Naartjie Kids, the original name in fun clothing sizes 0 – 10, announced the arrival of its Spring Transition Collection of kids clothing for boys, girls and infants. In addition, Naartjie has marked down its entire stock of winter fashions for savings of up to 40% off regular prices. The sale excludes essentials, with no adjustments on previous purchases.
“Naartjie Kids’ 2010 Spring Transition Collection is inspired by Western plaids and Mother Nature,” said Joe Norwood, director of marketing, Naartjie USA. “Girls’ and infant girls’ Spring Transition pieces combine soft, pretty plaids and denim for a modern cowgirl, prairie look. The infant boys’ clothing gets an updated Wild West look, while our boys clothing is inspired by nature elements: earth, wind, fire and water.”
Combining traditional western fabrications like plaids and denim and interpreting them into pretty, feminine silhouettes, the Girls’ Spring Transition pieces offer longer length prairie skirts and girls dresses, perfect for welcoming sunnier, yet still cool days. Pretty shades of pink and purple are reminiscent of the spring wild flowers that pop up after the ground thaws.
Earth, wind, fire, and water — four elements that are interpreted into bold and abstract graphic shapes in Naartjie Kids’ Boys Spring Transition pieces. Lightning strikes twice with two lightening bolt tees, a wind storm stirs things up on one bold graphic and the use of color in the line reflects the traditional shades associated with the elements; thunder grey, energy blue, earthy neutrals and fiery hues of red and orange. Baby boy clothes are derived from the Wild West, with denim, plaid fabrics and appliquéd badges in pale blue, beige and orange, for many mix and match options, for the cutest cowboys in town.
Between December 10, 2009 – December 16, 2009, Naartjie is offering a Kids Kash coupon for $20 off a future $50 purchase, with every $50 purchase. Coupons may be redeemed December 26, 2009 – January 14, 2010.
Naartjie Kids’ designs, colors, prints, and styles represent a truly unique synthesis of European fashion trends with western casual lifestyle. Featuring a dominant focus on natural fabrics that are garment-dyed, pre-washed and pre-shrunk for easy wear, low maintenance and comfort, Naartjie Kids uses a garment dye process that results in a more vibrant color and softer clothing and accessories for precious little ones.