PetSmart brings back National Fetch It Day on Dec. 23; buy online and fetch purchases through in-store pickup service

To Celebrate the Day, Pet Specialty Retailer Offers up to 20 Percent Off for All Buy-Online, In-Store Pickup Purchases; Don’t Forget Our Best Friends with a Range of Pet Treats, Toys and Festive Apparel

PHOENIX, 2016-Dec-21 — /EPR Retail News/ — With Christmas just five days away and the window closing for guaranteed home delivery for online orders, PetSmart announced it is bringing back its signature National Fetch It Day on Dec. 23 — a retail day first launched last year by the pet specialty retailer where shoppers can buy online and fetch their purchased items with easy and convenient in-store pickup service.

According to a recent survey of 1,000 dog owners in both the U.S. and Canada commissioned by PetSmart and conducted by Wakefield Research, 82 percent of dog owners in the U.S. and 76 percent of dog owners in Canada have bought their pup a present for the holidays. Last-minute shopping tends to be the norm for holiday pet gifts, and so, in response and to support down-to-the-wire shoppers, National Fetch It Day was created by PetSmart to assure gifts are placed under the tree for pets and pet lovers in time for Christmas.

To celebrate, all day Dec. 23, PetSmart will offer up to 20 percent off shoppers’ entire online purchase* when they select the in-store pickup option. Shoppers can pick up their items during store hours that day, or on Dec. 24, giving them time to wrap and place the gifts under the tree for their four-legged friends. PetSmart is also extending its hours with a 7 a.m. open time for both Dec. 23 and 24 across its store chain, giving early birds a two hour jump on fetching their orders. Packages can be fetched two hours after being ordered online and shoppers will receive email confirmation that the order is ready for store pickup. The first 10 shoppers in stores this Friday will receive a free Lucky, Chance or Stanley plush toy, commemorative items that are popular among shoppers as they make great gifts for people and pets. These toys are also philanthropic with 10 percent of the proceeds of the product sales donated to PetSmart Charities to help pets in need.

“We love our pets and believe they deserve holiday gifts too! Last year’s inaugural launch of National Fetch It Day exceeded our expectations, with thousands of pet parents placing online orders for pickup at stores across our store chain,” said Eran Cohen, Chief Customer Experience Officer, PetSmart. “Fetch It Day truly offers the best of both worlds for our pet parents – the convenience of shopping online or on-the-go via a mobile device and then simply swinging by a store to quickly and easily fetch their gifts in time for Christmas.”

Last month, PetSmart also launched its new site with its commerce-meets-content experience. The new site is mobile-response optimized and features a fresh approach to pet supply shopping – all aimed at letting pet parents shop how, when and where they wish.

PetSmart has all the gifts topping pets’ wish lists this year*, from festive pet apparel for photo ops to toys for gift opening events and feasting treats. PetSmart’s Holiday ’16 collection is one of its largest holiday pet collections to date featuring a range of human-inspired pet food. PetSmart also has great last-minute gifts for humans, including coffee mugs featuring cats and dogs, holiday tree ornaments and vintage glass bird feeders, as well as a line of philanthropic items that give back to pets in need.
*Some exclusions apply to the National Fetch It Day offer. See for details.

About PetSmart®
PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. At PetSmart, we love pets, and we believe pets make us better people. Every day with every connection, PetSmart’s passionate associates help bring pet parents closer to their pets so they can live more fulfilled lives. This vision impacts everything we do for our customers, the way we support our associates and how we give back to our communities. We employ approximately 55,000 associates, operate approximately 1,500 pet stores in the United States, Canada and Puerto Rico and 204 in-store PetSmart® PetsHotel® dog and cat boarding facilities. PetSmart provides a broad range of competitively priced pet food and pet products and offers dog training, pet grooming, pet boarding, PetSmart Doggie Day Camp day care services and pet adoption services in-store. Our portfolio of digital resources for pet parents – including,, and – offers the most comprehensive online pet supplies and pet care information in the U.S. Through our in-store pet adoption partnership with independent nonprofit organizations, PetSmart Charities® and PetSmart Charities™ of Canada, PetSmart helps to save the lives of more than 500,000 homeless pets each year.

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Danielle Bickelmann
Golin for PetSmart

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Source:  PetSmart Inc.