PERFUMES & COSMETICS: Benefit launches new Brow Collection

Paris, 2016-Jul-16 — /EPR Retail News/ — Benefit has been a trailblazer in beautiful brows since the brand’s beginnings in the 1970’s. The key to a great look, brows get magical treatment thanks to the Benefit Brow Collection, a complete range of new products from the cosmetics house. Brows may be the biggest buzz in beauty […]

Guerlain opens new boutique dedicated exclusively to perfumes

PARIS, 2016-Apr-07 — /EPR Retail News/ — Guerlain has opened a new boutique dedicated exclusively to perfumes at 392, rue Saint Honoré in Paris. The boutique is an exceptional journey into the world of Guerlain Fragrances, celebrating the art of perfumery that has earned the House renown since 1828. Fragrances mark the memory, arouse emotion and […]

Britney Spears Sparkles in Campaign for Fantasy Twist

US singing sensation Britney Spears has always had incredibly success with her various commercial ventures, most notably her line of perfumes, released in conjunction with Elizabeth Arden. Over one billion Britney Spears perfumes have been sold around the world, and her popularity in the fragrance market shows no signs of slowing down with the launch […]

007 Fragrance Launch Coincides with Release of New James Bond Film Skyfall

Skyfall, the 23rd film in the highly successful James Bond franchise and Daniel Craig’s third outing as the British Secret Agent, is set to be released in cinemas on 26th October. Coinciding with its release, James Bond fans can now get their hands on a rich, masucline fragrance that will give them the same smooth […]

Finding the Perfect Perfume to Suit Your Personality

A lot of people will have found themselves standing in the perfume aisles, endlessly trying on various different scents until they find the one that perfectly suits their style. But not many people know that there is a scientific reason why people are attracted to certain scents. The section of the brain that registers different […]

British Model Harvey Newton Haydon Chosen as Face of Joop! Homme Wild

Joop! has this month launched a modern, edgy new take on its classic Joop! Homme fragrance for men, and in order to promote their new Joop! Homme Wild perfume, they have enlisted the services of British model, Harvey Newton Haydon. London-born Harvey, 24, was chosen to be the face of the new Joop! Homme Wild […]

Perfect Perfumes for a 21st Birthday Gift from Fragrance Direct

Online perfume retailer Fragrance Direct has highlighted a selection of luxurious scents from big name brands and celebrities that will reflect the fun, rebellious nature of youth, and make the ideal 21st birthday present. Turning 21 is a big milestone in any young person’s life, as they get the so-called “key to the door” and […]

Jessica Chastain Stars in Eccentric Campaign for New YSL Perfume Manifesto

To act as the glamorous face of their luxurious new perfume for women, Manifesto, fashion house Yves Saint Laurent has chosen Hollywood actress Jessica Chastain, star of films such as The Help, for which she received an Oscar nomination for her role, and new release Lawless. Speaking about her new role, Chastain said: “Yves Saint […]

Lara Stone and Alexander Skarsgard Front Campaign for New Calvin Klein Encounter Perfume for Men

Calvin Klein have developed something of a reputation over the years when it comes to their provocative advertising campaigns, and their latest perfume for men, Encounter, is no different. The New York fashion house drafting in some celebrity heavyweights to act as the faces for the new fragrance; supermodel Lara Stone and Alexander Skarsgard, star […]

Rebelle by Rihanna is Fastest-Selling Celebrity Perfume in the UK

Rihanna is one of the hottest pop stars on the planet right now, and it seems that as she expanded her horizons into other projects, her star power is just as powerful off the stage as it is on it. The Barbadian singer has rocketed to the top of the UK bestselling fragrance list, having […]

Clinique.co.uk Has Launched The 12 Days Of Giving Campaign Exclusively Online

To help customers easily find the perfect present and treat themselves at the same time this Christmas, Clinique.co.uk has launched ‘12 Days of Giving’. This means that from December 1st – 12th customers will receive a free luxury Clinique gift when they spend £35 or more on any online purchase at Clinique.co.uk. Each gift has been handpicked […]

Boots Has Introduced Five New Brands To Its Online Beauty Shop – Boots Beauty Boutique

Boots.com is thrilled to announce the launch of five new brands to its Beauty Boutique, which only opened its ‘virtual doors’ in Autumn 2007, increasing its already attractive offering of niche and coveted brands. Boots Beauty Boutique is the beautifully ‘boudoiresque’ website for all those ‘beauty addicts’ out there, giving access to an array of […]

Boots Has Created Two Fragrances As Part Of Its Support Of This Years BBC Children In Need Campaign

Boots has created two fragrances to generate funds for BBC Children in Need 2008, the fifth year the company has lent its support to the charity. The ‘his’ and ‘hers’ fragrances from Boots are called Hug for Her and Hug for Him*. The bottles, coloured gold for Hug for Her and silver for Hug for Him, come complete with a […]