Walgreens Will be the Exclusive Retailer of Red Noses in the U.S.

Walgreens Will be the Exclusive Retailer of Red Noses in the U.S. 

New York, NY, 2015-4-3 — /EPR Retail News/ — NBC today announced its collaboration with Walgreens and M&M’S® Brand around its first-ever “Red Nose Day” broadcast. To drive positive change through powerful entertainment, Walgreens and M&M’S will be two of the presenting media sponsors of the three-hour “Red Nose Day” special on NBC, Thursday, May 21 (8-11 p.m. ET). The live broadcast special will feature stand-up performances, sketch comedy, videos produced by Funny Or Die, and music performances from A-list artists.

As part of “Red Nose Day,” from April 17 through May 30, red noses will be available at Walgreens, the exclusive retailer of the emblematic noses in the U.S., for $1 each, with  proceeds contributed to the Red Nose Day Fund*. The money raised during “Red Nose Day” will be used to fund programs that address the needs of children and young people living in poverty in the U.S. and overseas.

“We are very excited to bring this internationally acclaimed live event to U.S. audiences to shine a light on the incredible efforts of poverty-fighting charities around the world,” said TK, Advertising Sales, NBCUniversal. “‘Red Nose Day’ gives our advertising partners a unique opportunity to be a part of this first-ever national broadcast and harness the power of live programming at its best.”

Walgreens and M&M’S will have an on-air and online presence across NBC’s platforms, including the dedicated site for the NBC telecast at www.RedNoseDayUSA.org.

“’Red Nose Day’ is all about being funny to raise money, and we’re delighted to work with NBC, Mars and Comic Relief to bring this fun charity event to the U.S. for the first time,” said Alex Gourlay, President of Walgreens. “The money goes to charities that help those who are less fortunate live happier, healthier lives – the same way Walgreens helps our customers be happy and healthy. While supporting Red Nose Day, I hope we’ll all have some fun with the Red Noses.”

Richard Curtis, co-founder of ‘Red Nose Day’ and Comic Relief in the UK, will serve as an executive producer for the NBC telecast (a Universal Television production), along with Hamish Hamilton and Ian Stewart of Done + Dusted Productions. Henrietta Conrad and Lily Sobhani will also serve as executive producers, as will Mike Farah, Anna Wenger and Joe Farrell from Funny Or Die. Hamilton is set to direct.

“Red Nose Day has been an extraordinary success in the UK due to the amazing support of the public, the artists and our wonderful corporate partners. They provide a simple way for the public to get involved by buying a nose or product, each of which can help to save or change a child’s life,” said Curtis. “On behalf of the Red Nose Day charity, I am absolutely delighted that both Walgreens and M&M’s have come on board as the inaugural sponsors of this first ‘Red Nose Day’ event in America to complement the amazing support of NBC as our broadcast partner. ”

Funny Or Die, the award-winning top destination for comedy on the web, and producer of high-quality content across numerous platforms, will partner with NBC to create original content for the special.

”M&M’S is the brand that understands the power of using colorful fun to brighten the world, so it’s a natural fit to leverage our humor and passionate fan base to change lives through this partnership with Red Nose Day,” said Lee Andrews, Vice President, Corporate Affairs for Mars Chocolate North America. “We will be raising both funds and awareness in the run up to what will be a big day on NBC.”

The money raised during NBC’s “Red Nose Day” 2015 will go to the Red Nose Day Fund and will be used to fund programs that address the needs of children and young people living in poverty in the U.S. and internationally in Africa, Asia and Latin America. The money will be split between domestic and international poverty issues. The pre-selected charity partners for this year’s Red Nose Day Event are Boys & Girls Clubs of America; charity: water; Children’s Health Fund; Feeding America; Gavi, The Vaccine Alliance; the Global Fund; LIFT; National Council of La Raza; National Urban League; Oxfam America; Save the Children and United Way.

NBCUniversal is committed to moving people and communities forward with impact, ideas, and conversations that enable individual potential and spark collective action. As part of this companywide effort, NBCUniversal champions pro-social innovation and celebrates a portfolio of diverse pro-social initiatives.

*Noses are sold for $1 each, with 50 cents being contributed to the Red Nose Day Fund. No portion of purchase is tax deductible. Red Nose Day Fund’s objective is to lift children out of poverty in the US and overseas. For more information about Red Nose Day Fund, visit RedNoseDay.org.

About NBCUniversal
NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation. To learn more visit:www.nbcuniversal.com

About Walgreens
Walgreens (www.walgreens.com), the nation’s largest drugstore chain, constitutes the Retail Pharmacy USA Division of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), the first global pharmacy-led, health and wellbeing enterprise. More than 8 million customers interact with Walgreens each day in communities across America, using the most convenient, multichannel access to consumer goods and services and trusted, cost-effective pharmacy, health and wellness services and advice. Walgreens operates 8,229 drugstores with a presence in all 50 states, the District of Columbia, Puerto Rico and the U.S. Virgin Islands. Walgreens digital business includes Walgreens.com, drugstore.com, Beauty.com, SkinStore.com and VisionDirect.com. Walgreens also manages more than 400 Healthcare Clinic and provider practice locations around the country.

About Mars, Incorporated
In 1911, Frank C. Mars made the first Mars candies in his Tacoma, Washington kitchen and established Mars’ first roots as a confectionery company. In the 1920s, Forrest E. Mars, Sr. joined his father in business and together they launched the MILKY WAY® bar. In 1932, Forrest, Sr. moved to the United Kingdom with a dream of building a business based on the objective of creating a “mutuality of benefits for all stakeholders” – this objective serves as the foundation of Mars, Incorporated today. Based in McLean, Virginia, Mars has net sales of more than $33 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 75,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.

Mars brands include: Petcare – PEDIGREE®, ROYAL CANIN®, WHISKAS®, BANFIELD® Pet Hospital, CESAR®, SHEBA®, DREAMIES® and NUTRO®; Chocolate – M&M’S®, SNICKERS®, DOVE®, GALAXY®, MARS®, MILKY WAY® and TWIX®; Wrigley – DOUBLEMINT®, EXTRA®, ORBIT® and 5™ chewing gums, SKITTLES® and STARBURST® candies, and ALTOIDS® and LIFESAVERS® mints. Food – UNCLE BEN’S®, DOLMIO®, EBLY®, MASTERFOODS®, SEEDS OF CHANGE® and ROYCO®; Drinks – ALTERRA COFFEE ROASTERS™, THE BRIGHT TEA COMPANY™, KLIX® and FLAVIA®; Symbioscience – COCOAVIA® and WISDOM PANEL®. For more information, please visitwww.mars.com. Follow us: facebook.com/mars, twitter.com/marsglobal, youtube.com/mars,


Carrefour Argentina opened new cash and carry store; now with 574 stores in the country

Argentina, 2015-4-3 — /EPR Retail News/ — Last March 26th, Carrefour Argentina opened Maxi Lomas de Zamora, a new cash and carry store. With this opening, our company reaches the fifth store under this format and a total amount of 574 stores in the country.

The store counts with a sales floor of 3200 m2 and gives employment to 100 neighbours of the area. It offers an assortment of more than 5500 products in the segments of grocery, fresh products, beverage, perfumery, cleaning products and bazaar, amongst others.


Carrefour Argentina opened new cash and carry store; now with 574 stores in the country

Carrefour Argentina opened new cash and carry store; now with 574 stores in the country

Tesco introduces trampoline inspired bouncy aisles to help people reach the top shelves more easily

Cheshunt, England, 2015-4-3 — /EPR Retail News/ — Shoppers will soon have their weekly shop taken to a whole new level of fun as Tesco takes a leap forward in revolutionising the shopping experience with the introduction of trampoline inspired bouncy aisles, which will help people reach the top shelves more easily.

Lucy Mecklenburgh, ex-TOWIE favourite and star of the BBC’s gymnastics show Tumble, has worked with the supermarket to help develop and quality test the bouncy aisles, as well as providing trampoline training to Tesco colleagues.

Lucy says, “The bouncy aisles are not only incredibly helpful, but also add so much fun to everyday grocery shopping! On Tumble, the trampoline routines were always my favourite, so I love the new aisles. I think people will jump at the chance to use them and I can’t wait for them to be installed in my local Tesco!”

Daisy O’Farllop, Director of Aisle Operations at Tesco comments, “Introducing bouncy aisles is both a practical and fun solution to help our customers reach products on the top shelves, as well as speed up their shopping trip.

“Tesco’s patented Spring Stepper Shelf Solutions® will be fitted to the floor, running alongside the shelves, leaving space in the middle of the aisle for customers to walk down with trolleys. We initially planned to trial it in one store, but feedback has been so positive that we’re now scheduling a full roll-out of the bouncy aisles across the UK over the next 12 months.”

For more information please contact the Tesco Press Office on
01992 644645

We are a team of over 500,000 people in 12 markets dedicated to providing the most compelling offer to our customers.

Tesco and Children’s Food Trust partner to expand network of children’s ‘Let’s Get Cooking’ clubs

  • Children’s Food Trust joins forces with Tesco in new deal worth almost £5 million to expand network of children’s ‘Let’s Get Cooking’ clubs
  • New clubs will be concentrated in disadvantaged areas and the number of clubs will be expanded by a third

Cheshunt, England, 2015-4-3 — /EPR Retail News/ — The Children’s Food Trust has today confirmed a brand new partnership with The Tesco Eat Happy Project worth almost £5 million to expand ‘Let’s Get Cooking’ – the UK’s biggest network of school cooking clubs.

The new clubs will be concentrated in disadvantaged areas with a high proportion of low income families, where improving cooking skills can have the greatest impact for children. Research shows children from poorer homes are more likely to be obese – over a fifth of children from low-income households were classed as obese in 2013, compared with only 7% of children in higher income groups.

Children learn how to cook a huge variety of useful meals at Let’s Get Cooking clubs, from healthy favourites like salads, omelettes and soups to world cuisine like curries, stir fries and chilli.

The clubs have been proved to have a real and lasting impact on children’s relationship with their food – research shows that almost all children who take part cook again at home, and more than half say they eat more healthily since learning to cook at a club.

As well as keeping around 3,000 existing clubs going, this new partnership with Tesco will help the Children’s Food Trust set up an additional 1,000 clubs across the UK during 2016.  This means up to 72,000 more children will get to benefit from learning how to cook at the clubs.

Linda Cregan, Chief Executive Officer of the Children’s Food Trust, said:

“If we want children in the UK to eat better, we have to give them the skills they need to cook – and companies like Tesco can have enormous influence to make that happen so we’re thrilled to be working with them.

“This funding is an incredible opportunity to give many more children the chance to make that connection between where food comes from and the meal on a plate, and to grow our army of inspirational cooking club champions right across the UK.”

Originally established seven years ago with £20m of investment from the Big Lottery Fund, The Children’s Food Trust’s Let’s Get Cooking programme has established a network of 3,000 successful primary and special school clubs in England and has so far helped almost 2 million children and parents improve their cooking skills.

Josh Hardie, Corporate Responsibility Director for Tesco said:

“The Tesco Eat Happy Project is our long-term commitment to help the next generation have a happier and healthier relationship with their food. A crucial part of this means giving children the tools they need to make better decisions about what they put on their plates when they grow up.

“We’re thrilled to be supporting Let’s Get Cooking clubs – it means we can reach as many children as possible, creating a real legacy for cooking skills in this country.”

This week The Tesco Eat Happy Project also launched a series of pop-up Easter cooking classes for nearly 900 children in 25 Tesco stores across the country. The classes, delivered by the Children’s Food Trust and called ‘Let’s  Cook’, will build on the successes of the cooking classes launched by The Eat Happy Project last summer, and will teach children aged 5-11 how to cook a variety of healthy meals from spaghetti bolognese to paella.

The Tesco Eat Happy Project is the retailer’s long-term commitment to help children aged 4-11years have a healthier and happier relationship with food. Tesco has worked with the Children’s Food Trust since 2014, delivering more than cooking courses to more than 3,500 children in stores across the UK – one attended by the Deputy Prime Minister.

For two years, the ‘Let’s Get Cooking with The Tesco Eat Happy Project’ will also give clubs – both old and new – grants to help with equipment and ingredient costs, practical cooking training sessions for their volunteer co-ordinators, activity packs and recipe ideas.  In all, the project is set to give children in every county in England the chance to improve their cooking skills.


For more information, contact Claire Rick at media@childrensfoodtrust.org.uk or 07867 536794 or Alasdair Gee atAlasdair.gee@uk.tesco.com or 01992 644 645

Notes to Editors:

The Children’s Food Trust is the national charity protecting every child’s right to eat better and, so, to do better; at school, at home and beyond. Its vision is that all children should have the balanced diet, cooking skills and food education they need for good health and to reach their potential. The Trust runs the UK’s biggest network of healthy cooking clubs, Let’s Get Cooking. For more information, visit www.childrensfoodtrust.org.uk, follow the Trust@childfoodtrust and like us on Facebook. Registered charity number 1118995

The Tesco Eat Happy Project is a long-term commitment to help 4 – 11 year olds have a healthier and happier relationship with food. Tesco believes that if children understand more about food and where it comes from, they can make better decisions about what they put on their plates when they grow up.

Tesco’s ambition is to give every primary school-aged child in the UK the opportunity to go on Farm to Fork Trails, Online Field Trips and Let’s Cook courses, to support their syllabus in learning about food and nutrition. All are free and open to every 4 – 11 year old in the country.

  •  Farm to Fork Trails offer interactive, educational fun at over 770 Tesco stores and more than 170 Supplier Partner’s farms and factories. Children learn how to bake bread rolls, taste new foods or see how cows are milked. The trails are based across the country and Tesco contribute towards transport costs.
  • Online Field Trips broadcast live from farms and factories across the globe. Children use technology in the classroom to stand in a muddy field and discover where the food on their plates comes from, without needing to pull on their wellies. They can chat to real growers and producers using Google+ Hangouts.
  • Free, downloadable resources are developed with teachers and nutrition experts to be age-appropriate and linked to the national curriculum. They include lesson plans, recipes, videos and activities, and span all subjects so that teachers can add a healthy eating theme to any lesson.
  • Let’s Cook courses, run in partnership with the Children’s Food Trust, aim to give children the skills and passion to cook and eat healthily. Children take away an apron and healthy recipes to help them continue cooking at home.

The Tesco Eat Happy Project launched in March 2014 and has now seen over 685,000 children find out where their food comes from, as well as how to cook nutritious meals through participation in Farm to Fork Trails, Online Field Trips and Let’s Cook courses.

To understand more about The Tesco Eat Happy Project, please visit http://www.tesco.com/ eathappyproject or tweet us on @EatHappyProject

For more information please contact the Tesco Press Office on
01992 644645

We are a team of over 500,000 people in 12 markets dedicated to providing the most compelling offer to our customers.

Starbucks invested more than $3.7 million in Origin Community Grants in 2014 to help support coffee farming communities

SEATTLE, 2015-4-3 — /EPR Retail News/ — In 2014, Starbucks invested more than $3.7 million in Origin Community Grants to help support the health and stability of coffee farming communities. Here’s how Starbucks began its journey with origin grantee Heifer International.

When Howard Schultz, Starbucks chairman and chief executive officer, traveled to the hills of northern Rwanda in 2009 to the Dukunde Kawa coffee cooperative, he asked a small group of farmers, “What is the one thing we can do to help you?”

One woman, named Immaculate Mukamwiza, raised her hand and said, “I need a cow. If I had a cow, I’d be able to give fresh milk to my family.”

Schultz was moved by her request, and when he came back to Starbucks headquarters in Seattle, he shared this story at company meeting for Starbucks partners (employees). A partner came to the microphone and said that she would like to pay it forward by buying Mukamwiza a cow.

One woman’s act of generosity and kindness sparked a wave of interest among the hundreds of partners gathered at the forum. Jackie Liao, a 16-year Starbucks partner on the Community Investments team, led the effort to make that offer a reality.

“We heard from partners throughout the building asking how they could contribute,” Liao said. “But it’s not just as simple as delivering a cow. You need to ensure the community has access to a water source, feed, medicine and training. We reached out to Heifer International to help make a systemic transformation.”

Marleen New, Senior Director of Global Partnerships and Alliances for Heifer International, describes her first encounter with Starbucks.

“I’m sitting in my office and I get this call,” New said. “We were thrilled. Starbucks is an amazing company and we had a lot of experience working with coffee cooperatives in Central and South America.”

Soon, Starbucks partners began to raise money to donate to Heifer International for the project. They put up posters, held bake sales, and even staged a rock concert – eventually contributing $55,000. Within five months, 30 dairy cows were delivered to Mukamwiza and other farmers in the cooperative.

At the time, Starbucks had just opened a Farmer Support Center in the capital city of Kigali, Rwanda and its agronomy team stayed in touch with the co-op to make sure their needs were being met.

“The offspring from the original gift of 30 cows now totals more than 100,” Liao said. “Something as simple as a cow has so much impact, and can transform a community.”

Strengthening Coffee-Growing Communities through Origin Grants

“Because of the impact we could see at Dukunde Kawa our first project – we returned to Heifer International to have that same impact in a community in Tanzania,” Liao said. “Our new project will take these learnings from Rwanda and apply them on an even bigger scale.”

From that first request , the Starbucks awarded $750,000 to Heifer International to work with 5,000 smallholder coffee farmers in the Mbozi district of Tanzania to introduce dairy cattle, and improve access to clean water, sanitation facilities and renewable energy.

The health and stability of coffee communities impacts farmers and their ability to be productive and raise sustainable crops. Starbucks work with Heifer International is part of an investment of more than $3.7 million in origin community grants in 2014 funded by proceeds from the Ethos Water brand to support infrastructure improvements and agricultural diversification projects. Other grantees include the National Cooperative Business Association, Lutheran World Relief,Mercy Corps, World Neighbors, Seeds for Progress and World Coffee Research.

“As we continue to grow as a company, we have a growing need to access quality coffee,” Liao said. “We want to continue to support farmers and their families to make sure there are incentives and safeguards to help keep them in the coffee business.”

About Starbucks Commitment to Ethical Sourcing
Starbucks is committed to creating a better future with farmers with integrated programs that help ensure a long-term supply of high-quality coffee, social investments that support coffee-growing communities, and investments in research and development. Find details in the newly-released 2014 Global Responsibility Report.

For more information on this news release, contact us.


Starbucks invested more than $3.7 million in Origin Community Grants in 2014 to help support coffee farming communities

Starbucks invested more than $3.7 million in Origin Community Grants in 2014 to help support coffee farming communities