Enhanced At-a-Glance Functionality and Artificial Intelligence Allows for Real-Time Updates on Performance Metrics and Elimination of Guesswork
NEW YORK, 2018-Jan-17 — /EPR Retail News/ — Today (Jan. 14, 2018), RetailNext Inc., the worldwide expert and market leader in IoT smart store retail analytics for optimizing shopper experiences, introduced new performance dashboards into its SaaS platform, empowering retailers to increase the effectiveness and efficiency of store management with predictive and actionable insights. RetailNext is showcasing the capabilities of its industry-best analytics platform at booth #3165 at NRF 2018, Retail’s Big Show & EXPO, presented by the National Retail Federation in New York City, today through January 16.
“RetailNext’s new Performance Dashboard is integrated directly into its user interface and allows retailers to take the guesswork out of store management,” said Bridget Johns, head of customer experience and marketing at RetailNext. “Instead of relying on intuition or spending countless hours analyzing data, the Performance Dashboard allows store managers to focus their attention where it belongs most – engaging with staff and serving shoppers.”
Benchmark store performance against past results, goals and peers
The new Performance Dashboard allows for easy comparison of in-store performance against any past period, including day, week and month, and permits real-time tracking toward the achievement of current performance goals.
“In this shopper-led retail revolution, it’s important for stores to respond nimbly to the needs of shoppers and deliver the exceptional shopping experience every customer deserves,” added Johns. “Being able to benchmark your current position against both your own goals and the performance of peers within your organization and industry provides an understanding of the opportunities available to improve store performance.”
Predicted shopper traffic, powered by RetailNext artificial intelligence
RetailNext’s Performance Dashboard utilizes an artificial intelligence platform that incorporates multiple data sources, including historical shopper traffic trends and relevant weather data, to forecast upcoming store traffic. Doing so allows store management to properly align staffing levels to peak shopping periods and corresponding store key performance indicators, all the while maintaining efficient inventory levels and optimizing in-store promotions.
Moreover, the RetailNext analytics platform condenses actionable insights to deliver automated, prescriptive remedies tailored specifically to improve a store’s business processes, visual merchandising, shopper satisfaction and more.
“The first generation of smart store IoT analytics delivered data and actionable insights to store operators, but it still required analysis to develop the most appropriate corrective strategies to capture the available opportunities for improvement,” continued Johns. “RetailNext has expanded upon its platform capabilities to provide prescriptive recommendations based on each store’s current and real-time data, as well as its projected and forecasted opportunities, freeing up the time of store managers and associates to get out of the back office and onto the selling and service floor where they can make a real difference.”
The first retail vertical IoT platform to bring e-commerce style shopper analytics to brick-and-mortar stores, brands and malls, RetailNext is a pioneer in focusing entirely on optimizing the shopper experience. Through its centralized SaaS platform, RetailNext automatically collects and analyzes shopper behavior data, providing retailers with insight to improve the shopper experience real time.
Nearly 400 retailers in over 75 countries have adopted RetailNext’s analytics software and retail expertise to better understand the shopper journey in order to increase same-store sales, reduce theft and eliminate unnecessary costs. RetailNext is headquartered in San Jose, Calif. Learn more at www.retailnext.net.
RetailNext Inc. and RetailNext are trademarks of RetailNext Inc. in the United States.
SOURCE: RetailNext, Inc.