Displaysense Lend A Helping Hand To St Helena Hospice

Displaysense has announced it has donated display products to the St Helena Hospice shop in Colchester.

Charities and other not for profit organisations have had a testing time over the past couple of years with the recession and spiralling debts limiting the funds they desperately need to help the less fortunate.

The emergency budget on June 22nd has made it even tougher for charities to find a real deal and make the most out of their finances. With Vat to rise to 20%, charities now have to rely on donations more frequently to get by and raise funds.

Displaysense, the UK’s leading supplier of display cabinets and leaflet holders have recently donated some display products to the St Helena Hospice shop in Colchester and believe other competitors in the display industry should be doing more to aid struggling charities. In a bid to raise awareness of the issues facing the countries charities, Displaysense are looking at donating a number of other products to good causes and contacting other suppliers to get involved.

Clare Debeaux from the St Helena Hospice branch in Colchester said she was “delighted and thrilled with the donation of the clothing rails which have transformed the shop window and allowed elderly customers to access items easier”. All donations help the St Helena hospice to meet all the needs of people suffering from life threatening conditions, whether they are physical, emotional or spiritual.

Steve Whittle the marketing director at Displaysense commented on the company’s history of donating to good causes. He said: “Even back since the company’s creation in 1978, we firmly believe that it is our duty to donate to good causes such as the St Helena Hospice. We also believe not enough companies in our industry do this frequently enough. With everyone keeping such a watchful eye on their bottom lines, they have forgotten about helping out their local communities and charitable causes.”

Via EPR Network
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Displaysense Pumps Up Its Range To Include Giant Inflatables

Displaysense, the leading supplier of display equipment to the UK and Ireland has recently teamed up with its sister site, Inflatableeverything.co.uk, to provide new advertising inflatables to its range.

Displaysense has been working closely with Inflatable Everything over the past few months to bring on board some of its promotional inflatables and truly become the number one supplier of display equipment to the retail, exhibition and events market.

The new move means that Displaysense which already has over 5000 products in its range, including display cabinets and twin slot shelving solutions means that it can now offer businesses and organisations a chance to promote their products or services beyond just standard display equipment, with items from bouncy castles through to giant inflatable air dancers.

Steve Whittle the marketing director at Displaysense commented, “The move to bring on some of the advertising inflatables to Displaysense, felt like the natural progression for the company as we look for market growth and expansion over the next few years. We stand by our motto of selling a display for everything and that is exactly what we are doing. We don’t just sell shop fittings”.

Via EPR Network
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Retailers Glamorising In-Store Environments To Encourage Up Sells

With the prospect of a rise in VAT to 20% after the general election, the retail sector faces a return to uncertain trading conditions at the latter part of the year. According to Displaysense figures, in order to counter this, retailers are investing more on their store fixtures to encourage customer up selling and make the most from every customer at the tills.

Retailers Glamorising In-Store Environments To Encourage Up Sells

Displaysense, the UK’s leading supplier of shop fittings and display cabinets has experienced a growing trend of customers over the past month who are searching for and purchasing more premium and designer display products to promote higher ticket items. This push for premium is a far cry from the promotion of budget ranges seen in stores this time last year.

As the country ushered in the new financial year at the start of April, this trend does not look set to slow, as high street chains and independents alike rush to glamorise the in-store experience to make the most of the pre VAT rise period.

According to Displaysense, its premium display cases and glass shelving units have been in unusually high demand for this time of year, leading the company to source a variety of other high end display products such as a new range of designer fashion busts. This sudden rush to reinvent the in-store experience could be mistaken for a seasonal high street change, however conversations with Displaysense customers uncovered the desire to encourage customers to break away from the budget ranges.

Steve Whittle, the marketing director at Displaysense commented: “Whoever wins the next general election will inevitably increase VAT and this is going to affect shoppers buying patterns towards the end of the year. What we are noticing is that retailers are getting ahead of the curve and are encouraging customers to trade up on their purchases. Retailers aren’t asking customers to buy the most expensive items in their stores, but simply trying to wean customers off of budget ranges.”

Michael Ward the managing director at Harrods recently highlighted that investing in the in-store environment is a necessity for retailers if they are looking to encourage customers to trade up during such unstable economic times. Such advice does not appear to be falling on deaf ears, as all sizes of retailers flock to companies like Displaysense for the next big thing in the display world.

Via EPR Network
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Displaysense Freeze Prices To Aid Cash Strapped Councils

With the UK economy still teetering on the cliff edge of economic recovery, everyone from small businesses to Alistair Darling are set for a new decade of belt tightening in order to reduce the countries debts. With more than 250,000 people currently employed in the public sector, this area is set to be hit hardest as budgets are slashed and the prospect of major job losses seem inevitable.

In order to help prevent future job losses, Displaysense, a leading supplier of display cabinets and cake stands to retailers and public bodies in the UK, has vowed to freeze the prices of its most popular ranges over the next couple of months.

The company, which has experienced price increases from their suppliers and who are also suffering from the ever escalating prices of fuel, has promised to absorb all of these costs until the start of June. As public sector bodies are set to start a new financial year in April, procurement managers are being encouraged to make the most of this price freeze and purchase their business card holders and display cases now.

With spending cuts being estimated between 5% and 20% from council to council, not only will those currently employment by a public sector body suffer, but also the general public who depend on grants or support from the government to get by.

Steve Whittle the marketing manager at Displaysense commented: “Throughout the 30 year history at Displaysense, we have always had a long standing relationship with councils. We appreciate their business and are trying to do what we can to ease their short term pressures and their long term concerns.”

According to a recent survey carried out by BBC English regions, some councils may experience up to 1000 job losses each, which will only push the level of unemployment back up and impact on the stability of the economies recovery.

Although the price freeze at Displaysense might not be the answer to the public sectors prayers, it is hoped that other suppliers will follow suit and play their part in keeping the countries unemployment level down and keeping the UK economy up.

Via EPR Network
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Displaysense Put Shop Displays In The Spot Light This Christmas

Displaysense the UK’s leading supplier of shop fittings, understand that a bit of festive cheer can go a long way, especially as the nights get longer and the days get colder, and are encouraging their customers to send in pictures of the best and worst Christmas displays on their local high streets, to help highlight the importance of a well thought out display presence at this time of year.

Displaysense who sell a wide variety of shop fittings including display cabinets, believe that traditional in-store Christmas decorations are not enough to encourage those all important sales this December and need to think up new and unique methods of drawing customers in store.

In order to keep retailers on their toes, Displaysense are encouraging their customers to send in photos of some of the countries best and worst displays that they spot on their local high streets, with the customer sending in the picture of the most impressive display, winning a festive Christmas hamper. The store that is found to have the countries worst display, will be sent a whoopee cushion from Inflatable Everything, the sister site of Displaysense.

Steve Whittle the marketing manager at Displaysense commented, “Simply adding a bit of tinsel and some snowflakes won’t have the same impact as previous years and stores will now need to do a lot more to attract attention. Unusual shop window displays or decorations and props really need to engage with the customer in order to work and the smart money would be on the companies who figured this out and set some extra budget aside in order to fulfill this.”

Not only will the Displaysense customers be sending in pictures of the displays, but they will also be the judges of this competition. Displaysense plan to send an email out to their customers at the start of January with the top 5 best and worst pictures sent in and will encourage customers to reply with a vote for which one they like and which one should be put on Santa’s naughty list.

It is not only shop window displays that see a dramatic face lift at Christmas, but all things down to the air freshener scent in store will need proper consideration. Stores that look closely at the finer detail of their displays will be more successful in persuading customers into purchasing. Whether it’s a change to their food displays with new cake stands or investing in more clothes rails to space out their stock, it can all make a big difference.

From Lakeside shopping centre all the way up to the Forge shopping centre, retailers need to make more of an effort to encourage consumers in store and part with their hard earned cash. But with the Displaysense customers acting as judge, jury and executioner, it is not only the retailers who could make a killing this Christmas and New Years.

Via EPR Network
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Retailers Seeking Temporary Solutions To Guarantee A Better Christmas

Displaysense reports high street retailers and independent stores are heading into the festive period in full force by increasing their retail display solutions to promote and distribute their range of products in defiance of forecasts of a slump in Christmas sales threatening the speed and strength of the UK’s economic recovery.

Displaysense, the UK’s leading supplier of display cabinets and cake stands has noticed a growing trend in businesses purchasing more in the way of temporary shop displays. This allows retailers the opportunity to have more stock on display, providing customers more choice as well as retailers the chance to reduce their stock and increase sales during this festive period.

With a slump in sales over the summer period, primarily due to poor weather and unrest in the banking system, there is now a surplus in stock at many retailers which needs to be cleared in order to make way for the latest products and gadgets for 2010.

With the opportunity of Christmas and January sales just around the corner, many shops are looking for as many opportunities as possible to sell, sell, sell and recoup their depreciating investment in the stock they hold. As cash is very much king to retailers and with banks still unwilling to lend, businesses are trying to ensure they can make the most of this silly season of sales and buyer demand approaching.

Steve Whittle the marketing manager at Displaysense, commented on this trend in a positive tone by stating, “The fact that a lot of businesses are looking to get rid of their stock shouldn’t be seen as a desperate attempt to make some money, but rather that they are ready to move on after a disappointing year. New stock lines bring new opportunities and the lessons learnt over the past year or so should put the majority of companies in good stead for the coming months ahead”.

With some ranges of wire chrome shelving units and clothes rails near to selling out at Displaysense, the company is already having to reorder more to fill the demand, which is the opposite to last year’s demands which saw the company’s 95% off sale signs selling out. The move from desperation to innovation has clearly paved the way for the unexpected upbeat feeling on the high street.

Only time will tell whether the predictions of a gloomy Christmas period will come true, however one thing that is certain, a temporary display isn’t just for Christmas. It can be a real life saver for retail shops.

Via EPR Network
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Displaysense Has Been Carrying Out Big Changes To Its European Online Advertising Campaigns In Order To Meet The Demands Of Its International Customers

According to Displaysense, the UK’s leading supplier of display cabinets and mannequins, many companies are not tackling all of the issues surrounding international language barriers and could be missing out on business as a result.

Due to the success of the company’s European website Displaysense.com, Displaysense has been bombarded over recent months with more and more seemingly unusual enquiries for products, which has largely been due to poor translation and misunderstanding of products and their purpose.

The company’s sales team has faced strange requests over the past year, including a customer from France searching for a ‘naked female model’, when they meant mannequin, and a lady from Germany enquiring “if your Fach came with screws”, with ‘Fach’ meaning ‘shelf’ in German. They have also dealt with partial translations from European customers, such as the Polish customer who was looking for some cack stands, when they meant cake stands.

In order to better service their international customers and avoid further embarrassment to the Displaysense sales team, keyword translations are to be added to the website’s search tool. As in the example of the shelving unit, the search tool will direct foreign users who use such phrases or words to the correct product and provide the facility to pay in Euros rather than sterling.

Steve Whittle, the marketing manager at Displaysense commented: “This is only the start of our international “driving business forward” campaign, where we shall aim to optimise our European site to offer the best in customer search results and the products put before them. Eventually we would hope to offer domain specific sites that are fully translated, but that is some time off yet.”

With changes in global trade impacting upon all forms of businesses on a day to day basis, Displaysense has recognised that it is now more important than ever to ensure that communication barriers are broken down and businesses focus their strategies upon the wider world.

Via EPR Network
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Displaysense Is Introducing A New Range Of Hanging Body Form Busts After Significant Demand From Customers

During this recession, businesses are learning that they must adapt quickly as well as work smarter and more efficiently in order to make the most out of every pound. Such companies are hoping the strategy of supplying more to customers in the way of product choice and services will ensure they are leading the UK’s economic recovery.

Displaysense, the country’s leading supplier of display cabinets and leaflet holders believe they are doing their part in offering more to businesses and consumers by introducing more than 200 new products over the past month alone as well as offering more in the way of information to existing and prospective customers.

One such new product launch that is offering more to the companies customers is their new range of hanging body form busts. This range is a first for Displaysense who are now supplying value sale packs in the form of “mega deal” packs as standard across the range of busts that offers greater savings to customers.

The company has already received a number of enquiries for the mega deal packs of hanging busts throughout August, from a number of clothing retailers through to a paintball centre wanting to use the items for training and target practice, which has made the company think broader when it comes to promoting these products

Steve Whittle, the marketing manager at Displaysense, commented on this new wave of product launches by saying “We are incredibly proud of every new product that we introduce as we fully understand that in a market such as this we cannot afford to stand still for very long. We are hoping to launch further mega deal packs in the future that could offer even greater savings, which is a much needed considering the current fragile nature of the retail sector.”

Not only have the company been introducing new products on a regular basis, but Displaysense has also been improving its new website with a faster site search function, allowing for easier customer access to products such as business card holders and whiteboards. The business has also embraced customer self service as another area to improve efficiencies, with the introduction of service forms, so customers can make enquiries or raise issues at any time of the day.

With new customer feedback and returns processes also recently introduced by the company in a bid to aid their customers, proving that Displaysense is not only pushing the message of economic recovery, but are also far from going bust anytime soon.

Via EPR Network
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Displaysense To Sell Relaxation And Motivation

Displaysense, the Hertfordshire-based retail display provider, is looking to play its part in stimulating the UK by sourcing office display equipment that provides a healthier, enjoyable working environment.

Displaysense To Sell Relaxation And Motivation

Displaysense, the country’s leading supplier of shelving units and display cabinets, is encouraging businesses around the country to create more home like environments for their employees to work in, in order to encourage productivity and increase motivation.

To do this, the company is launching its “Late Summer Break Out” campaign that will see the introduction of ergonomic computer desks as well as other display items that might be expected at home such as plants, comfy sofas, paintings, lamps and other relaxing display equipment.

In order to spread the “Late Summer Break Out” message, Displaysense will also be sending leaflets out to a selection of their business customers highlighting the importance of a relaxed, fun working environment. The leaflet will show how they can make the most out of their office space by using some of the new Displaysense display systems, as well as ideas to assist in motivating the workforce.

Steve Whittle, the marketing manager at Displaysense, commented on the concept, “A lot of people spend the majority of their days at work and constant exposure to these stressful environments can not only lead to a loss in productivity, but also serious health issues. Having fun is a basic human requirement and we believe that businesses should do more to make employees comfortable and provide a slice of home and pleasurable places to escape within their office environment.”

Motivational theorist, Abraham Maslow, noted in the 1940’s that employees have certain criteria that need fulfilling in the work environment and the basic psychological needs, such as having fun, are the most important requirements of all.

Regardless of the size of the business, the UK is reportedly working longer hours than other countries in the EU, emphasising the need for a more relaxed workplace.

Via EPR Network
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Displaysense Equip Retailers In Their Fight Back Against Shop Lifters

Displaysense has reported a large rise in demand for its security related products as retailers seek security equipment and alternative preventative methods that can be introduced to aid in the fight on crime.

displaysense

In better times, retailers would be happy to see products ‘flying off the shelves’. However, the recession has lead to an increase in the reported cases of shop lifting, which is costing the economy billions of pounds a year.

In order to stop shop lifters in their tracks, retailers are turning to companies such as Displaysense, for security equipment and alternative preventative methods that can be introduced to aid in the fight on crime.

The Hertfordshire company, which sells a variety of shop display equipment through to lockable security display cabinets has reported a 46% increase in the demand for security related products over the past year, emphasizing the changing demands on retailers.

After receiving numerous requests f r o m customer, Displaysense has recently introduced a new range of security equipment including safes, locks and security mirrors that should help act as a deterrent in the nations’ stores against would be thieves.

Steve Whittle the spokesperson at Displaysense commented on this worrying trend by saying, “The demand for security related items has really shot through the roof, with a large proportion of these products being purchased by retailers who had previously never had to worry about protecting their wares. We are looking to source further security products based on the types of customer enquiries we have had, but the worrying thing is that a lot of people are looking to go far beyond the solutions we currently supply”.

Steve went on further to say, “We have even seen an increase in demand for our range of sign holders and snap frames f r o m the likes of supermarkets, who have had an equally tough time f r o m shop lifters as of late with increasing petty theft, and are presumably having to warn customers about their policies on theft”.

Not only have retailers had to contend with the obvious drop in sales associated with a recession, but are now having to invest extra into security, reducing their profit margins even more – a worry for any store manager and company director during these critical times.

It is hoped that with these extra security measures in place, the threat of shop lifting could decrease dramatically and allow retailers to concentrate more on stock shifting rather than shop lifting.

About Displaysense

 

 

Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 5,000 displays for retail, exhibitions, office and home. The range is now hugely diverse including literature displays, display cabinets, mannequins, office displays, exhibition displays, catering supplies and even items for the home.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities and even home consumers.

Via EPR Network
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Displaysense Goes Plastic Fantastic With Low Cost Shelving

Displaysense has announced it is to offer low cost shelving to retailers in an effort to assist those struggling with the current economic climate.

Over the past year, the retail industry has witnessed a dramatic change to its landscape with big brand names going into administration and consumer confidence hitting new lows. In order to counter this trend and make the most of a bad situation, the high street has turned its back on bespoke retail display products in favour of more affordable low cost alternatives.

Displaysense, the UK’s fastest growing supplier of shop fittings and shop shelving, has been on the look out over the past year for affordable, low cost display equipment to help cash strapped retailers beat the crunch.

Displaysense succeeded in sourcing a good supplier and in May introduced over 30 new shelf solutions to its plastic budget shelving range. Within a month, more than another 30 low budget solutions were introduced and, by June, the sales really began rolling in.

Not only has the company introduced these budget friendly alternatives to their range of over 21,000 products, but Displaysense also prides itself on being very competitive and has undergone extensive price reductions to help its past, present and future customers get through these tough times.

Steve Whittle, spokesman at Displaysense, commented on the company’s recent crunch busting strategy by saying, “Sourcing affordable display products is imperative at times like these when customers will be looking at price as their primary purchasing criteria. We are proud to be playing our part in the recovery of the industry, so much so that some of our products are being sold at a dramatically lower cost than their recommended retail price.”

The introduction of the budget shelving has already proven to be popular, as all forms of businesses, from exhibition centres to independent retailers, are reportedly snapping up these low price shelving units and other display stands for use at industry events.

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 20,000 displays for retail, exhibitions, office and home. The range is now hugely diverse including literature displays, display cabinets, mannequins, office equipment, exhibition stands, catering supplies and even items for the home.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities and even home consumers.

Via EPR Network
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Displaysense Has Joined The Many Number Of Companies That Are Having To Find Ways Of Being More Efficient And Save Money In The Current Economic Climate By Not Only Investing In A Waste Disposal System But Also Aiming To Make Money From Their Waste

Displaysense, the Hertfordshire-based retail company, has joined the many number of companies that are having to find ways of being more efficient and save money in the current economic climate by not only investing in a waste disposal system but also aiming to make money from their waste.

Displaysense, the UK’s leading supplier of display cabinets and other shop fittings, have recently invested in a new waste compactor and waste recycling service which not only reduces the amount of cardboard and plastics heading to landfill, but also helps reduce the number of trips regular waste disposal lorries have to make to the company’s warehouse.

The company, who originally used a 12cy skipping service, now uses its new compactor, reducing company costs by nearly 70% and saving hundreds of pounds. The compactor not only helps to cut down costs, but the amount of bulk waste has also been reduced down to two small pale loads of cardboard and plastic per week, which is a great help when disposing of some of the companies used mannequin boxes.

Not only is the company saving money but there are certain companies in the UK that buy compacted waste and Displaysense are now working with one such company.

Stuart Parnis, the warehouse manager at Displaysense commented on the success of the new compactor by saying, “We don’t make a lot from selling our waste but it helps to pay off the cost of the waste compactor. I feel a little like the Wombles, as we are making good use of what others regard as rubbish.”

Stuart added: “Since we introduced the new compactor in March, we have already noticed how efficient it is making certain processes within the warehouse, by reducing the time spent having to deal with collections.”

Displaysense, who now only require a small bin outside their warehouse doors for unrecyclable waste, are keen to see how many more savings they can make with further green technologies to help recycle some of their other items such as the plastics from returned clothes rails.

With a new website introduced in March of this year and 20,000 more products added to its range, it has already been a big year for change at Displaysense and it seems that there are even more ideas coming in the pipeline that won’t go to waste.

About Displaysense 
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 20,000 displays for retail, exhibitions, office and home. The range is now hugely diverse including literature displays, display cabinets, mannequins, office equipment, exhibition stands, catering supplies and even items for the home.

Displaysense works with a large range of clients including; retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities and even home consumers.

Via EPR Network
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Displaysense To Revive Retail

Displaysense, who currently provide retail display and shop fitting equipment to the UK, Ireland and Europe has set its sights high this year by adding to its already extensive range with an additional 19,000 new products this March. Not only will Displaysense be able to provide greater choice for the retail display sector, but also exhibition, office, home and catering.

With new products such as furniture, stationary, and safety equipment to compliment the extended ranges of display cabinets, shelving units and literature holders, Displaysense is set to dominate this year with even more products on the way in April including a wide selection of exclusive display cases.

To keep all these new products in check and provide a simple purchasing experience for all customers, Displaysense has undergone months of website testing and design. Over the coming months it plans to add in even greater facilities and design developments to help customers find what they are looking for, f r o m the largest of cabinets to the smallest of business card holders.

Steve Whittle the marketing manager at Displaysense commented on the new developments by saying, “We have been working hard over the past few months with our web development agency to ensure that we not only provide excellent navigation around the new site, but offer a simple transaction process f r o m product to checkout. We enhanced our website back in February 2008, but this change is in a totally different league as we are dramatically increasing our product range and we hope our customers benefit f r o m a greater choice of products”.

Displaysense experienced considerable growth both online and offline over 2008 and is looking forward to seeing how far 2009 will take the company and is boldly proclaiming that this is just the beginning of the bang.

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays and shop fittings. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 1500 displays. The range is now extremely diverse including acrylic containers, display cabinets, mannequins, modular shelving units, exhibition displays and business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities.

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Displaysense Raise The Issue Of Fire And Safety Protocols In The Workplace

Displaysense calls for businesses and workers to take note of the upcoming national no smoking day and pay more attention to health and safety following potentially disastrous incident in Telford.

Ever since the introduction of the smoking ban in 2007 there have been mixed views on the law, however a warehouse worker in Telford decided to defy the regulation and watch some new office products go up in smoke.

Displaysense the UKs leading supplier of mannequins and shop display equipment were happy to receive a phone call from a customer, with what sounded like a repeat order for products the company had only ordered a month earlier.

During the phone call the unfortunate reason behind the repeat purchase was revealed. A temporary agency employee ignored the smoking ban, having snuck away for a crafty fag and accidently set fire to half of a small storage room at the back of their warehouse.

The company bought clothes rails, containers and display cabinets from Displaysense with the intention of using them in their offices after they completed a refurbishment and had temporarily placed them away in a storage room while the offices were decorated.

Steve Whittle the marketing manager at Displaysense commented, “Although our products are high quality, they are not meant to be completely fire proof. It was potentially a very dangerous situation and perhaps the individual involved should take note of the no smoking day on the 11th of March and quit while he is behind.”

Steve continued, “It just goes to show, with the various promotions the government runs to highlight the risks of fire, some businesses aren’t taking appropriate steps to protect their business and the message isn’t getting through to their workers”.

Given this incident, Displaysense are going to contact its customers to raise the question about their businesses health and safety measures, and offer appropriate solutions to protect their lively hood.

The fire and rescue services attend more than 30,000 work related fires around the country each year, with impacts including businesses not reopening, loss of jobs or even loss of life. With the no smoking day on March the 11th, the smoking ban and increased monitoring of fire and safety protocols in the workplace, it is hoped that this number falls and similar situations to that of the Telford warehouse can be avoided.

It is understood that employees at the warehouse managed to put out the fire without needing to contact the emergency services. The worker in question has subsequently been fired and told not to darken their doors or cabinets, again.

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 1600 displays. The range is now extremely diverse including acrylic containers, display cabinets, mannequins, modular shelving units, exhibition displays and
business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities.

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New Research From Displaysense Suggests That Using Certain Colours Could Boost Retail Store Performance And Increase Product Appeal This Christmas Period

Following research from the University of Rochester that indicated women wearing red are more appealing to men, further research undertaken by Displaysense suggests that stores can influence the shopping patterns of their customers simply by re-colouring their shop fittings.

A simple colour test undertaken by the retail display company indicated that just under 70% of the participants were more drawn to a particular colour across a vast range of everyday items.

Understanding consumer buying patterns is particularly important for businesses trying to boost sales this Christmas period as the looming recession and increasing unemployment has placed fear in the minds of the general consumer who are now looking to save rather than spend.

The research undertaken by Displaysense highlights some interesting consumer behaviour between certain colours and potential spending patterns. For example 20% of participants suggested that the use of brighter colours distracted their attention away from products in a shop display. In contrast, when red is used on shop displays and fittings, men are more drawn to the products.

This type of research is of great interest to retailers such as jewelers, who could increase the chances of attracting the attention of men who are shopping for Christmas presents for their wife, girlfriend or partner by using red appropriately in their stores, such as red counter top display cases or shelving.

Although the study of colours on the human psyche is not new, Displaysense are looking to capitalise on this research by sourcing a line of red products including mannequins anddisplay cabinets that would fit in well as we head towards the peak Christmas period.

Red, which is said to be the most emotionally intense of all the colours has been known to cause various changes within our bodies, including a faster heart beat, deeper breathing and a release of endorphins. Displaysense believe this physical reaction by men to red will lead to customers browsing for longer and spending more on products placed upon these vibrant shop fittings.

Displaysense hope that retailers will be seeing red for the right reasons this festive period, and, in terms of their bank balance, hope for a Black Christmas.

Displaysense research included the opinions of 500 customers at the start of September to the end of October 2008 asking a series of questions, which forms the source for the various facts included in this press release.

University of Rochester study – “Psychological Study Reveals That Red Enhances Men’s Attraction to Women” – 28/10/08

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 1500 displays. The range is now hugely diverse including acrylic containers, display cabinets, mannequins, modular shelving units, exhibition displays and business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities.

Via EPR Network
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Displaysense Reports The High Street Is Struggling As Increased Demand By Stores For 90 Per Cent Off Sales Banners Leads To Stocks Running Out In Late October

As the recession strikes and tightens its grips on British high streets, Displaysense report a worrying time ahead for retailers, with shops going to extreme lengths to encourage customers to part with their cash. The result of some stores taking up to 90% off of their prices has lead to stocks of certain sales banners running out.

The move towards massive sales which reveals the desperation of some high street stores, comes at a time when spending is usually on the increase as a result of consumers flocking to the streets for Christmas related gift ideas. Displaysense, a supplier of sale banners and display stands, is one such company that has been overwhelmed with orders for their sale product range, highlighting that the panic surrounding this Christmas sales period is leading retailers into unchartered territory.

Displaysense has been selling sale related banners and signs as well as other retail supportive products such as display cabinets for some years now, but has suddenly noticed a sharp increase in the demand for their 70%, 80% and 90% off sale banners, so much so that they sold out in October. Good news for Displaysense that they are meeting their audiences needs for products but worrying for the wider economy.

The retail display company is attempting to restock the items as soon as possible but feel that the demand for these sale banners will continue into the New Year alongside the overwhelming amount of orders received for their new range of sale related products.

Steve Whittle the marketing manager of Displaysense commented on this startling high street move by saying, “It’s a worrying trend for the economy in this run up to Christmas and the high street stores are really taking a big gamble”. He continued,”Normally this is the time of year for stores to hold their nerve on their pricing but it looks as if some have shown their cards early and we’ve noticed a great deal of shops with literature holders displaying major discounts”.

Not only are some of the stores taking up to 90% off their prices to encourage Christmas sales, but some are already beginning to revamp their look for 2009 as Displaysense highlight an increase in sales of their shop fittings such as their range of display cases. With the economy not set to recover for some time, a store with a unique look just might have what it takes to prosper in the forthcoming year.

With a tough 2009 predicted, Displaysense is preparing for the tough times ahead for retailers and has already tripled the stock of their ‘buy one get one free’ sale signs but hope they don’t sell any ‘closing down’ signs .

About Displaysense:
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. They have a wealth of experience in design and manufacturing and have been able to develop their ever growing standard range of over 1500 displays. The range is now hugely diverse including acrylic containers, display cabinets, mannequins, slatwall, shelving units, exhibition displays and business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters,

Displaysense provide a full service to UK, Ireland and Europe with their dedicated websites www.displaysense.co.uk, www.displaysense.ie and www.displaysense.com.

Via EPR Network
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Displaysense Has Reported That A Drunken Reveller At A Corporate Farewell Party In Dorset Sparked Panic After Getting Stuck In A Cabinet And Falling Asleep For Three Hours

Displaysense, the UK’s leading supplier of display equipment, including leaflet dispensers and business card holders, has reported that the drunken antics of an employee working for a company in Dorset resulted in an unusual rescue missions by fellow employees.

Two weeks before the incident, a display cabinet was purchased from Displaysense by the company in Dorset as a method of displaying a number of awards and accolades that the company had recently received. The cabinet, one of many display cases owned by the company, was placed in the cafeteria where members of staff could freely access the awards that were put on display.

During a phone call to Displaysense two weeks later, it was discovered that an unusual incident had occurred at a staff farewell party, resulting in the cabinet being damaged beyond repair and the company left looking for a replacement.

In an effort to startle and surprise the guests of honour at the party, an overly drunk member of staff emptied out the contents of the display cabinet and squeezed himself inside without first considering the internal dimensions of the cabinet. With his coat covering his body, the employee, who was said to be “on the large side”, had planned to jump out after ten minutes. However, this humorous event never materialised.

Three hours passed and the drunken employee, still covered by his coat, awoke to find the bright lights and background music had turned to darkness and silence and that he was now all alone. After entering the cabinet in an awkward manner, he soon realised that he could not actually get out. He managed to reach into his back pocket however, and retrieve his mobile. He rang one of his work colleagues, who was continuing the party festivities in a nearby pub, and pleaded with him for assistance.

Steve Whittle, marketing manager at Displaysense commented: “The gentleman who rang us to order a replacement cabinet told us that they had to go back to the closed office and break apart the cabinet in order to free the employee. We’ve had customers use our products in some unique ways before, but I can’t recall when they’ve been used as a hiding place.”

After the company had finished the order, the sales team at Displaysense were left to question if they should ask their shop display manufacturer whether they should consider changing their design to include easy release mechanisms for the inside of their display cabinets.

About Displaysense:
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. They have a wealth of experience in design and manufacturing and have been able to develop their ever growing standard range of over 1500 displays. The range is now hugely diverse including acrylic containers, display cabinets, mannequins, slat wall, shelving units, exhibition displays and business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters,

Displaysense provide a full service to UK, Ireland and Europe with their dedicated websites www.displaysense.co.uk, www.displaysense.ie and www.displaysense.com.

Via EPR Network
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Displaysense Provided Retail Display Products To A Video Game Company, Helping To Create A More Realistic Gaming Experience

Displaysense, the UK’s leading supplier of retail display products, were approached in mid October by a games design company looking for a number of product seconds that could be purchased and used as props.

The products, which included display cabinets were to be damaged and destroyed while being digitally captured for inclusion in an up and coming online game.

The game which has utilised the products from Displaysense is to be a realistic first person shooter that is set is famous shopping centres around the world with the player either taking on the role of a SWAT team member or that of a terrorist in retail environments. All of the shop fittings and surroundings can be destroyed and, depending on the size, used as weapons.

To get a true sense of realism inot the game, a slightly damaged display case was purchased from Displaysense and will be dropped 30ft from a crane in order to view how the impact damage can be emulated and used in the game.

Not only are the game designers set to employ heavy machinery to abuse the company’s products, but during a call to the sales team, it was hinted that a Kalashnikov rifle would be used on a mannequin to get a realistic view of bullet damage while a flame thrower-like device will be used to monitor how a plastic magazine rack melts.

The game, which is still under development, allows you to personalise your own character and fully interact with other online users in large, realistic environments.

Steve Whittle, the marketing manager at Displaysense, commented, “We were surprised to get the call but very happy to help out, especially as some of these return items were no longer of a high enough quality for us to sell again. Now they are going to be blown up or ripped apart, all in the best interest of computer gaming.”

Displaysense was also happy to learn that to reward the company for all it’s support with the project, the games company is aiming to include Displaysense‘s branding in the game.

About Displaysense:
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. They have a wealth of experience in design and manufacturing and have been able to develop their ever growing standard range of over 1500 displays. The range is now hugely diverse including acrylic containers, display cabinets, mannequins, slatwall, shelving units, exhibition displays and business card holders.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters,

Displaysense provide a full service to UK, Ireland and Europe with their dedicated websites www.displaysense.co.uk, www.displaysense.ie and www.displaysense.com.

Via EPR Network
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Displaysense Is Bucking The Negative Economic Trend With Year On Year Growth And Has Its Sights Set On Conquering Europe As It Launches Its European Web Site

Displaysense are bucking the economic trend and setting themselves up as a major player heading into 2009, despite the current economic climate proving to be testing for all forms of business across the globe

Displaysense, the UK’s leading supplier of display equipment and shop fittings, have continued to evolve their business over the last few years. And in 2008, transformed themselves again with a new website, new products and a new international presence with its two sister sites that service the European and Ireland communities.

Displaysense had great success with their UK website which was followed up with the creation of their Ireland website in February 2008 and their new European site www.displaysense.com in July 2008, which is proving to have been a wise move, cementing the company’s position within the international market. The company now distribute their full range of products including business card holders to countries such as Spain and Germany as well as domestic markets.

To celebrate the launch of the new European site, Displaysense has enjoyed theme days that have included a visit from an Italian chef, thigh slapping on Lederhosen day and a 1 hour French lesson for all staff. They haven’t quite agreed on what they should do to support their entrance into the Dutch market but their Marketing Manger, Steve Whittle, thinks it should be the ‘High’ light of the festivities.

Mr Whittle said; “The introduction of the European and Irish websites were a result of the hard work put into the company during its 30 year history, driven on by the business ethos of its directors and we are already starting to reap the benefits from the decision to enter these markets”. Steve continued, “We can distribute any of our products to the European community from large display cases right down to the smallest of literature holders, all for one, low fixed delivery charge, supplied within a matter of days”.

Displaysense, who are on a continuing mission of innovation, believe that they can provide the same levels of service and website experience that the more well known online brands provide, something that other companies within their sector are not even attempting to offer.

Embracing the web, Displaysense continue to adapt and reposition themselves in order to meet the challenges of the economic climate and its’ staff are all set to take on 2009, which is set to be another record year for the business.

Via EPR Network
More Retail press releases