Co-op cuts the cost of women’s sanitary products

MANCHESTER, England, 2017-Aug-30 — /EPR Retail News/ — Co-op has today (29 August 2017) announced it will cut the cost of women’s sanitary products to cover the cost of the so-called ‘Tampon tax.’

A five per cent reduction will come into effect on 30 August 2017 ahead of Government proposals* to remove the VAT.

All 71 own label and branded sanitary products sold by the Co-op will be cut. Even bigger savings are available for the Co-op’s 4.5 million members who get a 5% reward** every time they buy a Co-op own-brand sanitary product.  membership is open to anyone.

Andy Phelps, Director of Trading, Co-op, said:
“As a community retailer we feel it’s important to do right by our customers. That’s why we are covering the cost of the five per cent VAT on sanitary products for women who shop with us.”

Notes to editors:


**Millions of Co-op members receive a 5% reward on own-brand products and services with the Co-op’s membership scheme. As a member, every time Co-op branded products or services are purchased, 5% of what they pay will go into their membership account to be redeemed. In addition, a further 1% goes towards supporting community projects

Media Contact:

Craig Noonan
Head of Retail PR
M: 07702505439
T: 0161 6924284


Waitrose lowers the price of women’s sanitary products by five per cent

London, 2017-Aug-09 — /EPR Retail News/ — Waitrose has today ( 8 August 2017) announced that over the course of this week it will lower the price of women’s sanitary products by five per cent, removing the cost of VAT.

This will improve affordability for customers and will cover 97 products, including both branded and own-label goods, available online and in branches.

Michael Andrews, Director of Buying – Ambient and General Merchandise, said: ‘By covering the VAT cost and reducing the price by five per cent, we are confident it will make a difference to our customers.’

Waitrose had already committed to passing on VAT savings to customers after David Cameron’s Government proposed plans to remove the ‘tampon tax’ come into effect. This was in light of the European Commission announcing future intentions to enable Member States to lower VAT to zero on sanitary products.

Notes to editors

Waitrose has 355 shops in England, Scotland, Wales and the Channel Islands, including 65 convenience branches, and another 27 shops at Welcome Break locations. It combines the convenience of a supermarket with the expertise and service of a specialist shop – dedicated to offering quality food that has been responsibly sourced, combined with high standards of customer service.

Waitrose also exports products to 58 countries worldwide and has seven shops which operate under licence in the Middle East. Waitrose’s omnichannel business includes the online grocery service,, as well as specialist online shops including for wine and for plants and flowers.

In recent months, Waitrose has been awarded the much-coveted European-wide Compassion in World Farming Best Retailer Award’, Soil Association’s ‘Best Organic Supermarket Award 2017′ and The Drinks Business’ ‘Retail Buying Team of the Year Award’.


For more information, please contact:

Laura Blumenthal, Press Officer, Corporate, Waitrose
Telephone: 01344 826774

Source: Waitrose

Tesco to reduce the price of women’s sanitary products to cover the cost of the so-called ‘Tampon Tax’

CHESHUNT, England, 2017-Jul-31 — /EPR Retail News/ — Tesco has today (28 Jul 2017) announced it will reduce the price of women’s sanitary products in a bid to make them more affordable for customers.

The five per cent reduction in price will cover the cost of the so-called ‘Tampon Tax’ or VAT on the items ahead of Government proposals to remove the VAT and will apply to nearly 100 Tesco own label and branded products in the range.

Tesco previously committed to passing on the five per cent saving to customers when the Government’s proposed removal of VAT came into force, but has acted now in order to help customers with their regular shop.

Speaking about the price reduction, Michelle McEttrick, Tesco Group Brand Director said:

“For many of our customers, tampons, panty liners and sanitary towels are essential products.

“However, the cost of buying them every month can add up, and for many women and girls it can be a real struggle on top of other essential items.

“That’s why – as a little help for our customers – we are reducing the cost of these products by five per cent.”

Notes to editors

In October 2015 the Government confirmed it would seek a change in EU law to allow any rate of VAT to be applied to sanitary protection, as part of a review of EU VAT rates to be undertaken by the European Commission in 2016.

In March 2016 the European Council confirmed that the Commission’s initiative would “include proposals for increased flexibility for Member States with respect to reduced rates of VAT, which would provide the option to Member States of VAT zero rating for sanitary products.”

Source: Tesco