Brits Reveal Euro Concerns in Latest DiscountVouchers.co.uk Research

Voucher codes specialist DiscountVouchers.co.uk has uncovered British consumers’ fears surrounding the Euro currency crisis which continues to impact on the continent’s economies. The latest research carried out by the money-saving website found that 62% of people would, should the Euro crash altogether, remove their money from the system and keep it somewhere private and safe.

The website, which helps shoppers to save at more than 800 leading retailers, also found that in the event of a complete collapse of the Euro 14% of people would quickly blow all of their money. The poll also revealed that 10% of people would invest their cash in the property market and 10% would look to change their lives by leaving the rat race completely.

For more information visit www.discountvouchers.co.uk.

DiscountVouchers.co.uk features more than 500 new voucher codes and deals every day from over 3000 retailers including Marks & Spencer, House of Fraser, Lastminute.com and Sainsbury’s.

Via EPR Network
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Hotter Comfort Concept Launches Winter Boots Collection

Hotter Comfort Concept has launched a collection of women’s boots that have every occasion covered this winter.

The UK’s biggest shoe maker has been working hard to ensure that this winter ladies can enjoy every occasion in warm comfort, with casual boots for every day, smart boots for nights out and even waterproof boots for walking the dog.

“After the ice, snow and cold of the last two winters, we all know how the British weather can quickly cause discomfort and disruption, but people still have to carry on with their busy lives,” said Product and Range Director, Paul Sayers. “If you’re prepared for a cold snap then it becomes much easier to carry on regardless, and the correct winter footwear is just one part of those important preparations.

“Our design team have been working hard to create a functional and stylish collection of women’s boots which will help keep people on the move in comfort this season; each includes eponymous Comfort Concept features such as smooth internal seams, removable insoles and super light, shock absorbing soles.”

Hotter ladies boots Faith, Pixie and Isla are on-trend ankle high boots which come in a selection of neutral and seasonal shades, including warming Sangria and rich Teal. The extra wide calf length boot Heaven has a cosy faux fur lining, whilst full leather boot Jade will take wearers through the season in smart casual comfort.

For shearling fans, Hotter’s premium range of sheepskin boots combines the luxurious benefits of 100% pure wool with the support and comfort of Hotter.

“Our three sheepskin boots give women the opportunity to enjoy the warmth and comfort of this fashionable trend, but with the added benefits of Hotter’s lightweight, supportive sole,” explained Paul. “We also build in extra support at the heel of these boots; they will be hard to beat in terms of durability and stability.”

For smarter occasions Hotter’s knee length and heeled boots offer a more fashionable option, with designers including feature leathers, patents and smart buckle details. “Because we have been making footwear in the UK since 1959, we understand our customers completely: they lead busy, active lives and they want to look smart whatever their plans. Boots such as Verdi or Bossa Nova are perfect for party wear; higher boots will be perfect with skirts or skinny jeans, and can take our ladies from work through to a night out with ease.”

Hotter completes this range with the weatherproof comfort of its Terra boot, which incorporates GORE-TEX product technology to make it waterproof enough to cope with the British winter at its worst. Also available for the first time this season, the Terra extra wide fitting boots have a flexible ridged sole, padded collar and tongue and even water repelling laces.

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Discount Stores Growth Increases Spend On Point Of Sale

As much of the high street struggles in these difficult economic times, one retail sector is growing: discount stores. From budget supermarkets to ‘pound’ stores, the market share of these shops is growing* and as a result they are spending more on drawing customers into the store and boosting sales.

With many of these cut-price retailers selling a wide variety of products, from food to homeware, point of sale is an essential part of their artillery, says UK Point of Sale (UK POS), which has seen a significant increase in orders from discount retailers over the past year.

Key point of sale products, such as shelf talkers help retailers to promote their low prices, and maintain a brand image, which is friendly and approachable. While snap frames are simple but effective items which can be reused throughout the shop, dump bins are ideal for near the till area for impulse purchases, both of which are an important part of keeping an image constant throughout the aisles. The pallet cardholders are often favoured by discount stores, as they are able to sell directly from the pallet and can be emphasised with banner stands. While other items such as double hook wires are used for suspending ceiling posters, which can be used to guide consumers around the aisles in an effort to increase the amount of time spent in store, and therefore improve sales.

Debra Jamieson, Sales and Marketing Director at UK POS, commented:
“We have recently seen a huge surge in orders from a number of these discount retailers, which has coincided with news that these cut-price stores are consistently growing in popularity. Items being ordered by these retailers seem to be similar, as they are all aiming to achieve large sales figures by promoting low prices.”

She continued:
“These retailers can also be creative with their branding in order to have a greater visual impact; this in turn leads to an opportunity to cross-sell in the aisles or at the tills. Although online shopping is becoming increasingly popular, these stores have an advantage in terms of point of sale, and they are definitely acting on it.”

UK POS has been manufacturing point of sale products for nearly 25 years and is continually adapting to changing market trends when it comes to working with retailers to market their offers. Best selling products include acrylic free standing poster holders and snap frames. For more information on UK POS please visit www.ukpos.com or speak to a member of the experienced customer services team on 0161 431 4400. Follow UK POS on Twitter at http://twitter.com/UKPOSGroup and join the company on Facebook at http://www.facebook.com/UKPOS.

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