A survey published yesterday revealed the astonishing figure that on average every online shopper is saving £2,702 every year by bagging top deals on the internet.
“Online companies have lower overheads than high-street operations and can pass on those savings to their customers,” said Fil Adams-Mercer, who is the founder of the UK’s largest internet parcel delivery company Parcel2Go.
The survey, of 3,000 shoppers conducted by an online internet insurance firm, discovered that the savings were made in deals for holidays, insurance, clothes, music, books, toys and electrical goods. Nearly three-quarters of those polled made said that they made most of their purchases on line.
The biggest saving was to be found in weekly supermarket shopping. 10 years ago the average in-store-spend was £71.22. Online shopping has seen that figure fall to£48.98. Over ten years, that would be a saving of £11,564.
Internet millionaire Mr Adams Mercer put his support squarely behind the Coalition Government’s plans to get 10 million more Britons to use the internet last month.