MADRID, SPAIN, 2015-5-9 — /EPR Retail News/ — Carrefour has organised a tour of various hypermarkets in Spain, sharing the secrets to a healthy life with very young children. Fifty children were at the programme’s launch at a Carrefour centre in Madrid.
In April, with support from the Fundacion Espanola Nutricion, Carrefour launched an initiative to teach children about healthy diets.
NAO will visit the provinces of Seville, Malaga, Córdoba, Cáceres, Almería, Cádiz, Murcia, Alicante and Grenade. The idea will be to teach children about what exactly eating a healthy and balanced diet involves – i.e. eating proper food, drinking plenty of water, getting enough physical exercise, washing hands, etc.
The initiative is being supported by Spain’s Nutrition Foundation – which is very proud of the way in which it is breaking new ground. “Using a robot to reach out to very young children is a step forward as far as education in the broadest sense is concerned, as well – more specifically – regarding diet”, said Gregorio Varela Moreiras, professor of nutrition at CEU San Pablo University and president of the Foundation.
The programme is in line with Carrefour’s strategic programme for innovation and new technologies. “NAO gets young people’s attention – the robot works alongside us in getting information across to them in a way that is straightforward and appealing”, said Agustin Ramos, Corporate Director of Carrefour Spain.