Halle, Belgium, 2016-Sep-16 — /EPR Retail News/ — Next Wednesday, 14 September, Colruyt Boncelles will reopen after months of work. The store, built on piles, was enlarged and completely redesigned. The result is a wider range, a brand new in-store butcher’s and a larger car park. Another new feature is a Collect&Go pick-up point where employees prepare shopping for customers.
A new generation store
Colruyt Boncelles has been transformed following the model for new generation stores. Store manager Jean-Louis Vandevenne: “Colruyt has designed this store to be more efficient and above all so that customers find it more enjoyable. Of course, we have favoured simplicity and the lowest costs, which is also what our clients expect from Colruyt.”
A brand new in-store butcher’s
The in-store butcher’s has been completely redesigned. Head butcher Frédéric Vanneste: “Customers have a better overview of our range of meat, cold cuts and salads. In addition, they can see our butchers at work in an open workshop, and can easily ask questions or place special orders.”
Collect&Go: Colruyt Group’s online shopping service
The new store now offers a Collect&Go pick-up point. The store manager: “Collect&Go is Colruyt Group’s convenient online shopping service. Clients send their shopping lists through collectandgo.be or through the app, and we get their shopping ready in the pick-up point, for the day and time of their choice. It’s practical!”
Special open evening
From Wednesday 14 September, Manager Jean-Louis Vandevenne, Head Butcher Frédéric Vanneste and 41 employees will be on hand to welcome customers to the brand new Colruyt Boncelles.
Jean-Louis Vandevenne: “The evening before, on Tuesday 13 September, between 5 and 8 pm, everyone can come and discover the new store features. During this special open evening, we will serve drinks and snacks. Everyone is most welcome!”
Practical information:
Colruyt Boncelles
Route du Condroz 19
4100 Boncelles
Opening hours:
Mon – Sat: 08:30 – 20:00
Fri: 08:30 – 21:00
Open evening:
Tuesday 13 September
17:00 – 20:00
For more information, contact:
David Legrand
regional manager
02 360 10 40
Patricia Verdoodt
Colruyt Group Press Officer
0473 92 45 10
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Source: Colruyt Group