Venice, Italy, 2016-Oct-03 — /EPR Retail News/ — DFS has arrived in Venice! On September 29 the world leader in luxury travel retail inaugurated T Fondaco dei Tedeschi by DFS, its first store in Europe. Housed in a magnificent edifice in the historic heart of Venice, the space is a new prestige international destination for shopping, culture and lifestyle at the crossroads of East and West.
Los Angeles, Sydney, Hong Kong, Singapore, Siem Reap…and now Venice. DFS Group launched its first store in Europe in an iconic city and a favorite destination for international travelers. The world leader in luxury travel retail has opened the doors of T Fondaco dei Tedeschi in the heart of Venice on the Grand Canal.
DFS has created its emporium in an emblematic historic building. Built in the 13th century, the Fondaco dei Tedeschi is one of the largest buildings in Venice, spanning 7,000 square meters. It became a hub of commerce for merchants in the city, who traded spices, silk and other products between the Orient and Europe. To restore and revitalize the building, architect and urbanist Rem Koolhaas – who was in charge of the exterior renovation – and architect Jamie Fobert – who handled the interior design – have meticulously respected Venice’s unique heritage while integrating touches of modernity.
Connecting with the original vocation of the edifice, T Fondaco dei Tedeschi features an exceptional collection of luxury products from major brands. Discerning visitors to Venice will find an inspiring array of fashion and accessories, jewelry and watches, wines and spirits, fragrances and beauty products. In addition, the space proposes a carefully curated selection of locally handcrafted artisan products. To celebrate Italian art de vivre and cuisine, T Fondaco dei Tedeschi is also home to the restaurant AMO, developed by Italy’s well-known Alajmo family, whose son Massimiliano is the youngest chef in the world to have received three Michelin stars.
T Fondaco dei Tedeschi places strong emphasis on culture too, with an entire floor dedicated to exhibitions and events open to the public, creating a new cultural hub for Venetians and tourists alike. The first exhibition, an installation entitled “Under Water” by Italian artist Fabrizio Plessi, debuts with the opening of the store on October 1.
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