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Old Navy brings back its “Overnight Millionaire” giveaway this Black Friday

  • Entire Store 50% Off When Doors Open at 4 p.m. on Thanksgiving until close on Black Friday
  • 1,000 shoppers treated to a $200 shopping spree over Black Friday weekend

SAN FRANCISCO, 2014-11-13— /EPR Retail News/ — This Black Friday, Old Navy will give one lucky shopper the chance to go to bed a dreamer and wake up a $1 million winner.  Old Navy announced today that the brand is bringing back its “Overnight Millionaire” giveaway, with almost five times better odds of winning than last year. The first 100 shoppers at every Old Navy store in North America, when it opens for Black Friday shopping, will be given a chance to win the $1 million jackpot during the brand’s biggest sale of the year.

The Overnight Millionaire winner won’t be the only one cashing in at Old Navy on Black Friday. From opening on Thanksgiving at 4 p.m. until close on Black Friday, the entire store will be 50% off.*  The brand is also treating 1,000 Black Friday shoppers to a $200 shopping spree, giving them a memorable, free shopping experience during Old Navy’s biggest sale of the year.

Last year, Overnight Millionaire winner Scott Rowe’s life changed forever after a Black Friday shopping trip to Old Navy. An 11-year military veteran, Rowe was spending 120 days a year working overseas. He was just about to return abroad, leaving his two young daughters for the holidays, when he got a call that he had won $1 million in Old Navy’s first ever “Overnight Millionaire.”

“Winning Overnight Millionaire was an answer to all of our prayers,” said Rowe. “Last year was my first Christmas home in 4 years. I’m so grateful to have new opportunities that keep us bonded as a family.”

Over the last year, Rowe was able to quit his overseas job to pursue his dream of attending the Police Academy. He is now a police officer in Central Texas and has been able to build a college fund for his daughters and invest in real estate.

“We are honored to kick off the holiday shopping season by giving back to our customers, who give to us all year long,” said Steve Stickel, Old Navy Head of Stores. “We look forward to changing the life of the Overnight Millionaire winner, treating 1,000 customers to an unforgettable shopping spree and making everyone feel like a winner with our best deals of the year.”

More than 800 Old Navy stores across the U.S. will open at 4 p.m. local time on Thursday, November 27 and remain open until 11 p.m. on Black Friday, November 28, giving shoppers an unprecedented 31 hours to find the perfect gift for everyone on their holiday list (store hours may vary, check local stores for details).

The first 100 people to line up at each Old Navy store, when it opens for Black Friday shopping, will receive a game card giving them a chance to win $1 million.** The “Overnight Millionaire” winner will be randomly selected on November 28 at 7 p.m. ET. The 1,000 shopping sprees will be randomly awarded via a text-to-win game, starting when stores open on Thanksgiving for Black Friday shopping until they close on Sunday, November 30.***

To see a list of store hours and additional promotions as they become available, visit

About Old Navy
Old Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand has now grown to one of the largest apparel retailers in North America. A division of San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,000 stores in the U.S., Canada, Japan, China and the Philippines. For more information, please visit

* Promotional prices valid from Nov. 27, 2014, through Nov. 28. 2014, in the U.S. only (including Puerto Rico) at Old Navy stores while supplies last.  Some colors and items not available in all stores.  Discount applies to merchandise only, not to GiftCards, clearance, packaging, applicable taxes, and shipping & handling charges.  Promotional prices may exclude maternity and licensed product.

**NO PURCHASE NECESSARY.  A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.  LEGAL RESIDENTS OF THE 50 UNITED STATES (D.C. +Puerto Rico) AND CANADA 18 YEARS AND OLDER.  VOID WHERE PROHIBITED.Sweepstakes ends 11/28/14 at 7:00 p.m. ET. For Official Rules, prize description and odds disclosure, visit If Canadian resident, mathematical skill-testing question must be correctly answered to win.   1 Grand Prize (approximate retail value $1,000,000 USD) available to be won.

*** NO PURCHASE NECESSARY.  A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.  LEGAL RESIDENTS OF THE 50 UNITED STATES (D.C.), PUERTO RICO, AND CANADA 18 YEARS AND OLDER.  VOID  WHERE PROHIBITED. Instant Win Game ends 12/1/14. For Official Rules, prize descriptions odds disclosure, customer service, and to play the game without using your cell phone, visit If Canadian resident, mathematical skill-testing question must be correctly answered to win.    One Thousand (1,000) Instant Win Game Prizes (approximate retail value $200 USD) available to be won.  Message and data rates may apply. Text STOP to 30364 to opt out and to discontinue further participation in the Instant Win Game.  Text HELP for information. If you enter via text-messaging, you will receive three (3) text messages in response to your entry and four (4) text messages per month from an automated system with coupons and offers.  Consent is not required to buy goods and services.  To view the Sponsor’s Mobile Privacy Policy, visit Old Navy, LLC, Two Folsom Street, San Francisco, CA, U.S.A.

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