GameStop: purchase new Apple iPhones with cash trade-in value on current generation smartphones

GameStop offers up to $400 cash trade-in value on current generation smartphones, helping consumers purchase the newly announced Apple iPhones

GRAPEVINE, Texas, 2017-Sep-13 — /EPR Retail News/ — Looking to purchase the newly announced Apple iPhone X, iPhone 8, or iPhone 8 Plus but are a little short on cash? GameStop may be able to help out. Today, the video game retailer announced that it is offering up to $400 cash when customers trade-in their current generation smartphones.

GameStop is pulling out all stops to help customers find extra money they can use toward the purchase of the new Apple iPhone X, iPhone 8 and iPhone 8 Plus unveiled earlier today. Through its trade-in program, the retailer is digging deep into its money vaults to offer top-dollar on a variety of unused, new or pre-owned smartphones and other consumer electronics.

“Trading in electronics like smartphones, tablets, and other consumer electronics and video gaming systems can add up to some serious cash that can be used to help purchase the new Apple iPhones announced today,” said Jon Haes, senior director of Pre-Owned Merchandising for GameStop. “We’re not talking pocket change. GameStop is ready to pay our customers big money for their electronics.”

GameStop’s trade-in program accepts thousands of items, including a wide range of smartphones, tablets, electronics accessories, and video games and systems. GameStop also accepts damaged or broken items, even if they don’t work anymore.

Samples of Top Phone and Electronics Trade Values Include:

  • iPhone 7 = $400
  • Samsung Galaxy S8 = $370
  • iPad Pro = $340
  • iPhone 6s = $250
  • iPad Mini = $165
  • Samsung Galaxy S7 = $160

To find out the trade-in value for any smartphone, or other consumer electronics items, customers can visit the GameStop online trade value website at www.gamestop.com/trade.

About GameStop
GameStop, the world’s largest video game retailer, offers the best selection of new and pre-owned video gaming consoles, accessories and video game titles, in both physical and digital formats. GameStop also offers fans a wide variety of pop vinyl toys, collectibles, board games and more. Through GameStop’s unique buy-sell-trade program, gamers can trade in video game consoles, games, and accessories, as well as consumer electronics for cash or in-store credit. The company operates thousands of locations nationwide, and fans can find their local GameStop using the store locator tool.

To get the latest news on video gaming and gear, follow GameStop on Twitter, Facebook and Instagram. GameStop, EB Games, and Micromania is part of GameStop Corp. (NYSE:GME), a global specialty retailer that makes the most popular technologies affordable and simple.

GameStop
Joey Mooring
(817) 722-7450
joeymooring@gamestop.com  

 

SOURCE: GameStop Corp. / GLOBE NEWSWIRE

State of Retailing Online 2016: online sales and traffic is now led by smartphones and not tablets

Washington, 2016-1-11 — /EPR Retail News/ — The growing use of smartphones by consumers, a shift in investments by technology companies and continued optimization strategies from retailers has officially landed smartphones on top as a driver of sales and traffic for retail companies. According to the State of Retailing Online 2016, conducted by Shop.org, Forrester Research Inc. (Nasdaq: FORR) and Bizrate Insights, mobile as a percentage of both online sales and traffic is now led by smartphones and not tablets.

Specifically, retailers surveyed report smartphone sales accounted for 17 percent of their total online sales in 2015, edging ahead of the 14 percent generated via tablets. Overall, retailers said sales from smartphone devices grew 53 percent over the previous year, while sales from tablet devices grew 32 percent.

According to the report, retailers continue to keep their mobile investments at a more moderate level: 30 percent of those surveyed say they invested less than $10,000 on smartphone platforms in 2015, and 17 percent kept budgets between $10,000 and $50,000. When it comes to tablets, the investments are even smaller. Nearly four in 10 (37%) said they made no additional investment in their tablet offerings in 2015, compared to 18 percent who left smartphones out of their investment plans for 2015; 11 percent of retailers surveyed said they put $10,000 to $50,000 into tablet investments last year.

“Retailers are now recognizing that their customers may not need a bigger, more expansive shopping experience on mobile platforms – they need a consistent, relevant and user-friendly experience that will shape their online and in-store shopping behaviors,” said NRF Senior Vice President and Shop.org Executive Director Vicki Cantrell. “Even with relatively small investments in their mobile initiatives, retailers are seeing tremendous growth in both sales that come from smartphones and the level of customer engagement from mobile across the brand.”

“Retailers are building their mobile platforms with strong customer engagement strategies in mind, allowing their shoppers to easily ‘click and buy’ or research in-store availability,” continued Cantrell. “For today’s consumer, this is all just a part of modern-day shopping; though for retailers, it’s a constant balance of where and how much to invest into the mobile experience and infrastructure.”

That said, the report did find that more mobile investment is on the horizon for retailers. And, it’s clear smartphones are where retailers have earmarked this investment. The survey found that one-third of retailers surveyed plan to grow their smartphone investments more than 20 percent in 2016, and another 34 percent will grow their investments between 1 and 20 percent. One in five (22%) will grow their tablet investment more than 20 percent in 2016.

“It’s the age of the customer and retailers need to be wherever shoppers are when they’re browsing and buying. It’s essential to provide value on those devices and in those moments, which are often in stores,” Forrester Vice President and Principal Analyst Sucharita Mulpuru said. “While mobile phones still represent promise, savvy retailers will be leveraging mobile with their customers to positively influence in-store sales as well.”

Tablets growing in importance for store associates

Tablets may ultimately find a bigger purpose in stores, helping store associates provide greater service to customers.

The survey found that of the 36 percent who use mobile devices in stores, one-quarter of those use tablets. Two in five (44%) say their associates use tablets to show additional products not available in stores and four in 10 use the devices to send e-receipts; 23 percent use them to check inventory in warehouses and 21 percent use tablets to check their actual in-store inventory.

Media can request a copy of the complete report by emailing press@nrf.com.

About the State of Retailing Online Report
The State Of Retailing Online research series, which provides eBusiness & Channel Strategy Professionals with annual industry benchmarks of marketing and business investment and activities, surveyed 195 companies in September and October 2015. Industries surveyed included apparel, footwear, general merchandise, home furnishings, and personal care.

About Forrester Research
Forrester Research is one of the most influential research and advisory firms in the world. We work with business and technology leaders to develop customer-obsessed strategies that drive growth. Forrester’s unique insights are grounded in annual surveys of more than 500,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of our most innovative clients. Through proprietary research, data, custom consulting, exclusive executive peer groups, and events, the Forrester experience is about a singular and powerful purpose: to challenge the thinking of our clients to help them lead change in their organizations.

About Bizrate Insights
With over 27 million surveys collected annually from over 6,000 retailers worldwide, Bizrate Insights is one of the largest sources of verified customer-generated seller ratings and reviews, helping both retailers and consumers make informed decisions. Bizrate Insights’ solutions cover online and mobile visitors, online and mobile buyers, as well as retail store buyers. Our core solutions are free, allowing retailers of all sizes to build best-in-class customer experiences, gain competitive intelligence, and attract more qualified traffic from top search engines.

About Shop.org
Shop.org, a division of the National Retail Federation, is the world’s leading community for digital retail, offering thought leadership through original research and gold standard events. The community is made up of exclusive networking groups and committees that lead the global conversation surrounding innovative e-commerce trends and digital retail. Shop.org members include some of the world’s largest most respected retail, technology, research, and consulting companies. www.shop.org

Kathy Grannis Allen
(202) 783-7971
press@nrf.com
(855) NRF-Press

SOURCE: National Retail Federation