Todd Sprinkle to become CIO of QVC

WEST CHESTER, Pa., 2016-Dec-12 — /EPR Retail News/ — QVC, the world’s leading video and ecommerce retailer, today (12.7.16) announced the appointment of Todd Sprinkle to Chief Information Officer. In this role, Todd will oversee QVC’s global IT organization spanning the U.S., UK, Germany, Japan, Italy, France, China and at QVC’s global business services operation in Poland. Under his leadership, the QVC IT organization will continue to raise the bar in delivering a seamless and engaging multiplatform experience for customers and team members around the world. Todd reports to Mike George, President and CEO of QVC.

“QVC combines the best of retail, media and social to create the world’s most engaging shopping experience,” said George. “Our industry-leading technology and teams support multiple social, mobile and web platforms, live broadcasts reaching nine countries, and millions of customer calls and packages shipped each year. Todd’s expertise in ecommerce and broadcast technology will be instrumental in continuing to build agile world-class technology platforms to drive our growth and deliver outstanding service.”

Todd held various leadership roles with QVC since joining in 2007. Key advancements under his leadership include the development of the QVC for iPad App and QVC’s responsive design implementation. In addition, he has led the development QVC’s global content management strategy and key initiatives in IT strategy, planning and effectiveness.
Prior to QVC, Todd spent 12 years in senior-level roles at Turner Broadcasting. He began in IT, then transitioned to become Vice President, Network Operations, with responsibility for Broadcast Operations, Media Operations, Media Management and the Project Management office. Prior to Turner Broadcasting, Todd was with Macy’s where he worked in IT Application Development.

Todd is based at QVC’s global headquarters in West Chester, Pa.

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Interactive Corporation (NASDAQ: QVCA, QVCB), is the world’s leading video and ecommerce retailer. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to approximately 360 million homes worldwide through operations in the U.S., Japan, Germany, United Kingdom, Italy, France and a joint venture in China. Based in West Chester, Pa. and founded in 1986, QVC has evolved from a TV shopping company to a leading ecommerce and mobile commerce retailer. The company’s website, QVC.com, is ranked among the top general merchant Internet sites. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

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Source: QVC