Harris Teeter hosts in-store donation card campaign as part of its participation in the “Million Meals Challenge”

Company and Universities Collect Donations and Raise Awareness for Hunger Relief

MATTHEWS, N.C., 2016-Feb-15 — /EPR Retail News/ — Harris Teeter, in collaboration with the Big 4 ACC schools and the NC Association of Feeding America Foods Banks, is participating in the “Million Meals Challenge” – a banner initiative focused on generating yearlong support from Duke, NC State, UNC and Wake Forest students, fans, alumni and campus communities. As part of this challenge, the company is hosting an in-store donation card campaign from Feb. 15, 2016 through Feb. 29, 2016 in all N.C. and select S.C. stores.

Shoppers and associates will be asked to donate $1, $3, or $5 at checkout to support local food banks throughout North Carolina and help the NC Association of Feeding America Foods Banks with providing one-million meals to community members-in-need. Harris Teeter stores immediately surrounding the participating universities will also host an in-store food drive as part of the “Million Meals Challenge” programming.

“Harris Teeter recognizes hunger affects millions of Americans including hard-working adults, children, veterans and seniors,” said Danna Robinson, communication manager for Harris Teeter. “In an effort to aid in hunger relief, the Company is proud to offer its shoppers and associates a convenient way to help fight hunger through participation in the Million Meals Challenge. The contributions made through these efforts will allow our food bank partners to support the community members they serve.”

Each school will be reaching out individually to their respective student body, alumni and campus communities to help donate their time, money and/or food in support of the “The Million Meals Challenge”. Various on-campus events, as well as activities led by student groups, will be held to accept food donations and contribute to the overall initiative throughout the year.

For additional details about the campaign and to donate funds supporting one of the four universities, visit http://ncfoodbanks.org/million-meals-challenge/. Monetary donations are made online, and food donations can be made at one of the select Harris Teeter locations.

About North Carolina Association of Feeding America Food Banks
The North Carolina Association of Feeding America Food Banks is a strategic alliance of the six food banks and one food recovery organization in North Carolina who also belong to Feeding America, the nation’s largest hunger relief charity. The North Carolina Association of Feeding America Food Banks is a 501(c) (3) tax exempt charitable nonprofit organization.

SOURCE:  Harris Teeter, Inc.

###

Harris Teeter hosts in-store donation card campaign as part of its participation in the “Million Meals Challenge”