said Marlo Thomas, national outreach director for St. Jude Children’s Research Hospital. “As a result of their incredible employees and Shop Your Way members they have raised more than $92 million to date for the St. Jude mission, more than any other company in the history of St. Jude. Those funds enable our doctors and scientists to continue to pursue lifesaving research and treatments while allowing us to keep my father’s founding promise that no family ever pays St. Jude for anything – not for treatment, travel, housing or food.”

*Kmart will donate $1 from the sale of The Giving Hat, 2016 holiday bear ornaments and Glow Green light bulb and will donate $5 from the sale of the bear jewelry items to St. Jude Children’s Research Hospital between 11/8/16– 12/31/16 with a minimum guaranteed donation of $50,000 to St. Jude from The Giving Hat, $100,000 from the 2016 holiday bear ornaments, $25,000 from the Glow Green light bulb and $50,000 from the bear jewelry.

About Kmart
Kmart is making shopping fun again. The retailer, a subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is bringing back the iconic Bluelight Specials, hosting Freebie Saturdays and in-store family events for its Shop Your Way members and customers. Kmart offers customers thrilling deals and amazing finds on quality products and exclusive brands including Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense.

About St. Jude Children’s Research Hospital
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.

Media Contacts:

Hallie Herrmann
Zeno for Kmart
312-527-2SHC (2742)
Hallie.Herrmann@zenogroup.com

Tricia Perotti
Kmart
551-226-0488
Tricia.Perotti@searshc.com

SOURCE: Kmart

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Kmart supports St. Jude Children’s Research Hospital®; encourages shoppers to donate and join Kmart in wearing The Giving Hat™ on #GivingTuesday

Retailer welcomes social sharing with #TheGivingHat

HOFFMAN ESTATES, Ill., 2015-12-1 — /EPR Retail News/ — On Tuesday, Dec. 1, people around the world will digitally unite in the name of generosity to celebrate #GivingTuesday. On this global day dedicated to giving back, Kmart is proud to show its continued support for St. Jude Children’s Research Hospital®, encouraging shoppers to donate to the cause and join Kmart associates nationwide in wearing The Giving Hat™ on the special day.

Kmart collaborated with St. Jude this year to design The Giving Hat™ – a new way to draw attention, heighten awareness and raise funds in the fight against childhood cancer and other life-threatening diseases. One dollar from the sale of each $5 hat will be added to the millions of dollars Kmart stores are raising this holiday season for St. Jude.* The Giving Hat™ is available exclusively at all Kmart stores and online at kmart.com/stjude while supplies last.

Kmart is asking shoppers to show their support for St. Jude on #GivingTuesday by joining the conversation on social media and share a photo wearing the hat with the hashtag #TheGivingHat or make a donation via a link at Kmart.com/StJude.

“We are thrilled to see how well The Giving Hat™ has been received,” said Alasdair James, President and Chief Member Officer at Kmart. “#GivingTuesday embodies the spirit of Kmart, our associates and our members who are always looking for ways to give back to their communities. We pride ourselves on making giving fashionable every day of the week.”

Tweet This: Support St. Jude this #GivingTuesday by buying @Kmart #TheGivingHat. $1 from each hat sold will be donated to @StJude. http://bit.ly/1jSbPXx

“Kmart continues to be a leader for our St. Jude Thanks and Giving campaign and we are grateful for their unwavering commitment to the children of St. Jude,” said Marlo Thomas, National Outreach Director for St. Jude Children’s Research Hospital. “The incredible support of their customers and associates allows us to keep my father’s founding promise that no family ever pays St. Jude for anything – not for treatment, travel, housing or food, because we believe all a family should worry about is helping their child live. This year, Kmart, in collaboration with St. Jude, designed and is selling The Giving Hat™ to raise additional funds and awareness for the lifesaving work happening at St. Jude.”

Over the last nine years, Kmart has been the top fundraiser for St. Jude, raising more than $76.7 million, which is enough to:

  • Fully operate St. Jude for more than a month; or
  • Provide more than 148,643 hours of physical therapy; or
  • Provide more than 7.6 million meals for St. Jude patients; or
  • Provide a full course of standard treatment for 180 children battling acute lymphoblastic leukemia (ALL)

In addition to The Giving Hat™, Kmart also offers an adorable holiday bear ornament. With each St. Jude Children’s Research Hospital ornament purchased, Kmart will donate $1 to help St. Jude’s lifesaving mission.**

To view the moving digital video created to celebrate the launch of the hat, featuring several celebrities, including longtime Kmart ambassador and St. Jude supporter Jaclyn Smith, visit Kmart’s YouTube channel: https://youtu.be/3tYnrnmPk7I.

*Kmart will donate $1 from the sale of The Giving Hat to St. Jude Children’s Research Hospitalbetween Nov. 8 and Dec. 31, 2015, with a minimum guaranteed donation of $50,000 to St. Jude. 

**Through Dec. 24, 2015, Kmart is donating $1.00 from the in­ store or online purchase of each qualifying bear ornament to St. Jude, with a minimum donation of $50,000.

About Kmart
Kmart, a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a mass merchandising company and part of Shop Your Way, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through shopyourway.com. Kmart offers customers quality products through a portfolio of exclusive brands that include Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense. For more information visit the company’s website at www.kmart.com | Sears Holdings Corporation website at www.searsholdings.com | Facebook: www.facebook.com/kmart.

About St. Jude Children’s Research Hospital
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.  Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.

About #GivingTuesday
#GivingTuesday is a movement to celebrate and provide incentives to give. It will culminate with a global day of giving on Dec. 1, 2015. This effort harnesses the collective power of a unique blend of partners— charities, families, businesses and individuals—to transform how people think about, talk about and participate in the giving season. #GivingTuesday will inspire people to take collaborative action to improve their local communities, give back in better, smarter ways to the charities and causes they celebrate and help create a better world. #GivingTuesday will harness the power of social media to create a global moment that is dedicated to giving around the world.

MEDIA CONTACTS:

Brian Hanover
Kmart PR
847-286-6080
Brian.Hanover@searshc.com

Mary Ann Schoppman
Zeno Group for Kmart
312-527-2742
MaryAnn.Schoppman@zenogroup.com

SOURCE Kmart

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Kmart supports St. Jude Children's Research Hospital®; encourages shoppers to donate and join Kmart in wearing The Giving Hat™ on #GivingTuesday

Kmart supports St. Jude Children’s Research Hospital®; encourages shoppers to donate and join Kmart in wearing The Giving Hat™ on #GivingTuesday

Kmart launches The Giving Hat™ to raise funds in the fight against childhood cancer and other life-threatening diseases

Retailer collaborates with St. Jude Children’s Research Hospital® for inspirational and fashionable addition to the St. Jude Thanks and Giving® fundraising campaign this holiday season

HOFFMAN ESTATES, Ill., 2015-11-13 — /EPR Retail News/ — In collaboration with St. Jude, Kmart has introduced The Giving Hat™ – a new way to draw attention, heighten awareness and raise funds in the fight against childhood cancer and other life-threatening diseases. The Giving Hat™ is a stylish winter knit hat, one-size-fits-all and available in three versions embroidered with messages inspired by St. Jude patients and their families: “Smile,” “Laugh A Lot,” and “Give Thanks.”

Since 2006, Kmart Shop Your Way members, customers and associates have embodied the holiday spirit with their generous support of the St. Jude Children’s Research Hospital® Thanks and Giving® campaign – making Kmart the hospital’s No. 1 supporter with more than $76.7 million raised.

One dollar from the sale of each $5 hat will be added to the millions of dollars Kmart stores are raising this holiday season for St. Jude.* The Giving Hat™ is available exclusively at all Kmart stores and online at Kmart.com/StJude while supplies last.

“I’ve seen first-hand the courage of St. Jude patients, and the passion of the doctors, nurses, scientists, and staff,” saidAlasdair James, Kmart President and Chief Member Officer. “They are deeply committed to defeating childhood cancer and other diseases. The Giving Hat™ is another way we can let the families of St. Jude know we support them and are thinking of them this holiday season. Even small gestures can have an amazing impact.”

St. Jude and Kmart collaborated on a moving digital video to celebrate the launch of the hat, featuring several celebrities, including longtime Kmart ambassador and St. Jude supporter Jaclyn Smith. The video launched today on Kmart’s YouTube channel: https://youtu.be/3tYnrnmPk7I.

Make a difference:

  • Shoppers can join the conversation and spread the word on social media by sharing a photo wearing the hat with the hashtag, #TheGivingHat.
  • Tweet This: Help fight childhood cancer by buying @Kmart #TheGivingHat. $1 from each hat sold will be donated to @StJude. http://bit.ly/1jSbPXx

“Kmart continues to be a leader for our St. Jude Thanks and Giving® campaign and we are grateful for their unwavering commitment to the children of St. Jude,” said Marlo Thomas, National Outreach Director for St. Jude Children’s Research Hospital. “The incredible support of their customers and associates allows us to keep my father’s founding promise that no family ever pays St. Jude for treatment, travel, housing or food because we believe all a family should worry about is helping their child live.”

In addition to The Giving Hat™, Kmart also offers an adorable holiday bear ornament. With each St. Jude Children’s Research Hospital ornament purchased, Kmart will donate $1 to help St. Jude’s lifesaving mission**. Customers can also donate directly to St. Jude via a link at Kmart.com/StJude.

*Kmart will donate $1 from the sale of The Giving Hat to St. Jude Children’s Research Hospital between 11/8/1512/31/15 with a minimum guaranteed donation of $50,000 to St. Jude. 

**Through December 24, 2015, Kmart is donating $1.00 from the in­ store or online purchase of each qualifying bear ornament to St. Jude, with a minimum donation of $50,000.

About Kmart
Kmart, a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a mass merchandising company and part of Shop Your Way, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through shopyourway.com. Kmart offers customers quality products through a portfolio of exclusive brands that include Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense. For more information visit the company’s website at www.kmart.com | Sears Holdings Corporation website at www.searsholdings.com | Facebook: www.facebook.com/kmart.

About St. Jude Children’s Research Hospital
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.  Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.

MEDIA CONTACTS:

Brian Hanover
Kmart PR
847-286-6080
brian.hanover@searshc.com

Mary Ann Schoppman
Zeno Group for Kmart
312-527-2742
MaryAnn.Schoppman@zenogroup.com

SOURCE Kmart

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Kmart launches The Giving Hat™ to raise funds in the fight against childhood cancer and other life-threatening diseases

Kmart launches The Giving Hat™ to raise funds in the fight against childhood cancer and other life-threatening diseases