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Target CEO Brian Cornell announced several leadership roles in key areas to fuel digital transformation and enhance guest experience

Casey Carl elevated to Chief Strategy and Innovation Officer

MINNEAPOLIS, 2014-12-19 — /EPR Retail News/ — Target Corporation (NYSE: TGT) Chairman and Chief Executive Officer Brian Cornell today announced the elevation and expansion of several leadership roles in key areas across the enterprise, as the retailer continues to accelerate the business, fuel its digital transformation and enhance the guest experience.

“Today’s organizational announcements reflect our continued focus on the guest and our goal of delivering an extraordinary experience to ensure that Target not only meets but exceeds our guests’ expectations. With these changes, we are even better positioned to continue to drive the momentum in our business in 2015 and beyond,” said Cornell.

Strategy and Innovation
Casey Carl, president, omnichannel and senior vice president, strategy, will assume the role of chief strategy and innovation officer. With this move, Carl joins Target’s leadership team reporting to Cornell. Additionally, the retailer is creating a center of excellence under Carl’s leadership to accelerate and strengthen its data, analytics and business intelligence capabilities. This effort will be led by Paritosh Desai in the new role of senior vice president, Enterprise Data, Analytics and Business Intelligence.

Guest Experience
Jeff Jones, chief marketing officer, will take on the added responsibility of leading Target’s work in architecting the guest experience across all channels and touch points. Additionally, Jones will create and lead a new guest center of excellence, designed to enable the organization to develop a greater sense of advocacy and empathy for the guest in all of its business decisions.

Corporate Social Responsibility
To more closely align Target’s corporate social responsibility efforts and support of the communities in which it does business, Laysha Ward, president, Community Relations, becomes executive vice president, chief corporate social responsibility officer. Ward’s expanded organization will include the Community Relations, Global Affairs and Sustainability teams as well as Target Foundation. and Mobile
To further drive the growth of mobile and e-commerce, Jason Goldberger has been named President, and Mobile. Goldberger joined Target two years ago from Gilt, where he launched a new Gilt Home site and grew the business by more than 40 percent, and his background also includes eight years at Amazon. Additionally, Dawn Block has been promoted to senior vice president, and mobile merchandising.

Investor Relations
In an effort to elevate the work of investor relations, John Hulbert has been named vice president, Investor Relations, and will continue to build engagement among investors and the financial community.

About Target
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,934 stores – 1,801 in the United States and 133 in Canada – and at Since 1946, Target has given 5 percent of its profit to communities, that giving equals more than $4 million a week. For more information, visit For a behind-the-scenes look at Target, visit or follow@TargetNews on Twitter.

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