Charlotte, NC becomes the first city for CarMax Home Delivery

RICHMOND, Va., 2016-Oct-25 — /EPR Retail News/ — CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars, today (Oct. 20, 2016) announced it is launching a test of Home Delivery in Charlotte, North Carolina, bringing the company’s hallmark exceptional customer experience to local customers’ front doors. Charlotte is the first city for CarMax Home Delivery, where customers can select, finance, test drive, and buy a car, as well as trade in their current vehicle, all without ever setting foot in a store. More than 20 years ago, CarMax revolutionized the auto industry by delivering an honest, transparent and high-integrity car buying experience. CarMax is now extending that revolutionary experience from the store to the internet through the development of online customer-focused innovations.

Just like CarMax’s exceptional in-store experience, Home Delivery customers receive personalized customer service throughout the shopping and purchasing process. Expert CarMax specialists help the customer find their ideal car, apply for financing and trade in their current vehicle. Once the customer has chosen from the nearly 50,000 vehicles across almost every make and model, CarMax will deliver the vehicle to the customer’s home or work so the customer can take a no-obligation, stress-free test drive. In addition to test driving in their own neighborhood, customers can see how essentials like strollers or bikes fit in the car, or even how the car fits in their garage. If the car is “the one,” the customer can complete the purchase on the spot.

“We believe in customer empowerment – it’s why we went into business more than 20 years ago,” said Jim Lyski, chief marketing officer at CarMax. “We will continue to lead the industry by delivering the car buying experience customers want, wherever they want it.” CarMax will utilize this test in Charlotte to gather valuable customer insights and learn the best ways to further operationalize this offering for potential future markets.

Home Delivery is just one example of how CarMax is leveraging technology innovations to make the entire car buying process simple and seamless. CarMax recently piloted online financing on carmax.com, which allows customers to get prequalified for financing from the comfort and privacy of their home, and then finish their shopping experience more quickly in store. This new offering rolls out nationwide this fall.

Home Delivery is currently only available in the state of North Carolina within a 60-mile radius of Charlotte. CarMax offers Home Delivery for no additional cost, however, like in-store purchases, a transfer fee may apply for vehicle transfers from stores outside of North Carolina. Each vehicle comes with CarMax’s 5-Day Money-Back Guarantee and a 30-Day Limited Warranty.

About CarMax
CarMax is the nation’s largest retailer of used cars and operates more than 160 stores in 38 states nationwide. CarMax revolutionized the auto industry by delivering the honest, transparent and high-integrity car buying experience customers want and deserve. For more than 20 years, CarMax has made car buying more ethical, fair and stress-free by offering a no-haggle, no-hassle experience and an incredible selection of vehicles. CarMax makes selling your car easy too, by offering no-obligation appraisals good for seven days. At CarMax, we’ll buy your car even if you don’t buy ours®. CarMax has more than 22,000 associates nationwide and for 12 consecutive years has been named as one of the FORTUNE 100 Best Companies to Work For®. During the 12 months ending February 29, 2016, the company retailed 619,936 used cars and sold 394,437 wholesale vehicles at its in-store auctions. For more information, access the CarMax website at www.carmax.com.

Media:
pr@carmax.com
(855) 887-2915

Source:  CarMax, Inc.

CarMax announced expanded relationship with the Denver Broncos

DENVER, 2015-9-21 — /EPR Retail News/ — CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars, today announced an expanded relationship with theDenver Broncos. The partnership includes extensive branding presence within Sports Authority Field at Mile High as well as media, digital and social elements.

“Denver is an important market for CarMax and partnering with the hometown Denver Broncos will allow us to provide added value to our customers and jointly drive brand awareness for both entities,” said CarMax chief marketing officer, Jim Lyski. “As a proud partner of the Denver Broncos, our focus will be to use this partnership to better serve fans by adding value to their relationship with the team.”

CarMax will bring a new consumer promotion to fans this year called The Bright Side of Game Day. Fans are encouraged to post photos on Instagram of how they are enjoying the Bright Side of Game Day using the #BroncosBrightSide for a chance to win a VIP package to a Broncos home game.

Last year, The CarMax Foundation and the Broncos worked together to build a playground at the Rocky Mountain Communities at Garden Court to help bring more than 400 kids in the Denver neighborhood one step closer to having the playful childhood they deserve. On Sept 22, the Broncos will join The CarMax Foundation to build a second KaBOOM! playground to replace 20-year-old play structures at the Tennyson Center for Children, bringing a safe place to play for kids who are survivors of abuse or neglect, or have significant mental health or developmental issues.

“At CarMax, we pride ourselves on giving back to the communities where we live and work,” said Lyski. “Partnering with the Denver Broncos on community efforts is just one way our associates are able to continue making a positive difference in the community.”

“We are happy to announce our expanded partnership with CarMax for the upcoming season,” said Derek Thomas, Denver Broncos director of corporate partnerships. “CarMax shares our focus on providing fans and customers a first-class experience, whether it be at Sports Authority Field at Mile High or at a CarMax store here in theDenver area. We look forward to joining forces on community initiatives to help give back to the Denver community.”

CarMax has had a presence in the Denver market since 2012 and now has a total of four locations: Loveland, Parker, Littleton, and Federal Heights.

CarMax was founded more than 20 years ago to fundamentally change the way car buying is done. CarMax makes the process more ethical, fair and transparent by offering a no-haggle, no-hassle experience and an incredible selection of CarMax Quality Certified vehicles. In addition, CarMax stands behind its vehicles with a 5-Day Money-Back Guarantee and a Limited 30-Day Warranty (60-Day in CT, MN and RI, 90-Day in MA, NJ and NY). CarMax customers can shop for nearly every make and model at CarMaxstores or online at carmax.com, with prices clearly listed for each of its nearly 50,000 vehicles nationwide. CarMax also takes the hassle out of selling your car by offering fast, commitment free appraisals – the company will buy your car, even if you don’t buy theirs. Shopping at CarMax is truly the bright side of car buying.

About CarMax
CarMax, a member of the FORTUNE 500 and the S&P 500, and one of the FORTUNE “100 Best Companies to Work For” for 11 consecutive years, is the nation’s largest retailer of used vehicles. Headquartered in Richmond, Virginia, CarMax currently operates 153 superstores in 77 markets. The CarMax consumer offer features low, no-haggle prices, a broad selection of CarMax Quality Certified used vehicles, and superior customer service. During the 12 months ending February 28, 2015, the company retailed 582,282 used cars and sold 376,186 wholesale vehicles at our in-store auctions. For more information, access the CarMax website at www.carmax.com.

Source: CarMax, Inc.

Catherine Gryp
CarMax, Inc.
804.747.0422 ext. 4029
Catherine_M_Gryp@carmax.com

CarMax signs new partnership with NFL’s reigning Super Bowl champion New England Patriots

Company to Honor Local Heroes Through Bright Side of Game Day Promotion at 2015 Patriots Regular Season Home Games

BOSTON, 2015-9-16 — /EPR Retail News/ — CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars, today announced a new partnership with the National Football League’s reigning Super Bowl champion New England Patriots. As part of the multi-year sponsorship agreement, CarMax is now the official used car retailer of the team and will be visible to fans and consumers through extensive branding withinGillette Stadium and the surrounding footprint, as well as media, digital and social elements throughout the 2015 season. The company will also be honoring local community heroes and donating $80,000 to area nonprofits through a consumer contest called The Bright Side of Game Day.

“Boston is an important new market for CarMax, and we are thrilled to partner with one of the most exciting and successful teams in football,” said CarMax chief marketing officer, Jim Lyski. “Our focus will be to use this partnership to better serve our customers and fans in the New England area.”

At Gillette Stadium, CarMax will be the first brand to be showcased on the stadium’s iconic bridge and lighthouse. The bridge was recently expanded to four times its previous size to give fans plenty of room to hang out and watch the action while improving the concourse’s foot traffic on game days.

“We know Patriots fans have been asking for the bridge to be expanded, and we are proud to be a part of the expansion to an area of the stadium that provides fans with so much enjoyment,” Lyski said.

“We are excited to welcome CarMax to the New England market as the official used car retailer of the Patriots,” said Murray Kohl, vice president of corporate sales for the New England Patriots. “This partnership not only offers our fans a great new space to gather on game day with the expansion of our signature bridge, but will also benefit our local communities through CarMax’s program ‘The Bright Side of Game Day.’ We look forward to teaming up with CarMax on some of our organization’s community initiatives this season.”

The Bright Side of Game Day is a new contest to celebrate local community heroes who bring the Bright Side to their communities through volunteer work and a commitment to helping others. Fans can nominate local community heroes who will have a chance to win a VIP Patriots package, including tickets to a home game, on-field recognition and a$10,000 donation to the nonprofit of their choice. Eight local heroes will be honored with a total of $80,000 in donations made to the New England community. Nominations are being accepted now at www.brightsideofgameday.com. Additionally, CarMax will partner with the Patriots on various community initiatives throughout the season.

“CarMax is excited to recognize local community heroes who share our passion for giving back to the communities where we live and work. Not only will we be able to contribute$10,000 to the winner’s favorite nonprofit, we’ll be able to introduce Patriots fans to the heroes making a difference in their community,” said Lyski.

CarMax plans to open its first Boston-area stores in Danvers and Norwood in December 2015, and a third in Westborough in summer 2016.

CarMax was founded more than 20 years ago to fundamentally change the way car buying is done. CarMax makes the process more ethical, fair and transparent by offering a no-haggle, no-hassle experience and an incredible selection of CarMax Quality Certified vehicles. In addition, CarMax stands behind its vehicles with a 5-Day Money-Back Guarantee and a Limited 30-Day Warranty (60-Day in CT, MN and RI, 90-Day in MA, NJ and NY). CarMax customers can shop for nearly every make and model at CarMaxstores or online at carmax.com, with prices clearly listed for each of its nearly 50,000 vehicles nationwide. CarMax also takes the hassle out of selling your car by offering fast, commitment free appraisals – the company will buy your car, even if you don’t buy theirs. Shopping at CarMax is truly the bright side of car buying.

About CarMax
CarMax, a member of the FORTUNE 500 and the S&P 500, and one of the FORTUNE “100 Best Companies to Work For” for 11 consecutive years, is the nation’s largest retailer of used vehicles. Headquartered in Richmond, Virginia, CarMax currently operates 153 superstores in 77 markets. The CarMax consumer offer features low, no-haggle prices, a broad selection of CarMax Quality Certified used vehicles, and superior customer service. During the 12 months ending February 28, 2015, the company retailed 582,282 used cars and sold 376,186 wholesale vehicles at our in-store auctions. For more information, access the CarMax website at www.carmax.com.

 

Source: CarMax, Inc.

Catherine Gryp
CarMax, Inc.
804.747.0422 ext. 4029
Catherine_M_Gryp@carmax.com

CarMax announced new partnerships with three top NFL and NCAA teams

Company Teams Up with New England Patriots and Minnesota Golden Gophers; Expands Relationship with Denver Broncos

RICHMOND, VA., 2015-9-16 — /EPR Retail News/ — CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars, today announced new partnerships with three top NFL and NCAA teams. As part of new multi-year sponsorship agreements, CarMax is now the official used car retailer of the NFL’s reigning Super Bowl champion New England Patriots and the NCAA’s Minnesota Golden Gophers. Additionally, as a proud partner of the Denver Broncos, CarMax will build on the success of its previous partnership leading into the 2015-16 season.

“These teams are an integral part of their communities and are proven to drive brand awareness and affinity for their partners,” said CarMax chief marketing officer, Jim Lyski. “Our focus will be to maximize these partnerships to better serve fans by adding value to their relationships with these great teams.”

Each partnership includes extensive branding within each team’s stadium and surrounding footprints, as well as media, digital and social elements throughout the season. At Gillette Stadium, home of the New England Patriots, CarMax will be the first brand ever to be showcased on its iconic bridge and lighthouse. The bridge was recently expanded to four times its previous size.

“We know Patriots fans have been asking for the bridge to be expanded and we are proud to be part of this project, which will gives fans a great place to hang out and watch the action while easing foot traffic through the stadium’s main concourse,” Lyski said.

CarMax will celebrate The Bright Side of Game Day in each market throughout the season with unique opportunities for fans. In New England, CarMax is hosting a contest to celebrate local community heroes who bring the Bright Side to their communities through volunteer work and a commitment to helping others. Fans can nominate local community heroes who will have a chance to win a VIP Patriots package including tickets to a home game, on-field recognition and a $10,000 donation to the nonprofit of their choice. Eight local heroes will be honored with a total of $80,000 in donations made to the New England community. In Denver and Minnesota, the promotion will come to life via Instagram where fans will post photos showing how they are enjoying the Bright Side of Game Day for a chance to win VIP packages to home games.

Community-based efforts will be a component of each of the CarMax partnerships. In Denver, on Sept. 22, the Broncos will join The CarMax Foundation to build a second KaBOOM! playground together, bringing neighborhood children one step closer to having the playful childhood they deserve. CarMax also will partner with the Gophers on their Military Appreciation Day and on various Patriots community initiatives throughout the 2015 season.

CarMax is leveraging these sponsorships in key markets for the company. CarMax plans to open its first Boston-area stores in Danvers, Mass., and Norwood, Mass., in December 2015, and a third in Westborough, Mass., in spring 2016. CarMax opened its first store in Minnesota earlier this year in Brooklyn Park and will open a second area store this fall in Maplewood. CarMax has had a presence in the Denver market since 2008 and now has a total of five locations: Loveland, Parker, Littleton, Federal Heights and Colorado Springs.

CarMax was founded more than 20 years ago to fundamentally change the way car buying is done. CarMax makes the process more ethical, fair and transparent by offering a no-haggle, no-hassle experience and an incredible selection of CarMax Quality Certified vehicles. In addition, CarMax stands behind its vehicles with a 5-Day Money-Back Guarantee and a Limited 30-Day Warranty (60-Day in CT, MN and RI, 90-Day in MA, NJ and NY). CarMax customers can shop for nearly every make and model at CarMax stores or online at carmax.com, with prices clearly listed for each of its nearly 50,000 vehicles nationwide. CarMax also takes the hassle out of selling your car by offering fast, commitment free appraisals – the company will buy your car, even if you don’t buy theirs. Shopping at CarMax is truly the bright side of car buying.

About CarMax
CarMax, a member of the FORTUNE 500 and the S&P 500, and one of the FORTUNE “100 Best Companies to Work For” for 11 consecutive years, is the nation’s largest retailer of used vehicles. Headquartered in Richmond, Virginia, CarMax currently operates 153 superstores in 77 markets. The CarMax consumer offer features low, no-haggle prices, a broad selection of CarMax Quality Certified used vehicles, and superior customer service. During the 12 months ending February 28, 2015, the company retailed 582,282 used cars and sold 376,186 wholesale vehicles at our in-store auctions. For more information, access the CarMax website at www.carmax.com

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PR Hotline: (855) 887-2915
Email: PR@Carmax.com