Bloomingdale’s hosts Pink Campaign in support of breast cancer awareness and treatment this month of October

New York, NY, 2017-Oct-06 — /EPR Retail News/ — For the 13th year, Bloomingdale’s continues its commitment to support breast cancer awareness and treatment during the month of October. This year, the retailer again invites shoppers to participate in the cause with exclusive products and events promoting good health and wellness in support of the Breast Cancer Research Foundation (BCRF), The Carey Foundation and the Marisa Acocella Marchetto Foundation.

“Each year Bloomingdale’s feels privileged to unveil our Pink Campaign in support of our longstanding partners the Breast Cancer Research Foundation, The Carey Foundation and the Marissa Acocella Marchetto Foundation and this year is no different,” said Tony Spring, Bloomingdale’s Chairman and Chief Executive Officer. “Alongside our loyal shoppers we provide support to these crucial organizations making substantial progress toward discovering a cure and improving the lives of breast cancer fighters, survivors and their families.”

COLLAB FOR A CURE

Donald Robertson x Bloomingdale’s – For the third consecutive year, Bloomingdale’s has partnered with world renowned career artist Donald Robertson for this year’s Breast Cancer Awareness campaign. To support the cause, Bloomingdale’s worked with Robertson to customize a S¿well waterbottle with a signature design titled “Karma in Bloom”. The water bottle is sold exclusively at Bloomingdale’s stores and online for $35 with $19 from each sale donated to the BCRF. Robertson’s artwork will also cover the Third Avenue façade of the Bloomingdale’s 59th Street store throughout the month of October.

SHOP PINK

Give Pink, Get More – Bloomingdale’s card holders will have the opportunity to opt into this annual feel-good program. Enroll in the program by charging a $15 fee on your Bloomingdale’s Credit Card, 100% of which will fund research, support and awareness programs for our charity partners. From 9/27-10/31, spend $250 or more in store at Bloomingdale’s or on bloomingdales.com using your Bloomingdale’s Credit Card and based on the amount you spend, you’ll be mailed a gift card worth up to $250 to use at any Bloomingdale’s location or online.

The Little Pink Card – It’s the gift card that keeps on giving! Bloomingdale¿s donates 10% of the value on your Little Pink Card, plus 10% of purchases made with this card above the original amount, to Bloomingdale’s charity partners. Donations will be on cards purchased 9/14 ¿ 10/31 and redeemed in stores by 12/31.

CELEBRATE PINK

Pink Yoga – Shoppers are invited to their nearest Bloomingdale’s location on Saturday, October 7th to kick off Bloomingdale’s Pink Campaign with a morning yoga class in partnership with Spiritual Gangster. The yoga classes will be taught by notable yoga instructors from around the country. A reservation fee of $10 will benefit the Marisa Acocella Marchetto Foundation and The Carey Foundation which support survivors and their families with cancer related costs such as transportation, child care and proper treatment. Attendees will receive a branded yoga mat and Pink gift bag just for attending. To reserve a mat, visit bloomingdalesyoga.eventbrite.com.

POWER IN PINK

Last year, Bloomingdale’s donated more than $1.4 million to the Breast Cancer Research Foundation, The Carey Foundation and the Marisa Acocella Marchetto Foundation. The retailer is proud to continue supporting their exciting new initiatives. Through a BCRF grant, Bloomingdale’s helps fund five researchers focused on breast cancer prevention and treatment- Dr.Joan S. Brugge, Professor of Cell Biology and Director of the Ludwig Center at Harvard Medical School, Dr.Andrew J Dannenberg, Professor of Medicine at Weill Cornell Medical College and Director of Weill Cornell Cancer Center, Dr.Titia de Lange, Professor and the Head of Laboratory of Cell Biology and Genetics at The Rockefeller University, Dr.Marc Lippman Professor of Medicine, Deputy Director of Sylvester Cancer Center at the University of Miami and Dr.Michael Press, Professor of Pathology and Chair of Cancer Research at University of Southern California.

Bloomingdale’s also supports the work of the Carey Foundation and the Marisa Acocella Marchetto Foundation. The Carey Foundation is a nonprofit that raises funds for women, men and their families to ease the financial burdens that come with a breast cancer diagnosis. The Tutu Project releases grants twice a year to create lasting bonds between its initiative and like-minded organizations. The Marisa Acocella Marchetto Foundation is a non-profit that funds treatments and services for uninsured and underinsured women with breast cancer. The Marisa Acocella Empowerment Program, made possible through a grant from Bloomingdale’s, funds innovative holistic care, cold-capping services, nutrition classes and more.

THE FLAGSHIP GOES PINK

The Bloomingdale’s 59th Street flagship will honor Breast Cancer Awareness throughout the month of October. The Lexington Avenue façade of the building will be lit in pink as a beacon of support to breast cancer awareness. To celebrate the fifth anniversary of the Tutu Project, the Lexington Avenue windows will display of a retrospective of Bob Carey’s photographs from throughout the years. A gallery of his work will also be on display in the arcade area. Throughout the month, the flagship will also host events to raise awareness and funds for the cause.

Customer Service: 1-800-777-0000

Source: Bloomingdale

Bloomingdale’s launches new makeup and skincare boutique Glowhaus

New York, NY, 2017-Oct-06 — /EPR Retail News/ — Bloomingdale’s is bringing a new beauty space to their shoppers with the launch of Glowhaus. This new makeup and skincare boutique, packed with niche beauty brands, will open hard-shops in five Bloomingdale’s locations including Roosevelt Field (NY), San Francisco (CA), Sherman Oaks (CA), Soho (NY) and South Coast Plaza (CA) on August 30th. Beauty lovers across the country can also experience the obsession-worthy makeup and skincare finds that Glowhaus has to offer by visiting the online shop at bloomingdales.com/glowhaus.

Glowhaus is a space for the beauty-obsessed shopper to browse, discover and play. The shop is a beauty happy place that gives customers access to the top trending looks and latest must-have products- from makeup to masks. The brand-agnostic staff will offer guidance to those who need it but give space to those who prefer to browse on their own.

“We are thrilled to launch Glowhaus at Bloomingdale’s,” says Stacie Borteck, Bloomingdale’s Vice President and DMM of Cosmetics. “This beauty space not only brings a new round-up of trend-setting vendors and products to our customer but also gives her a new environment to shop, discover and play.”

Glowhaus brings over 30 new brands and around 800 products to the Bloomingdale’s girl. This includes some of the best products from brands she already loves to amazing finds from new ones she needs to know. Everything in the shop is under $100. The price point and vendor offering caters to the millennial minded shopper. Over half of the assortment is dominated by color from brands like Beauty Blender, Context Skin, CoverFX, Flirt!, Kosas, Lash Star Beauty, Lime Crime, NudeStix, RMS Beauty, Rouge Bunny Rouge, Suva Beauty and The BrowGal. Bloomingdale’s is also introducing their own line of eye palettes, only available at Glowhaus. Skincare brands like Frank Body, GlamGlow, Grown Alchemist, Mario Badescu, Saturday Skin and Supergoop also have a large presence. A special section of the shop called ¿Grab and Glow¿ is home to novelty beauty products and tools from brands like Bio-Republic, Ciate, Kaprielle, Deborah Lippman, Lano, LIT Cosmetics, Makeup Drop, Makeup Eraser, Patchology, Preheels, Sigma Beauty, Tweeezerman, Vamp Stamp and Winky Lux. Haircare products from Drybar and fragrances from Bon Perfumeur are also be available in the shops.

The majority of the Glowhaus shops live on the retailers’ women’s ready-to-wear floors adjacent to the clothing brands that align with the shopping habits of the millennial minded customer. This location gives the Glowhaus girl a fresh environment to shop cosmetics in and encourages a cross-shopping experience, allowing her to truly create a head to toe look. Product is housed in a playful, open sell environment that makes it easy for shoppers to try on products and customize their own looks while mixing and matching brands. Each shop features a play station made up of a large table surrounded by chairs with suspended mirrors. This play area allows the shopper to mix products from her favorite brands and try them on herself or with the help of a Glowhaus make-up artist. Grab and Glow stations are stocked with mini best sellers and one-sku wonders. These are items that are trending on social media and in some cases, products that the Bloomingdale’s girl can’t find anywhere else. The station will continually be refreshed with of-the-moment items rotating in and out. A portion of the shop is also dedicated to gift sets from a variety of vendors. The focal point is a giant feature wall which highlights products that are best in glow using compelling video content and focusing on a new trend each month starting with metallic lips and moving on to pops of color and highlighter layering. Glowhaus will also have an outpost on the cosmetics floor featuring key products from a variety of brands, giving customers a sneak peek of what they can find upstairs.

Glowhaus associates are extremely knowledgeable about the wide-scope of products and brands offered in the shop. They are fun, vibrant and true sources of inspiration, appealing to a millennial minded customer. The brand agnostic associates will be dedicated to meeting the individual needs of shoppers and will focus on providing the level of service and engagement that the customer is looking for. Glowhaus shops will be equipped with technology to enable and enhance the customer experience. Sellers will use iPads to access product information about each vendor and a video screen will feature trend tutorials.

In addition to having an in-store presence, Glowhaus also lives on bloomingdales.com. The Glowhaus digital hub, which fully launches in October, will be packed with rich imagery and engaging content. The site will have a mood-board feel and all of the images and videos will be filtered into categories. The mix of content will include featured looks created by models and influencers, product shots and mood videos.

To give customers a taste of the exciting and sought-after brands that Glowhaus has to offer, the shop will launch a choice sampling program. For every $50 spent in Glowhaus, customers can choose 1 out of 4 deluxe samples. Samples options will change each season so the Bloomingdale¿s girl can continue to discover new brands and products.

Throughout the year, Glowhaus will be home to engaging, multi-branded events. The first event kicks off on Saturday, September 9 with the Glowhaus ReTreat. Shoppers will get their first taste of the Glowhaus experience with mini-treatments from the brands, special gifts with purchase and Instagram-worthy treats.

Customer Service: 1-800-777-0000

Source: Bloomingdale

Bloomingdale’s partnered with visual artists for their 2016 holiday windows

New York, NY, 2016-Dec-05 — /EPR Retail News/ — To celebrate the season, Bloomingdale’s has partnered with a group of dynamic visual artists for their 2016 holiday windows. Inspired by this year’s holiday campaign theme, “light”, the artists were each challenged to create a one-of-a-kind chandelier that embodies their artistic expression of the word, “light”.

The eight chandeliers, which were commissioned exclusively for Bloomingdale’s, will be auctioned off to benefit the retailer’s long-standing holiday charity partner, the Child Mind Institute. The auction, hosted on CharityBuzz.com/BloomingdalesAuction, runs through December 20th with opening bids starting at $2,000. 100% of the net proceeds from this auction will benefit the Child Mind Institute’s mission to transform the lives of children and families struggling with mental health and learning disorders.

In addition to the chandelier auction, Bloomingdale’s will continue to support the Child Mind Institute for the seventh consecutive year with their annual collectible Little Brown Bear by Gund. Actor Ben Platt, star of the highly anticipated Broadway musical, Dear Evan Hansen, welcomed the opportunity to partner with Bloomingdale’s for this year’s campaign. Platt posed alongside Bloomingdale’Little Brown Bear who is dressed in a comfy gray hoodie offering “free bear hugs”. The bear retails for $20 with $4 from every purchase donated to the Child Mind Institute. Platt also made an appearance at the Bloomingdale’s Holiday Window unveiling on Monday, November 21 where he performed with members of the cast of Dear Evan Hansen to kick-off the holiday season.

The chandeliers:
Reflections by Inma Barrero: Inma Barrero has been a full time sculptor since 2005 and works mainly with combinations of modeled clay, twisted metal, found objects, glass and wood. Barrero’s chandelier titled “Reflections,” expresses the connection between us, our environment and the ever changing light. The chandelier begins with an antique convex mirror from which hundreds of pieces of individually handcrafted, unglazed porcelain are suspended using wire. Each piece shows the fingerprints of the artist and the shadows of these pieces repeat endlessly throughout the space.

Aura by Erika deVries and Jonah Meyer: Erika deVries is an interdisciplinary artist in photography, performance, neon, video and handcraft. Her works, rendered in neon, are handwritten transcriptions dictated by children and family members which crystallize moments when language and meaning coalesce. Jonah Meyer has been a working artist all of his adult life primarily practicing as a sculptor and painter. The two artists collaborated on one chandelier titled “Aura” which draws on the concept of the levity and brightness of each individual spirit. Children ages 2-12 were asked to write the phrase “a lightness of being” and the neon fixtures were bent to match each child’s handwriting.

MoonGlow by Abby Modell: Abby Modell is a widely collected and acclaimed glass artist whose works have been exhibited at numerous prestigious art galleries. “MoonGlow” is a modernist approach to lighting. Her one-of-a-kind chandelier is a collection of three chandeliers named Lunar Rocks, Cosmic Cylinders and Star Pendant. All three are made of hand-blown glass, translucent mirrored finishes, Swarovski crystals, fire polished glass and polished nickel hardware. The trio, auctioned as one chandelier, visually comes together as one through color, design and finishes forming a unique celestial lighting landscape.

Luminescence by Sean Augustine March: Sean Augustine March began his career painting geometric forms which then led to creating geometric sculptures with dichroic glass. His chandelier follows his signature medium and focuses on the optical qualities of light, creating an immersive environment of sharp, repeated geometric shapes in vividly blending colors spanning the entire visible spectrum. The resulting chandelier, titled “Luminescence,” is a nexus of sprawling prismatic sculptures and incredibly vivid lamps.

Brilliant by Susanne Bartsch: Since 1981, Susanne Barstch has channeled her penchant for creating coveted avant-garde fashion spectacles and has organized some of the most memorable events in New York City nightlife. Using neon lights, her chandelier titled “Brilliant” most closely resembles Leigh Bowery, a performance artist that Bartsch brought to New York in the early eighties while paying homage to all of the brilliant people that have touched her life.

Sparkle by Allison Eden: Allison Eden specializes in hand crafted glass mosaics and has created a signature style of wild patterns, bold colors and almost impossible cuts by hand. She uses only recycled and domestically made materials, manufacturing everything by hand in Brooklyn, New York. Growing up in the idyllic beach town of La Jolla, California, Eden has been surrounded by the beach her whole life and used the calm beauty of the ocean as the inspiration behind her octopus shaped chandelier which is engulfed in a sparkling underwater world.

Mirrors by Esmeralda Kosmatopoulos (displayed in the 59th Street arcade area): Esmeralda Kosmatopoulos is a multi-disciplinary conceptual artist. Her work investigates the definition and construction of identities, personal memories, culture and collective histories in the post-Internet age. “Mirrors”, her 8-foot long chandelier, is made of dozens of colorful neons hanging from a mirrored structure. The neons read common acronyms used in digital communication along with the full phrases they refer to. While the acronyms glow bright, the long phrases appear weakened, vacillating between bright and dull, fighting to remain on. “Mirrors” explores, in a whimsical way, how language is formed, transformed and simplified by technology in human communication.

Let it Glow, Let it Glow, Let it Glow by George Kroenert (displayed in the 60th street arcarde area): A native Oklahoman, George Kroenert moved to New York in 1990 to work for the NYC Parks Department and later began taking classes at Parson’s School of Design where he earned an MFA in Lighting Design. Kroenert’s chandelier explores form and composition, balance and control, and chaos and beauty. Materials used include fiberglass rods, multi-colored cable ties, perforated metal disks, bolts and assemblies, cables, ballasts, wire and fluorescent lamps.

About Bloomingdale’s
Bloomingdale’s is America’s only nationwide, full-line, upscale department store and a division of Macy’s, Inc. It was founded in 1872 and currently operates 38 Bloomingdale’s stores and 17 Bloomingdale’s, The Outlet Stores, in California, Florida, Georgia, Hawaii, Illinois, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Texas, and Virginia. In addition, Bloomingdale’s has an international presence with a location in Dubai. Be sure to follow @bloomingdales on social media, become a Loyallist, and for more information, or to shop any time, visit www.bloomingdales.com.

Source: Bloomingdale

Bloomingdale’s marks Breast Cancer Awareness month with exclusive merchandise and exciting events to raise funds for a cure

New York, NY, 2016-Sep-21 — /EPR Retail News/ — For the 12th year, Bloomingdale’s continues its commitment to support breast cancer awareness and treatment during the month of October. This year, the retailer again will support the Breast Cancer Research Foundation (BCRF), The Carey Foundation, and the Marisa Acocella Marchetto Foundation and invites shoppers to join in the fight with exclusive merchandise and exciting events that help to raise funds for a cure, in stores nationwide and on bloomingdales.com.

“Each year Bloomingdale’s feels privileged to unveil our Pink Campaign in support of our longstanding partners the Breast Cancer Research Foundation, The Carey Foundation and the Marissa Acocella Marchetto Foundation and this year is no different,” said Tony Spring, Bloomingdale’s Chairman and Chief Executive Officer. “Alongside our loyal shoppers we provide support to these crucial organizations making substantial progress toward discovering a cure and improving the lives of breast cancer fighters, survivors and their families.”

COLLAB FOR A CURE

Donald Robertson x Bloomingdale’s – Bloomingdale’s has once again partnered with world renowned career artist Donald Robertson to create one of his signature designs to support the fight against breast cancer. His exclusive illustration will be printed on super-soft heather grey Alternative Apparel sweatshirts available beginning September 26th at all Bloomingdale’s stores or online for $40 with $15 from each sale donated to BCRF. On October 8th, Donald Robertson will make an appearance at Bloomingdale’s 59th Street flagship to meet with customers and sign their purchase of a Donald Robertson x Bloomingdale’s BCA sweatshirt. Additionally on the day of his in-store appearance, 100 prints of Robertson’s exclusive design will be on sale for $375 with $300 from each purchase donated to BCRF.

SHOP PINK

Give Pink, Get More – Bloomingdale’s card holders will have the opportunity to opt into this annual feel-good program from September 26th – October 31st for a $15 donation, 100% of which will benefit Bloomingdale’s charity partners. By joining Give Pink, Get More, shoppers will be mailed a gift card worth up to $250 – just in time for the holidays – to use at any Bloomingdale’s store and bloomingdales.com.

The Little Pink Card – It’s the gift card that keeps on giving! Bloomingdale’s donates 10% of the value on your Little Pink Card, plus 10% of purchases made with this card above the original amount, to Bloomingdale’s charity partners. Donations will be on cards purchased 9/15 – 10/31/16 and redeemed by 12/31/16.

Pink Products Supporting BCRF – Many of Bloomingdale’s vendors support BCRF with the sale of limited edition or special products including: Estee Lauder Advanced Night Repair Complex, Pink Perfection Color Collection, and Donald Robertson Limited Edition Advanced Night Micro Cleansing Foam; Clinique Great Skin Great Cause Dramatically Different Moisturizing Lotion; La Mer The Lip Balm; Tory Burch EDP Rollerball; Lab Series Skincare for Men Age Rescue Face Lotion; Bobbi Brown Art Stick Duo; Donna Karan Liquid Cashmere Blush EDP Spray to name a few. For the entire month of October, BCA pop-up shops will feature merchandise benefiting the cause in all Bloomingdale’s stores and online. For a full list of products benefiting Breast Cancer Awareness please visit bloomingdales.com/pink.

CELEBRATE PINK

Pink Yoga – Shoppers are invited to their nearest Bloomingdale’s location on Saturday, October 8th, to kick off Bloomingdale’s October Pink campaign with a morning yoga class. A reservation fee of $10 will benefit the Marisa Acocella Marchetto Foundation and The Carey Foundation which support survivors and their families with cancer-related costs such as transportation, child care, and adequate treatment. Attendees will receive a branded yoga mat and goodie bag of beauty samples and healthy treats. To reserve a mat, visit bloomingdalesyoga.eventbrite.com.

Support Breast Oasis – Bloomingdale’s is proud to partner with Le Mystere in support of Breast Oasis, a non-profit charitable organization dedicated to supporting communities by providing women who may not be able to afford them with clean, certified, gently used bras. Shoppers are invited to donate their gently used bra at select Bloomingdale’s locations, and in return will receive 15% off a regular-priced Le Mystere purchase during the month of October. Learn more about Breast Oasis at breastoasis.org.

Paint the Town Pink – Bloomingdale’s 59th Street flagship has several visual moments planned in celebration of Breast Cancer Awareness month. On September 26th, the Third Avenue windows will debut seven artworks by Donald Robertson styled with the season’s hottest women’s fall trends. The windows on 59th street will feature photos of Bob Carey of the Tutu Project paying homage to both women and men affected by breast cancer. On October 11th, the Lexington Avenue windows will feature several little black dresses inspired by the book “The Little Black Dress”. Witty anecdotes by Marisa Marchetto, author of Cancer Vixen: A True Story will accompany each style. During the entire month of October, Bloomingdale’s 59th Street flagship will illuminate the facade of the building pink as a beacon of support to breast cancer awareness.

POWER IN PINK

“Throughout our many years of presenting the Pink Campaign, Bloomingdale’s has proudly donated over $11 million towards breast cancer research and patient care,” said Anne Keating, Senior Vice President of Public Relations, Special Events, and Corporate Philanthropy for Bloomingdale’s. “As we enter the campaign’s 12th year, we aim to surpass previous years’ contributions by offering meaningful and unique opportunities both in-store and online for our loyal customers to support the cause. This year’s campaign includes exclusive products and in-store experiences focusing on good health and the spirit of community.”

Since the inception of the Bloomingdale’s Pink campaign, over $11 million has been donated to breast cancer research and care. A portion of this funds BCRF research grants for the following five astonishing researchers, Dr. Titia de Lange, Head of the Laboratory of Cell Biology and Genetics, Leon Hess Professor, and Director of Anderson Center for Cancer Research at Rockefeller University in New York City; Dr. Joan Brugge, Louise Foote Pfeiffer Professor of Cell Biology and Director of the Ludwig Center at Harvard Medical School in Boston, MA; Dr. Andrew Dannenberg, Director of the Weill Cornell Cancer Center at New York-Presbyterian Hospital, and Henry R. Erie, M.D. – Roberts Family Professor of Medicine at Weill Medical College of Cornell University in New York City; Dr. Michael Press, Harold E. Lee Chair in Cancer Research at USC Norris Comprehensive Cancer Center, University of Southern California in Los Angeles, CA; Dr. Marc Lippman, Kathleen and Stanley Glaser Professor and Deputy Director, Sylvester Comprehensive Cancer Center at the University of Miami Miller School of Medicine in Miami, FL.

In addition, Bloomingdale’s also supports the work of The Carey Foundation and the Marisa Acocella Marchetto Foundation, both of which offer financial support for survivors and families that are uninsured or under insured ranging from treatment, child care, and transportation. Bloomingdale’s was able to make significant donations to each organization through the Pink Campaign.

For more information on events at your local Bloomingdale’s, please visit www.bloomingdales.com.

Customer Service: 1-800-777-0000″

Source: Bloomingdale

Bloomingdale’s and NYC artist Greg Lamarche partner for 100% Bloomingdale’s fall campaign

New York, NY, 2016-Aug-25 — /EPR Retail News/ — For Fall 2016, Bloomingdale’s has teamed up with NYC artist Greg Lamarche to illuminate the retailer’s 100% Bloomingdale’s fall campaign. Born and raised in New York City, Lamarche’s inspiration comes from the energy of the city and its role as an incubator of graffiti art. Lamarche’s artistic style emulates this season’s trend of mixing textures, fabrics, and colors creating a unique showcase for Bloomingdale’s exclusive fall merchandise.

“Being a native New Yorker, for me Bloomingdale’s was part of my experience growing up,” said artist Greg Lamarche. “Now, having the opportunity to work with this iconic brand is both exhilarating and an honor.”

“Bloomingdale’s is excited to join forces with renowned artist Greg Lamarche for our Fall 2016 100% Bloomingdale’s campaign,” said Frank Berman, Executive Vice President, Chief Marketing Officer at Bloomingdale’s. “Each season we look to broaden our roster of 100% Bloomingdale’s collaborators – from designers to performers to athletes – in an effort to create both exclusive merchandise and experiences that our customers won’t find anywhere else. Greg’s dynamic artwork brings a playful energy to our Fall campaign and creates the perfect backdrop for the season¿s top trends.”

Kicking off the campaign are eye-popping displays in the iconic Lexington Avenue windows as well as the Third Avenue windows at the 59th Street Flagship beginning September 1st. Lamarche’s signature collages are showcased alongside Bloomingdale’s 100% Exclusive merchandise with several interactive moments including a giant cell phone selfie station as well as a word search wall comprised of Lamarche’s eclectic letters.

A collection of limited edition merchandise featuring Lamarche’s graffiti and bold letters will be displayed in dedicated pop-up shops in all Bloomingdale’s locations beginning September 1st through October 31st and on www.bloomingdales.com. Lamarche’s custom products includes coffee mugs and “Bloomies” travel cup, men’s “Wash Up” and women’s “Hey Gorgeous” toiletry bags, “Bloomies” decorative pillow, select men’s accessories and apparel, and reusable vinyl Medium and Little Brown Bag totes with prices ranging from $6.00 to $115.00. Customers will also enjoy a complimentary Greg Lamarche letter pin to jazz up a denim jacket or fun accessory. Pins are available at the Greg Lamarche pop-ups while supplies lasts.

On Saturday, September 17th, customers are invited to their local Bloomingdale’s to shop women’s denim and receive an exclusive patch designed by artist Greg Lamarche – perfect for customizing your new jeans! From 1pm – 6pm customers may have their patch darned on their denim purchase at the store.

Customers are also invited to attend the many events and activations planned across all Bloomingdale’s locations celebrating Bloomingdale’s 100% exclusive styles and trends including:

RED LIP SERVICE
Stop by any of our cosmetics counters to discover the perfect red lip for you. Matte or glossy, blue-toned or orange-based, we’ll help you find a just-right red lipstick, and even tell you what your unique “lip print” says about you!*
September 10, 1 pm-4 pm

HANDBAG HAPPY HOUR
Grab your girlfriends and join us for a day out in support of Housing Works, a nonprofit organization with the mission to end the dual crises of homelessness and AIDS. Bring a gently used handbag and we’ll donate it to the cause and as a special treat for participating, you’ll receive 20% off the purchase of a new bag.*
September 10, Times vary by store

SAVE DURING DENIM DAYS
Stock up on fall’s most stylish jeans! Shop during our Denim Days event and take 15% off when you buy one pair and 25% off when you buy two or more pairs of regular-price denim.* September 15-18, all day

*Terms and restrictions may apply. Please visit www.bloomingdales.com for details.

For more information on events at your local Bloomingdale’s, please visit www.bloomingdales.com.

Customer Service: 1-800-777-0000″

Source: Bloomingdale

Bloomingdale’s and Country Music Award winning duo Maddie & Tae to design AQUA x Maddie & Tae capsule collection

New York, NY, 2016-Aug-22 — /EPR Retail News/ —  Bloomingdale’s joined forces with Country Music Award winning duo Maddie & Tae to design a capsule collection with in-house brand AQUA for Fall 2016. The collection dubbed AQUA x Maddie & Tae embodies their youthful sense of adventure and unyielding girl power spirit. Exploding on the Nashville country music scene with chart toppers like “Girl in a Country Song” and “Fly”, Maddie & Tae embark on a new endeavor in the fashion world.

“AQUA does everything girls like us want!” marvels Maddie Marlow. “Super-fun pieces and stuff that’s hip without screaming ‘fashion victim’ – things you can really wear. And the best part, pieces come in all kinds of colors and fits, so everyone gets to be part of the party. It’s great clothes that are fresh and fun for everyone.”

“And AQUA is dress up and dress down – go to school, go to work, go out kind of clothes,” adds Taylor Dye. “No matter where you’re going or what you’re doing, AQUA’s got you covered all in one place! When you’re busy like we are, AQUA makes it so easy.”

The fashionable yet bold collection is peppered with an eclectic mix of textures, colors, and silhouettes including sequined, embroidered, and velvet lace trim dresses ranging from $128 – $130, a reversible multicolor rabbit and coyote fur anorak for $498, floral embroidered bomber jackets for $98, plush velvet blazers for $148, leather pant $328 and skirt $148, distressed denim for $78 as well as lace trim and flounce tanks for $78 and $38 rounding out the collection.

“Maddie & Tae represent the fresh, fun and modern young women who wear AQUA,” says Frank Doroff, vice chairman of women’s ready to wear at Bloomingdale’s. “As creative artists, their influence and input feels like a strong fit for this line. Bloomingdale’s welcomes the opportunity to work with young talent in all phases of their business. We’re thrilled to have Maddie & Tae working with our AQUA brand.”

The full assortment will be available in all Bloomingdale’s stores and on www.bloomingdales.com mid-August with retail prices ranging from $38 to $498. To celebrate the collection with their fans, Maddie & Tae have planned a Bloomingdale’s “tour” beginning with a fashion presentation in Chicago on September 9th, then to the 59th Street Flagship on September 15th for a presentation as well as an in-store acoustic performance, then at Chestnut Hill for a fashion presentation on September 24th.

Customer Service: 1-800-777-0000″

Source: Bloomingdale

Macy’s to open Bloomingdale’s Outlet store at The Outlets at Orange, in Orange, CA

CINCINNATI, 2016-Apr-05 — /EPR Retail News/ — Macy’s, Inc. (NYSE:M) today announced it will open a new Bloomingdale’s Outlet store in November 2016 in The Outlets at Orange, in Orange, CA – a prime location near Disneyland and other attractions for residents and visitors.

The 24,000-square-foot location will be the 17th Bloomingdale’s Outlet store and offer a range of off-price apparel and accessories, including women’s ready-to-wear, men’s, children’s, women’s shoes, fashion accessories, jewelry, handbags and intimate apparel – all delivering a compelling combination of fashion, quality and value.

“Southern California is an important market for Bloomingdale’s, and we believe this outlet store will attract new shoppers while broadening our offering to existing Bloomingdale’s customers,” said Tony Spring, chairman and chief executive officer of Bloomingdale’s. “The Outlets at Orange is an attractive and growing center with excellent traffic. It provides a great context for the great value, savings, and style delivered at Bloomingdale’s Outlets.”

The Bloomingdale’s Outlet concept was first introduced in 2010 and has grown to include stores in California, Florida,Illinois, Massachusetts, New Hampshire, New York, New Jersey, Pennsylvania, Texas and Virginia.

Macy’s, Inc., with corporate offices in Cincinnati and New York, is one of the nation’s premier retailers, with fiscal 2015 sales of $27.079 billion. The company operates about 870 stores in 45 states, the District of Columbia, Guamand Puerto Rico under the names of Macy’s, Bloomingdale’s, Bloomingdale’s Outlet, Macy’s Backstage and Bluemercury, as well as the macys.com, bloomingdales.com and bluemercury.com websites. Bloomingdale’s inDubai is operated by Al Tayer Group LLC under a license agreement.

All statements in this press release that are not statements of historical fact are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are based upon the current beliefs and expectations of Macy’s management and are subject to significant risks and uncertainties. Actual results could differ materially from those expressed in or implied by the forward-looking statements contained in this release because of a variety of factors, including conditions to, or changes in the timing of, proposed transactions, prevailing interest rates and non-recurring charges, competitive pressures from specialty stores, general merchandise stores, off-price and discount stores, manufacturers’ outlets, the Internet, mail-order catalogs and television shopping and general consumer spending levels, including the impact of the availability and level of consumer debt, the effect of weather and other factors identified in documents filed by the company with the Securities and Exchange Commission.

(NOTE: Additional information on Macy’s, Inc., including past news releases, is available at www.macysinc.com/pressroom)

Source: Macy’s, Inc.

Macy’s, Inc.
Media – Jim Sluzewski, 513-579-7764
or
Investor – Matt Stautberg, 513-579-7780

Bloomingdale’s and NEST Fragrances to raise awareness and funds for Child Mind Institute during Autism Awareness Month

Retailer Partners with NEST Fragrances to Raise Awareness and Funds for Child Mind Institute

NEW YORK, NY, 2016-Mar-25 — /EPR Retail News/ — During the month of April, Bloomingdale’s and NEST Fragrances will support the Child Mind Institute with a grant from Autism Speaks generated from sales of NEST’s Blue Garden Home Fragrance Collection.

“Bloomingdale’s is thrilled to partner with NEST Fragrances in supporting autism research through our long-time charity partner The Child Mind Institute,” said Anne Keating, Bloomingdale’s senior vice president of public relations, special events, and corporate philanthropy. “We’ve created an exciting and meaningful partnership that encourages our customers to join the campaign.”

“We are very proud to partner with Bloomingdale’s to support the Child Mind Institute with an Autism Speaks grant to further their important work in the field of children’s mental health,” said Laura Slatkin, founder and executive chairman of NEST Fragrances. “Proceeds from Blue Garden’s sales will help fund a state-of-the-art diagnostic database that will be accessible to scientists around the world to help them in their quest to better understand autism. Partnerships like this are a beautiful thing because when we hold hands together to accomplish a goal, two plus two ends up equaling five.”

Bloomingdale’s welcomes customers to support Autism Awareness Month in store and online:

Light It Up Blue – Bloomingdale’s 59th Street will kick off National Autism Awareness Month on April 1st where the facade of the store on Lexington Avenue will be lit blue in honor of World Autism Day.

NEST Fragrances Blue Garden Collection – Bloomingdale’s and NEST Fragrances will support The Child Mind Institute in the form of a grant from Autism Speaks generated by sales of the Blue Garden Collection during the month of April. The Blue Garden Collection was originally created to support Autism Speaks in 2010 and has blossomed into one of the brand’s most beloved scents. Blue Garden blends blue hydrangea, hyacinth, and forget-me-nots with fresh green notes and a dew drop accord and is available in luxury scented candles in three sizes, a reed diffuser, liquid soap and hand lotion.

In Store Activations – Bloomingdale’s created National Autism Awareness Month outposts for customers to shop the Blue Garden Collection at select Bloomingdale’s locations: 59th Street, Boca Raton, Aventura, Medinah, Palm Beach Gardens, Chestnut Hill, White Plains, San Francisco, Roosevelt Field, Sherman Oaks, Chevy Chase, and South Coast Plaza as well as Bloomingdales.com.

For a full list of in store events, please visit www.bloomingdales.com/events

Contacts: Julia Austin / Curtis Kelly / Suzy Nager Bloomingdale’s National Media Relations
212-705-2439 / 212-705-3911 / 212-705-3657
julia.austin@bloomingdales.com
curtis.kelly@bloomingdales.com
suzy.nager@bloomingdales.com

About Bloomingdale’s
Bloomingdale’s is America’s only nationwide, full-line, upscale department store and a division of Macy’s, Inc. It was founded in 1872 and currently operates 38 Bloomingdale’s stores and 16 Bloomingdale’s, The Outlet Stores, in California, Florida, Georgia, Hawaii, Illinois, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Texas, and Virginia. In addition, Bloomingdale’s has an international presence with a location in Dubai. Be sure to follow @bloomingdales on social media, become a Loyallist, and for more information, or to shop any time, visit www.bloomingdales.com.

About NEST Fragrances
New York City-based NEST Fragrances is a leading designer, manufacturer and marketer of luxury fragrances for the bath, body and home. Founded in 2005 by fragrance authority Laura Slatkin, today NEST Fragrances produces more than 20 home fragrance collections consisting of luxury scented candles in several sizes, reed diffusers, liquid soap and hand lotion. In 2012, the company launched the NEST Fine Fragrances Collection, which today consists of eight fragrances available in eau de parfum sprays and roller balls and luxury body cream. NEST Fragrances products are sold primarily in North America through a growing wholesale customer network of luxury specialty department stores, beauty product stores, boutique stores and spas, and the company’s online flagship store NESTFragrances.com.

About the Child Mind Institute
The Child Mind Institute is an independent nonprofit dedicated to transforming the lives of children and families affected by mental health and learning disorders. Our teams work every day to deliver the highest standards of care, push the science of the developing brain and provide empowering resources for parents, professionals and policymakers. Together with our supporters, we help kids reach their full potential in school and in life. The Child Mind Institute does not accept funding from the pharmaceutical industry. Learn more at childmind.org.

Bloomingdale’s celebrates the Year of the Monkey with pop-up shops, special events and cultural presentations

Retailer rings in the Year of the Monkey with Lunar New Year pop-up shops, special events and in-store animation

NEW YORK, 2016-Jan-28 — /EPR Retail News/ — Bloomingdale’s will ring in the Year of the Monkey this Lunar New Year with unique merchandise, special events and cultural presentations from Jan. 15 – March 1, 2016.

“Bloomingdale’s looks forward to honoring Chinese culture and tradition as we celebrate the Year of the Monkey,” says Tony Spring, Bloomingdale’s chairman and CEO. “It is one of many highly anticipated holidays that loyal shoppers and tourists enjoy in our stores.”

Shoppers at Bloomingdale’s 59th Street, Ala Moana Center, Beverly Center, North Michigan Avenue, San Francisco Centre, South Coast Plaza, and Tysons Corner can join the celebration and test their luck with the Chinese red envelope tradition from Feb. 11 – 14, 2016. Select envelopes will be filled with prizes such as a bMoney card in a denomination of $8, $88, or $888 (traditionally a lucky number in Chinese culture); a limited-edition Year of the Monkey reusable tote bag; special offer at the Estee Lauder, SK-II, Clarins, Clinique, and Bobbi Brown counters; savings at select Bloomingdale’s dining destinations; special savings at Maximilian Fur Salon (59th Street, North Michigan Avenue, South Coast Plaza, Tysons Corner only).

Bloomingdale’s fashion office will curate pop-up shops filled with plenty of gift-worthy goods at the following locations: Bloomingdale’s 59th Street, Ala Moana Center, Beverly Center, Medinah Home Store, North Michigan Avenue, San Francisco Centre, SoHo, South Coast Plaza and Tysons Corner. The pop-up shops will include pieces such as a limited-edition reusable “Little Monkey Bag” inspired by Bloomingdale’s iconic Brown Bag, limited-edition Godiva chocolates in Year of the Monkey boxes, Voluspa candles, select Marc by Marc Jacobs and Rebecca Minkoff accessories, and a red edition of Beats by Dre headphones.

Customers can also shop for additional merchandise celebrating Chinese culture from Baccarat, Chloe, Lalique, Burberry, Salvatore Ferragamo, Furla, YSL Beauty, and David Yurman. Select products can be found on bloomingdales.com. Other visual statements celebrating the Year of the Monkey will also be present throughout the stores including: Bloomingdale’s 59th Street, Ala Moana Center, Beverly Center, Fashion Island, Fashion Valley, North Michigan Avenue, San Francisco Centre, SoHo, South Coast Plaza, and Tysons Corner.

During the Lunar New Year Celebration, and all year long, exclusive Tourism Programs for international and domestic visitors to Bloomingdale’s locations in New York City, Chicago, Ala Moana, Miami, and San Francisco are available. In these cities, out-of-town visitors can receive a special Bloomingdale’s visitor savings pass and gift with purchase. Additional visitor services include a multi-lingual Visitors Center staff and directories (including but not limited to – German, French, Italian, Japanese, Portuguese, simplified Chinese, Spanish), along with concierge services, hotel package delivery, personal shopper appointments and more. A Bloomingdale’s welcome guidebook in simplified Chinese is also available at locations in New York City, Chicago, Costa Mesa, and San Francisco.

Bloomingdale’s locations throughout the country will be celebrating the Year of the Monkey with events and cultural animation. Visit bloomingdales.com/events for a full line-up of events at your local Bloomingdale’s. Follow @bloomingdales as we celebrate Lunar New Year on our social media channels to see some of our special products and gain access to information and coverage of our events happening across the country.

Contact:

Bloomingdale’s Public Relations
Julia Austin, 212-705-2439
julia.austin@bloomingdales.com
or
Curtis Kelly, 212-705-3911
curtis.kelly@bloomingdales.com
or
Suzy Nager, 212-705-3657
suzy.nager@bloomingdales.com

Macy’s: Bloomingdale’s to open store in Kuwait in 2017 as part of its partnership with Al Tayer Group LLC

CINCINNATI, 2016-Jan-21 — /EPR Retail News/ — Macy’s, Inc. (NYSE:M) today announced that a Bloomingdale’s store is planned to open in spring 2017 in Kuwait as part of a strategic partnership with Al Tayer Group LLC, a leading UAE-based company with diversified business. This will be Bloomingdale’s second international location (the first opened in Dubai in 2010) and ahead of Macy’s and Bloomingdale’s stores scheduled to open in Abu Dhabi in 2018 – all in partnership with Al Tayer.

The 93,000-square-foot Bloomingdale’s store on three levels will be constructed to anchor 360 Mall in Al Zahra, one of the most upscale and successful commercial and residential areas of Kuwait. It will offer contemporary and designer women’s fashions, handbags, footwear and beauty products, as well as a restaurant and personalized shopping and concierge services. Construction begins in February 2016.

The store will offer an edited merchandise assortment, ambience and customer service similar to Bloomingdale’s shopping experience in the United States, while also being responsive to local preferences and customers. The store will be managed and operated by Al Tayer Insignia, a company of Al Tayer Group, under a license agreement with Macy’s, Inc. 360 Mall was developed and is owned by Tamdeen Group.

“Bloomingdale’s in Kuwait is another step forward in our strategy for capitalizing on the international potential of Macy’s and Bloomingdale’s, both of which are well-known retail brands around the world,” said Terry J. Lundgren, chairman and chief executive officer of Macy’s, Inc. “We are continuing to learn how best to translate these outstanding brands for our international customers, and we expect the new store in Kuwait to build on Bloomingdale’s experience and success in Dubai.”

“Kuwait is one of the world’s most sophisticated and upscale fashion markets, and Bloomingdale’s is excited to serve new and existing customers from Kuwait. We believe we will bring a new dimension in fashion and style for which Bloomingdale’s is known worldwide,” said Tony Spring, Bloomingdale’s chairman and chief executive officer. “This project also represents our latest step forward in an outstanding relationship with Al Tayer Group, which shares our dedication to quality and service. Together, we have made Bloomingdale’s Dubai location one of our most productive stores. We have similar high expectations for Kuwait.”

“Having launched the first international Bloomingdale’s store in Dubai almost six years ago, we are delighted to further extend our successful partnership with Macy’s Inc. with the launch of this new location in Kuwait. The 360 Mall in Kuwait provides us with the perfect location for this landmark introduction,” said Khalid Al Tayer, CEO – Retail,Al Tayer Group. “We will bring a proposition that is uniquely tailored to the needs of the market, with concepts and innovations that we are certain will delight the customers in Kuwait.”

Macy’s, Inc., with corporate offices in Cincinnati and New York, is one of the nation’s premier retailers, with fiscal 2014 sales of $28.015 billion. The company operates about 900 stores in 45 states, the District of Columbia, Guamand Puerto Rico under the names of Macy’s, Bloomingdale’s, Bloomingdale’s Outlet, Macy’s Backstage and Bluemercury, as well as the macys.com, bloomingdales.com and bluemercury.com websites. Bloomingdale’s inDubai is operated by Al Tayer Group LLC under a license agreement.

All statements in this press release that are not statements of historical fact are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are based upon the current beliefs and expectations of Macy’s management and are subject to significant risks and uncertainties. Actual results could differ materially from those expressed in or implied by the forward-looking statements contained in this release because of a variety of factors, including conditions to, or changes in the timing of, proposed transactions, prevailing interest rates and non-recurring charges, competitive pressures from specialty stores, general merchandise stores, off-price and discount stores, manufacturers’ outlets, the Internet, mail-order catalogs and television shopping and general consumer spending levels, including the impact of the availability and level of consumer debt, the effect of weather and other factors identified in documents filed by the company with the Securities and Exchange Commission.

(Note: additional information on Macy’s, Inc., including past news releases, is available at www.macysinc.com/pressroom).

Source: Macy’s, Inc.

Macy’s, Inc.
Media
Jim Sluzewski, 513-579-7764
or
Investors
Matt Stautberg, 513-579-7780

Bloomingdale’s opens its new Ala Moana store on Nov. 12, 2015 in Honolulu

#alohabloomies

New York, 2015-11-12 — /EPR Retail News/ — Bloomingdale’s will enter the Hawaii market with the opening of its new Ala Moana store set for Nov. 12, 2015 in Honolulu on the Island of O’ahu. This location will serve as the centerpiece of a major retail expansion and common area renovation at Ala Moana Center, the world’s largest open-air shopping mall.

The three-level, 165,000 square-foot store will follow an updated store model of smaller proportions with full-line offerings and an extensive roster of brands, several of which are exclusive to Bloomingdale’s Ala Moana. With sophisticated nods to Hawaiian culture and tradition throughout, shoppers will find a curated assortment of luxury goods and stylish essentials for women, men, children and home. The opening of Bloomingdale’s Ala Moana introduces Burberry Beauty (found only at Bloomingdale’s in the state of Hawaii), the first-ever Vince handbag shop, and the launch of Carven shoes, handbags and ready-to-wear. Customers will find cool-factor favorites from T by Alexander Wang for men and women, a large selection of men’s offerings from Burberry to Saturdays Surf, and luxe travel-gear from Rimowa and Bric’s. Getting a taste of local Hawaiian goodies, there will be a special treat station of delicious homegrown treasures from Honolulu Cookie Company, Sea Salts of Hawaii, Honey: Big Island Bees, Honolulu Coffee Company, and more. Visitors and locals alike will find an unparalleled retail experience among a multi-lingual Visitors Center, private cosmetic treatment rooms, private event space and the iconic 40 Carrots restaurant.

To assure guests feel at home while enjoying the unique Bloomingdale’s shopping experience, the Visitors Center on the main floor will function as a retreat and informational hub catering to international and domestic shoppers. In an intimate and contemporary setting, the center will offer such services as a multi-lingual staff (including but not limited to: Japanese, Korean, Chinese – Mandarin and Cantonese, Spanish and French, among others), multi-lingual store directories, complimentary coat and bag check, concierge services, hotel package delivery and style advisor appointments. A dedicated Tourism Manager will also work closely with tour groups to create unique shopping experiences such as fashion shows, afternoon tea and cocktail parties. The first in the Bloomingdale’s fleet, there is a limited-access VIP lounge located within the Visitors Center offering additional services such as light food and beverage, Bluetooth printer and iPads®, a charging station, a private restroom, and more.

“Entering the Hawaiian market in the newly-expanded Ala Moana Center is truly a special milestone for Bloomingdale’s. We are thrilled to have the opportunity to offer local and visiting customers a tailored assortment of contemporary and luxury merchandise along with a shopping experience like no other,” said Tony Spring, chairman and chief executive officer of Bloomingdale’s. “We look forward to welcoming the O’ahu community and shoppers from around the globe into our beautiful new Ala Moana store.”

With Bloomingdale’s Ala Moana comes a slice of New York City, while capturing the essence of Hawaii and its culture. From louvered wood panels throughout the store to walls outfitted in graphic palm frond prints and birds-of-paradise motifs, the store reflects Bloomingdale’s warm homage to its new home in Honolulu. Featured is unique artwork created by local artists and those on the main land inspired by the Hawaiian community uniting Bloomingdale’s strong New York City heritage and the Aloha spirit. New York City-based artist, Matt Schwartz, has curated a selection of retro-inspired images that represent island life to be featured in the new store.

“It was a priority to honor the vibrant Hawaiian landscape and culture. With subtle dedications to the island throughout the store combined with Bloomingdale’s iconic aesthetic, we were able to create an authentic, modern and welcoming environment,” said Jack Hruska, executive vice president of creative services at Bloomingdale’s.

Floor 1
Anchoring the redeveloped portion of the west side of Ala Moana Center, the Bloomingdale’s exterior shines with sleek lines and modern industrial paneling. Offering easy access to the new store, the parking garage escalator brings shoppers directly to the main floor. Upon entering, guests are welcomed by Bloomingdale’s illustrious black and white décor in harmony with polished concrete floors, white louvered walls and rafted wood ceilings.

On the main floor, an interactive cosmetics and fragrance department is found offering world-class beauty essentials from must-have brands including Jo Malone, Hermès, Bond No.9 and Tom Ford Private Blend fragrances, La Prairie, Sisley, and Korean skincare shop, Aritaum, also carrying new products from Sulwhasoo, Laneige and Iope. Esthetician services will be available and housed in four serene, glass-encased skincare treatment rooms.

Continuing on the first floor further, shoppers will discover the latest trends in fashion accessories including an expansive assortment of handbags featuring Salvatore Ferragamo, Chloé, See by Chloé, Burberry, MCM, and new to Bloomingdale’s Meli Melo and House of Holland. In fashion and fine jewelry, adornments can be found from designers such as Alexis Bittar, Chan Luu, Ippolita, Marco Bicego and Roberto Coin, as well as Shourouk and Melinda Maria, both of which are exclusive to Bloomingdale’s in Hawaii. Nearby, stay cool with sunglasses from Celiné, Dior, Fendi, Gucci, Oliver Peoples, TOMS, Ray-Ban and others. An oasis of women’s shoes can be found on the first floor, featuring such designers as SJP Collection by Sarah Jessica Parker, Stella McCartney, Alexander Wang, Tory Burch, and exclusive to Bloomingdale’s Ala Moana, Marni and Tidal. Neighboring the Visitors Center will be a large women’s James Perse shop offering an array of luxury basics, perfect for sophisticated vacation and everyday wear.

Floor 2
Shoppers can enter directly from the mall on 2. Here, guests experience a haven of women’s apparel displayed among illuminated pavilions and white louvered wood. On-trend and indisputably chic, the women’s ready-to-wear department will offer the latest from T by Alexander Wang, Eliza J, M Missoni, IRO.JEANS and See by Chloé, while Vera Wang is new to Bloomingdale’s and will only be carried at the Ala Moana location. From the office to the beach, fashion necessities for every occasion from a variety of branded designer shops include Armani Collezioni, AllSaints, Maje, Max Mara, Sonia Rykiel, Zadig and Voltaire, and Sandro. From weekend to active wear, denim lovers will be pleased to find classic Levi’s, J Brand, rag & bone/JEAN, and more, while swim enthusiasts and active goddesses can discover local Hawaiian swim brand Letarte, as well as favorites from La Perla swim, Mara Hoffman, Vitamin A, Spiritual Gangster, Adidas By Stella McCartney, and much more. The Intimate Apparel department will house La Perla and Hanro shops, while this new location will also be the only retailer to carry lingerie by Dita Von Teese on the island.

Sunset & Spring, a Bloomingdale’s curated shop inspired by a fashionable, free-spirited lifestyle with the majority of prices under $100, will carry merchandise from Australian labels Bardot and MINKPINK to BLANKNYC denim to beach party frocks from Lucy Paris and BB Dakota. AQUA, Bloomingdale’s exclusive ready-to-wear line, will also offer trendy essentials at affordable price points. Additionally found on floor 2, visitors and nearby residents alike can browse luggage must-haves for all their traveling needs from brands including Rimowa, Delsey, Hartmann, Tumi and Victorinox. Children can also enjoy shopping the latest necessities while taking play breaks in a large wooden playhouse filled with creative games and toys.

Floor 3
Rounding out the full-line store, men’s and home can be found on 3. The men’s department offers a clean yet masculine landscape showcasing top menswear brands such APC, Billy Reid, Public School, Etro, Neil Barrett, rag & bone/JEAN, and so much more. Guys can stay cool on the half pipe with swimwear from Park & Ronen, Trunks Taylor Vintage, and new to Bloomingdale’s, Orlebar Brown swim. Also new to Bloomingdale’s men’s department is Coach, Salvatore Ferragamo sunglasses, Marni, Rhone, Smythson, among others. The men’s shoe department wows with brands including Paul Smith, MCM, Salvatore Ferragamo, Vince, Y-3, and more.

Finding the perfect fit extends to the home department where shoppers can choose from a selection of brands only available at Bloomingdale’s in the state of Hawaii including Anne de Solene bedding, Donna Karan bedding, Frette bedding, Hudson park bedding, Kelly Westler bedding, Oake bedding, Pratesi bedding, Sferra bedding, Sky bedding, Abyss towels, John Robshaw towels, Hudson Park towels and Matouk towels. In between browsing, shoppers can stay energized by stopping by the iconic 40 Carrots restaurant and grabbing a quick bite prepared by notable chef, Jon Matsubara.

The overall shopping experience will be enhanced by technology utilized throughout the store. Smart fitting rooms are equipped with wall-mounted tablets offering customers the ability to view product availability and communicate with selling associates. The selling associates will utilize handheld devices allowing for instant access to product information, as well as quick and easy point-of-sale mobile transactions. Mirrors with touch-screen lighting options also provide an optimal environment for trying on the latest trends. All fitting room areas contain communal tables with charging stations where guests can mingle and reboot. A seamless and convenient omnichannel experience is priority as supported with additional services offered to customers including: buy online, pickup in store, same day delivery (within a certain radius), and international shipping of in-store purchases.

#BLOOMIESCARES
True to Bloomingdale’s DNA, the company will be supporting local charities in celebration of the Ala Moana opening and beyond. Bloomingdale’s will be making a donation to each of the following 10 local charities: Bernice Pauahi Bishop Museum, Boys & Girls Club of Hawaii, Friends of Iolani Palace, Honolulu Museum of Art, Honolulu Theatre for Youth, Joyful Heart Foundation, Kapi’olani Health Foundation, Kōkua Hawai’i Foundation, Nā Kama Kai and the Outrigger Duke Kahanamoku Foundation.

THE GRAND OPENING, AND BEYOND
The highly anticipated grand opening festivities kick off on Thursday, Nov. 12 at 8:45 a.m. as part of Ala Moana Center’s Ewa Wing expansion celebration, followed by a ribbon-cutting ceremony and store opening at 9:30 a.m. Shoppers are invited to attend the Grand Opening celebration followed by an exciting day of shopping featuring 10X points for Loyallists. To become a Loyallist, visit bloomingdales.com/loyallist.

Beginning with the Ala Moana opening, Bloomingdale’s will be rolling out an International Loyalty Club catering to international tourists. Enrolled customers can earn points on their purchases to be redeemed for perks such as gift cards, in-store services including hotel delivery and car service, and special local-experiences such as surfing lessons.

Be sure to follow @bloomingdales on social media for the latest news on the Ala Moana location and join the conversation with #alohabloomies.

The brand new Ala Moana location will be led by Vice President and General Manager Carolyn Edward and feature all of the brands Bloomingdale’s is famous for in addition to new and exclusive offerings. For a full list of designers and any additional information, please contact Julia Austin in the Bloomingdale’s Public Relations office at Julia.Austin@bloomingdales.com.

SOURCE: Macy’s, Inc.