Artsplash™ named as the first-ever winner of ABC’s “The Toy Box”

EL SEGUNDO, Calif., 2017-May-22 — /EPR Retail News/ — After eight weeks of viewing over 35 toy inventions the kid judges have spoken, and Artsplash™ (formerly known as Liquid Art) prevailed as the first-ever winner of ABC’s “The Toy Box.”  Artsplash™ is now available for purchase online exclusively at Toysrus.com and will be available only […]

Babies“R”Us® brings The Honest Company’s products in stores and online

Family-Favorite Brand Known for its Commitment to Safe and Effective Products and On-Trend Designs is Now Available at Nation’s Leading Baby Product Retailer Wayne, NJ, 2017-Mar-30 — /EPR Retail News/ — When a child is born into the world, so is a parent. Among the very first things to cross the minds of new caregivers […]

Toys“R”Us® becomes the first retailer to bring Lightseekers to all of its stores nationwide

Line of Smart Figures, Trading Cards and More Available First at Toys“R”Us Stores Nationwide Starting, Saturday, July 1 Pre-sale to Begin Online at Toysrus.com on Monday, April 17 OAK BROOK, IL, 2017-Feb-20 — /EPR Retail News/ — TOMY International, the master toy licensee for Lightseekers, announced today (February 18, 2017) that the world’s leading dedicated toy […]

Toys“R”Us® kicks off Cyber Week on Saturday, November 26

Retailer Kicks Off Cyber Week Earlier than Ever, Offering Week-Long Savings, Daily Surprise Offers Online and, for the First Time Ever, In-Store Deals on Cyber Monday WAYNE, NJ, 2016-Nov-24 — /EPR Retail News/ — Shoppers can prepare for a hefty second helping of savings after the deals and discounts Toys“R”Us® is dishing out this Thanksgiving Weekend. […]

Toys“R”Us® to bring “awesome” holiday moments to its stores nationwide this season

Stores Nationwide Kick Off November with The Great Big AWWWESOME Holiday Toy Fest, Professional Santa Photo Opportunity and More WAYNE, NJ, 2016-Nov-02 — /EPR Retail News/ — As the calendar turns to November and customers ready for the inherent holiday shopping to come, Toys“R”Us® today (November 1, 2016) unveiled plans to bring “awesome” holiday moments to […]

Toys“R”Us 2016 Holiday Hot Toy List

WAYNE, NJ, 2016-Sep-09 — /EPR Retail News/ — Toys“R”Us® debuted today (September 8, 2016) its 2016 Holiday Hot Toy List, the company’s annual go-to holiday shopping resource for parents and gift-givers – straight from the toy experts. Comprised of 40 items categorized by age from Baby’s First Christmas to Big Kids, the Toys“R”Us team spent the […]

Toys“R”Us® to feature American Girl shop-in-shops in select stores and to carry American Girl’s Truly Me™ line of dolls

Middleton, WI, 2016-Sep-01 — /EPR Retail News/ — American Girl®, a premium brand for girls and subsidiary of Mattel, Inc. (NASDAQ:MAT), today (August 31, 2016) announced a multi-year partnership with the world’s leading dedicated toy and baby products retailer, Toys“R”Us, Inc. The collaboration will make Toys“R”Us® the first and only U.S.-based retailer to feature American Girl shop-in-shops […]

Toys“R”Us® announced its Thanksgiving Weekend plans

Loyal Customers Given Exclusive Availability to Shop More Than 100 Black Friday Sales in Advance of the Holiday Shopping Crowds WAYNE, NJ, 2015-11-16 — /EPR Retail News/ — Toys“R”Us® today announced its Thanksgiving Weekend plans, revealing the season’s hottest doorbusters on this year’s most sought-after playthings, including more than 350 offers and $8,000 in savings. With Toys“R”Us stores […]

Toys“R”Us® unveiled four trends anticipated to impact toy-buying decisions this holiday season

The World’s Greatest Toy Store™ Identifies Trends Expected to Influence Holiday Toy Purchases Including, “Age of the Dinosaurs,” “Full STEAM Ahead,” “Lil’ Sous Chefs in Training” and “Pets with Personality” WAYNE, NJ, 2015-10-1 — /EPR Retail News/ — After a year of tracking toy purchases across the globe, the team of experts at Toys“R”Us® has named […]

Toys“R”Us revealed its lineup of exclusive figures and playthings that will be available at the highly anticipated Comic Convention in San Diego next month

In Celebration of Highly Anticipated Con, Company Introduces “Collector Vector,” a New Destination Dedicated to Products for the Mature Collector Community, in All Stores Nationwide and Online at Toysrus.com Wayne, NJ, 2015-6-26 — /EPR Retail News/ — Building on its tradition of offering an unbeatable assortment of toys for collectors of all ages, Toys“R”Us today revealed its […]

Toys“R”Us: Get SECRET WARS: ARMOR WARS #1/2 as a FREE Gift with purchase as part of the Company’s Immersive Marvel’s Avengers: The Age of Ultron Retail Program

Beginning May 3, Toys“R”Us Customers Can Receive SECRET WARS: ARMOR WARS #1/2 as a FREE Gift with Purchase as Part of the Company’s Immersive Marvel’s Avengers: The Age of Ultron Retail Program New York, NY, 2015-5-5 — /EPR Retail News/ — This May, the most anticipated comic event of the year will officially unleash as Marvel […]

Toys“R”Us® brings customers to a galaxy far, far away with a year-long celebration in honor of the epic Star Wars saga

The Star Wars Saga Begins in the U.S. with an In-Store Event, VIP Sweepstakes and Hundreds of Products for Fans and Collectors of All Ages WAYNE, NJ, 2015-4-29 — /EPR Retail News/ — Toys“R”Us® stores worldwide and Toysrus.com are set to bring customers to a galaxy far, far away with a year-long celebration in honor of the […]

Toys“R”Us® announces its Thanksgiving Weekend plans to serve up hundreds of hot deals and doorbusters

Rewards“R”Us® Members Receive Exclusive Opportunity to Beat the Crowds and Shop 100-Plus Items at Black Friday Prices at Toys“R”Us Stores and Toysrus.com Beginning Sunday, November 23 WAYNE, NJ, 2014-11-18 — /EPR Retail News/ — Toys“R”Us® today announced its Thanksgiving Weekend plans to serve up hundreds of hot deals and doorbusters on the season’s most sought-after playthings, totaling more […]

Toys“R”Us® set to “capture” gamers’ imaginations across the globe with the highly anticipated launch of Skylanders Trap Team™

Soon-to-Be Trap Masters Can Capture and Play as Villains for the First Time Ever and Collect All-New Figures, Including the Legendary Series of Toys Available Only at Toys“R”Us; Toys“R”Us, U.S. Stores to Open Early on Sunday, October 5 for Fans Excited to be Among the First to Play the New Game* WAYNE, NJ, 2014-10-1— /EPR Retail […]