Skip to content Skip to sidebar Skip to footer

Brookes Basks In Heatwave But Urges Caution With The RASH Guide From Outdoor Look

As we begin to enter the primary summer months, many across the UK will ensuring as much free time as possible is spent outside in the sun. Although obvious enjoyment is had across a range of outside leisure activities such as hiking, camping and fishing, unfortunately each summer sees a new wave of casualties who have become victims to heat exhaustion and heat stroke.

As emergency services will be called to hiking trails and walking hot spots across the country, Ian Brookes – founder of leading discount outdoor clothing specialists outdoorlook.co.uk – has once again laid the spotlight on the brand’s summer safety guide – RASH.

Established last summer, the guide brings to attention a 4-point-plan which can easily be understood by adults and children alike this summer;

REST – Remember to rest at regular intervals if your activity is in full glare of the summer sun. Take shade under a tree and should you continue your activity, do so at a slower pace, keeping a watchful eye over whoever is suffering

AIR – Ensure any tight clothing is loosened and temporarily remove any clothing items you can. Should there be a breeze, be sure to stand against it as this will help draw heat away from your body and therefore cool down quicker.

SIP – Make sure you and your party drink at regular intervals. Setting regular times– every 15 mins for example – will ensure you stay hydrated. Remember, as tempting as it maybe to gulp a drink off, it is important to sip slowly so your stomach is given enough time to process the fluids efficiently.

Help – If whoever is ill continues to show symptoms of a sufficient recovery, do not delay in calling for additional help. Heat exhaustion subsequently lead to heat-stroke which can be fatal in extreme cases.

“It is an accessible guide to some basic principles when occasionally get overlooked,” explained Brookes.

“It can happen from time to time when you are outside enjoying the good life, so it is important we try and remember some core ways of staying safe and free from health risks such as heat stroke and heat exhaustion.”

Being the founder of the UK’s leading discount outdoor clothing specialists, Brookes also highlighted that having suitable outdoor clothing can also be an effective measure at staying safe in the sun.

Via EPR Network
More Retail press releases

Leave a comment

EPR Retail News