Pop-In@Nordstrom celebrates the holidays with MoMA Design Store gifts

Pop-In@Nordstrom celebrates the holidays with MoMA Design Store gifts

 

A Thoughtful And Innovative Gift Shop

SEATTLE, 2017-Nov-20 — /EPR Retail News/ — Pop-In@Nordstrom is celebrating the holidays with a design-centric gift shop in collaboration with The Museum of Modern Art’s MoMA Design Store, known for its curator-approved gifts that bring quality, creativity, and design innovation to everyday living. The shop opens November 17 in select Nordstrom stores and online.

Each item selected by MoMA Design Store is product-tested using real-life scenarios, and reviewed by MoMA curators. Prices range from $10 for coasters disguised as toast to $6,000 for a giant clock made up of 24 smaller, round clocks choreographed together to form one digital display.

“I’ve always been a huge fan of MoMA Design Store and their ability to thoughtfully consider the most interesting, exclusive, and enticing products from around the world and to have the opportunity to partner with them this holiday season is very exciting,” said Olivia Kim, vice president of Creative Projects at Nordstrom. “We are looking forward to seeing our customers engage with an institutional and iconic brand through a compelling and fun shopping experience and hope they love it as much as we do.”

“MoMA Design Store is thrilled to present a selection of MoMA curator-approved design objects and gifts to the incredible Pop-In@Nordstrom customer base this holiday season,” says Thomas Randon, General Manager, Retail at The Museum of Modern Art. “With such an engaging shopping format, it is a wonderful opportunity for design-conscious shoppers on the West Coast, in the Midwest, and in Canada to discover our unique products in person.”

In addition to MoMA Design Store gifts, the shop includes a selection of gifts hand-picked by Kim and her buying team spanning home, kitchen and dining, tech and gadgets, accessories, beauty, toys and games, and more. There will also be a build your own box program within the shop, allowing customers to pick five out of 25-30 featured products for a total of $50. Featured items include Christmas cards, wrapping paper, twine, stamps, toys, beauty, and more.

The shop design is a clean and simple aesthetic featuring shelving in a gradient of colors from red to magenta that changes in appearance as it is viewed from different angles.

Pop-In@Nordstrom Holidays Featuring MoMA Design Store is available in eight Nordstrom locations and online at Nordstrom.com/pop from November 17 to January 7:

  • Bellevue Square, Bellevue, Wash.
  • CF Pacific Centre, Vancouver, B.C.
  • CF Toronto Eaton Centre, Toronto, Ont.
  • Downtown Seattle, Seattle, Wash.
  • Michigan Avenue, Chicago, Ill.
  • NorthPark Center, Dallas, Texas
  • South Coast Plaza, Costa Mesa, Calif.
  • The Grove, Los Angeles, Calif.

ABOUT POP-IN@NORDSTROM

Launched in October 2013, Pop-In@Nordstrom is an ongoing series of themed pop-up shops that transitions every four to six weeks to offer a new shopping experience and batch of new, often exclusive merchandise. Pop-In takes two forms: a shop curated around a theme featuring brands across different product categories (fashion, beauty, lifestyle, home/garden, sports/outdoors, etc.), or a partnership with a single brand to bring “the world of” to customers. Pop-In@Nordstrom was built on a monthly rotation to keep customers coming back to discover new brands, new merchandise and create a fun and compelling experience in stores and online. Each shop features a mix of hand-picked merchandise spanning the high/low price range, with price points often starting at $5.

Pop-In@Nordstrom was the first initiative from the Nordstrom Creative Projects team, under the direction of Olivia Kim (vice president of Creative Projects). In her role, Kim focuses on creating energy, excitement, a sense of discovery and a bit of disruption through engaging and unique shopping experiences at Nordstrom, both in-stores and online. Kim’s Creative Projects initiatives have established Nordstrom as a platform to test retail concepts, bring limited distribution collections to customers, and introduce them to the best up-and-coming brands and new talent.

Pop-In@Nordstrom partnerships have included: Pop-In@Nordstrom partnerships have included: Aesop, Alexander Wang, Converse, Danish home goods brand HAY, design-driven wares from Los Angeles based Poketo, Everlane, Gentle Monster, goop, Hanes, home goods from Liberty London’s Flowers of Liberty collection, Nike, Opening Ceremony, rag & bone, the best of Korean fashion and beauty, Topshop/Topman, the U.S. debut of Hong Kong fashion collective I.T., the Italian Trade Commission, VANS, and Warby Parker.

ABOUT MOMA DESIGN STORE

MoMA Design Store offers curator-approved products that bring quality, creativity, and design innovation to everyday living. Every purchase supports groundbreaking exhibitions at The Museum of Modern Art(MoMA), a wide range of education programs, and the preservation of the Museum’s collection. In 1932, MoMA was the first art museum to establish a curatorial department dedicated to Architecture & Design, and by mid-century, it was playing a leading role in defining and promoting the values of “Good Design,” which MoMA Design Store continues to champion. Shop online at store.moma.org, or at our locations in SoHo, on 53rd Street, and within The Museum in New York City.

CONTACT:
Anna Brown
Nordstrom
206.303.4178

SOURCE: Nordstrom, Inc.

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Nordstrom launches Fall 2017 campaign

Retailer showcases fashion through the lens of photographer Max Farago and director Clara Cullen

SEATTLE, 2017-Aug-08 — /EPR Retail News/ — Today ( Aug. 7, 2017), Nordstrom, Inc. launched a new national brand campaign shot by photographer Max Farago with video by director Clara Cullen, which celebrates the best of fall fashion. The campaign will debut on August 7 in the U.S. and on September 4 in Canada with print, digital, social, out of home and video components.

The campaign vision and concept was developed by Olivia Kim, Vice President of Creative Projects at Nordstrom, who has set the creative tone for the retailer’s last five brand campaigns. Kim along with her creative team tapped Farago and Cullen, the husband and wife creative duo favored by the fashion world, to bring their vision to life.

The campaign features intimate and honest portraits of models and non-models alike, minimally edited and styled how people really dress to depict a modern and relevant perspective on a high-fashion campaign.  The full campaign imagery and videos can be seen at Nordstrom.com/Fall2017.

“People are the foundation of Nordstrom,” said Kim. “Our customers and employees are at the center of everything we do. They are our friends and our friends-of-friends, and this season we wanted to convey a sense of community and celebrate real people who are doing great and extraordinary things, who inspire us in our everyday lives.

“We see the brand campaigns as our opportunity to tell our most fashion-forward story, yet this season we put the focus back on the people. We cast people we find inspiring, who have something to say and use their voice for positive impact and influence whether through art, education, journalism or mixed media. Most of all, we wanted to celebrate them and their immense talents.”

Farago is a Los Angeles-based photographer whose work has been exhibited at New York’s Canada Gallery, London’s Jonathan Viner Gallery and The Future of the Photography Museum at Foam in Amsterdam. His commissioned features and portraits have appeared in Vogue Paris, Purple Magazine, The New Yorker, and the New York Times, to name a few.

Cullen is a director who works in a range of mediums, proposing new ways of showing moving image using the newest technologies and the internet as her primary platform. Her work has appeared in the New York Times, NOWNESS, Purple and Love Magazine, with commissioned work for various fashion brands.

In her role, Kim focuses on creating energy, excitement, a sense of discovery and a bit of disruption through engaging and unique shopping experiences at Nordstrom, both in-stores and online. Kim joined Nordstrom in February 2013, and her Creative Projects initiatives have established Nordstrom as a retail platform to test new partnerships, concept shops and to bring limited distribution collections to customers, as well as introduce customers to the best up-and-coming brands and new talent.

With her creative mind and unique perspective as a merchant, Kim took on the role of setting the vision for the company’s brand campaigns in Spring 2016, the retailer’s first in 15 years. Following her inaugural “See Anew” campaign, “We Are Here” from Fall 2016, and “Love, Nordstrom” from the holiday season, and the Spring 2017 campaign shot by Petra Collins. The Fall 2017 campaign marks Kim’s fifth developed for Nordstrom.

The cast includes:

  • Actress and television journalist Hailey Gates, host of VICELAND’s series States of Undress, in which she explores geopolitics through the lens of fashion. Her work takes her to conflict zones around the world for international fashion weeks.
  • Camryn Taylor, Lourdes Taylor, Nia Parker and Nia Lyons, classically trained ballerinas of The Hiplet™ and the most senior dancers at the Chicago Multi-Cultural Dance Center. The Hiplet™ have appeared in a CFDA/Vogue Fashion Fund Show, TEDxSanFrancisco, the New York Times and CNN. Their YouTube videos have gathered over hundreds of thousands of views.
    Homer Hans Bryant, the artistic director and founder of the Chicago Multi-Cultural Dance Center who conceived dance group phenom The Hiplet™ which showcases dancers en pointe interplaying hip-hop movements with classical styles.
  • Designer Vejas Kruszewski (in his collection) and Saam Emme, the creative team behind the label Vejas. Their designs redefine conventional streetwear, breaking borders and blending youth culture with studious fashion history. Vejas was awarded the LVMH Special Prize in 2016.
  • Contemporary art curator Angela Goding, who has a formidable reputation in the New York art world for her instincts and distinct fashion sense.
  • Twenty-nine-year-old painter, sculptor and model Jane Moseley, who spent six years in New Yorkresisting the lure of the modeling industry, then became a fashion sensation after walking in Balenciaga’s fall 2016 show. She has a collection of horror-movie-inspired tattoos, and a dog, five cats, a lizard, a hedgehog and two pet rats.
  • Tom di Maria, director of Creative Growth Art Center, which provides studio space, representation, instruction and opportunity for personal expression to adult artists with mental, developmental or physical disabilities. Artists from the center exhibit in museums and esteemed collections worldwide.
    Elizabeth Rangel, a self-taught artist and designer who works in textiles and fashion.
    William Scott, a self-taught artist whose work appears in the Museum of Modern Art in New York and the Oakland Museum of California.
  • Marc and Ian Hundley, artists and twin brothers. Marc creates text-based posters incorporating references to literature, lyrics and film; he also makes furniture. Ian constructs colorful, large-scale quilts based on topographic maps.
  • French-born Londoner Hayett McCarthy, a former dog groomer, record-label intern, bartender and sandwich-board carrier, now a model for top fashion brands including Hermès, ACNE Studios, Burberry, COACH and Vetements, among others.
  • Twenty-three-year-old Seattle native Ebonee Davis, a model and activist advocating for more diversity in the fashion industry. In a TED Talk, she discussed her path to self-acceptance and her case for creating positive, inclusive imagery.

Highlights of brands featured in the campaign include: 

3.1 Phillip Lim Acne JW Anderson Simone Rocha
Studios adidas Lemaire Sophie Buhai
Alexander Wang A.P.C. Levi’s® Tibi
Dr. Martens Molly Goddard Tomorrowland
FRAME Norse Project Topman
Isa Arfen Officine Generale Vans®
J.Crew Ovadia & Sons Vejas
Richard Malone
SATURDAYS NYC

EDITOR’S NOTE: To download images and video, please visit HERE for imagery and HERE for video.

ABOUT NORDSTROM

Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 354 stores in 40 states, including 122 full-line stores in the United States, Canada and Puerto Rico; 221 Nordstrom Rack stores; two Jeffrey boutiques; and two clearance stores. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its seven clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

Contact:
Brie Cross
Nordstrom, Inc.
206.303.4315
brie.cross@nordstrom.com

Source: Nordstrom, Inc.

Nordstrom brings Gwyneth Paltrow’s Goop to Pop-In@Nordstrom

The Limited-Edition Retail Concept Will Launch in Eight Markets on May 12

SEATTLE, 2017-May-12 — /EPR Retail News/ — Goop, the modern lifestyle brand founded by Gwyneth Paltrow, is partnering with Nordstrom to bring goop’s coveted retail curation to Pop-In@Nordstrom in select stores across the country and online. This is the first-time goop is working with a major retailer in this capacity, and the first-time goop will have a concurrent retail presence in multiple markets at once.

goop-In@Nordstrom will feature a mix of wellness-focused products curated by the goop team, spanning across apparel, accessories, beauty and home. Each shop will be merchandised as an enclosed living space, with furniture and design by 1st Dibs and custom Chinoiserie wallcoverings by Fromental.

Products will include both goop’s own lines of luxury skincare, wellness, apparel and fragrance, as well as hand-picked items from goop’s digital shop. The buy will aim to translate goop’s holistic approach to wellness into a tangible experience, with products mostly fitting into one of three categories: what we put on our bodies, what we put in our bodies and how we treat our bodies. This is the first wellness- focused retail concept for both goop and Pop-In@Nordstrom.

“We love how goop has created a lively community around everything from zoodles to Zen,” said Olivia Kim, Vice President of Creative Projects at Nordstrom. “They have a way of conveying wellness concepts so they are not only easy to understand, but also adopt and make a habit into a ritual. Whether it’s through health, fitness, or food, or whatever is manageable through your day, integrating self-care should be easy!”

“Our pop-ups have been an incredible opportunity to really connect with our readers and shoppers across the country—this partnership with Nordstrom allows us to provide that experience on a heightened level of scale, touching new markets and shoppers in the process,” said Gwyneth Paltrow, Founder and CEO, goop.

In recent months, wellness – historically one of goop’s most popular verticals – has become an even bigger focus for the lifestyle brand. In March, goop launched their first wellness product extension: a collection of vitamins created in collaboration with four leading doctors. Goop Wellness hit over $100k in sales on launch day. Recently, goop announced their first-ever wellness summit, In goop Health, and a wellness-focused content partnership with Conde Nast.

Pop-In@Nordstrom is the retailer’s ongoing series of themed pop-up shops developed and curated by Kim, built on the notion of discovery as a way to create energy, inspiration and disruption throughout the retailer’s highest profile stores. Each shop transitions every four to six weeks in a new design to offer exclusive finds under a unique theme, introducing new brands and merchandise to keep customers coming back for a fun and compelling shopping experience in stores and online.

Goop-In@Nordstrom is in the following Nordstrom store locations and online from May 12 to June 25:

  • Downtown Seattle, Seattle, Wash.
  • Bellevue Square, Bellevue, Wash.
  • NorthPark Center, Dallas, Texas
  • The Grove, Los Angeles, Calif.
  • South Coast Plaza, Costa Mesa, Calif.
  • Michigan Avenue, Chicago, Ill.
  • CF Pacific Centre, Vancouver, B.C.
  • CF Toronto Eaton Centre, Toronto, Ont.
  • Nordstrom.com/POP

ABOUT GOOP

In 2008, Gwyneth Paltrow launched goop, her highly successful lifestyle platform dedicated to keeping its readership informed and inspired with tightly curated content and products. goop’s expert tastemakers advise and contribute on everything from fashion, wellness, and travel, to recipes, parenting, and cultural issues. Pioneering the contextual commerce platform, goop allows readers to shop with meaning. goop isn’t simply a website or weekly newsletter, it is an indispensable resource.

ABOUT POP-IN@NORDSTROM

Launched in October 2013, Pop-In@Nordstrom is an ongoing series of themed pop-up shops that transitions every four to six weeks to offer a new shopping experience and batch of new, often exclusive merchandise. Pop-In takes two forms: a shop curated around a theme featuring brands across different product categories (fashion, beauty, lifestyle, home/garden, sports/outdoors, etc.), or a partnership with a single brand to bring “the world of” to customers. Pop-In@Nordstrom was built on a monthly rotation to keep customers coming back to discover new brands, new merchandise and create a fun and compelling experience in stores and online. Each shop features a mix of hand-picked merchandise spanning the high/low price range, with price points often starting at $5.

Pop-In@Nordstrom was the first initiative from the Nordstrom Creative Projects team, under the direction of Olivia Kim (Vice President of Creative Projects). In her role, Kim focuses on creating energy, excitement, and inspiration throughout the retailer’s national locations. Pop-In@Nordstrom partnerships have included: Alexander Wang, Aesop, Warby Parker, Nike, VANS, Opening Ceremony,

Gentle Monster, Topshop/Topman, rag & bone, Converse, Liberty London’s Flowers of Liberty collection, curated art and housewares lifestyle brand Poketo, the U.S. debut of Hong Kong fashion collective I.T., the Italian Trade Commission, and Danish home goods brand HAY.

Contact:

NordstromPR@Nordstrom.com
1-877-746-6228

Source: Nordstrom

SPACE at Nordstrom to introduce an incubator project to showcase and support new designers

SPACE at Nordstrom to introduce an incubator project to showcase and support new designers

SEATTLE, 2017-Feb-22 — /EPR Retail News/ — On February 21, SPACE at Nordstrom will introduce ‘The Lab,’ an incubator project to showcase and support new designers in select stores and online.

Conceived and curated by Olivia Kim, Vice President of Creative Projects at Nordstrom, ‘The Lab’ will present five designers selected for the inaugural season: Eckhaus Latta, Vejas, Eric Schlösberg, A.W.A.K.E. and Dilara Findikoglu.

Kim and her buying team selected a handful of looks from the five designers, including exclusive and custom-made items signature to each’s aesthetic.

SPACE, which Kim launched in Fall 2015, is an in-store designer boutique featuring cross-category collections of apparel, accessories, home goods and fragrance from emerging and advanced designers such as Simone Rocha, Koché, Ellery, Colovos, Molly Goddard, and more.

A long-time champion of emerging designers in the fashion industry, Kim saw a subset of truly new brands just starting their collections and wanted to develop a place dedicated to recognizing fledgling talent.

“A brand has to be relatively established in order to support a substantial wholesale business,” Kim said. “We wanted to find a way to show the truly new brands just starting out, and to recognize the great, raw talent out there. To say we see you, and we want to support you.

“There are incredible demands on a young designer trying to grow their business, and we wanted to say ‘you may not be able to produce enough of a collection for eight stores right now and that’s okay.’ The Lab is for the designers who have just launched their collections, did their first show, maybe used their friends as models and showed in a basketball court in the Lower East Side. It’s true, authentic and they’re creating beautiful collections that we want to share with our customers.”

The Lab will be an ongoing program in SPACE at Nordstrom, refreshed with new brands each season in order to give each designer a spotlight to help grow their businesses.

‘The Lab’ will be in the following SPACE locations:

  • Nordstrom Downtown Seattle, Seattle, Wash.
  • Nordstrom The Grove, Los Angeles, Calif.
  • Nordstrom Michigan Avenue, Chicago, Ill.
  • Nordstrom CF Pacific Centre, Vancouver, B.C.
  • Nordstrom CF Toronto Eaton Centre, Toronto, Ont.
  • Nordstrom.com/SPACELab

Dilara Findikoglu

Dilara Findikoglu is a London based designer of Turkish origin. The Central St. Martins graduate’s rebellious nature first came to light when in lieu of the press show, she held her own guerilla catwalk to much admiration from the International fashion press. Since then her name has quickly become synonymous with empowered tailoring fused with historical references and social commentary – Dilara plays with the roles and perceptions of the norm and distorts and twists them for our pleasure. Stocked worldwide in the finest boutiques and concept stores, her rise has been nothing short of meteoric.

Eric Schlosberg

Heavily influenced by fantasy and storytelling, Eric Schlosberg’s eponymous label opens up the door to a sexy alternate universe that’s ever so slightly off kilter and twisted. The Parsons graduate envelops his audience with glamour and decadence all while keeping true to his punk sensibilities.

Eckhaus Latta

ECKHAUS LATTA is a New York based fashion label designed and executed by Mike Eckhaus and Zoe Latta. The two met while attending the Rhode Island School of Design. After graduating (BFA 2010), they designed and worked with many labels, artists and institutions including Marc Jacobs, Proenza Schouler, Matthew Barney, Opening Ceremony, The Ratti Textile Center at the Metropolitan Museum of Art and threeASFOUR. Together in 2011, Mike and Zoe founded ECKHAUS LATTA.

A.W.A.K.E.

A.W.A.K.E. was founded in 2012 by Natalia Alaverdian. Natalia’s unique eye for fashion has developed through a multi-disciplinary career encompassing styling, art direction and photography. Natalia’s goal with A.W.A.K.E., an acronym for All Wonderful Adventures Kindle Enthusiasm, is to propose a personal and distinct voice through clothing that balance conceptual, storytelling aspirations with commercial viability. Keynote designs are Natalia’s take on classic shirting, tailored coats, and dresses, each with an idiosyncratic quality underlined by a succession of very specific inspirational references of animals and characters from history, art and film. The major reference point and inspiration for all of the collections so far have been deviated from the Japanese art and culture.

Vejas

Vejas manifested out of aggregate desires to actualize a reality, and the will of that longing culminated into a uniquely staged presentation for Autumn / Winter 2015. The show embraced the contradictions of strength and vulnerability, freedom and control, and explored the ideals of self-actualization that allowed it to enter into the real. The clothing contorts the familiar into unnatural forms: the soft mechanized and the hard cut into submission, composing a wardrobe that allows an emotive form of dressing. In 2016, Vejas was awarded the LVMH Special Jury Prize.

ABOUT NORDSTROM

Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 349 stores in 40 states, including 123 full-line stores in the United States, Canada and Puerto Rico; 215 Nordstrom Rack stores; two Jeffrey boutiques; and two clearance stores. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its seven clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

Contact:
Brie Cross
Nordstrom, Inc.
206.303.4315
brie.cross@nordstrom.com

Source: Nordstrom, Inc.

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Nordstrom launches Spring 2017 campaign

SEATTLE, 2017-Feb-11 — /EPR Retail News/ — Nordstrom, Inc. launches a national brand campaign to celebrate the best of spring fashion. Shot by photographer and rising star Petra Collins, the campaign will debut on February 6 in the U.S. and Canada with print, digital, social, out of home and video components.

Collins shot the series on 35mm film to capture the retailer’s most inspirational looks for men and women through her signature dreamy and hyper-feminine lens. It tells a fashion story inspired and invigorated by the female perspective, depicting that point-of-view through layers of diversity – in age, ethnicity, identity and experience.

The campaign vision and concept was developed by Olivia Kim, Vice President of Creative Projects at Nordstrom, whom along with her creative team knew the art world favorite Collins could bring that vision to life.

“We see the brand campaigns as our opportunity to tell our most fashion-forward story,” said Kim. “We want it to feel approachable, but still aspirational enough that our customers get excited about the season. We selected some of our favorite looks to showcase, but alongside that we wanted to make a statement about self-confidence, empowerment and authenticity.

“With Collins, we selected a group of models and non-models alike to help tell a story of togetherness and unity, as if to say we are all here as one. As a young woman, Petra has such a strong and captivating voice, and an incredible way of articulating what she believes in through her camera lens. Her photos capture moments that are real and honest, and for this we think she is a great person to express fashion for 2017 in a way that feels strong, powerful and beautiful.”

Collins, Toronto-born photographer and curator, has been featured in numerous art exhibitions and magazines such as Vogue, Purple, i-D, Rookie, Vice, Wonderland, Dazed & Confused, Elle, and LOVE. She has photographed campaigns for COS, Calvin Klein, Levi’s, Adidas, and Stella McCartney, among other brands. She was cast in a supporting role on the television show Transparent, and has produced dozens of short films and videos of her own. As a model, she has appeared in campaigns for Calvin Klein and Gucci.

Kim joined Nordstrom in February 2013, and under her Creative Projects umbrella focuses on creating energy, excitement, and inspiration through curated partnerships, concept shops and developing new experiences for customers. With her creative mind and unique perspective as a merchant, Kim took on the role of setting the vision for the company’s brand campaigns in Spring 2016, the retailer’s first in 15 years. Following her inaugural “See Anew” campaign, “We Are Here” from Fall 2016, and “Love, Nordstrom” from the holiday season, the launch of the latest brand campaign for Spring 2017 marks her fourth developed for Nordstrom.

DESIGNERS FEATURED INCLUDE:

Belstaff J.W.Anderson Shrimps
Chloé Kate Spade Simone Rocha
Dress the Population Marni Stella McCartney
Ellery Marques’ Almeida Undercover
Gucci Molly Goddard Y/Project
Isa Arfen Rachel Comey Y-3

About Nordstrom
Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 349 stores in 40 states, including 123 full-line stores in the United States, Canada and Puerto Rico; 215 Nordstrom Rack stores; two Jeffrey boutiques; and two clearance stores. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its seven clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

Contact:
Anna Brown
Nordstrom, Inc.
206.303.4178
anna.brown@nordstrom.com

Source: Nordstrom, Inc.

Nordstrom launches exclusive capsule collection by designer Léa Peckre

SEATTLE , 2017-Jan-17 — /EPR Retail News/ — Nordstrom, Inc. is pleased to announce the launch of an exclusive capsule collection by designer Léa Peckre. Known for designs that balance a street edge with the texture and refinement of classics, Peckre created her first capsule collection exclusively for the retailers in-store boutique, SPACE, curated by Olivia Kim, Vice President of Creative Projects.

The eight-piece collection launches Monday, January 16 and will be available in eight SPACE boutique locations and online. Incorporating a variety of fabrics and cuts, the collection focuses on transparency, dark colors and romance. Prices start at $195 for a two-layered transparent top, and range to $1,195 for a ruffled, long-sleeve dress.

“I think my customers are looking for creativity and elegance,” said Peckre. “For this capsule collection, I developed a complex combination of ruffles and smocking in the pieces. Together, they have an artfully restrained take on femininity that is graceful, self-aware and quietly confident.”

The Paris-based Designer worked with Jean-Paul Gaultier, Isabel Marant and the house of Givenchy before stepping out on her own in 2012. She launched her own brand with her FW 2013-2014 collection. She then designed a unique ready-to-wear clothing line for the 130th anniversary of the lingerie brand Maison Lejaby, and for SS 2015 she opened Paris Fashion Week for the first time. Her FW 2015 collection featured a shoe collaboration with fellow French designer Amelie Pichard, and in July 2015 the brand was awarded with the prestigious ANDAM First Collection Prize. More recently, Peckre showed her SS 2016 collection during Paris Fashion Week.

Introduced in fall 2015 by Olivia Kim, SPACE features collections from emerging and advanced designers such as Simone Rocha, Vetements, Comme des Garçons Collection, Koché, Undercover, Ellery, Colovos, Phelan, Molly Goddard and more. The shop lives as a standalone boutique within the store’s designer department, and houses cross-category collections of apparel, shoes, handbags, accessories, home goods and fragrance.

The Léa Peckre Capsule Collection can be found in eight space locations and online at Nordstrom.com/SPACE:

  • Downtown Seattle, WA
  • Michigan Avenue, Chicago, IL
  • Pacific Centre, Vancouver, BC
  • San Francisco Centre, CA
  • The Mall at Green Hills, Nashville, TN
  • The Grove, Los Angeles, CA
  • Eaton Centre, Toronto, ON
  • Yorkdale Shopping Centre, Toronto, ON

ABOUT NORDSTROM
Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 349 stores in 40 states, including 123 full-line stores in the United States, Canada and Puerto Rico; 215 Nordstrom Rack stores; two Jeffrey boutiques; and two clearance stores. Additionally, customers are served online through Nordstrom.comNordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its seven clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

ABOUT OLIVIA KIM
Olivia Kim joined Nordstrom in February 2013, and currently serves as the Vice President of Creative Projects. In her role, Kim focuses on creating energy, excitement, and inspiration throughout the retailer’s locations through curated partnerships, the Pop-In @Nordstrom series of pop-up shops, an in-store boutique SPACE, a concept shop in collaboration with Nike titled Nordstrom x Nike, and a concept shop at the Seattle flagship store titled Nordstrom Welcomes Hermès. Additionally, in 2016, Kim took on the role of creative director for company’s brand campaigns. The Spring 2016 campaign under her direction was Nordstrom’s first brand campaign in 15 years.

Kim and the Creative Projects team aims to create new, interesting and unique experiences for customers and introduce them to the best up-and-coming brands and new talent. A prominent figure in the fashion industry, prior to joining Nordstrom Olivia was a founding member of and Vice President of Creative at Opening Ceremony where she was responsible for the retailer’s leadership in merchandising and store planning, art direction, and collaborative projects. Kim is a long-time champion of emerging designers, which is evident in her brand selections in SPACE and Pop-In shops (where you might find Brother Vellies sitting next to Rodarte). In 2015, Kim was selected to join the prestigious ANDAM jury, which supports young designers, and has also played an essential role in launching emerging designers such as CFDA nominated brands as Suno, Pamela Love, and Patrik Ervell.

Contact:

NordstromPR@Nordstrom.com
1-877-746-6228

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Nordstrom launches exclusive capsule collection by designer Léa Peckre

 

Source:  Nordstrom, Inc.

Nordstrom launches an exclusive Valentine’s Day jewelry capsule collection for SPACE

SEATTLE, 2017-Jan-17 — /EPR Retail News/ — Nordstrom, Inc. is launching an exclusive Valentine’s Day jewelry capsule collection for SPACE, its boutique for emerging and advanced designers curated by Olivia Kim, Vice President of Creative Projects. The collection hits stores Monday, January 16.

Showcasing green gemstones that align with Pantone’s 2017 hue of the year, the collection includes emerald, peridot, tsavorite and tourmaline and offers an assortment of exclusive and one-of-a-kind pieces from WWAKE, Daniela Villegas, Meadowlark, MOCIUN and Anna Sheffield. The collection starts at $99 for a pair of Meadowlark hoop earrings, and ranges to $5,000 for a pair of Anna Sheffield diamond earrings.

NYC-based WWAKE, known for bringing new perspectives to traditional jewelry, used emerald for the first time to design three exclusive, solid gold pieces for the collection: an earring, a necklace and a ring. Other exclusives include the Happy Caterpillar Necklace by Designer Daniela Villegas, made with the one-of-a-kind, tourmaline stone.

Pieces from the Meadowlark Bloom Collection are making their first stop in the United States with the launch. Made exclusively for Nordstrom, the brand also designed the Peridot Star Hoop Earrings, incorporating the peridot stone made from a gem variety of the mineral Olivine.

Caitlin Mociun of MOCIUN designed an exclusive, one-of-a-kind assortment that represents a romantic and sweet color palette, shedding light on a more delicate version of her signature stone cluster compositions and designs.

Designer Anna Sheffield focused most of her energy on ear jewelry for this collection. She used emerald to design a variety of hoops and ear climbers, made with a silver, blackened metal finish to make the green emeralds pop.

Introduced in fall 2015 by Olivia Kim, SPACE features collections from emerging and advanced designers such as Simone Rocha, Vetements, Comme des Garçons Collection, Koché, Undercover, Ellery, Colovos, Phelan, Molly Goddard and more. The shop lives as a standalone boutique within the store’s designer department, and houses cross-category collections of apparel, shoes, handbags, accessories, home goods and fragrance.

SPACE is found in the following Nordstrom stores and online:

  • Downtown Seattle, WA
  • Michigan Avenue, Chicago, IL
  • Pacific Centre, Vancouver, BC
  • San Francisco Centre, CA
  • The Mall at Green Hills, Nashville, TN
  • The Grove, Los Angeles, CA
  • Eaton Centre, Toronto, ON
  • Yorkdale Shopping Centre, Toronto, ON
  • Nordstrom.com/SPACE

ABOUT NORDSTROM

Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 349 stores in 40 states, including 123 full-line stores in the United States, Canada and Puerto Rico; 215 Nordstrom Rack stores; two Jeffrey boutiques; and two clearance stores. Additionally, customers are served online through Nordstrom.comNordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its seven clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

ABOUT OLIVIA KIM

Olivia Kim joined Nordstrom in February 2013, and currently serves as the Vice President of Creative Projects. In her role, Kim focuses on creating energy, excitement, and inspiration throughout the retailer’s locations through curated partnerships, the Pop-In@Nordstrom series of pop-up shops, an in-store boutique SPACE, a concept shop in collaboration with Nike titled Nordstrom x Nike, and a concept shop at the Seattle flagship store titled Nordstrom Welcomes Hermès. Additionally, in 2016, Kim took on the role of creative director for company’s brand campaigns. The Spring 2016 campaign under her direction was Nordstrom’s first brand campaign in 15 years.

Kim and the Creative Projects team aims to create new, interesting and unique experiences for customers and introduce them to the best up-and-coming brands and new talent. A prominent figure in the fashion industry, prior to joining Nordstrom Olivia was a founding member of and Vice President of Creative at Opening Ceremony where she was responsible for the retailer’s leadership in merchandising and store planning, art direction, and collaborative projects. Kim is a long-time champion of emerging designers, which is evident in her brand selections in SPACE and Pop-In shops (where you might find Brother Vellies sitting next to Rodarte). In 2015, Kim was selected to join the prestigious ANDAM jury, which supports young designers, and has also played an essential role in launching emerging designers such as CFDA nominated brands as Suno, Pamela Love, and Patrik Ervell.

Contact:

NordstromPR@Nordstrom.com
1-877-746-6228

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Nordstrom launches an exclusive Valentine’s Day jewelry capsule collection for SPACE

 

Source: Nordstrom, Inc.

Nordstrom debuts ‘Love, Nordstrom’ holiday campaign to celebrate customers and their stories

SEATTLE, 2016-Nov-02 — /EPR Retail News/ — Nordstrom Inc. (NYSE: JWN) is celebrating its customers and their stories through a holiday campaign that thanks them called ‘Love, Nordstrom.’ The company is using the marketing campaign as a stage for larger-than-life love notes to thank customers for the special relationship they share. The campaign debuts today in the U.S. and Canada.

LOVE, NORDSTROM
With this year’s campaign, Nordstrom is prioritizing a pure holiday spirit and expressing gratitude to connect emotionally with its customers in a special way. More than 30 real Nordstrom customers were photographed in Los Angeles, Nashville and Seattle and are featured in the national campaign that was produced in partnership with creative agency Partners & Spade.

“This holiday, we want to remember and thank the people who are most special to us at Nordstrom – our customers,” said Nordstrom Vice President of Creative Projects Olivia Kim. “We reached out to our employees and asked them to share some of their favorite customer stories. We met with as many people as we could, asked them to bring along some of the things that make up their signature style and took photos of them. It was so fun to connect with our customers who make us who we are. The result was our Love, Nordstrom campaign.

The integrated campaign components include digital, print, out of home, in-store window displays, shopping bags and coffee sleeves. There will be a ‘Love, Nordstrom’ navigation tab on Nordstrom.com. In an effort to reach and thank every single Nordstrom customer, the campaign also includes a charming video of employees singing the song “Thank You for Being Friend” to let all customers know how much they are appreciated.  The video will be posted on Nordstrom.com and on the retailer’s social and digital platforms.

WHERE THE GIFTS ARE
This holiday season, Nordstrom hopes to be a gift-giving destination that inspires customers at all price points. A few highlights include:

  • Available now, the company is introducing Mini Boden inspired by Roald Dahl – an exclusive limited-edition collection for kids celebrating six stories including Charlie and the Chocolate Factory, Matilda and more.
  • Starting November 18, Nordstrom VP of Creative Olivia Kim will curate ‘Love, Pop-In@Nordstrom,’ a colorful holiday selection of apparel, accessories and tech toys including everything from smart luggage to unisex casualwear, turntables to instant cameras, cozy candles to nail art supplies, and more.
  • Starting November 25 in select stores, Nordstrom is launching shops with fresh gifting ideas such as Wit & Wonder (a one-stop shop for gifts with personality), The Trim Shop (featuring ornaments and decor), The Wonder Bar (for stocking stuffers), The Toy Shop (of course), Bow & Drape (for personalized gifts) and Gifts & Glam (for beauty).

For more inspirational product and download-ready images, please see here.

GIVING BACK

  • Since 2010, Nordstrom has partnered each holiday season with its customers, New Balance and the nonprofit Shoes That Fit to give more than 90,000 pairs of new shoes to kids in need. This year, we’re hoping to give 20,000 more. From November 1 through December 24, when customers purchase a $10 giving card at any U.S. Nordstrom or Nordstrom Rack, they’ll help Nordstrom provide a pair of new shoes to a local child in need.
  • For a gift that looks great and gives back, check out the latest from Treasure&Bond. From super soft scarves to chunky sweaters, this Nordstrom-exclusive brand has something for the whole family. And as an added bonus, Nordstrom always donates 2.5% of net sales to nonprofits that empower youth. Through January 2017, we’re supporting Big Brothers Big Sisters of America and Canada.
  • There are endless possibilities when you give the card that gives! Nordstrom donates 1% of all Gift Card sales to nonprofit organizations making a difference in our communities. Gift Cards are available in new holiday designs in stores and online at Nordstrom.com/giftcard.

MAKING IT EASY

  • Nordstrom Personal Stylists – personal stylists can take care of everything on your list from finding the perfect gift to decking you out for party season, and they’ll even ship your packages.
  • In a hurry to meet Santa? Buy Online Pickup in Store with convenient service and order pickup stations make it easy to shop online and pick up an order within an hour. With Curbside Pickup, just text or call and Nordstrom will bring your packages out to the car for you.
  • Don’t like to wrap? Gift boxes are always complimentary. Or let Nordstrom help you wrap at Box It Up wrapping stations in select stores.
  • Nordstrom offers free shipping, free returns, all the time.

ABOUT NORDSTROM
Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 348 stores in 40 states, including 123 full-line stores in the United States, Canada and Puerto Rico; 215 Nordstrom Rack stores; two Jeffrey boutiques; and two clearance stores. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its six clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSEunder the symbol JWN.

MEDIA CONTACT:
Anya Pavlovic
Nordstrom Corporate Affairs
206.303.3015
anya.pavlovic@nordstrom.com

Source: Nordstrom, Inc.

 

Nordstrom celebrates spring fashion with the launch of national brand campaign “See Anew”

“See Anew” celebrates spring fashion through an optimistic lens

SEATTLE, 2016-Feb-09 — /EPR Retail News/ — Nordstrom launches a national brand campaign through “See Anew,” an optimistic celebration of spring fashion. The retailer’s most inspirational looks for men and women are featured in a highly visual creative execution involving mirrors, floral prints and smiling models.  The campaign’s TV, digital, print, social, and video components will debut on February 8.

The campaign is anchored by a short film spearheaded by Nordstrom Vice President of Creative Projects, Olivia Kim in collaboration with experimental filmmakers Tell No One of Good Egg and branding agency Partners & Spade. Remi Weekes and Luke White of Tell No One conceptualized and created a life-size, kaleidoscope in which the models danced throughout with mirrors splitting and spinning, creating kinetic reflections of the garments that results in a joyful, kaleidoscopic vision of spring.

“The assignment was to inspire new and existing customers, to give them a different perspective from what they may have seen from us before,” says Kim, “We took the approach of starting with the most inspirational, beautiful spring product and then partnered with an incredible team of creatives to make what we think is really compelling content. The intent was to focus on a mood—the fresh, optimistic mood that spring brings.  I absolutely love that some of the models are smiling—that looks really fresh to me. I love how in the film, the fashions and the faces turn into flowers in full bloom.”

The retailer’s Chief Marketing Officer Brian Dennehy says, “Our hope is that the work touches a different spirit and connects with a younger customer than we have in the past.” Dennehy continues, “Olivia is a non-traditional merchant and we’ve had success with her recent projects such as the Pop-in@nordstrom shops and the fledgling Space department. We were excited to pair Olivia’s spirited take on fashion with our love for our customer and we are delighted with the results.”

Of the creative brief’s challenge, Partners & Spade partner Anthony Sperduti comments, “When we began to collaborate with the team at Nordstrom, there was such new thinking being brought to the table, that the idea of “See Anew” was compelling on many levels. Being able to interpret that visually and pay homage to the fashion became an incredibly fun challenge that really came to life through the clever use of mirrors, choreography and A LOT of flower petals.”

Filmmakers Tell No One comment, “We loved the brief and immediately connected with Anthony of Partners & Spade.  In terms of execution, it was a mixture of both scale model and digital renders.  We are big testers of our ideas to help us develop before shooting, we aim to get as much in camera as possible or at least to make it feel like that.  Iain from MPC is always at hand to figure out how all ideas make it into the final film.”

Campaign elements
Digital Video: February-April; YouTube, Vevo, Pandora, and more
Mobile Video: Pandora, KARGO
Nordstrom.com: content experience
Nordstrom catalog: tagline and extensions
Nordstrom stores: visual display elements
Print: March issue of: Elle, Essence, GQ, Harper’s Bazaar, Marie Claire, Vanity Fair.
April issues of: Elle, Esquire Big Black Book, Harper’s Bazaar, Marie Claire, Vanity Fair, Vogue. (Women’s publications will have a Shazam watermark driving to the Nordstrom.com experience.)
Out of Home:
Creative extensions in key stations in Washington D.C. and San Francisco
Social: Sponsored posts across Nordstrom social platforms including Instagram, Facebook, Twitter and targeted programs with SnapChat and Pinterest.
TV: Feb 8th-Apr 25 in four markets: Boston, Chicago, Miami, Portland

Credits
Client: Nordstrom
Agency:  Partners & Spade
Production Company: Good Egg
Directors: Tell No One of Good Egg
Executive Producers/Good Egg: Julia Reed & John Hassay
Editor: Suzy Davis/Final Cut
Post Production: Iain Murray/MPC
Post Production Producers: Hannah Ruddleston & Ryan Hancocks/MPC
Music: “Elementary Lover” by Matthew Dear
Publisher: Ghostly Songs, LLC
ECD/Partner: Anthony Sperduti
Creative Director: Griffin Creech
Art Director: Elizabeth Dilk
Account Director: Cristina Fotieo
Executive Producers: Erika Best & Andy Wilcox

About Nordstrom
Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 323 stores in 39 states, including 121 full-line stores in the United States, Canada and Puerto Rico; 194 Nordstrom Rack stores; two Jeffrey boutiques; and one clearance store. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its five clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

About Partners & Spade
Partners & Spade is a branding studio founded in 2008 that works across a range of disciplines including advertising, branding, retail design, and film making. Partners & Spade’s unique approach allows the studio to nimbly work with corporations such J. Crew, Whole Foods Marketand Sonos as well as rising brands like Warby Parker, Shinola and Peloton.

About Tell No One of Good Egg
Tell No One are Luke White and Remi Weekes. As individuals they are writers and directors.

As Tell No One they experiment with video cameras. Intended to be a peek into their experimental process, posting their on-going ideas, inspirations and processes. Think of this as like an informal brainstorm. They also shoot promos, commercials and fashion film together.

Their work collectively have been exhibited and screened in institutions big and small, around the world. From the Guggenheim Museum, New York to the British Film Institute, London.

Media Contact:
Pamela Lopez
Nordstrom Inc.
206-303-3171
206-617-9391 (mobile)
pamela.lopez@nordstrom.com

SOURCE Nordstrom, Inc.

Nordstrom launches new shop curated by Olivia Kim, SPACE, featuring emerging and advanced designers

A new shop for emerging and advanced designers

SEATTLE, 2015-8-21— /EPR Retail News/ — On August 20th, Nordstrom (NYSE: JWN) launched SPACE, a new shop curated by Olivia Kim, Nordstrom Director of Creative Projects, featuring emerging and advanced designers.

SPACE lives in its own boutique-like environment inside the Nordstrom Collectors department alongside other designer collections at the retailer’s four flagship stores and online. The shop features a cross-category offering of seasonal collections of apparel, shoes, handbags and accessories collections from designers including Simone Rocha, Marques’Almeida, Jacquemus, Isa Arfen, Anthony Vaccarello, Shrimps, Tricot Comme des Garçons, Noir Kei Ninomiya, Creatures of the Wind, Vetements, Faustine Steinmetz, Mociun, Sophie Bille Brahe, and more.

Following the Nordstrom Creative Project team’s first initiative of Pop-In@Nordstrom, which launched in October 2013 under the direction of Kim, SPACE continues the team’s goals of creating new, interesting and unique experiences for customers and introducing them to the best up-and-coming brands and new talent.

“Conceptually SPACE is very boutique-like, offering not just clothing or shoes but a full wardrobe in one small environment,” said Kim. “I want this to be a place of inspiration and education. A lot of these pieces are new and directional, but I want it to always feel inclusive. SPACE is a part of the Nordstrom ethos of offering the best of what’s out there.”

The store design was built with artistic elements and pops of color to distinguish the shop from the rest of the retail floor – think pink mannequins, mixed materials and art objects to accent the area. Kim worked with the Nordstrom design team to create a framework that feels open and airy, then decorated each SPACE with work from artists, furniture makers and artisans so each feels uniquely warm and inviting.

The shop features pieces like Ettore Sottsass’s Ultrafragola wavy neon mirrors and woven rubber benches and chairs by Max Lamb. SPACE also includes a colorful vintage bench byVerner Panton, petrified stone risers by Matt White, Korean enamel-topped tables fromKwangho Lee, and other one-of-a-kind pieces from Kim’s favorite artists sourced from Johnson Trading Gallery in New York City.

Additionally, the SPACE online boutique offers editorialized styling, compelling content and storytelling around its brands in a unique site and mobile experience.

For SPACE’s inaugural ad campaign, Kim curated looks from Vetements, Simone Rocha, Undercover, Isa Arfen, Rosetta Getty, Y’s by Yohji Yamamoto, Julien David and And Re Walker and tapped notable stylist Mel Ottenberg and photographer Collier Schorr to bring the campaign to life.

SPACE is found in the following flagship Nordstrom stores and online:

  • Nordstrom Downtown Seattle
  • Nordstrom San Francisco Centre
  • Nordstrom Michigan Avenue in Chicago
  • Nordstrom Pacific Centre in Vancouver, Canada (opening September 18th, 2015)
  • Nordstrom.com/SPACE
DESIGNERS INCLUDE:
ACNE FAUSTINE STEINMETZ ROSETTA GETTY
ADIEU ILEANA MAKRI SARA LASRY
AND RE WALKER ISA ARFEN SARAH & SEBASTIAN
ANITA KO JACQUEMUS SHRIMPS
ANNA SHEFFIELD JULIEN DAVID SIMONE ROCHA
ANTHONEY VACCARELLO KARA SOPHIE BILLE BRAHE
ARIES MARQUES’ALMEIDA TRICOT COMME DES GARÇONS
ASHLEY WILLIAMS MIRA MIKATI UNDERCOVER
BENTONY VERNON MOCIUN URIBE
CAITLIN PRICE NEKTAR DE STAGNI VETEMENTS
CREATURES OF THE WIND NOIR KEI NINOMIYA VIKA GAZINSKAYA
CRISTINA ORTIZ PASKAL WWAKE
DANIELA VILLEGAS ROKSANDA Y’S BY YOHJI YAMAMOTO

ASSETS:

Campaign imagery is found here for download, product shots are here and on-model shots are here.

Renderings of SPACE are available here.

ABOUT NORDSTROM
Nordstrom, Inc. is a leading fashion specialty retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 304 stores in 38 states and Canada. Customers are served at 118 Nordstrom stores in the U.S. and Canada; 178 Nordstrom Rack stores; two Jeffrey boutiques; and one clearance store. Nordstrom also serves customers online through Nordstrom.com, Nordstromrack.com and HauteLook. The company also owns Trunk Club, a personalized clothing service serving customers online at TrunkClub.com and its five clubhouses. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN.

ABOUT OLIVIA KIM
Olivia Kim has served as the Director of Creative Projects for Nordstrom since February 2013.  In her role, Kim focuses on creating energy, excitement, and inspiration throughout the retailer’s locations.

In October 2013, Kim launched her first initiative ‘Pop-In@Nordstrom,’ an ongoing series of themed pop-up shops. For each shop, Kim curates an eclectic mix of goods spanning the high/low price range and houses them in specially designed spaces that encourage interaction and engagement.  Each features a fresh personality and new batch of exclusive merchandise which rotates every four-to-six weeks.  Pop-In@Nordstrom partnerships have included: Merci,Nike, Topshop/Topman, Warby Parker, Converse, Poketo, Liberty London, rag & bone, Dylan’sCandy Bar, and the U.S. debut of Hong Kong fashion collective I.T. In August 2015, Kim launched SPACE, a shop dedicated to emerging and advanced collections in the retailer’s flagship locations.

A prominent figure in the fashion industry, prior to joining Nordstrom Olivia was a founding member of and Vice President of Creative at Opening Ceremony where she was responsible for the retailer’s leadership in merchandising and store planning, art direction, and collaborative projects. Past projects include partnerships with Proenza Schouler, Rodarte, Nike, Levi’s, TOPSHOP, Chloe Sevigny, and Yoko Ono, to name a few.

Kim has also played an essential role in launching emerging designers such as CFDA nominated brands as Suno, Pamela Love, and Patrik Ervell. Kim is a long-time champion of emerging designers, which is evident in her brand selections in SPACE and Pop-In shops (where you might find Brother Vellies next to Rodarte). In 2015, Kim was selected to join the prestigious ANDAM jury, which supports young designers.

Contact: Brie Cross
Nordstrom, Inc.
(206) 303-4315
brie.cross@nordstrom.com

SOURCE Nordstrom, Inc.

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Nordstrom launches new shop curated by Olivia Kim, SPACE, featuring emerging and advanced designers

Nordstrom launches new shop curated by Olivia Kim, SPACE, featuring emerging and advanced designers