Meijer expands rewards offerings for its credit card portfolio

Meijer expands rewards offerings for its credit card portfolio
Meijer expands rewards offerings for its credit card portfolio

 

GRAND RAPIDS, Mich., 2016-Sep-18 — /EPR Retail News/ — Meijer announced today (September 15, 2016) it is expanding the rewards offerings for its credit card portfolio that includes its private label Meijer credit card and Meijer MasterCard. The enhancements also make it easier for card holders to redeem rewards quicker. Beginning today, card holders will receive a $10 Meijer Reward Certificate for every $750 spent on the card. New card holders will also receive $10 off their first purchase using the card at any Meijer store.

Additionally, Meijer credit card and Meijer MasterCard card holders now receive a 10-cents-off-per-gallon discount on Meijer gas when purchased with their Meijer credit card at any of the retailer’s 202 gas stations.

“We are proud to offer these new expanded benefits to Meijer credit card holders, making our programs more attractive for both existing card holders and potentially new customers,” said Marisa Thompson, vice president of promotional planning and business development for Meijer. “Our card holders wanted more reward options and ways to earn rewards faster. We feel adding more practical incentives will enable card holders to realize the value of our program much quicker and more often.”

In the past, Meijer credit card holders received 10 percent off their first purchase at Meijer stores and 5 cents off per gallon on Meijer gas. Meijer MasterCard card holders earned 10 percent off their first purchase at Meijer stores, 5 cents off every gallon every day at Meijer gas stations, and rewards certificates with values of 5 percent off grocery, and health and beauty, and 15 percent off general merchandise for every $1,500 spent at Meijer stores and outside of Meijer stores.

In addition, new Meijer MasterCard card holders will receive a $100 statement credit, or $100 off their next bill, if they spend $1,000 on non-Meijer store purchases within 90 days of activation.

For more details about the expanded benefits, developed in conjunction with Alliance Data’s card services business which manages the Meijer credit program, please visit www.meijer.com. Customers can apply for the Meijer credit card or Meijer MasterCard at any Meijer store or at www.meijer.com.

About Meijer:

Meijer is a Grand Rapids, Mich.-based retailer that operates 230 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. As a pioneer of the “one-stop shopping” concept, Meijer stores have evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive apparel departments, garden centers and electronics offerings. Additional information on Meijer can be found at www.meijer.com. Follow Meijer on Twitter @twitter.com/Meijer or @twitter.com/MeijerPR or become a fan at www.facebook.com/meijer.

About Alliance Data’s card services business:

Alliance Data’s card services business is a leading provider of tailored marketing and loyalty solutions, delivered through branded credit programs that drive more profitable relationships between our brand partners and their card members. We offer private label, co-brand, and commercial products to many of the world’s most recognizable brands across a multitude of channels. We uphold our Know more. Sell more.® promise by leveraging unmatched customer insights, advanced analytics, and broad-reaching innovative capabilities. It’s how we deliver increased sales to our partners, build enduring loyalty to their brands, and provide more value to our card members. Alliance Data’s card services business is a proud part of the Alliance Data enterprise. To learn more, visit www.knowmoresellmore.com or follow us on Twitter @Know_SellMore

Contact:
Joe Hirschmugl
joseph.hirschmugl@meijer.com
616-791-3943

###