Tops Friendly Markets announces the return of Double Give Back days as part of the Tops in Education program

WILLIAMSVILLE, N.Y., 2017-Feb-14 — /EPR Retail News/ — Tops Friendly Markets, a leading full-service grocery retailer in New York, northern Pennsylvania, western Vermont, and north central Massachusetts is pleased to bring back Double Give Back days as part of the Tops in Education program for the entire month of February.

Now through February 28, those registered for the Tops in Education program will earn double the points when TOPS brand products including Full Circle, TopCare, Tippy Toes, Paws, Value Time or Best Yet are purchased using their registered Tops BonusPlus card. What’s more –during the month of February shoppers will now earn twice the reward every time they purchase single-serve or multi packs of TOPS brand water (that’s now four times the reward)!

To date the schools taking the lead in raising funds through the Tops in Education program for the 2016-2017 school year are:

1) Lake Shore Senior High School 2) Warsaw Elementary 3) Newfane Elementary School 4) Newfane Early Childhood Center 5) Holland Elementary School

It’s never too late to enroll in the Tops in Education program for the 2016-2017 school year. Simply register your Tops BonusPlus card at www.topsmarkets.com/education to start earning points today. Shoppers can designate up to three schools in grades K-12 to receive funds from the program. -more- Shoppers previously enrolled in the program MUST re-enroll for this school year in order to continue participating in this beneficial program. Schools interested in registering or learning more about how to promote the program at their school can also find helpful tools on the website.

Participation in the program is easy. When shoppers purchase TOPS brand, Full CircleTM, TopCare®, Tippy Toes, Valu Time®, PAWS, and Best Yet® products, a percentage of the proceeds is donated to the schools the shopper has selected. The percentage donated is proportionate to the customer’s spending on any of a variety of these private brands that Tops offers and is up to five percent of the total purchase. Participants can also earn double rewards every time they purchase single-serve or multi packs of TOPS brand water throughout the year.

“Tops in Education’ helps our shoppers support the youth of their communities,” said Kathleen Allen, Tops’ senior manager community relations. “This program fulfills a promise to our shoppers, a promise that helps them receive a fantastic value while helping provide funding to educational programs in the towns that we serve.”

Currently midway through its fifth school year, the Tops in Education program is pleased to assist over 1,065 schools throughout its service area. Since 2012 the program has raised more than $540,000.

Tops Markets, LLC, is headquartered in Williamsville, NY and operates 172 full-service supermarkets with five additional by franchisees under the Tops banner. Tops employs more than 15,000 associates and is a leading full-service grocery retailer in New York, northern Pennsylvania, western Vermont, and north central Massachusetts. For more information about Tops Markets, visit the company’s website at www.topsmarkets.com.

CONTACT:
Kathy Romanowski
7166355577

Source: Tops Friendly Markets