17 Asda stores across Wales will now stock Beachcomber Blonde
LEEDS, England, 2017-Jun-29 — /EPR Retail News/ — A local brewery in North Wales is getting into the celebratory spirit after securing a regional listing with Asda, who are the first supermarket to list their Beachcomber Blonde product.
Conwy Brewery is a family run brewery established by husband and wife team, Gwynne and Adele Thomas in 2003.
Located in the hills above Colwyn Bay and overlooking the Irish Sea, Conwy Brewery was the first brewery in Conwy for over 100 years.
The complete range features ales that are available and seasonal ales, all of which take inspiration from the local landscape and coast.
With the blonde launching on the shelves, joining four other Conwy beers in the range, Asda is aiming to lead the way in supporting local brewers.
Gwynne Thomas, managing director of Conwy Brewery, commented: “We are delighted to be working with Asda, it just goes to show how our brand continues to grow as locals crave local brewed beers as well as national ales.
“We have had all our core beers listed with Asda for many years now so when the decision was made to introduce Beachcomber to the core range, we had no hesitation in offering this to Asda first.
“We are thrilled to have launched in 17 stores across Wales, making our beers more readily available for locals and a sense of pride in the region – we couldn’t be happier.”
The new deal will see the following line stocked in up to 17 Welsh stores:
Beachcomber Blonde (4.2%) – a fantastic refreshing Blonde ale, a hybrid style brewed using Lager malt and hops so has many of the characteristics of a lager – clean pallet and refreshing taste. It is bottle conditioned, naturally carbonated & unfiltered so it retains the depth of flavour of an ale without the excessive fizz of many mass produced lagers.
Alan Jackson, Buying Manager – Local BWS and Core Ambient, said: “I am really proud of our bottled Ale range and bringing Conwy’s Beachcomber Blonde on board in the Welsh region will only enhance our range.”
SOURCE: ASDA
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